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Analysis of Supporting Factors of Entrepreneurial Intention Mediated by the Courage to Take Risk in Gen Z Students in Tangerang Jhonatan Leonard Kusuma; Tan, Pauline Henriette Pattyranie
Indonesian Marketing Journal Vol. 4, No. 2, September 2024
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/imj.v4i2.9508

Abstract

Gen Z students have a deep understanding of market trends and also supporting factors that can be important capital in entrepreneurship. However, the many business ideas among students have not completely reduced the unemployment rate of graduates. This is a central issue in the development of the Indonesian economy because there is still fear in taking risks in entrepreneurship. This study aims to analyze the factors that influence the entrepreneurship intention of students in Tangerang, focusing on the influence of self-efficacy, family support, and institutional support, as well as the mediating role of the ability to take risks. The study used the Non-probability Sampling technique with the Purposive Sampling method, which involved respondents according to certain criteria. The results showed that family support and institutional support had a positive and significant influence on entrepreneurship intention. However, the ability to take risks did not have a significant influence on entrepreneurship intention. Mediation analysis showed that the ability to take risks significantly mediated the relationship between institutional support and self-efficacy with entrepreneurship intention, but not on family support. This study concludes that self-efficacy and support from family and institutions are important factors in increasing entrepreneurship intention, while the ability to take risks has a mediating role that varies depending on the type of support received by students.
PENGARUH ATTITUDE, SUBJECTIVE NORMS DAN PERCEIVED BEHAVIORAL CONTROL TERHADAP GREEN ENTREPRENEURIAL BEHAVIOR DENGAN GREEN ENTREPRENEURIAL INTENTION SEBAGAI VARIABEL MEDIASI (STUDI KASUS PADA GEN Z DI JABODETABEK) Levina Deslie Nicola; Pauline H.Pattyranie Tan
Proceeding National Conference Business, Management, and Accounting (NCBMA) 8th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

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Abstract

Salah satu masalah lingkungan terbesar yang dihadapi umat manusia saat ini adalah pemanasan global. Fakta ini mengacu pada peningkatan suhu rata-rata atmosfer dan lautan bumi yang disebabkan oleh emisi gas rumah kaca seperti karbon dioksida (CO2) dan metana (CH4) yang dihasilkan oleh aktivitas manusia Dalam menghadapi isu global warming, kewirausahaan hijau (green entrepreneurship) muncul sebagai solusi yang semakin mendapatkan perhatian. Penelitian ini bertujuan untuk menganalisis mengeksplorasi pengaruh attitude, subjective norm, dan perceived behavioral control terhadap green entrepreneurial behavior dengan green entrepreneurial intention sebagai variabel mediasi pada mahasiswa Gen Z di JABODETABEK. Sampel penelitian ini terdiri dari kuesioner yang diberikan kepada responden. Data tersebut diolah menggunakan metode Pengujian Model Pengukuran (Outer Model) dan Pengujian Model Struktural (Inner Model) menggunakan aplikasi SMART-PLS. Hasil penelitian menunjukan Attitude, Subjective Norm dan Perceived Behavioral Control berpengaruh signifikan terhadap Green Entrepreneurial Intention. Perceived Behavioral Control berpengaruh signifikan terhadap Green Entrepreneurial Behavior. Green Entrepreneurial Intention terbukti memiliki pengaruh signifikan terhadap Green Entrepreneurial Behavior. Subjective Norm dan Perceived Behavioral Control berpengaruh signifikan terhadap Green Entrepreneurial Behavior melalui Green Entrepreneurial Intention. Attitude tidak berpengaruh signifikan terhadap Green Entrepreneurial Behavior melalui Green Entrepreneurial Intention.
Pengaruh facilitating conditions, social influences, perceived ease of use, dan perceived usefulness terhadap niat pengguna layanan telemedicine Ongko, Iren; Tan, Pauline H. Pattyranie
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol. 9 No. 4 (2023): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020232850

Abstract

The presence of telemedicine plays a vital role in the health care system in developing countries, because it can facilitate access to health services, especially in remote areas. However, various factors can influence the acceptance and intention to use a new technology. The purpose of this study is to analyze the factors influencing intention to use telemedicine applications in Indonesia using the Extended Technological Acceptance Model (TAM). The variables studied included facilitating conditions, social influence, perceived ease of use, and perceived usefulness and their influence on behavioral intention variables. This research was conducted using a quantitative approach using online Google Forms questionnaire with 5-point Likert scales. Questionnaires were distributed via social media during November 2022. A non-probability method with convenience sampling technique was employed. A total of 188 respondents were included, and the data collected were analyzed using a multivariate technique using Partial Least Square-Structural Equation Modeling (PLS-SEM). Evaluation of the outer model based on the outer loading (above 0.708), composite reliability and Cronbach’s alpha value (above 0.7) had shown the constructs to be reliable. The AVE value (above 0,50) and discriminant validity test using Fornell-Larcker criterion had shown the constructs to be valid. The results showed that the four independent variables studied had positive influences on the intention to use telemedicine applications.
Pengaruh Kepuasan Pasien Terhadap Loyalitas Pasien Rawat Jalan di Klinik Medimom Jakarta Selatan Rindi, Sakina Bhayang; Tan, Pauline H. Pattyranie
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v9i10.16453

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh positif dari Kualitas Layanan, Kepercayaan Pasien, dan Persepsi Harga terhadap Loyalitas Pasien melalui Kepuasan Pasien di Klinik Medimom Jakarta Selatan. Model penelitian ini menggunakan kuesioner dengan lima variabel utama. Penelitian dilakukan dengan metode survei kuantitatif menggunakan pengambilan data secara cross-sectional. Data responden diperoleh melalui purposive sampling dari pasien Klinik Medimom Jakarta Selatan yang berusia 18 hingga 50 tahun dan telah melakukan kunjungan lebih dari dua kali dalam satu tahun terakhir. Sebanyak 265 responden memenuhi kriteria tersebut. Data kemudian dianalisis menggunakan metode Partial Least Square-Structural Equation Modelling (PLS-SEM). Hasil penelitian menunjukkan bahwa kualitas layanan memiliki pengaruh positif terhadap kepuasan pasien, kepercayaan pasien juga berpengaruh positif terhadap kepuasan, serta persepsi harga memberikan dampak positif terhadap kepuasan pasien. Namun, kepuasan pasien tidak menunjukkan pengaruh positif terhadap loyalitas pasien, sementara kualitas layanan dan persepsi harga berpengaruh positif terhadap loyalitas pasien.
The Relationship between Hospital Service Quality and Patient Trust is Mediated by Patient Satisfaction in Patient Loyalty at Hospital X Sekar, Huga; Tan, Pauline H. Pattyranie
Syntax Literate Jurnal Ilmiah Indonesia
Publisher : Syntax Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36418/syntax-literate.v9i7.16457

Abstract

This study aims to determine the relationship between hospital service quality and patient trust, mediated by patient satisfaction and patient loyalty at the Hospital X. The research method used is quantitative research. The population used in the research were general patients at the Hospital X using a sample size of 162 respondents. The data processing method in this research is structural equation modeling (SEM). The research results show that there are several important findings, such as the quality of hospital services influences patient trust and patient satisfaction, however the quality of hospital services does not influence patient loyalty. Patient trust influences patient satisfaction, patient satisfaction influences patient loyalty as well. Quality of service indirectly influences patient trust through patient satisfaction. Quality of hospital service indirectly influences patient satisfaction through loyalty. Patient trust influences patient satisfaction through patient loyalty. Quality of hospital service. Quality of hospital service influences patient trust through patient satisfaction in patient loyalty.
THE INFLUENCE OF ORGANIZATIONAL, INTERACTION AND COMMUNICATION, COSTS AND WAITING TIMES ON PATIENT SATISFACTION AT XYZ HOSPITAL IN NORTH MINAHASA Pricillia Caroline Mantiri; Pauline Henriette Pattyranie Tan
Media Bina Ilmiah Vol. 19 No. 7: Februari 2025
Publisher : LPSDI Bina Patria

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Abstract

In a strategy to increase the number of patients and also improve the quality of services, health service providers compete with each other to improve and improve their performance in selling health services. XYZ Hospital in North Minahasa is a private hospital that has been operating since 2020. The number of patient visits at XYZ Hospital in North Minahasa continues to increase considering that this hospital is the only type B private hospital in the North Minahasa area. However, patient satisfaction at XYZ Hospital in North Minahasa is not in line with the increase in patients. This study aims to determine the factors that influence patient satisfaction at XYZ Hospital in North Minahasa. This research uses quantitative research methods using questionnaires to 170 outpatient insurance patients. The results of this research are that patient demographic variables, organizational factors, interaction between patients, attention and emotional support, communication and information and waiting time have a positive and significant influence on patient satisfaction. Meanwhile, health costs have a negative and insignificant influence on patient satisfaction. So, hospitals should implement strategies to increase patient satisfaction by creating a culture of safety to increase patient satisfaction at XYZ Hospital in North Minahasa
PENGARUH MUTU PELAYANAN DAN KEPUASAN PASIEN TERHADAP LOYALITAS PASIEN YANG DIMEDIASI OLEH KEPERCAYAAN PASIEN DI RUMAH SAKIT XYZ MINAHASA UTARA Indah Lestari Tuhatelu; Pauline Henriette Pattyranie Tan
Media Bina Ilmiah Vol. 19 No. 7: Februari 2025
Publisher : LPSDI Bina Patria

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Abstract

Loyalitas pasien merupakan hasil langsung dari tingkat kepuasan pasien. Pasien yang loyal adalah mereka yang secara konsisten memilih dan menggunakan layanan kesehatan dari satu tempat atau penyedia layanan kesehatan tertentu. Loyalitas pasien menjadi tujuan strategis bagi fasilitas kesehatan karena memiliki dampak positif pada keberlanjutan operasional, reputasi, dan stabilitas keuangan. Loyalitas pasien seringkali terkait erat dengan kepuasan pasien terhadap pengalaman yang mereka dapatkan selama perawatan medis. Penelitian ini bertujuan untuk mengetahui pengaruh mutu pelayanan dan kepuasan pasien terhadap loyalitas pasien yang dimediasi oleh kepercayaan pasien. Penelitian ini menggunakan metode kuantitatif, survei diberikan kepada 308 responden dengan analisis statistik menggunakan PLS-SEM. Ada pengaruh positif antara mutu pelayanan, kepuasan pasien, kepercayaan pasien terhadap loyalitas pasien dengan p value 0.00 (<0.05). Dalam meningkatkan loyalitas pasien, maka perlu meningkatkan mutu pelayanan dan kepuasan pasien sehingga kepercayaan pasien dan loyalitas pasien akan tercipta.
The Influence of Country of Origin on Purchase Intention in The Indonesian Market Mediated by Brand Image and Attitude: A Case Study of Vivo Frederick Wilson; Pauline H.Pattyranie Tan
Proceedings of the International Conference on Entrepreneurship (IConEnt) Vol. 5 (2025): Proceedings of the 5th International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

The objectives of this study are to examine the relationship between Country of Origin and Purchase Intention, to examine the relationship between Country of Origin and Brand Image, to examine the relationship between Country of Origin and Attitude towards the Brand, to examine the relationship between Brand Image and Purchase Intention, to examine the relationship between Brand Image and Attitude towards the Brand and to examine the relationship between Attitude towards the Brand and Purchase Intention. This research is quantitative. The population in this study is all consumers of the Vivo brand. The sampling procedure used in this study is non-probability with a purposive sampling technique; the researcher will take a sample of 164 consumers who have used the Vivo brand for at least 1 year. The primary data used in this study are the results of distributing questionnaires to Vivo brand consumers. The data analysis used in this study is the structural equation model (SEM), partial least squares (PLS) using Smart PLS 4.0.
Entrepreneurial Intention of Students in Jabodetabek Region Pauline H. P. Tan; Tharis Tiona; Dewi Wuisan; Kyle Christopher Suhaili; Danet Arya Patria
Proceedings of the International Conference on Entrepreneurship (IConEnt) Vol. 5 (2025): Proceedings of the 5th International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

This study aims to further analyze the influence of Subjective Norm, Perceived Behavioral Control, Self-Efficacy, and Entrepreneurship Education on Entrepreneurial Intention among students majoring in Entrepreneurship in the Greater Jakarta area (Jabodetabek). The research employs a causal or explanatory design, aiming to test hypotheses. A quantitative approach is adopted in this study. The data collected constitute primary data obtained through an online questionnaire. The study utilizes a non-probability sampling technique, specifically purposive sampling, in which the sample is selected based on specific criteria, namely students majoring in Entrepreneurship in Jabodetabek. The total sample size is 167 respondents. The questionnaire responses were measured using a Likert scale. Based on the research findings, it can be concluded that Perceived Behavioral Control, Self-Efficacy, and Entrepreneurship Education have a positive and significant influence on the Entrepreneurial Intention of students majoring in Entrepreneurship in Jabodetabek. However, Subjective Norm does not have an effect on the Entrepreneurial Intention of these students
Innovation Practices and External Support for MSME Performance and Survival in Indonesia Pauline Henriette Pattyranie Tan; Martinus Tukiran; Dewi Wuisan
International Journal of Cyber and IT Service Management Vol. 5 No. 2 (2025): October
Publisher : Pandawan Sejahtera Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34306/ijcitsm.v5i2.184

Abstract

Amidst the rapid development of the digital economy, innovation practices are critical for enhancing performance and ensuring the sustainability of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. As the backbone of the national economy, contributing significantly to GDP and employment, MSMEs are vital for macroeconomic resilience and inclusive growth. However, they consistently encounter systemic challenges in maintaining business performance and long-term survival, particularly within highly competitive and volatile markets, exacerbated by the aftermath of the COVID-19 pandemic. This study aimed to analyze the impact of innovation practices on MSME business performance and survival in Indonesia, with external support serving as a moderating factor. Using a purposive sampling technique, data was collected from 281 MSME actors in Jabodetabek who had embraced innovation. SEM-PLS analysis revealed that innovation practices positively and significantly affect both business performance and survival. Interestingly, external support did not moderate the influence of innovation practices on business performance but did moderate its effect on business continuity.