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Pengaruh Ketepatan Waktu Pengiriman dan Kualitas Pelayanan terhadap Kepuasan Pelanggan Shopee Express Harjamukti Fikih; Pebi Kurniawan; Tedy Kustandi
Indonesia Economic Journal Vol. 1 No. 2 (2025): DESEMBER
Publisher : Indo Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.63822/asx1ba26

Abstract

Shopee Express menjadi sorotan karena sering terlambat dalam pengiriman paket. Kondisi tersebut menimbulkan banyak keluhan pelanggan terkait keterlambatan dan kualitas layanan, yang akhirnya berpengaruh pada kepuasan pelanggan. Penelitian ini bertujuan untuk mengetahui dan menganalisis pengaruh ketepatan waktu pengiriman serta kualitas pelayanan terhadap kepuasan pelanggan Shopee Express Harjamukti. Penelitian ini menggunakan metode kuantitatif dengan pendekatan deskriptif. Sampel pada penelitian ini menggunakan teknik Random sampling dengan 93 responden pengguna Shopee Express Harjamukti. Teknik analisis data yang digunakan yaitu analisis regresi linear berganda dengan alat analisisnya adalah SPSS 25. Hasil olah data pada  variabel  ketepatan  waktu nilai  thitung (2,532)  dan  ttabel (1,98447)  dengan  nilai  signifikansi  0,013<0,05 dan hasil olah data pada variabel kepuasan pelanggan  nilai  thitung (7,652)  dan  ttabel  (1,98447) dengan  nilai  signifikansi  0,00<0,05 artinya terdapat pengaruh ketepatan waktu pengiriman dan kualitas pelayanan terhadap kepuasan pelanggan Shopee Express Harjamukti. variabel  bebas  memberikan  pengaruh  terhadap  variabel  terikat  sebesar 72,1% sedangkan sisanya 27,9% dipengaruhi oleh variabel lain diluar penelitian.
Pengaruh Service Dan Price Fairness Terhadap Costumer Satisfaction: (Studi Kasus Andalas Copy Canter) Bintang Rifky Ramadhan Sugiarto; Pebi Kurniawan; Ali Jufri
Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis Vol. 5 No. 3 (2025): November : Jurnal Akuntansi, Ekonomi dan Manajemen Bisnis
Publisher : Pusat Riset dan Inovasi Nasional

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/jaemb.v5i3.7206

Abstract

This study analyzes the influence of service quality and price fairness on customer satisfaction at Andalas Copy Center. Based on the identified problems, namely customer dissatisfaction due to unfriendly service and relatively higher prices compared to competitors which impacts on declining sales, this study aims to determine the influence of service quality, price fairness, and both simultaneously on customer satisfaction. Using quantitative methods with data collection through questionnaire surveys and observations, the data were analyzed with data quality tests, classical assumption tests, multiple linear regression analysis, and hypothesis testing. The results show that service quality and price fairness each have a simultaneous and significant positive influence on customer satisfaction at Andalas Copy Center.
Promotional Performance, Personal Performance and Process Performance Impact on Increasing Consumer Satisfaction Pebi Kurniawan; Ali Jufri
Dinasti International Journal of Education Management And Social Science Vol. 4 No. 1 (2022): Dinasti International Journal of Education Management and Social Science (Octob
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31933/dijemss.v4i1.1453

Abstract

The purpose of this study was to determine and analyze: (1) Promotion; (2) Personnel; (5) Process; (3) Consumer Satisfaction and (4) The Influence of Promotion Performance, Personnel, Process Performance on Micro Credit Customer Satisfaction at Bank BJB Bandung City. The research method used in this research is a descriptive survey and an explanatory survey, the unit of analysis in this study is the Micro Credit Customers at Bank BJB Bandung City with a sample of 50 people. The type of investigation is causality, and the time horizon in this study is cross-sectional. Based on the results of the study, it was found that the promotion performance according to Micro Credit Customers at Bank BJB Bandung City was generally not good; Personnel performance according to Micro Credit Customers at Bank BJB Bandung City is generally good and Process Performance according to Micro Credit Customers at Bank BJB Bandung City is generally not good, Micro Credit Customer Satisfaction at Bank BJB Bandung City is currently considered good. Promotion Performance, Personnel Performance and Process Performance have an effect on Micro Credit Customer Satisfaction at Bank BJB Bandung City. Because Personal affects customer satisfaction dominantly, then at Bank BJB Bandung City must maintain conditions so that the satisfaction of Micro Credit Customers at Bank BJB Bandung City remains consistent, so that customer satisfaction is formed strongly and deeply rooted.