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All Journal Jurnal Manajemen dan Organisasi Jurnal Administrasi Bisnis JURNAL ILMIAH MANAJEMEN & BISNIS Journal of Economic, Bussines and Accounting (COSTING) MABIS: Manajemen dan Bisnis Ecobisma (Jurnal Ekonomi, Bisnis dan Manajemen) Informatika IDEI: Jurnal Ekonomi & Bisnis INFOKUM Jurnal Manajemen Bisnis Eka Prasetya Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (JASMIEN) Jurnal Akutansi Manajemen Ekonomi Kewirausahaan (JAMEK) International Journal of Social Science, Educational, Economics, Agriculture Research, and Technology (IJSET) Jurnal Attarbiyyah: Jurnal Ilmu Pendidikan Islam Inovatif: Jurnal Ekononi, Manajemen, Akuntansi, Bisnis Digital dan Kewirausahaan Mount Hope Global Economic Journal Jurnal Ekonomi Bisnis Digital
Zuwina Miraza
Universitas Harapan Medan
Agriculture, Biological Sciences & Forestry Humanities Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Control & Systems Engineering Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Library & Information Science Social Sciences Other

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The Impact Of Promotion On Instagram Social Media With The Aisas Model Approach In The Covid-19 Pandemic (Case Study On Ms.Glow Online Consumers) Miraza, Zuwina; Titania, Febby Elda
Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien) Vol. 4 No. 02 (2024): Jurnal Akuntansi, Manajemen dan Ilmu Ekonomi (Jasmien)
Publisher : Cattleya Darmaya Fortuna

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54209/jasmien.v4i02.450

Abstract

This research is a quantitative associative research. The population in this study were MS.Glow users on Instagram social media. Primary data obtained by questionnaire (Google Form). The data were analyzed using the Structural Equation Model – Partial Least Square (PLS) analysis technique. The results showed that promotion had a significant effect on Attention, Promotion had a significant effect on Interest, Promotion had a significant effect on Search, Attention had a significant effect on Action, Interest had no significant effect on Action, Search had a significant effect on Action, Promotion had a significant effect on Action through Attention, Promotion has no significant effect on Action through Interest, Promotion has no significant effect on Search through Attention, Action has a significant effect on Share, Attention has a significant effect on Share through Action, Interest has no significant effect on Share through Action, Search has a significant effect on Share through Action. Based on these results, it is concluded that promotion on social media can be seen its effect with the AISAS method and can increase sales effectively.
PENGARUH KEPEMIMPINAN AMBIDEXTROUS PADA PERILAKU KERJA INOVATIF DENGAN KOMITMEN BERKELANJUTAN SEBAGAI VARIABEL MEDIASI Fadhila, Rahma; Muhar, Ani Murwani; Miraza, Zuwina
IDEI: Jurnal Ekonomi & Bisnis Vol 4, No 2 (2023): DECEMBER 2023
Publisher : Insan Doktor Ekonomi Indonesia (IDEI)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38076/ideijeb.v4i2.172

Abstract

This research aimed to analyze the influence of ambidextrous leader­ship on innovative work behavior with sustainable commitment as a mediating variable at PT Socfin Indonesia Medan. This research was an associative study with a quantitative approach. The population in this research consisted of 135 individuals, with a sample size of 101 people. The sampling method employed was proportionate stratified random sampling. The data analysis technique used was partial least square (PLS) with the assistance of SmartPLS version 3. This research indicated that the ambidextrous leadership variable positively and significantly influenced innovative work behavior. Ambi­dex­trous leadership also had a positive and significant influence on sus­tain­able commitment. Sustainable commitment had a positive and non-significant influence on innovative work behavior. The sustainable commitment variable did not mediate the influence of ambidextrous leadership on innovative work behavior. Penelitian ini bertujuan untuk menganalisis pengaruh kepemimpinan am­bidextrous pada perilaku ker­ja inovatif dengan komitmen berkelanjutan sebagai variabel mediasi di PT Socfin Indonesia Medan. Je­nis penelitian ini adalah penelitian asosiatif dengan pendekatan kuantitatif. Populasi dalam pe­ne­litian ini berjumlah 135 orang dengan jumlah sampel se­banyak 101 orang. Metode pengambilan sampel adalah pro­por­tionate stratified random sam­pling. Teknik analisis data yang digunakan adalah partial least square (PLS) de­ngan meng­gunakan alat bantu Smartpls versi 3. Hasil penelitian ini me­nun­jukkan bahwa variabel ke­pemimpinan ambidextrous berpengaruh positif dan signifikan pada perilaku kerja inovatif. Kepemimpinan ambidextrous berpe­nga­ruh positif dan signifikan pada komitmen berkelan­jutan. Komitmen berke­lanjutan berpengaruh positif dan tidak signifikan pada perilaku kerja inovatif. Variabel komitmen berkelanjutan tidak mampu memediasi pengaruh kepe­mim­pinan ambidextrous pada perilaku kerja ino­vatif.
Resource-based view strategy as a determinant of business performance moderated by market orientation in MSMEs culinary sector in Medan city Bella Marisa Putri; Ani Murwani Muhar; Zuwina Miraza
Manajemen dan Bisnis Vol 21, No 1 (2022): March 2022
Publisher : Department of Management - Faculty of Business and Economics. Universitas Surabaya.

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24123/jmb.v21i1.570

Abstract

The purpose of this research is to know the business performance can be achieved through Resource Based View Strategy by applying flexibility, supply chain integration, organization capability to market orientation in culinary sector business in Medan. Data collection using questionnaires (Google Form) for each variable, on 88 MSMEs culinary sector in Medan city with the characteristics of small to medium businesses and already applying supply chain integration. The data is analyzed using multiple linear and moderated regression analysis (MRA) techniques. The results showed that flexibility had no positive effect on business performance. However, supply chain integration and organization capability had a positive effect on business performance. Flexibility and supply chain integration positively affect business performance moderated by market orientation. At the same time, organization capability does not positively affect business performance moderated by market orientation.
ANALISIS PENGARUH NPL, RESTRUKTURISASI KREDIT, JAMINAN KREDIT, DAN BOPO TERHADAP KESEHATAN BANK Erliena Erliena; Tantri Octora Dwi Syah Putri; Zuwina Miraza
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 6 (2024): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i6.12624

Abstract

Tujuan dari penelitian ini adalah untuk NPL, Restrukturisasi Kredit, Jaminan Kredit, dan BOPO berpengaruh terhadap Kesehatan Bank. Metode penelitian menggunakan pendekatan kuantitatif. Populasi adalah perusahana perbankan yang terdafar di Bursa Efek Indonesia pada periode 2018-2022 dan sampel sebanyak 14 perusahaan. Hasil penelitian memperoleh NPL tidak berpengaruh terhadap Kesehatan Bank, Jaminan Kredit berpengaruh positif terhadap Kesehatan Bank dan BOPO berpengaruh positif dan signifikan terhadap Kesehatan Bank. Secar simultan NPL, Restrukturisasi Kredit, Jaminan Kredit, dan BOPO berpengaruh positif dan signifikan terhadap Kesehatan Bank.
The Impact of Stress and Workload on Performance Moderated by Work Shift Pangabean, Royhan Kamal; Junita, Audia; Miraza, Zuwina
Jurnal Administrasi Bisnis Vol 13, No 1 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jab.v13i1.54614

Abstract

The objective of this research is to investigate the impact of stress and workload on the performance of PT Cheil Jedang Feed Medan's employees, moderated by work shifts. The study is explanatory and employs a quantitative approach. Primary data was collected by distributing questionnaires to a sample of 101 employees. The sample size was determined using the saturated sampling technique. The data was analyzed using multiple linear regression and moderation regression analysis. The study found that workload has a significant negative impact on employee performance, but work stress does not. Furthermore, the work shift variable has no significant moderating effect on the impact of stress and workload on employee performance at PT Cheil Jedang Feed Medan. Based on the results of this research, it turns out that these variables contribute minimally to employee performance. Practical suggestions that need to be perfected by PT Cheil Jedang Feed Medan are improvements in the aspect of the speed of rotation of working hours between employees and the provision of rest periods according to the relatively high level of stress and workload felt by employees
The Influence Of Profitability, Liquidity And Leverage On Company Value With Dividend Policy As A Moderating Variable In Raw Goods Sector Companies Listed On The Indonesian Stock Exchange In 2017–2021 Dwi Hanny Khairunissa; Zuwina Miraza; Hafriz Rifki Hafas
INFOKUM Vol. 13 No. 02 (2025): Infokum
Publisher : Sean Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

This study aims to identify and analyze the effect of profitability, liquidity, and leverage on the value of raw material sector companies listed on the Indonesia Stock Exchange (IDX) in the 2017-2021 period. In addition, this study also aims to see whether dividend policy is able to moderate the relationship between these independent variables and firm value. This study provides an overview of how the financial condition of companies in the sector is related to the dividend policy taken, as well as how factors such as profitability, liquidity, and leverage affect firm value, both directly and in the context of interactions with dividend policy. The results of the study indicate that profitability and liquidity have a significant positive effect on firm value, while leverage does not have a significant effect and tends to be negative. Dividend policy acts as a moderator that strengthens the effect of profitability on firm value, but weakens the effect of liquidity and leverage. These findings demonstrate the importance of dividend policy in moderating the relationship between a company's financial condition and firm value, and highlight the need for management to consider the right dividend policy in an effort to increase firm value, especially in the raw material sector listed on the IDX.
Independent directors’ composition on stock price risk with media coverage as a moderating variable in manufacturing companies listed on the indonesia stock exchange for the 2019-2022 period Anjelisa Paulina Kristin Siregar; Zuwina Miraza; Hafriz Rifki Hafas
Journal of Corporate Finance Management and Banking System Vol. 5 No. 1 (2025): Jan-June 2025
Publisher : HM Journals

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55529/jcfmbs.51.47.56

Abstract

The capital advertise for companies may be a implies to get capital from the more extensive community, so that there's an break even with dissemination of company proprietorship by the community and appears the openness of data from the company. This appears that the capital showcase could be a supporting instrument for the supportability of the economy in a nation. This research aims to analyze independent directors composition on stock price risk with media coverage as a moderating variable in Manufacturing Companies listed on the Indonesia Stock Exchange for the 2019- 2022 period. This research is an associative research. The population used in this study is Manufacturing Companies listed on the Indonesia Stock Exchange for the 2019-2022 period, totaling 195 companies. In this study, the sample used in this study was determined using a purposive sampling technique. The number of samples used in this study was 53 companies, with data observations of 53 companies x 4 years of research equal to 212 observation data. The analysis technique used is moderated regression analysis. The results of the study indicate that independent directors composition has a positive and significant effect on stock price risk in Manufacturing Companies listed on the Indonesia Stock Exchange for the 2019-2022 period. Media coverage does not moderate the effect of independent directors composition on stock price risk in Manufacturing Companies listed on the Indonesia Stock Exchange for the 2019-2022 period.
Pengaruh Market Orientation, Inovasi, Learning Orientation Terhadap Keunggulan Bersaing Industri Roti di Medan Nabilah, Tia; Miraza, Zuwina; Nahrisah, Ezzah
Jurnal Ekonomi Bisnis Digital Vol 1 No 3 (2022): Research Article Volume 1 Issue 3 Nopember 2022
Publisher : Yayasan Cita Cendekiawan Al Khwarizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebidi.v1i3.114

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh market orientation, inovasi, learning orientation terhadap keunggulan bersaing pada industri roti di Medan. Desain penelitian ini analisis regresi linear berganda digunakan sebagai alat analisis untuk mengetahui bagaimana pengaruh antara variabel independent terhadap variabel dependen. Dalam penelitian ini menggunakan jenis penelitian asosiatif dengan pendekatan kuantitatif. Populasi dan sampel yang digunakan dalam penelitian ini, yaitu 100 pelaku usaha industry roti di kota Medan. Hasil pada penelitian ini menunjukkan bahwa variabel market orientation, inovasi dan learning orientation berpengaruh secara signifikan terhadap keunggulan bersaing.
Pengaruh DER, CR dan PBV Terhadap Harga Saham Dengan Kebijakan Dividen Sebagai Variabel Intervening Pada Perusahaan Manufaktur Sektor Industri Barang Konsumsi Tahun 2016 – 2020 Zuslaini, Ulfi; Syahyunan, Syahyunan; Miraza, Zuwina
Jurnal Ekonomi Bisnis Digital Vol 1 No 3 (2022): Research Article Volume 1 Issue 3 Nopember 2022
Publisher : Yayasan Cita Cendekiawan Al Khwarizmi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47709/jebidi.v1i3.127

Abstract

This study aimsto determine the effect of Debt to Equity Ratio (DER), Current Ratio (CR), and Price to Book Value (PBV) on stock prices with dividend policy as an intervening variable listed on the Indonesia Stock Exchange (IDX). This research is a causal associative study and the type of data used is quantitative data. The population of this study is manufacturing companies in the consumer goods industry sector for the 2016-2020 period, which amounted to 68 companies. The sample in this study totaled 21 companies. The data used is secondary data in the form of annual reports and company financial statements that have been audited on the Indonesia Stock Exchange during the 2016-2020 period. Data that is ready to be processed will be carried out statistical testing using the SmartPLS program.The results of this study show that the Debt to Equity Ratio (DER) has a positive and insignificant effect on dividend yield, Current Ratio (CR) has a positive and insignificant effect on dividend yield, Price to Book Value (PBV) has apositive and insignificant effect on dividend yield, Debt to Equity Ratio (DER) has a negative and significant effect on stock price, Debt to Equity Ratio (DER) has a negative and significant effect on stock prices, Price to Book Value (PBV) has a positive and insignificant effect on stock prices, dividend yield has a negative and insignificant effect on stock prices, and dividend yield are unable to mediate the effect of Debt to Equity Ratio (DER), Current Ratio (CR), and Price to Book Value (PBV) on stock prices.
ANALYSIS OF FACTORS INFLUENCING CAPITAL STRUCTURE, DIVIDEND POLICY, TOTAL ASSETS ON FIRM VALUE IN THE BANKING SECTOR ON THE INDONESIA STOCK EXCHANGE (IDX) Hutabarat, Oktavia Arisanti; Tarigan, Jelli; Putri, Tantri Octora Dwi Syah; Miraza, Zuwina
Mount Hope Economic Global Journal Vol. 3 No. 1 (2025)
Publisher : Institut Teknologi dan Bisnis Kristen Bukit Pengharapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61696/mega.v3i1.658

Abstract

In the banking sector, company value plays an essential role in the success of company management. Therefore, efforts must be made to improve several aspects of the banking industry. Key areas for improvement include capital structure, dividend policy, and total assets. The objective of this research is to determine whether there is an influence of capital structure, dividend policy, and total assets on company value. This research adopts a quantitative method using secondary data sourced from the Indonesian Stock Exchange (BEI), with a total of 35 samples. The results of this research are shown in the R-squared value, which is 82.9%. This indicates that the variables X1 (capital structure), X2 (dividend policy), and X3 (total assets) significantly influence company value.
Co-Authors Ani Murwani Muhar Anjelisa Paulina Kristin Siregar Arasy Ayu Setiamy Audia Junita Bella Marisa Putri Br. Sebayang, Jesy Ulina Dwi Hanny Khairunissa Eka Putri Erliena Erliena Fadhila, Rahma Farhan Habib Siregar Feri Ramadani Fifi Dwi Pratiwi Hafriz Rifki Hafas Hutabarat, Oktavia Arisanti Ilham Mubaraq Ritonga, Ilham Mubaraq Lastri Nabilah Nabilah, Tia Nahrisah, Ezzah Nahrisah, Ezzah Napitupulu, Marsya Pangabean, Royhan Kamal Purwoko, Agus Putri, Tantri Octora Dwi Syah Syah Putri, Tantri Octora Dwi syahyunan syahyunan Syahyunan Syahyunan Tantri Octora Dwi Syah Putri Tarigan, Jelli Titania, Febby Elda Tommy Afrialdi Syahputra Winda Ardiani Zuslaini, Ulfi