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Arif Yulianto
Universitas Sahid Surakarta
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Public Health Social Sciences

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Journal : Amarasi : Jurnal Desain Komunikasi Visual

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PERANCANGAN FOTOGRAFI PRODUK UNTUK MASYARAKAT DISABILITAS DI KLATEN Yulianto, Arif; Susilo, Dahlan; Ruswanti, Diyah
AMARASI: JURNAL DESAIN KOMUNIKASI VISUAL Vol 6 No 1 (2025): Amarasi: Jurnal Desain Komunikasi Visual
Publisher : Program Studi Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59997/amarasi.v6i1.4648

Abstract

The research activity was carried out by involving one PPDK partner, namely the Klaten Disability Association. This study aims to examine the process of designing product photography for the disabled community in Klaten. Every form of work produced from photography has no other purpose and concept of creation that begins with a basic idea that develops into a practical implementation with the support of equipment and techniques of expression through visual language. Furthermore, through experiments and explorations of the target (exposure) and the process of its presence until it becomes the subject matter of the photographic work. The problem faced by the partner is not having knowledge about product photography so that there are no product photos that can be displayed on social media or print media, amidst the tight competition of MSMEs. To overcome this problem, research is needed on partners through the use of product photography with smartphones as an effort to improve the quality of promotion. The purpose of this study is to examine the improvement of partners' abilities in improving product photography design. The method used in this study is the Monroe Breadsley method, which emphasizes the beauty of product photos that sell well. Monroe Beardsley in Problems in the Philosophy of Criticism explains that there are 3 characteristics that make aesthetic objects beautiful, namely: 1) Unity: well-arranged or perfect in shape; 2) Complexity: not very simple, rich in content and elements that contradict each other or contain subtle differences; 3) Seriousness (intensity): having a certain quality that stands out and is not just something empty. The results of this research activity are that there is an increase in the quality of product photos obtained by partners.
PERANCANGAN FOTOGRAFI PRODUK UNTUK MASYARAKAT DISABILITAS DI KLATEN Yulianto, Arif; Susilo, Dahlan; Ruswanti, Diyah
AMARASI: JURNAL DESAIN KOMUNIKASI VISUAL Vol 6 No 1 (2025): Amarasi: Jurnal Desain Komunikasi Visual
Publisher : Program Studi Desain Komunikasi Visual

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59997/amarasi.v6i1.4648

Abstract

The research activity was carried out by involving one PPDK partner, namely the Klaten Disability Association. This study aims to examine the process of designing product photography for the disabled community in Klaten. Every form of work produced from photography has no other purpose and concept of creation that begins with a basic idea that develops into a practical implementation with the support of equipment and techniques of expression through visual language. Furthermore, through experiments and explorations of the target (exposure) and the process of its presence until it becomes the subject matter of the photographic work. The problem faced by the partner is not having knowledge about product photography so that there are no product photos that can be displayed on social media or print media, amidst the tight competition of MSMEs. To overcome this problem, research is needed on partners through the use of product photography with smartphones as an effort to improve the quality of promotion. The purpose of this study is to examine the improvement of partners' abilities in improving product photography design. The method used in this study is the Monroe Breadsley method, which emphasizes the beauty of product photos that sell well. Monroe Beardsley in Problems in the Philosophy of Criticism explains that there are 3 characteristics that make aesthetic objects beautiful, namely: 1) Unity: well-arranged or perfect in shape; 2) Complexity: not very simple, rich in content and elements that contradict each other or contain subtle differences; 3) Seriousness (intensity): having a certain quality that stands out and is not just something empty. The results of this research activity are that there is an increase in the quality of product photos obtained by partners.
Co-Authors Aditya Firmansyah, Baqoh Adnan Rosyid, Rohadi Ahmad Khoirul Anwar Ahmad Khoirul Anwar Ahmad Khoirul Anwar Andhika Bayusena Arief Rahman, Jias Ashsidiq, Muhammad Fadhlan Ravi Cahyo Budi Utomo Choirul Wicaksono, Hafish Dahlan Susilo Dimaz Triananda Emawati, Sri Evelyne Henny Lukitasari Fatahillah Rais Fathoni Fera Riskia Dewi Fikri Ardian Guntur Adi Wijaya Hanik, Kumila Henny Evelyne Lukitasari Henny Lukitasari, Evelyne Henny Tri Hastuti Hasana Hero Nugraha Saputra Heru Prastowo Iis Pradesan Jilang Rahmadania Marwahyudi Marwahyudi Meydiasya Huda Aqilla Miranda, Bunga Muhammad Aziiz Al Rasyid Nur Laily Purnama, Christian Roy Purnomo, Suwito Eko Resandy, Alvin Rifdan Musyaffa, Muhammad Ruswanti, Diyah Setiyawan, Doni Tri Suminar Umar Ilham Harttadi, Muhammad W, Yudi Wibowo, Yudi Wijaya, Hanzel Calvinus Wijaya, Meirisca