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All Journal IQTISHODUNA Journal of Indonesian Tourism and Development Studies Jurnal Administrasi Bisnis International Journal of Local Economic Governance Erudio: Journal of Educational Innovation PROFIT : Jurnal Administrasi Bisnis MIX : Jurnal Ilmiah Manajemen SEIKO : Journal of Management & Business Jurnal Pariwisata Terapan Jurnal Ecoment Global: Kajian Bisnis dan Manajemen Jurnal Leverage, Engagement, Empowerment of Community (LeECOM) International Journal of Green Tourism Research and Applications Jurnal At-Tamwil: Kajian Ekonomi Syariah

Supriono Supriono

Program Studi Bisnis Pariwisata Fakultas Ilmu Administrasi Universitas Brawijaya

Author-ID : 2841660

Religion Agriculture, Biological Sciences & Forestry Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Social Sciences Other

Published : 26 Documents Claim Missing Document

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Peran Kepemimpinan dan Inovasi Dalam Mendukung Pemasaran UMKM Pariwisata (Kajian Literatur Review) Erlyasari, Nova; Supriono
Jurnal At-Tamwil: Kajian Ekonomi Syariah Vol. 7 No. 1 (2025): Jurnal At-Tamwil Maret 2025
Publisher : Universitas Islam Tribakti Lirboyo Kediri

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33367/at-tamwil.v7i1.7063

ABSTRACT Purpose – Kehadiran kepemimpinan dan inovasi pada UMKM merupakan hal yang menarik untuk dikaji mengingat keduanya dapat bersinergi terkait dengan kebutuhan. UMKM yang mayoritas memiliki sumberdaya terbatas akan terbantu dengan penerapan kepemimpinan inovasi yang tepat. Makalah ini menganalisis keterkaitan antara inovasi dan keberhasilan bisnis serta peran seorang pemimpin dalam konteks UMKM. Makalah ini memperkenalkan Skema keberhasilan dan menerapkannya pada isu kepemimpinan, inovasi, dan keberhasilan UMKM dalam bidang pariwisata.Methods – Kajian ini berupaya melakukan studi literatur berbagai sumber penelitian empiris/Systematic Literature Review. Literatur yang dianalisis sebanyak 30 artikel yang didapat melalui serangkaian tahapan metode PRISMA (Preferred Reporting Items for Systematic Review and Meta-analysis). Findings – Hasil kajian menunjukkan bahwa interaksi kepemimpinan dan inovasi sangat penting untuk keberhasilan pemasaran usaha kecil dan menengah (UMKM) di sektor pariwisata. Research Implications – Hasil kajian menunjukkan bahwa interaksi kepemimpinan dan inovasi sangat penting untuk keberhasilan pemasaran usaha kecil dan menengah (UMKM) di sektor pariwisata.Keywords: Inovasi, Kepemimpinan, Pariwisata, UMKM, Systematic Literature Review

Geopark Development Analysis in Acquiring UNESCO Global Geopark Status Supriono, Supriono; Pangestuti, Edriana; Allolinggi, Rahmat Putra
Journal of Indonesian Tourism and Development Studies Vol. 13 No. 1 (2025)
Publisher : Graduate School, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jitode.2025.013.01.02

The Maros-Pangkep Geopark is one of the geoparks in Indonesia. Designated as part of the national Geopark in 2018, Maros-Pangkep Geopark is currently selected as one of the candidates to become part of the UNESCO Global Geopark. This study aims to investigate the development of the Maros-Pangkep Geopark in its pursuit of UNESCO Global Geopark status, including the factors that support and hinder its progress. This study employs qualitative methods, utilizing data collection techniques that include interviews, observation, and documentation. The results of this study indicate that (1) The development carried out by the Maros-Pangkep Geopark in obtaining UNESCO Global Geopark status is quite good but needs to be improved, especially in the condition of existing public facilities, (2) The supporting factors in the development of the Maros-Pangkep Geopark are natural resources, accessibility, public facilities, community resources and policies, managers, completeness of documents, and support, (3) Inhibiting factors in the development of the Maros-Pangkep Geopark due to the COVID-19 pandemic, lack of funds, lack of human resources, and low levels of education and understanding public.

Identification of the Marketing Mix for Tourism Development at Jenon Spring Supriono, Supriono; Prakasa, Yudha
IQTISHODUNA IQTISHODUNA (Vol. 21, No. 2, 2025)
Publisher : Fakultas Ekonomi, UIN Maliki Malang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18860/iq.v21i2.32927

This study aims to identify the service marketing mix for tourism development in Jenon Spring (Sumberjenon), a natural tourist attraction in Gunungronggo Village, Tajinan District, Malang Regency, Indonesia. This descriptive qualitative study uses empirical data that has gone through a SWOT analysis to identify internal and external factors that may influence tourism development in Jenon Spring. Data sources come from interviews with the Mata Air Jenon destination manager, Village Apparatus, and Tourists. The results of the study indicate that the service marketing mix has a positive effect on the development of this tourist attraction and should be considered when determining and designing strategies to develop the tourist attraction in attracting potential tourists. The results also found that support from other related parties, including the government, private institutions, and the community is essential. However, several weaknesses were also identified, including security, safety, and human resources. The unique traditions of the local community in Jenon Spring are strong development opportunities, while competition with other similar tourist attractions and weather-related constraints were identified as possible threats.

AN ANALYSIS ON THE BACKGROUND OF ONLINE TRANSPORTATION CREW TO SUPPORT THE TOURISM AND NON-TOURISM ACTIVITIES (A Study on Online Transportation Drivers and Riders in Bandung) Supriono, Supriono
Profit: Jurnal Adminsitrasi Bisnis Vol. 12 No. 1 (2018): Profit : Jurnal Administrasi Bisnis
Publisher : FIA UB

Transportation becomes vital to tourism activities, especially when it comes to accessibility. Online transportation has become one of the choices for tourists to use in Bandung. This study focuses on analyzing how drivers or riders of online transportation in serving tourists and general consumers. The research method is qualitative with in-depth interviews with respondents (operators/drivers/riders) randomly chosen. Data Triangulation and Focus Group Discussion (FGD) are the methods use for data analysis. The results show that respondents join the online transportation, as the service has become such a trend in the city that more and more people are using it. Some takes the job as operators as their main job, while some others do that as simply a side job. Some even have a double membership status (both as offline and online transportation crew), yet some others choose to only become part of the online team. These riders or drivers purchase their vehicles by a credit system.Â Â

PENGEMBANGAN KONSERVASI WISATA BUDAYA MELALUI WISATA EVEN (Studi pada Pelaksanaan Festival Reyog Nasional di Kabupaten Ponorogo) Supriono, Supriono
Profit: Jurnal Adminsitrasi Bisnis Vol. 14 No. 1 (2020): Profit : Jurnal Administrasi Bisnis
Publisher : FIA UB

Tourism is a variety of tourism activities and is supported by various facilities and services provided by the community, business people, the Government, and Local Governments. One of the many cultural events that are events is the Reyog Ponorogo Festival (FRN). This study aims to determine the process of developing FRN as an event tour and to find out the obstacles that occur, using descriptive qualitative methods, with data collection methods with Snowball sampling. The results showed that FRN in Ponorogo was an event tour that was able to bring in foreign and domestic tourists. Event tourism activities have an impact on the economic value of the Ponorogo community, both reyog artists and crafters (handycraft). The inhibiting factor in FRN from a technical perspective is related to the duration of the long enough implementation time (minimum of a week), sound system, participant protest. From a non-technical aspect it is more due to natural factors (rain). While the supporting factor is the awareness of reyog artists who come from outside the area, consider Reyog to be from Ponorogo, so that the implementation is automatically implemented in Ponorogo.

ANALYSIS OF SOCIETY PARTICIPATION AND DESTINATION DEVELOPMENT IN TOURISM VILLAGES Supriono, Supriono; Kurniawan, Andy; Nurrahma, Aisyah Asri
Profit: Jurnal Adminsitrasi Bisnis Vol. 16 No. 1 (2022): Profit : Jurnal Administrasi Bisnis
Publisher : FIA UB

Malang Regency is an area in Indonesia with numerous capacities for tourism village. One of them is Gunungronggo Village. It has a lot of potential and attractions with the main tourist value namely the natural springs of Sumber Jenon. The study aimed to discuss the participation of local communities in Gunungronggo Village and its destination development. The analysis of study applied descriptive research methods and qualitative approaches. Methods of data collection were performed by observations, interviews with resource persons and documentation. The results of study showed that local residents’ participations were divided into two types. First, an active participation was carried out by local communities who managed tourism, and people who sold food and drinks around destinations. Then, a passive participation referred to people who only took orders from their superiors and formed their participation by not doing activities which damaged the environment. Meanwhile, the development of destinations in Gunungronggo Village included five components. They were attractions, accessibility, amenities, ancillary services, and institutions.

Co-Authors . Al-Musadieq Ahmad Iradat Yudhakusuma Aisyah Asri Nurrahma Allolinggi, Rahmat Putra Amanda, Ayulia Andriani Kusumawati Andy Kurniawan, Andy Ardelia Ardelia Arizky Kautsar Ramadhanu Artono, Gigih Bafadal, Aniesa Bintan Prayunantyo Bramantyo Wahyu Pratomo Dinda Ihsan Edy Yulianto Erlyasari, Nova Firman Febriyan Fithriyah, Nabiila Rahayu Hendra, Joni Hermawan, Romy Hermawant, Romy Isnafahrani , Luthfia Kholid Mawardi, Mukhammad Lulus Prasetyo Abdi Mochammad Al Musadieq Nova Erlyasari Pangestuti, Edriana Parmawati, Rita Rizki Yudhi Dewantara Saga Ardian Gurindawangsa Sentanu, I Gede Eko Sri Septi Ambar Waty Sunarti Sunarti Tiara Aninditha Topowijono Topowijono Wardana, Fitri Candra Yudha Prakasa Yusri Abdillah Zainul Abidin

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