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Charles R. Ngangi
Department of Socioeconomic/Agribusiness, Agriculture Faculty, Sam Ratulangi University, Manado
Agriculture, Biological Sciences & Forestry Economics, Econometrics & Finance Social Sciences

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Margin Pemasaran Beras Di Desa Langagon Satu Kecamatan Bolaang Kabupaten Bolaang Mongondow Dunggio, Muhammad Hasan Habi; Ngangi, Charles R.; Loho, Agnes E.
AGRI-SOSIOEKONOMI Vol. 19 No. 3 (2023): Agri-Sosioekonomi
Publisher : Sam Ratulangi University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35791/agrsosek.v19i3.50583

Abstract

This study aims to analyze the marketing margin and efficiency of rice marketing channels and institutions in Langagon Satu Village, Bolaang Sub-district, Bolaang Mongondow Regency. This research was conducted from August to December 2023. The data used in this research are primary data and secondary data. The sampling technique in the study used Purposive Sampling and Snowball Sampling. The number of Farmer samples was 10 respondents, Mill 1, Collecting Traders 4 and Collecting Traders 8 respondents. This research uses questionnaires and interviews to describe the pattern of rice marketing channels in Langagon Village which are then described. The data analysis method used is the analysis of Marketing Margin, Farmer's Share and Marketing Efficiency. The results showed that there are 2 patterns of rice marketing channels in Langagon Satu Village, namely marketing channel I is Farmer - Mill - Retailer - Consumer and marketing channel II is Farmer - Mill - Gatherer - Retailer - Consumer. The lowest margin is in marketing channel I obtained at Rp2,875, Farmer's share of 74.7%, this is because the marketing channel only uses 2 intermediary marketing institutions, and the smallest percentage of marketing efficiency is in channel I which is 5.08%, this is because the costs incurred by marketing channel I are smaller than marketing channel II.
Co-Authors Agnes E. Loho Amelia E. Rotulung Angelyk Y. F. Kawalo, Angelyk Y. F. Anneke, Rahasia Meyssel Benu Olfie L.S., Benu Olfie Carolina B.D. Pakasi Caroline B. D. Pakasi, Caroline B. D. Caroline B.D. Pakasi Celcius . Talumingan Celcius Talumingan Celsius Talumingan Chichi S.T. Kansil Christi M. Tangkulung, Christi M. Chrisye Limpong Amelia Limpong Cynthia . Lintang Damopolii, Maria Grace Debora Philip Desiane M. Rungkat Destreeana Suratinojo Dewi ., Tambuwun, Dewi ., Dewi Ayu Mayangsari Tiwow Dunggio, Muhammad Hasan Habi Ellen G. Tangkere Erithrina, Yuli ., Esry O. Laoh, Esry O. Esry O.H. Laoh Eyverson Ruauw Finna Kumesan, Finna Fitri Cahya Latif Fransisco Pitar Gianina Amelinda Rantung Hemeto, Muhammad R. Isaura Gabriela Engka, Isaura Gabriela Jennifer Umboh Jenny ., Baroleh, Jenny ., Jenny Baroleh Jilly N. Iskandar Joachim N.K. Dumais Juliana R. Mandei Kamurahan, Sherley Veralin Kaseke, Deysi ., Lengkong, Joppi ., Leonardus R. Rengkung Leonardus Ricky Rengkung Leydia E. Rauw Liny J.N. Rasu, Liny J.N. Loho, Marini ., Lorraine Sondak, Lorraine Lorraine W. Th. Sondak Lucia Cecilia Mandey Lumbu, Cristi S. Lyndon R.J. Pangemanan Magdalena E. Angeline, Magdalena E. Mamahit, Elein ., Manopo, Imelda ., Manus, Febronia Gledis Marlen M. Rumengan, Marlen M. Martha M. Sendow Meilany C. Wowor, Meilany C. Melisa L.G. Tarore Melissa L.G. Tarore Melissa L.G. Taroreh Melissa Lady G. Tarore Memah, Melsje Yellie Mex L. Sondakh Mohamad Arif Novriansyah Biki, Mohamad Arif Novriansyah Moniaga, Vicky R.B Monica P. Mumek Natalia J. Umboh, Natalia J. Noortje M. Benu, Noortje M. Oktavianus Porajouw Olfie L.S. Benu Pangkey, Virjinia ., Pantouw, Silke . Paulus A. P, Paulus A. Paulus A. Pangemanan Polii, Bobby J. V. Poluan, Juwendi ., Ramdhan ., Salam, Ramdhan ., Ratih M. Amin Rengkung, Leonardus R. Rengkung R. Rianita O. Rares, Rianita O. Ribka M. Kumaat Rine Kaunang Romelin M. Waha, Romelin M. Ronald N. Pakasi, Ronald N. Rory, Yandry Deby Ratu Rumagit, Grace Adonia Josefina Salu, Pebriani Soulun Selvie Martha Momuat Sondakh, Mex Frans Lodwyk Stella Dompasa Steven A. Rumbayan, Steven A. Surakanti Wardono . Wardono, Surakanti Wardono . Sutrisno, Ellen R. Theodora Katiandagho Theodora M. Katiandagho Tommy F. Lolowang Ventje V. Rantung Verro Stevanus Tampun Worung, Verro Stevanus Tampun Vicky R.B. Moniaga Welson M. Wangke Wilson M. Wangke Wolter Widyatama Hutapea, Wolter Widyatama Yohanis Maliogha, Yohanis Yolanda P. I. Rori Yolanda P.I. Rori