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FAKTOR-FAKTOR YANG MENDORONG MAHASISWA UNTUK BERKUNJUNG KE THE LOUNGE AND CAFE UNIVERSITAS KRISTEN PETRA Andreas Tirta; Vinsen Tjahjadi; Agung Harianto
Jurnal Hospitality dan Manajemen Jasa Vol 6, No 2 (2018): Jurnal Hospitality dan Manajemen Jasa
Publisher : Jurnal Hospitality dan Manajemen Jasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (609.026 KB)

Abstract

Abstrak, Penelitian ini bertujuan untuk menganalisa faktor-faktor yang mempengaruhi mahasiswa berkunjung ke The Lounge and Café Universitas Kristen Petra. Adapun yang menjadi latar belakang penulisan ini karena alasan berkunjung yang beragam. Metode yang digunakan adalah metode kuantitatif kausal dengan jumlah 150 responden yang merupakan mahasiswa yang pernah berkunjung ke The Lounge and Café Univesitas Kristen Petra. Penelitian ini bersifat eksploratif yang bertujuan untuk menemukan faktor baru yang mendorong mahasiswa berkunjung ke The Lounge and Cafe, hasil penelitian mengungkapkan bahwa terbentuk tujuh faktor baru yaitu kebudayaan, gaya hidup, persepsi, motivasi, layanan, kepraktisan, dan aktifitas akademis. Kata Kunci:         Faktor-Faktor (Gaya hidup, Kebudayaan, Persepsi, Motivasi, Pelayanan, Kepercayaan, dan Peran) yang Mendorong Mahasiswa Berkunjung ke The Lounge and Café Universitas Kristen PetraAbstract, The purpose of this research is to know factors that encourage students to go to Petra Christian University’s The Lounge and Café.We choose this background because various visiting reasons. We use quantitative causal method with 150 respondents who are Students who ever came to Petra Christian University’s The Lounge and Café. This explorative research aims to find new factors that encourage students to visit The Lounge and Cafe, the results revealed that formed seven new factor that are culture, life style, perception, motivation, service, convenience, and academic activity.Keywords:      Factors (Lifestyle, Culture, Perception, Motivation, Service, Trust, and Role) Encouraging Students to Visit The Lounge and Café Christian University Petra
PENGARUH USEFULNESS, EASE OF USE, RISK TERHADAP INTENTIONTO BUY ONLINEPATISSERIE MELALUI CONSUMER ATTITUDE BERBASIS MEDIA SOSIAL DI SURABAYA Yudianto Oentario; Agung Harianto; Jenny Irawati
Jurnal Manajemen Pemasaran Vol. 11 No. 1 (2017): APRIL 2017
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (498.447 KB) | DOI: 10.9744/pemasaran.11.1.26-31

Abstract

Penelitian ini dilakukan untuk mengetahui apakah perceived usefulness, perceived ease of use, perceived risk berpengaruh terhadap intention to buy online patisserie melalui consumer attitude dengan media sosial instagram di masyarakat Surabaya. Penelitian ini merupakan penelitian kuantitatif. Teknik analisa yang digunakan dalam penelitian ini adalah Partial Least Square (PLS). Hasil menunjukkan bahwa perceived usefulness memiliki pengaruh positif dan signifikan terhadap consumer attitude, perceived ease of use memiliki pengaruh positif dan signifikan terhadap consumer attitude, perceived risk memiliki pengaruh negatif dan signifikan terhadap consumer attitude¸ dan consumer attitude memiliki pengaruh positif dan signifikan terhadap intention to buy online. Sehingga consumer attitude adalah variabel yang harus ada antara perceived usefulness, perceived ease of use, perceived risk dan intention to buy online.
The Influence of Culinary Destination Image and Tourism Motivation on the Intention to Visit South Korea Talita, Eunike; Clara, Natasha; Harianto, Agung
International Journal of Organizational Behavior and Policy Vol 3 No 2 (2024): JULY 2024
Publisher : Accounting Department, School of Business and Management - Universitas Kristen Petra

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/ijobp.3.2.123-136

Abstract

This study aims to determine the effects of culinary destination image and tourist motivation on the intention to visit South Korea. It explores the role of attitude as a mediating variable and examines the direct effects of these factors on visitation intention. A total of 129 respondents were obtained using both online and offline questionnaires. The research method makes use of PLS-SEM analysis. The findings indicate that the image of culinary destinations and tourist motivation significantly influences attitude. Furthermore, attitude significantly impacts visiting intentions. Tourist motivation directly affects visiting intentions. Attitude serves as a mediating variable linking the image of culinary destinations and tourist motivation to visiting intentions. Additionally, the image of culinary destinations has an indirect effect on visiting intentions.
PERBANDINGAN PEMELIHARAAN AYAM LAYER FASE STARTER STRAIN ISA BROWN DAN HYLINE PADA SISTEM PEMELIHARAAN CLOSE HOUSE Agung Harianto; Kurniawan Sinaga
Journal of Innovation Research and Knowledge Vol. 5 No. 2: Juli 2025
Publisher : Bajang Institute

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Abstract

TJudging from the results of this study on the comparison of the maintenance of starter phase layer chickens, Isa Brown and Hyline strains in a close house maintenance system, the aim is to determine the comparison of growth, the influence of the maintenance system and the analysis of calculations (PBB, Feed intake, Uniformity, Mortality) of starter phase layer chickens, Isa Brown and Hyline strains with a close house maintenance system. This study showed the highest PBB results in the sixth week of 13.86 g in the Isa Brown strain and 15.00 in the Hyline strain also in the same week and the highest feed intake in the sixth week with a value of 41 g in the Isa Brown strain and 43 g in the Hyline strain besides that in the analysis of the mortality rate showed the lowest figure in the fifth week of 0.10% in the Isa Brown strain and the sixth week in the Hyline strain of 0.14 with a uniformity level of ≥80% in both strains in each weekly analysis carried out so that the maintenance of starter phase layer chickens with a close house maintenance system provides comparative results on the growth of Isa Brown and Hyline strain layer chickens with fairly good values ​​and in accordance with the growth standards of each strain which is assessed by weekly analysis for six weeks with values, PBB, Mortality, Feed Intake, and Uniformity listed in Table.3 thus that the research conducted succeeded in providing good comparative results with slight differences that are still within the standards of each strain that has been marketed