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All Journal Journal The Winners Gadjah Mada International Journal of Business Syntax Literate: Jurnal Ilmiah Indonesia JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi) Fair Value: Jurnal Ilmiah Akuntansi dan Keuangan Ultima Management : Jurnal Ilmu Manajemen EKUITAS (Jurnal Ekonomi dan Keuangan) Jurnal Mantik Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Enrichment : Journal of Management Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Quantitative Economics and Management Studies Prosiding Konferensi Nasional PKM-CSR Indonesian Marketing Journal International Journal of Cyber and IT Service Management (IJCITSM) Media Bina Ilmiah Proceeding National Conference Business, Management, and Accounting (NCBMA) Proceeding of International Conference on Entrepreneurship (IConEnt) Jurnal Penelitian Pendidikan Indonesia Proceeding of International Conference on Global Innovation and Trends in Economy
Tan, Pauline H. Pattyranie
Universitas Pelita Harapan
Religion Arts Humanities Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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Factors that Influence Consumers Purchase Intention in Buying Over the Counter Drug Online Chiquita Purnomo; Pauline H Pattryanie Tan
Enrichment : Journal of Management Vol. 12 No. 1 (2021): November: Management Science
Publisher : Institute of Computer Science (IOCS)

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (769.923 KB)

Abstract

The use and development of the online internet in all areas of activity has become part of people's habits, a behavior that allows people to adapt and find new solutions for market players, especially in the pharmaceutical sector in carrying out their sales activities online. Over the counter drug market growth especially in online channel. The purpose of this research was to determine the factors that influence consumer purchase intention in buying over the counter drug online. Technology Acceptances Model (TAM) and Virtual Experiential Marketing (VEM) as exogenous variable, trust as mediating variable and purchase intention as endogen variable. The study were analyzed using the Smart PLS- Structural Equation Model (SEM) third edition and it was conducted with electronic questionnaires using purposive sampling technique to consumers who purchased over the counter drug online in the last 6 months. The number of respondents in this study was 174 respondents. The results found that Technology Acceptances Model (TAM) and Virtual Experiential Marketing (VEM) variables had a positive effect on trust. Trust can mediate Technology Acceptances Model (TAM) with purchase intention and trust can mediate Virtual Experiential Marketing (VEM) with purchase intention. Furthermore, Technology Acceptances Model, Virtual Experiential Marketing and trust have a positive effect on purchase intention.
Analysis of Factors Affecting E-Loyalty With E-Trust and E-Satisfaction as Mediation Variables on Halodoc Application Users in Indonesia Andrew Chandra; Pauline Henriette Pattyranie Tan
Quantitative Economics and Management Studies Vol. 3 No. 6 (2022)
Publisher : PT Mattawang Mediatama Solution

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (737.76 KB) | DOI: 10.35877/454RI.qems1272

Abstract

This study aims to analyze: the influence of factors that affect e-loyalty with e-trust and e-satisfaction as mediating variables on Halodoc application users. Data collection was carried out using a questionnaire. The target population of the study is individuals aged > 17 years, who have done online teleconsultation at Halodoc at least 2 times and are willing to be respondents. Determination of the number of samples is determined by 280 samples. The sampling technique used was purposive sampling. The data was processed using Partial Least Square-Structural Equation modeling (PLS-SEM). The results show that the Technology Acceptance Model factors such as user interface quality, perceived security risk, and perceived privacy have a positive effect on e-trust and information quality, perceived security risk, perceived privacy, and e-commerce awareness have a positive effect on e-satisfaction, in This study found that information quality and e-commerce awareness do not have a positive effect on e-trust and user interface quality does not have a positive effect on e-satisfaction. Finally, e-trust has a positive effect on e-loyalty and e-satisfaction has a positive effect on e-loyalty for Halodoc application users in Indonesia. Managerial implications based on the results of data analysis, Halodoc must maintain the visual design of the application, display attractive information, the quality of the features contained in the application, update and provide up-to-date health information, maintain the security of patient's data and also providing 24-hour customer service, increasing awareness by increasing service promotions, providing public webinars or health talks, providing compensation to customers if there are problems regarding the services provided by Halodoc.
PENGENALAN KEWIRAUSAHAAN DI ERA DIGITALISASI PADA REMAJA PPA ALETHEIA DI JAWA TIMUR Dewi Wuisan; Sylvia Samuel; Zoel Hutabarat; Yohana F. Cahya Palupi Meilaini; Pauline H. Partyranie Tan
Prosiding Konferensi Nasional Pengabdian Kepada Masyarakat dan Corporate Social Responsibility (PKM-CSR) Vol 5 (2022): PERAN PERGURUAN TINGGI DAN DUNIA USAHA DALAM AKSELERASI PEMULIHAN DAMPAK PANDEMI
Publisher : Asosiasi Sinergi Pengabdi dan Pemberdaya Indonesia (ASPPI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37695/pkmcsr.v5i0.1812

Abstract

Pelaksanaan kegiatan Pengabdian Kepada Masyarakat (PKM) sangat penting karena akan memberikan pengenalan dan pengetahuan tentang kewirausahaan untuk para remaja yang tergabung di Pusat Pengembangan Anak (PPA) Aletheia di Jawa Timur. PKM ini dilakukan dengan tujuan untuk memberikan pembekalan mengenai pengetahuan tentang kewirausahaan dan pembelajaran bagaimana cara memulai sebuah usaha bagi para remaja serta bagaiman menggunakan media sosial di era digitalisasi sebagai sarana untuk merintis dan mengembangkan usaha. Dengan adanya pelaksanaan dan pelatihan PKM ini dapat membuka wawasan, menumbuhkan minat dan memberikan kontribusi dalam pengembangan pengetahuan, pemahaman serta ketrampilan berwirausaha bagi para remaja mengenai konsep wirausaha dan memulai usaha dari sejak usia antara 13 – 17 tahun. Selanjutnya, generasi yang memiliki banyak ide kreatif dan inovatif diharapkan dapat dikembangkan melalui pembinanan ini dan dapat direalisasikan menjadi sebuah usaha yang mapan dengan dasar dan fondasi yang kokoh.
MACROECONOMIC ANALYSIS OF THE INDONESIAN NICKEL INDUSTRY USING DEPEST ANALYSIS Pauline H.Pattyranie Tan
Ultima Management : Jurnal Ilmu Manajemen Vol 14 No 2 (2022): Ultima Management : Jurnal Ilmu Manajemen
Publisher : Universitas Multimedia Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31937/manajemen.v14i2.2933

Abstract

Abstract- The global push to accelerate the electric car industry is expected to increase world demand for nickel until 2030. Indonesia is the largest producer, with a Nickel production of 800,000 tons, or 30% of the world supply. The Indonesian government then responded to this global situation by issuing a law banning the export of 1.8% low-grade Nickel, in line with its policy of accelerating the national Strategic Project (PSN), focusing on nickel downstream (besides downstream other minerals and coal) to increase added value to strengthen the competitiveness of the national nickel industry on an international scale, suppressing imports and also creating energy independence. In an effort to achieve this downstream, it is necessary to carry out a macroeconomic analysis of the various opportunities and challenges faced in developing the Indonesian Nickel industry. This external analysis is the analysis Demography factors, Economy, Political, Ecological, and Social Technology (DEPEST). The results show: 1) Southeast Sulawesi has a demographic bonus with a low unemployment rate and the potential to be trained in trade and mining. 2) In terms of economic factors, Southeast Sulawesi Nickel has quite large reserves, and the LQ showed that the mining and quarrying sector has the highest comparative advantage compared to other basic sectors. 3) So far government regulations are accelerating the provision of added value to domestically manufactured products by relying on domestic raw materials. 4) The impact on socio-culture is to increase the community’s welfare around the mining area as long as it is carried out while maintaining environmental sustainability. 5) There is a promising technology for downstream Nickel. Keywords: Nickel Industry; Smelter; DEPEST Analysis
THE EFFECT OF BRAND EXPERIENCE ON BRAND LOYALTY WITH THE MEDIATION OF BRAND TRUST AND BRAND SATISFACTION OF THE IPHONE APPLE BRAND IN JABODETABEK Jennifer Chandra; Pauline Henriette P. Tan
Proceeding National Conference Business, Management, and Accounting (NCBMA) 6th National Conference Business, Management, and Accounting
Publisher : Faculty of Economics and Business Universitas Pelita Harapan

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Abstract

In era of globalization, the geographical boundaries that used to separate one country from another no longer serve as obstacles to communicating or engaging with one another. This is supported by the availability of smartphones that employ highly advanced technology. This research aims to examine the impact of brand experience on brand loyalty via brand satisfaction and brand trust as a mediator. The object of this research is a foreign technological brand, namely Apple, and specifically its smartphone product, the iPhone. The research contribution for this research is Apple brands and those included in the international business scope will be able to continue to provide the best brand experience to retain their customers by stabilizing the quality of their goods and services. This study employed a quantitative methodology based on questionnaires. Researchers disseminate questionnaires using Instagram, WhatsApp, and LINE for personal dissemination. This research was carried out in Indonesia, specifically in Jabodetabek area. There were 209 respondents for the actual test. Using the outer model and inner model, Smart-PLS 3.2.9 is utilized to analyse data. The outer model comprises validity and reliability tests, whereas the inner model uses R-square, T-statistics, Original Samples, and P-square to analyse the relationship between variables. Based on the results obtained, researchers can conclude that Brand Experience, Brand Satisfaction, Brand Trust and Brand Loyalty have a significant positive relationship, with Brand Satisfaction and Brand Trust as mediators between Brand Experience and Brand Loyalty.
The impact of service quality attributes of beauty parlors towards customer loyalty through customer satisfaction and trust Maudy Mikha Maria Tambayong; Pauline h. Pattyranie tan
JPPI (Jurnal Penelitian Pendidikan Indonesia) Vol 8, No 3 (2022): JPPI (Jurnal Penelitian Pendidikan Indonesia)
Publisher : Indonesian Institute for Counseling, Education and Theraphy (IICET)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29210/020221574

Abstract

This study aims to determine examine the positive impact of customer loyalty in a beauty parlor through customer satisfaction. The survey method was carried out in research using a questionnaire. This research is a random sampling research with a total of 144 Sister’s Beauty Studio customers as respondents. The data analysis used the PLS-SEM approach with the help of the SMART-PLS program. The result showed tangibility, reliability, assurance, empathy and responsiveness did have positive impacts on customer satisfaction. Furthermore, the research also handed out customer satisfaction has a positive impact on customer loyalty and hence customer trust.
The Trade Competitiveness of the Indonesian Automotive Industry Pauline H.P. Tan
Proceeding of International Conference on Global Innovation and Trend in Economics Vol. 4 (2022): Proceeding of The 4th International Conference on Global Innovation and Trends in Eco
Publisher : Fakultas Ekonomi Dan Bisnis Universitas Pelita Harapan

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Abstract

The automotive industry is one of the leading sectors that has a significant contribution to the national economy. The automotive sector has contributed an investment value of IDR 99.16 trillion with a total production capacity of 2.35 million units per year and has absorbed a direct workforce of 38.39 thousand people. From a job creation standpoint, the automotive sector has a far-reaching impact on the more than 1.5 million people working along the industry's value chain. The automotive industry has an essential and strategic role, so it is included in the Making Indonesia 4.0 roadmap, which is prioritized for development in the implementation of industry 4.0. Since 2020, domestically produced motor vehicle products have been able to penetrate the export market to more than 80 countries around the world. On this basis, it is essential for Indonesia to be able to measure the comparative advantage of the Indonesian automotive industry, or to measure the competitiveness of Indonesian automotive products in the world market. This competitiveness measurement uses Revealed Comparative Advantage (RCA), which measures Indonesia's comparative advantage using an index known as the Balassa Index.
PENGARUH KEPEMIMPINAN TRANSFORMASIONAL DAN BUDAYA ORGANISASI TERHADAP LOYALITAS MELALUI MOTIVASI PADA PERAWAT DI RUMAH SAKIT TRIA DIPA JAKARTA Irianti, Antania Hanjani; Tan, Pauline H. Pattyranie Tan
JMBI UNSRAT (Jurnal Ilmiah Manajemen Bisnis dan Inovasi Universitas Sam Ratulangi). Vol 10 No 3 (2023): JMBI UNSRAT Volume 10 Nomor 3
Publisher : FEB Universitas Sam Ratulangi Manado

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35794/jmbi.v10i3.51803

Abstract

The purpose of this study was to determine the effect of transformational leadership and organizational culture on motivation, and the effect of motivation on job performance. The method for the survey conducted in this study used a questionnaire. This study is a census study with a total of 78 nurses at Tria Dipa Hospital, Jakarta. Data analysis in this study used the PLS-Structural Equation Modeling (SEM) approach using SMART PLS software. The results of transformational leadership research have a positive effect on motivation, organizational culture has a positive effect on motivation and motivation positive effect on job performance. Keywords: Transformational Leadership, Organizational Culture, Motivation, Job Performance
MENUMBUHKAN JIWA WIRAUSAHA BAGI JEMAAT PEREMPUAN DI GEREJA HKBP RESSORT WARAKAS JAKARTA Patricia, Patricia; Hutabarat, Moses; Tan, Pauline Henriette
Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) Vol. 5 No. 1 (2023): Jurnal Leverage, Engagement, Empowerment of Community (LeECOM)
Publisher : Universitas Ciputra Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37715/leecom.v5i1.3618

Abstract

Pandemi Covid-19 membuat pemerintah Indonesia terpaksa membuat kebijakan Pemberlakuan Pembatasan Kegiatan Masyarakat (PPKM) guna menekan penambahan kasus orang terpapar Covid-19 setiap harinya. Salah satu dampak dari pengetatan tersebut adalah banyaknya pekerja yang diberhentikan ataupun mengalami penurunan pendapatan akibat pengurangan jam kerja dan dirumahkan sementara. Hal ini tentu secara signifikan memengaruhi kebiasaan orang mengelola dan menggunakan uang dalam keluarga. Dalam kondisi seperti ini, kaum wanita dituntut untuk berperan lebih dalam menjaga ekonomi keluarga. Salah satunya adalah dengan mengidentifikasi peluang usaha yang ada dan memanfaatkannya. Itu sebabnya dalam rangka merayakan Parheheon Ina sekaligus memperingati hari Kartini, Gereja HKBP Ressort Warakas bekerjasama dengan Fakultas Ekonomi dan Bisnis Universitas Pelita Harapan mengadakan seminar dengan tema kewirausahaan untuk membangun serta menumbuhkan jiwa wirausaha jemaat wanita di Gereja tersebut sehingga dapat menambah pendapatan dan mendukung ketahanan finansial keluarga di tengah pandemi. Seminar telah dilakukan pada tanggal 23 April 2022 dan mendapatkan respons yang baik dari para peserta yang mendapatkan wawasan baru dan terinspirasi untuk memulai serta mengembangkan sebuah usaha.
The Pattern of Electric Vehicle Demand among the Upper-middle Income Class in Indonesia Tan, Pauline
Proceeding of International Conference on Entrepreneurship (IConEnt) Vol 3 (2023): Proceeding of 3rd International Conference on Entrepreneurship (IConEnt)
Publisher : Universitas Pelita Harapan

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Abstract

Electric vehicles have emerged as a very promising solution as awareness of the effects of fossil fuel vehicles on air pollution and climate change has increased. Electric vehicles are not only changing the way we move, but they are also changing many aspects of our lives, from the environment to the economy and public health.As of 2023, the global market size for electric vehicles has reached USD 388.1 billion and is expected to continue to grow to USD 951.9 billion by 2030 (Marketsandmarkets, 2023). With the increasing technology, environmental awareness, and government policies, electric vehicles are becoming a promising choice as a sustainable transportation. As consumers and industries become more aware of climate change and air pollution, they are starting to switch to electric vehicles to reduce carbon emissions. This has led to the growing electric vehicle market with innovation and investment around the world.
Co-Authors Alexander Kaunang Andrew Chandra Annamaria Gabriela Antonio, Ferdi Chiquita Purnomo Danet Arya Patria Felix Setiawan Budi Felix, Nicholas Frederick Wilson Frederick Wilson Hutabarat, Zoel Indah Lestari Tuhatelu Iren Ongko Irianti, Antania Hanjani Jacob, Michael Rusiviro Jennifer Chandra Jhonatan Leonard Kusuma KENI KENI Kewell Chung Kwok Zhong Kyle Christopher Suhaili Levina Deslie Nicola Lidya Suryany Holiwono Martinus Tukiran Maudy Mikha Maria Tambayong Mochamad Deya Najmuddin Moses Lorensius Parlinggoman Hutabarat Mujahidah, As Syifa Nasir, Floretta Viasasky Denny Nicholas Wilson Ongko, Iren Patricia Patricia, Patricia Pramintasari, Erina Pricillia Caroline Mantiri Rindi, Sakina Bhayang Samuel, Sylvia Sari, Citra Eka Sekar, Huga Setiawan, Shirleena Tharis Tiona Tiona, Tharis Wuisan, Dewi Yohana F. Cahya Palupi Meilaini Yosef Budiman