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All Journal Jurnal Praktik Bisnis Dharmakarya : Jurnal Aplikasi Ipteks Untuk Masyarakat Jurnal Bisnis dan Manajemen Economac: Jurnal Ilmiah Ilmu Ekonomi eCo-Buss Management Studies and Entrepreneurship Journal (MSEJ) Jurnal Ecogen Jurnal Kajian Manajemen dan Wirausaha Marketing Management Studies Human Resource Management Studies JEBD JER Jurnal Salingka Nagari
Okki Trinanda
Fakultas Ekonomi, Universitas Negeri Padang
Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences

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Journal : eCo-Buss

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The Influence of Electronic Word of Mouth Toward Destination Trust and Travel Intention on Sirandah Island in Padang City Okki Trinanda; Putra Deta Mutaqin
eCo-Buss Vol. 1 No. 3 (2019): Global Competition
Publisher : Komunitas Dosen Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (440.859 KB) | DOI: 10.32877/eb.v1i3.60

Abstract

This research aims to analyze: (1) The influence of electronic word of mouth toward travel intention on Sirandah Island in Padang City (2) The influence of electronic word of mouth toward destination trust on Sirandah Island in Padang City (3) The influence of destination trust toward travel intention on Sirandah Island in Padang City. The type of this research is causative research. The population on this research is all Padang city society who have read online reviews of Sirandah Island in the internet and have never visited Sirandah Island whose numbers are unknwon. Data were collected through questionnaires and 170 questionnaires were analyzed by performing structural equation modeling (SEM) in SmartPLS 3.2.7. The result of this research show that (1) electronic word of mouth has a significant influenced on travel intention at Sirandah Island in Padang City (2) electronic word of mouth has a significant influenced on destination trust at Sirandah Island in Padang City (3) destination trust has a significant influenced on travel intention at Sirandah Island in Padang City
Co-Authors A. Abror Aan Satria Ahmad Rizky Putra Aris Agung Wicaksono Astri Yuza Sari Deri Afrizal Fauziah Hasanah Fira Yulia Geny Syahdiany Habibullah Habibullah Hilya Ghevira Jerri Andrian Mufira Widianti Putra Deta Mutaqin Putri Dwi Amanda Putri, Dea Zami Regi Erlan Marta Ressa Indah Sari Reza Irsyaddillah Rifka Aulia Zahra Rini Sarianti Rino Adilla Putra Ronaldo Diego Irviandra Susi Evanita Syahrizal Syahrizal Vidhara Islamia Vika Ayu Fhadilza Yunia Wardi