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All Journal JURNAL SISTEM INFORMASI BISNIS J-MACC : Journal of Management and Accounting Reswara: Jurnal Pengabdian Kepada Masyarakat Adbis : Jurnal Administrasi dan Bisnis Jurnal Pengabdian Polinema Kepada Masyarakat Jurnal Pengabdian Kepada Masyarakat JURNAL EKONOMI BISNIS DAN MANAJEMEN Jurnal Ekonomi Bisnis dan Manajemen Jurnal Pengabdian Kepada Masyarakat
Joni Dwi Pribadi
Politeknik Negeri Malang
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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PEMBUATAN MEDIA PROMOSI E-CATALOG DENGAN MENGGUNAKAN APLIKASI CANVA DI INSTAGRAM UNTUK MENARIK MINAT BELI PADA HALTER COFFEE MALANG Muhammad Amrullah Sukma Wala; Joni Dwi Pribadi
JURNAL EKONOMI BISNIS DAN MANAJEMEN Vol. 3 No. 2 (2025): April : JURNAL EKONOMI BISNIS DAN MANAJEMEN
Publisher : CV. ALIM'SPUBLISHING

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59024/jise.v3i2.1186

Abstract

This study aims to create an e-catalog using the Canva application as a promotional medium on Instagram to attract buying interest at Halter Coffee Malang. This research used action research methods. Methods of data collection used the methods of observation, interviews and questionnaires. The questionnaires were distributed to 2 part of the company, 2 design experts, and 30 potential customers. The results of the questionnaire were then analyzed by simple tabulation analysis and the average score was then analyzed by correlation coefficient to determine the relationship between the two variables. Based on the results of the research, it can be concluded that the e-catalog at Halter Coffee Malang deserves to be published. Therefore, it is hoped that Halter Coffee Malang can use this e-catalog as a promotional medium
Co-Authors Abdul Waris Abdullah Helmi Afandi, Yosi Annisa Taufika Firdausi Asminah Rachmi Batubulan, Kadek Suarjuna Drs. Joko Samboro Dwi Sudjanarti DWI SURYANTO Eko Boedhi Santoso Ellyn Eka Wahyu Erlangga Andi Sukma Erma Yanuarni Feliatra Halid Hasan Kun Mustain LINA BUDIARTI Muhammad Amrullah Sukma Wala Musthofa Hadi Nurtjahjani, Fullchis Rena Feri Wijayanti Rulirianto Rulirianto Sanita Dhakirah Shinta Maharani Trivena Shoumi, Milyun Ni’ma Siti Nurbaya Siti Rohani Suyono, Achmad Tri Istining Wardani Tri Yulistyawati Evelina Umi Khabibah Yekie Senja Oktora ZK Abdurahman Baizal