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All Journal Nirmana DeKaVe Jurnal Sosioteknologi k@ta Semiotika: Jurnal Komunikasi AlphabetAlphabet: A Biannual Academic Journal on Language, Literary, and Cultural Studies Bahasa dan Seni: Jurnal Bahasa, Sastra, Seni, dan Pengajarannya Jurnal Desain Komunikasi Visual Nirmana

Listia Natadjaja

Universitas Kristen Petra

Author-ID : 328890

Arts Humanities Education Engineering Languange, Linguistic, Communication & Media Social Sciences

Published : 26 Documents Claim Missing Document

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Articles

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Reartikulasi Makna Citra Yesus: Analisis Visual “Yesus Naik Harley Davidson” P. Benny Setyawan; Listia Natadjaja
Jurnal Desain Komunikasi Visual Nirmana Vol. 17 No. 2 (2017): JULY 2017
Publisher : Institute of Research and Community Outreach - Petra Christian University

Dalam perspektif agama Kristen, paling tidak pada beberapa dekade masa terakhir ini, muncul seni visual citra Yesus “yang baru”. Jika pada masa pertengahan Yesus sering dicitrakan sebagai sosok dan figur yang sederhana, pada seni visual yang baru atas citra Yesus ini, Dia ditampilkan lebih stylish. Artikel ini akan memfokuskan analisis pada seni visual citra Yesus yang digambarkan sedang mengendarai Harley Davidson. Citra Yesus kontemporer melalui seni visual, yang menggambarkan Dia sedang mengendarai motor Harley Davidson, seakan-akan hendak meneguhkan manusia yang hidup di abad modern ini, bahwa kehidupan dalam ruang dan dimensi apapun dapat dinikmati dan memberikan kebahagiaan. Citra Yesus dengan mengendarai Harley Davidson secara implisit dan eksplisit telah menenggelamkan Yesus tidak lagi memiliki citra sebagai Putera Allah, tetapi meletakkan Yesus seperti kita, manusia yang “imago dei”, hanya pada tataran “mirip dengan Tuhan”. Ketika kemudian citra Yesus dipergunakan untuk kepentingan yang bersifat politis maka akan menimbulkan reartikulasi makna yang paradoks dan ironik.

Kajian Partisipasi Masyarakat dalam Kegiatan Mural (Studi Kasus: Mural Dinding Sekolah TK YBPK Sekar Indah Malang) Anang Tri Wahyudi; Listia Natadjaja; Obed Bima Wicandra; Heru Dwi Waluyanto
Jurnal Desain Komunikasi Visual Nirmana Vol. 17 No. 2 (2017): JULY 2017
Publisher : Institute of Research and Community Outreach - Petra Christian University

Karya mural kini sudah mulai banyak diminati oleh semua kalangan, mural tidak hanya di dinding- dinding pinggir jalan raya, tetapi mulai merambah di dinding sekolah, café, perkantoran, rumah, dan ruang privat. Tingkat apresiasi, keinginan dan permintaan masyarakat terhadap mural semakin tinggi, tetapi partisipasi masyarakat dalam pembuatan mural secara langsung banyak terkandala berbagai alasan. Hal ini terjadi pada beberapa kegiatan mural yang dilakukan oleh para dosen DKV UK Petra dan salah satunya penulis mencoba mengangkat kegiatan mural yang dilakukan di TK YBPK Sekar Indah Malang. Penelitian ini mencoba menggali sejauh mana masyarakat dapat berpatisipasi dalam kegiatan mural. Untuk mengetahui alasan dan interpretasi masyarakat terhadap fenomena kehadiran mural di dalam lingkungan mereka, maka digunakan pendekatan paradigma fenomenologis interpretatif, yaitu suatu pendekatan yang berorientasi kepada nilai subjektivitas dari informan sebagai masyarakat yang mengikuti pelatihan mural di Gereja GKJW Tunjung Sekar. Mayarakat tidak serta-merta mau terlibat dalam kegiatan mural. Perlu peran serta panitia setempat untuk lebih aktif mengajak masyarakat sekitar untuk terlibat. Sedangkan dari pihak dosen DKV UK Petra dapat memberikan peluang lebih agar masyarakat berani untuk menuangkan karya mereka di dinding. Masyarakat merasa senang mengenal mural lebih dekat, mereka ingin belajar bisa membuat mural, tetapi kepercayaan diri dan perasaan tidak memiliki kemampuan menggambar masih menjadi kendala utama. Perlu dipertimbangkan lagi untuk membuat suatu kontrak kerja agar tercipta persepsi yang sama antara panitia, dosen DKV dan masyarakat

Representasi Perempuan dalam Iklan Televisi “Downy” Varian Parfum Collection dan Premium Parfum Jessica Alicia Surya; Listia Natadjaja; Rika Febriani
Jurnal Desain Komunikasi Visual Nirmana Vol. 19 No. 1 (2019): JANUARY 2019
Publisher : Institute of Research and Community Outreach - Petra Christian University

Bersamaan dengan diluncurkannya produk Downy Parfum Collection dan Premium Parfum, Downy juga mengeluarkan dua iklan yang ditayangkan di televisi nasional. Kedua iklan ini merepresentasikan tokoh perempuan dengan cara yang berbeda dari iklan-iklan sebelumnya, dimana sebelumnya perempuan selalu digambarkan sebagai ibu rumah tangga. Selain itu, elemen “luar negeri” dan “orang asing” terlihat jelas meski iklan ini ditayangkan di Indonesia. Tujuan dari penelitian ini adalah untuk mengetahui representasi perempuan yang disampaikan dalam iklan Downy tersebut. Penelitian ini bersifat kualitatif dan dianalisis menggunakan semiologi Roland Barthes. Hasil penelitian menunjukkan bahwa Downy merepresentasikan perempuan sebagai figur yang percaya diri, mandiri, dan tidak lagi hanya bekerja di ranah domestik tetapi juga ranah publik. Hal ini sejalan dengan pandangan fenimisme yaitu menyamakan derajat pria dan wanita. Meskipun begitu, perempuan ternyata tetap tunduk kepada tuntutan publik bahwa ia harus selalu tampil wangi dan cantik. Terdapat budaya postkolonial yang terkandung dalam iklan ini, dilihat dari orang Barat yang mengagumi dan memuji tokoh utama (orang Timur). Rasa kagum dan pujian dari orang Barat lebih berkesan bagi orang Timur, karena budaya postkolonial yang masih berlaku saat ini.

Bamboo for Beverage Containers of Legen and Tuak as a Reflection of Local Wisdom of Tuban Society Listia Natadjaja; Elisabeth Christine Yuwono
Jurnal Desain Komunikasi Visual Nirmana Vol. 23 No. 1 (2023): JANUARY 2023
Publisher : Institute of Research and Community Outreach - Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/nirmana.23.1.50-58

Legen and tuak beverage container made of bamboo has different names and functions namely bethek, centhak and ongkek. This study aims to see how people use bamboo as part of local wisdom in the form of legen and tuak container. The society gaining knowledge from living with the nature finds that the functions of a bamboo are being thermal insulation, being a not-easily-broken container, maintaining flavor and aroma, and making the content in it more durable. Apparently, the sustainability of this natural-made packaging is not only due to its function which is tangible but also related to the socio-cultural of the local community especially how they produce, consume and distribute legen and tuak. In practice, local wisdom of bamboo as legen and tuak beverage containers continuously gives attention to the balance of nature that does not destroy or force the nature to produce more than its capacity, it is inherited from generation to generation, and it is correlated to the culture. It contains the philosophy of self-controlled and sharing.

Designing Creative Learning Media About Processing of Used Milk Boxes into DIY Art and Craft Kosasih, Antonius Nicky; Natadjaja, Listia; Febriani, Rika
k@ta: A Biannual Publication on the Study of Language and Literature Vol. 25 No. 00: SPECIAL EDITION, MARCH 2023
Publisher : The English Department, Faculty of Humanities & Creative Industries, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/kata.25.00.24-31

Waste materials are things in the environment that can be used or returned into something good and useful. One of the results of used good processing is a work of art, which can be made DIY by all people, both adults and children. Creating or customize DIY art and crafts can be an opportunity and the beginning step for children, particularly teenage children, to develop creativity. Children’s creativity needs to be developed in early age, so that one day they have special skills that will be useful in the future. Seeing their ambitions, children can learn anything autodidactically, because there’s social media that support their activity in finding education and entertainment. Instagram and YouTube can become a learning media that will be used to get public support for a creative movement as example. From Instagram and YouTube, teenagers can get many tutorials for them to follow, so they can understand step by step and practice. On Instagram, teenagers will get basic materials up to the steps of making, reviews from random people about the art works that has been made. Also, Instagram will be the media that share events, challenge, giveaway, etc. which is also good for get public attention. And about YouTube, YouTube will become a back-up platform if the education content duration is too long. It will be great for teenagers as the study’s subject if Instagram and YouTube merge as creative learning media that can bring out creative young generations, that can create what they want, and become whom they want in their future.

Starting from an Empty Plate: A Semiotic Study of Instant Noodle Advertisements during the Fasting Month of Ramadan in the Covid-19 Pandemic Natadjaja, Listia
k@ta: A Biannual Publication on the Study of Language and Literature Vol. 26 No. 00: SPECIAL EDITION, MARCH 2024
Publisher : The English Department, Faculty of Humanities & Creative Industries, Petra Christian University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.9744/kata.26.00.63-74

From the beginning of the Covid-19 pandemic in 2020 until 2022, Indomie has consistently issued advertisements during the fasting month of Ramadan. During this period, it is a challenge for food manufacturers to promote their products. In the case of Indomie’s advertisement, which started with an idea that visually displays an empty plate and is broadcast during the fasting month, is quite viral because it dares to advertise without displaying the products it sells. Interestingly, Indomie is still holding up empty plates for their advertisement in 2021. The continuity of the story that started with empty plates is what prompted me to continue the analysis of Indomie instant noodle ads that were aired during the fasting months of Ramadan during the pandemic in 2020, 2021, and 2022. The purpose of this research is to reveal the meaning and ideology of what is to be conveyed through these ads. Rolland Barthes' semiotic analysis method is considered suitable to analyze the mythology and ideology behind them. The presence of an empty plate shows the meaning of tolerance for fasting Muslims. Each advertisement describes this form of tolerance differently. Even though it is covered by religious, social, cultural, and economic discourses, the ideology of capitalism is still sensed in all the advertisements that are displayed.

Co-Authors A.A. Ketut Agung Cahyawan W Agnes, Monica Airin Shannen Soedarso, Airin Shannen Aldo, Levina Putri Anang Tri Wahyudi Angelica, Stephany Ani Wijaya Ani Wijayanti Aryarota Cumba Salaka, Aryarota Cumba Bayu Wahyono Bayu Wahyono, Bayu Deddy Setiawan Deddy Setyawan Devia Thungady, Devia Dian Natalia Anggraeni, Dian Natalia Dini Permata, Sri Ayu Edwin Santosa, Edwin Elisabeth Christine Yuwono Elisabeth Christine Yuwono Elisabeth Christine Yuwono Erandaru Erandaru Erandaru Srisanto Faruk Tripoli, Faruk Faruk, Faruk Felecia Yeremia Sudargo, Felecia Yeremia Fionna Widodo Sunyoto, Fionna Widodo Hen Dian Yudani Heru Dwi Waluyanto Heru Dwi Waluyanto Heryanto, Fendy Ibnu Prayogo Hadi Jessica Alicia Surya Khoemarga Fransisca Kosasih, Antonius Nicky Lay, Laurensia Obed Bima Wicandra P. Benny Setyawan Paulus Benny Setyawan PM. Onny Prihantono Prissy Febrie Tjiabrata, Prissy Febrie Rika Febriani Rika Febriani, Rika Rosaline Dewi F. Ryan Pratama Sutanto Silvi Novitasari, Silvi Sulistio, Andrew SUTANTO, RYAN P. Wahyu Chrisvian Erga Hendianto, Wahyu Chrisvian Erga William William Wirawan, Mailani Carolina Yohanes Budi Cahyono Yosefa, Elvina

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