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All Journal Jurnal Dimensi Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Quantitative Economics and Management Studies International Journal of Community Service JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) KENDALI: Economics and Social Humanities Jurnal Ilmu Manajemen Dan Kewirausahaan (JIMK) Jurnal Pengabdian Masyarakat dan Riset Pendidikan Journal of Innovative and Creativity Jurnal Ekonomi, Manajemen, Akuntansi
Yuniman Zebua
Universitas Labuhanbatu
Religion Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Analysis of Information Quality, Trust and Satisfaction on Customer Participation (Case Study on Customer Online Shop Shopee In Rantauprapat) Auliya Fadhillah; Yuniman Zebua; Yudi Prayoga
Budapest International Research and Critics Institute (BIRCI-Journal): Humanities and Social Sciences Vol 4, No 2 (2021): Budapest International Research and Critics Institute May
Publisher : Budapest International Research and Critics University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33258/birci.v4i2.2010

Abstract

Online shopping can be accessed through digital applications known as e-commerce applications. One of e-commerce the well-known in Indonesia is shopee. The main purpose of this research is to determine the factors that influence the variables of Information Quality, Trust, Satisfaction with Customer Participation in Shopee Online Shop Customers in Rantauprapat. This study uses non-probability sampling method with accidental sampling technique, and statistical data processing in the form of processing validity and reliability, normality testing, multiple linear regression, simultaneous test (F test), partial test (T test) and test coefficient of determination with the number of respondents as many as 100 customers. The results of this study indicate that partially Information Quality, Trust and Satisfaction have a significant effect on customer participation. Simultaneously, the variables of Information Quality, Trust and Satisfaction have an effect on Customer Participation in Shopee Online Shop Customers in Rantauprapat
Co-Authors Abd. Halim Ade Parlaungan Nasution, Ade Parlaungan Ade Sri Wahyuni Ahmad Rizky Harahap Auliya Fadhillah Beni Triansyah Daslan Simanjuntak Elida Florentina Sinaga Simanjorang Ferry Setiawan Hayanuddin Safri Ila Mardianti Junita Lubis Muhammad Ali Al Ihsan Muhammad Raja Siregar Mulya Rafika Nadila Pratiwi Nela Rosa Nelpy D Simbolon Nisa Pebriyanti Novita Azhari Oktavia Pahri Napitupulu Praida Hansyah Raja Saol Martho Hendry Resita Aulia Kania Rini Delvia Ritonga, Mulkan Rubiati Ningrum Siti Lam’ah Nasution Siti Rodiyah Nasution Syukron Arjuna Tri Utama Tambunan Vika Fauziah Yanto Zelibu Yudi Prayoga