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All Journal Jurnal Rekayasa dan Manajemen Sistem Industri Journal of Engineering and Management in Industrial System
Lalu Tri Wijaya Nata Kusuma
Universitas Brawijaya
Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Industrial & Manufacturing Engineering Mathematics

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ANALISA PENGARUH KEPUASAN KERJA TERHADAP KINERJA KARYAWAN DAN KUALITAS PELAYANAN PT WISMATATA ELTRA PERKASA Sonia Sonia; Lalu Tri Wijaya Nata Kusuma
Jurnal Rekayasa dan Manajemen Sistem Industri Vol 10, No 7 (2022)
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail soniaa@student.ub.ac.id atau eltriwjaya@ub.ac.id Dipublikasikan tanggal: 30 Juli 2022
ANALISIS TINGKAT PENGARUH LINGKUNGAN KERJA DAN MOTIVASI KERJA TERHADAP KINERJA KARYAWAN DI TENGAH PANDEMI COVID 19 (STUDI KASUS: CV NUGROHO BERKAH FEED) Luthvina Azizah; Lalu Tri Wijaya Nata Kusuma
Jurnal Rekayasa dan Manajemen Sistem Industri Vol 10, No 7 (2022)
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail luthvinaazizah@student.ub.ac.id atau eltriwjaya@ub.ac.id Dipublikasikan tanggal: 30 Juli 2022
ANALISIS PENGARUH PENGGUNAAN MULSA ORGANIK DALAM MENGONTROL EROSI TANAH PADA LAHAN PERTANIAN DENGAN PENDEKATAN DESIGN OF EXPERIMENT (DOE) Tazkiya Alifatul Hanan; Lalu Tri Wijaya Nata Kusuma
Jurnal Rekayasa dan Manajemen Sistem Industri Vol 10, No 4 (2022)
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mailtazkiyatasaa@gmail.com atau eltriwjaya@ub.ac.id Dipublikasikan tanggal: 28 Juni 2022
INTEGRASI SERVQUAL DAN QFD UNTUK MENINGKATKAN KUALITAS PELAYANAN PELANGGAN Vindy Triana Putri; Oyong Novareza; Lalu Tri Wijaya Nata Kusuma
Jurnal Rekayasa dan Manajemen Sistem Industri Vol 10, No 6 (2022)
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail vindytriana@gmail.com, novareza15@ub.ac.id, atau eltriwijaya@ub.ac.id Dipublikasikan tanggal: 03 Agustus 2022
ANALISIS PENGARUH MOTIVASI DAN KEPUASAN KERJA TERHADAP KINERJA KARYAWAN PADA HOME INDUSTRY TAHU TERANG Aulia Kusumah Wardani; Lalu Tri Wijaya Nata Kusuma
Jurnal Rekayasa dan Manajemen Sistem Industri Vol 10, No 7 (2022)
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail auliakusumahw@student.ub.ac.id atau eltriwjaya@ub.ac.id Dipublikasikan tanggal: 02 Agustus 2022
EXPLORING THE INFLUENCE FACTORS IN CONSUMER PREFERENCES TOWARDS CAFE SELECTION: AN EMPIRICAL STUDY Maritsha, Kamila; Kusuma, Lalu Tri Wijaya Nata; Dania, Wike Agustin Prima; Andriani, Debrina Puspita
JEMIS (Journal of Engineering & Management in Industrial System) Vol. 13 No. 1 (2025)
Publisher : Industrial Engineering Department, Faculty of Engineering, Universitas Brawijaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jemis.2025.013.01.4

Abstract

This study aims to identify the key factors influencing consumer purchasing decisions in the café industry in Malang City, Indonesia. With the rapid growth of café businesses in the region, understanding the preferences and behavioral patterns of café consumers has become crucial for developing effective marketing strategies. This research combines K-Means clustering and Structural Equation Modeling (SEM) to explore the influence of four main variables: marketing mix, café atmosphere, service quality, and electronic word of mouth (E-WoM). The study began by segmenting consumers based on their monthly income and café expenditure, resulting in four distinct clusters: low income–low expenditure, high income–high expenditure, high income–low expenditure, and moderate income–moderate expenditure. Validity and reliability tests confirmed the consistency and accuracy of the measurement instruments, with all indicators passing Confirmatory Factor Analysis (CFA) criteria, and most meeting the threshold for convergent validity through Exploratory Factor Analysis (EFA). The SEM analysis revealed that each segment responded differently to the influencing factors: service quality was significant for Cluster 1, while Cluster 2 was influenced by marketing mix, service quality, and E-WoM. Cluster 3 showed no significant influence from any variables, and Cluster 4 was mainly influenced by E-WoM. These findings suggest the need for segment-specific marketing and service strategies, such as enhancing interpersonal service for lower-income consumers and improving digital engagement for mid-range market segments.
EVALUASI PENGUKURAN KINERJA PERUSAHAAN AKOMODASI MENGGUNAKAN PERSPEKTIF PERFORMANCE PRISM DAN METODE ANALYTICAL HIERARCHY PROCESS (STUDI KASUS: UB GUEST HOUSE) Erdina, Annisa Nur; Kusuma, Lalu Tri Wijaya Nata
Jurnal Rekayasa dan Manajemen Sistem Industri Vol. 13 No. 5 (2025):
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutunkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail annisaerdn04@gmail.com atau eltriwijaya@ub.ac.id Dipublikasikan tanggal: 11 Juli 2025
ANALISIS PROSES BISNIS PADA SISTEM SERAH TERIMA MATERIAL KEMAS MENGGUNAKAN PENDEKATAN PETA ALIRAN PROSES DAN BPMN Angelina, Radita; Kusuma, Lalu Tri Wijaya Nata
Jurnal Rekayasa dan Manajemen Sistem Industri Vol. 13 No. 5 (2025):
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutunkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail radita.angelina@gmail.com atau eltriwijaya@ub.ac.id Dipublikasikan tanggal: 12 Juli 2025
ANALISIS KELAYAKAN INVESTASI PEMBANGUNAN MULTIFUNCTION HALL PADA AREA BELAKANG JAKARTA DESIGN CENTER Putri, Andi Zalfa Syakirah; Kusuma, Lalu Tri Wijaya Nata; Andriani, Debrina Puspita
Jurnal Rekayasa dan Manajemen Sistem Industri Vol. 13 No. 9 (2025):
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail andizalfa.syakiraputri@gmail.com atau eltriwijaya@ub.ac.id atau debrina@ub.ac.id   Dipublikasikan tanggal: 19 Desember 2025
IMPLEMENTASI BUSINESS PROCESS REENGINEERING DALAM PERANCANGAN ULANG LAYANAN PENGADUAN PELANGGAN DI PERUMDAM KOTA BATU Cahyaning, Dinda Mareta; Kusuma, Lalu Tri Wijaya Nata; Lustyana, Astuteryanti Tri
Jurnal Rekayasa dan Manajemen Sistem Industri Vol. 13 No. 9 (2025):
Publisher : Program Studi Teknik Industri Fakultas Teknik Universitas Brawijaya

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Jika membutuhkan abstrak atau isi jurnal silahkan menghubungi author melalui e-mail dindamrt@student.ub.ac.id atau eltriwijaya@ub.ac.id atau astuteryanti@ub.ac.id   Dipublikasikan tanggal: 19 Desember 2025
Co-Authors Achmad Aditya Firmansah, Achmad Aditya Aditya Twin Prakasa Afga Grahadika Pradipta, Afga Grahadika Ajeng Ayu Lestari, Ajeng Ayu Angelina, Radita Anggi Prasetyanti Bramantia, Anggi Prasetyanti Aprinia Nur Pangestuti, Aprinia Nur Arif Rahman Aulia Kusumah Wardani Bagus Koernia Pengestu, Bagus Koernia Cahyaning, Dinda Mareta Damaris, Dea Debrina Puspita Andriani Elmo Juanara, Elmo Erdina, Annisa Nur Firman Mega Pahlawan, Firman Mega Gisti Ayu Pratiwi Hafiyyan, Giyazi Azka Ishardita Pambudi Tama Lustyana, Astuteryanti Tri Luthvina Azizah Maritsha, Kamila Maulana Abdul Hafish, Maulana Abdul Miranda, Natasya Mochamad Choiri Mohamad Izmet, Mohamad Nasir Widha Setyanto Naufal Nusaputra Nurilia Fitri Prabawati Oyong Novareza Patrica Yudha Utami, Patrica Yudha Purnomo Budi Santoso Putri, Andi Zalfa Syakirah Sherva Rafsanjani, Sherva Sonia Sonia Sugiono Sugiono Tazkiya Alifatul Hanan Vindy Triana Putri Wendha Asbet Swandita, Wendha Asbet Wike Agustin Prima Dania