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All Journal ProBank: Jurnal Ekonomi dan Perbankan Jurnal Ekonomi dan Bisnis Jagaditha Excellent KELOLA Akuisisi : Jurnal Akuntansi Journal of Management Review JURNAL PENDIDIKAN TAMBUSAI JIMF (JURNAL ILMIAH MANAJEMEN FORKAMMA) Gema Wiralodra International Journal of Marine Engineering Innovation and Research Sinar Sang Surya: Jurnal Pusat Pengabdian kepada Masyarakat Wasana Nyata Co-Value : Jurnal Ekonomi, Koperasi & Kewirausahaan Journal of Accounting and Finance Management (JAFM) Media Ekonomi e-Jurnal Apresiasi Ekonomi International Journal of Management Science and Application WASANA NYATA Jurnal Ilmiah Bisnis dan Ekonomi Asia (Jibeka) Greenation International Journal of Economics and Accounting
Melani Quintania
Universitas Darma Persada
Agriculture, Biological Sciences & Forestry Humanities Automotive Engineering Chemical Engineering, Chemistry & Bioengineering Civil Engineering, Building, Construction & Architecture Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Industrial & Manufacturing Engineering Materials Science & Nanotechnology Mechanical Engineering Physics Social Sciences Transportation Veterinary Other

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Competitive Advantage Analysis of Shipyard Companies in Indonesia Resa Nurlaela Anwar; Danny Faturachman; Melani Quintania; Hermin Sirait; Rini Setiawati
International Journal of Marine Engineering Innovation and Research Vol. 5 No. 2 (2020)
Publisher : Department of Marine Engineering, Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j25481479.v5i2.6011

Abstract

The development of the shipping and shipyard industries in Indonesia over the past ten years has been very slow. Some of the causes, including low productivity and capacity, are the main reasons for this industry's penetration. In addition, the weakening of the national economy as a result of the weakening of the global economy also affected the domestic shipping industry. The competitiveness of the shipping and shipyard industry is influenced by industrial competitiveness and national competitiveness, so that shipyard industry problems must be solved comprehensively, accompanied by strategic and systematic steps in order to be able to compete sustainably. This study aims to analyze the strategies used by several shipping companies and shipyard companies to be able to survive and compete to win and get through severe conditions. This study uses descriptive qualitative method, which is supported by semi-structured interview techniques to obtain the data used in determining the resource person, using a purposive sampling method. The data collected is then tested for validity by using the triangulation of data sources to process the data obtained in developing alternative strategies using SWOT analysis (Strength, Weakness, Opportunities, Threat) In addition to the combination of SWOT methods. The findings of the research results state that all companies carry out defensive strategies so that they are a company that still exists today.
Integration of OHSMS and Marketing Strategies in Shipbuilding: Literature Review and Its Implications on Productivity Melani Quintania; Mohammad Danil Arifin
International Journal of Marine Engineering Innovation and Research Vol. 10 No. 2 (2025)
Publisher : Department of Marine Engineering, Institut Teknologi Sepuluh Nopember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.12962/j25481479.v10i2.6384

Abstract

The shipbuilding industry is characterized by high-risk working environments, making the implementation of Occupational Health and Safety Management Systems (OHSMS) critically important. While OHSMS has traditionally been regarded as a tool for regulatory compliance, recent studies suggest can also function as a strategic asset that enhances a company's market positioning. This paper aims to investigate the integration of OHSMS with marketing strategies in the shipbuilding industry and evaluate their combined impact on productivity. A systematic literature review was conducted, analyzing 40 selected sources including peer-reviewed journal articles, industry reports, and regulatory frameworks. The review reveals that companies that strategically align their safety management systems with marketing communications tend to achieve multiple benefits, such as improved safety performance, stronger client trust, enhanced brand reputation, and increased productivity. These findings support the growing perspective that occupational health and safety can serve not only as an internal operational necessity but also as a competitive differentiator. The study contributes to the literature by highlighting the untapped potential of safety performance as a component of industrial marketing and suggests that cross-functional collaboration between health and safety and marketing teams can deliver both operational and reputational advantages.
Determinants Of Satisfaction And Its Implications On Final Semester Economics Faculty Student Loyalty at Private University In DKI Jakarta Melani Quintania; Yudi Yulius; Nandan Limakrisma; Anoesyirwan Moeins
Greenation International Journal of Economics and Accounting Vol. 1 No. 3 (2023): (GIJEA) Greenation International Journal of Economics and Accounting (September
Publisher : Greenation Research & Yayasan Global Resarch National

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/gijea.v1i3.87

Abstract

The purpose of this research is to determine methods to promote student loyalty at private universities in DKI Jakarta. The research’s goal is to discover and assess the effects of partial and simultaneous digitalization of learning, service quality, institutional image and student satisfaction toward student loyalty at private universities in DKI Jakarta. Another finding from the research's findings is that student satisfaction acts as a full mediating variable in mediating the variables of digitalization of learning, service quality, and institutional image in increasing student loyalty at private universities in the DKI Jakarta area. To increase student loyalty, the research suggests that priority attention be focused on maintaining the high variable of student satisfaction, namely on the dimensions of satisfaction on the curriculum, namely the suitability of the curriculum with the needs of the world of work, the suitability of courses with the concentration of study programs, and the suitability of the curriculum that keeps up with the timescators who are not interested in moving campuses.
Co-Authors Abda Abda Aisyah Nureva Rahmasari Anoesyirwan Moeins Arini Dwi Apriani Danny Faturachman, Danny Desi Wulandari Desi Wulandari, Desi Devi Anggraeni Dita Paramita Handayani Endang Tri Pujiastuti Fandy Satria Putra Fauzi Baisyir Firsan Nova Handayani, Ellena Nurfazria Irma Citarayani Julyana Banjarnaho, Monica Naomi khusnul khotimah Maribert, Sara Mohammad Danil Arifin Muhammad Faris Rayhan Nandan Limakrisma Nandan Limakrisna Nedi Hendri Resa Nurlaela Anwar Rini Setiawati Rini Setiawati Rohani Lestari Napitupulu Saminem Sasmitha Sasmitha Shenda Aprilia Christanti Sirait, Hermin Siti Khoiru Risma Suprapto, Firre An T. Husain Tiswoyo, Haddad Alif Dafa Yudi Julius Yudi Yulius