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Strategi Pengembangan Usaha Mikro Kecil Menengah (UMKM) V-Fie Bakery dengan Pendekatan Business Model Canvas (BMC) Anggraeni, Livia; Alifia, Putri; Rizky, Deasy; Indriartiningtias, Retno
Metris: Jurnal Sains dan Teknologi Vol. 26 No. 02 (2025): Desember
Publisher : Prodi Teknik Industri, Fakultas Teknik - Universitas Katolik Indonesia Atma Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/metris.v26i02.7462

Abstract

UMKM V-Fie Bakery is a manufacturing business focused on producing cakes and bread. This study aims to develop the business and map the business model of V-Fie Bakery using the Business Model Canvas (BMC) approach. The research was conducted using a descriptive qualitative method through interviews with the business owner as the primary data source. UMKM V-Fie Bakery was selected because it faces various challenges in business management, making it important to analyze its business model comprehensively. The identification results show several issues across the nine BMC elements, including dependence on a single main supplier and limited partnerships (key partners), suboptimal digital promotion (key activities), limited production capacity and employee skills (key resources), product value that is not yet aligned with its price (value propositions), the absence of a customer loyalty system (customer relationship), a narrow market segment (customer segments), distribution channels that do not yet include delivery services (channels), relatively high operational costs (cost structure), and revenue streams that are not yet diversified (revenue streams). Through development analysis, improvements were proposed for all elements, including expanding partnerships with schools, offices, and delivery service providers; enhancing promotional activities and employee training; adding additional skills as key resources; providing bundling packages and seasonal promotions; implementing a membership card; expanding customer segments to include children; adding delivery order services; and diversifying income through hampers and snack box packages. Based on the overall results, UMKM V-Fie Bakery demonstrates strong growth potential if the recommended development strategies for each BMC element are implemented consistently.
Pengembangan Strategi Bisnis pada CV. XYZ Menggunakan Pendekatan Business Model Canvas Prayogo, Ahmad Rizal; Zain, Mohammad Sholihul; Ilham Askafi, Moch Noval; Indriartiningtias, Retno
Metris: Jurnal Sains dan Teknologi Vol. 26 No. 02 (2025): Desember
Publisher : Prodi Teknik Industri, Fakultas Teknik - Universitas Katolik Indonesia Atma Jaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25170/metris.v26i02.7480

Abstract

The construction industry in Indonesia continues to grow but often faces inefficiencies in conventional construction methods. This study aims to analyze and develop a business strategy for CV. XYZ, a manufacturer of Rekabrick interlock bricks, using the Business Model Canvas (BMC) approach. The research methodology employed is descriptive qualitative and quantitative, with data obtained through direct observation and interviews with management regarding operational activities. The BMC mapping results indicate that CV. XYZ has a strong business foundation, particularly in its value proposition of project time and cost efficiency. However, this study formulates improvement strategies by expanding customer segments to include home improvement enthusiasts and interior designers, as well as optimizing digital channels through VR/AR preview features. The recommended strategies focus on market education and digitalization to expand market reach and ensure business sustainability amidst competitive industry pressure.
The Effect off Leadership Style and Work Environment on Online Team Performance Using SEM-PLS Indriartiningtias, Retno
Performa: Media Ilmiah Teknik Industri Vol 23, No 1 (2024): Performa: Media Ilmiah Teknik Industri
Publisher : Industrial Engineering, Faculty of Engineering, Universitas Sebelas Maret

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20961/performa.23.1.61760

Abstract

The problem that occurs in the online group of Gen-Q Educational Product Distribution (EPD-R), namely the lack of qualified EPC which causes organizational performance in the EPD-R online group is less than optimal. The purpose of this study is to know whether the style of leadership and work environment affects the performance of the team in the EPD-R online group. The method used is SEM with the Tools Partial Least Square (pls). Partial Least Square (pls) is a multivariate statistical analysis technique by predicting the effect of variables X to Y variables and explaining theoretical relationships between the two variables. The results showed that the influence of leadership style variables on team performance was proven significant with a value of p-value 0.05 and the working environment variable on the team's performance did not have a significant effect because of the value of p-value 0.05. The coefficiency value of the leadership style variable on the performance of the team has a positive value. Where, when leadership style increases, team performance will also increase. While the coefficient value of the work environment variable on the performance of the team has a positive value.