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All Journal Journal of Applied Finance & Accounting Transformasi: Jurnal Pengabdian Masyarakat JURNAL EKONOMI AKUNTANSI DAN MANAJEMEN MIX : Jurnal Ilmiah Manajemen IMAGE AFRE Accounting Financial Review Jurnal Penelitian IPTEKS International Journal of Environmental, Sustainability, and Social Science JAKUMA : Jurnal Akuntansi dan Manajemen Keuangan Jurnal Pengabdian Masyarakat (JPM) Assets : Jurnal Ilmiah Ilmu Akuntansi, Keuangan dan Pajak Journal of Artificial Intelligence and Digital Business Capacitarea : Jurnal Pengabdian Kepada Masyarakat Jurnal Manajemen dan Penelitian Akuntansi (JUMPA) ABM: International Journal of Administration, Business and Management Jurnal Pengabdian Masyarakat International Journal of Economics, Commerce, and Management KUNKUN Journal of Multidisciplinary Research ARTOKULO: Journal of Accounting, Economic and Management
Dedy Wijaya Kusuma
Institut Teknologi Dan Sains Mandala
Religion Agriculture, Biological Sciences & Forestry Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Electrical & Electronics Engineering Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences

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Journal : ARTOKULO: Journal of Accounting, Economic and Management

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The Influence of Product Quality, Service Quality and Location on Repurchase Decisions Through Consumer Satisfaction at Seblak Eci Jember Tea Buffet Lilis Handayani; HP Agustin; Dedy Wijaya Kusuma
ARTOKULO : Journal of Accounting, Economic and Management Vol. 1 No. 2 (2024): May - August 2024
Publisher : Medikun Publisher

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Abstract

  The aim of this research is to determine the influence of product quality, service quality and location on repurchase decisions through consumer satisfaction at the Seblak Eci Jember Tea buffet. The sampling technique was purposive sampling with a total of 75 respondents. Hypothesis testing data analysis in this study used IBM SPSS statistics 25 software. Hypothesis test results showed that product quality had a positive and significant effect on consumer satisfaction, service quality had no positive and insignificant effect on satisfaction. consumers, location has a positive and significant effect on consumer satisfaction, product quality has no positive and insignificant effect on repurchase decisions, service quality has a positive and significant effect on repurchase decisions, location has no positive and insignificant effect on repurchase decisions, consumer satisfaction has an effect positive and significant on repurchase decisions, consumer satisfaction is able to mediate product quality on repurchase decisions, consumer satisfaction is not able to mediate service quality on repurchase decisions, consumer satisfaction is able to mediate location on repurchase decisions
Co-Authors Abdul Wahid Ade Permana, Angga Agustin HP, Agustin Alawiyah, Miryam Angga Ade Permana Anik Herminingsih Dara Fitra Sukwani Devi Ardiani Fetri Setyo Liyundira Handayani, Yuniorita Indah Helmi Agus Salim Ihrom Caesar Ananta Putra Ilmi, Mainatul Iqbal Sabilirrasyad Kun Afifah Nur Arifin Lahab, Ratchanok Lilis Handayani Miryam Alawiyah Muhammad Firdaus Muhdar Muhdar, Muhdar Musaiyadi Musaiyadi Mustofa Mustofa Mustofa, Mustofa Nanda Widaninggar Nurshadrina Kartika Sari Nurshadrina Kartika Sari Pramono, Amelia Felicia Pramono, Olivia Falen Putra, Ihrom Caesar Ananta Regina Tetisa Nur Amaniah Sabililrrasyad, Iqbal Saiful Amin Salim, Helmi Agus Sinrungtam, Wasana Sunarsih Suwignyo Widagdo Widiyastini, Reni Dwi Widodo Widodo Wiranto, Ferry Zainul Hasan