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All Journal Journal of Economic, Bussines and Accounting (COSTING) JPPI (Jurnal Pendidikan Islam Pendekatan Interdisipliner) Jurnal Basicedu Edumaspul: Jurnal Pendidikan JURNAL MANAJEMEN Management Studies and Entrepreneurship Journal (MSEJ) PRAJA: Jurnal Ilmiah Pemerintahan Jurnal Darma Agung Jurnal Ilmiah Administrasi Jurnal sains dan teknologi industri peternakan
Muh. Abduh Anwar
Universitas Muhammadiyah Sidenreng Rappang
Agriculture, Biological Sciences & Forestry Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Mathematics Social Sciences Other

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Journal : Journal of Economic, Bussines and Accounting (COSTING)

 1 
Analisis Hubungan Antara Stres Kerja dan Lingkungan Kerja dengan Turnover Intention: Literatur review Deddy Novie Citra Arta; Tharsisius Pabendon; Stepanus Sandy; Muh. Abduh. Anwar; Habel Taime
Journal of Economic, Bussines and Accounting (COSTING) Vol 6 No 2 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v6i2.5417

Abstract

This article aims to identify the Analysis of the Relationship Between Work Stress and Work Environment with Turnover Intention through an analysis of literature reviews in the field of human resource management. The writing approach in this scientific article is to use qualitative methods and library research with the help of the latest references obtained from Google Schoolers and Mendeley citation searches. The results of the study show that there is a relationship between Work Stress and the Work Environment with Turnover Intention. Where, Work Stress and Work Environment have a positive effect on Turnover Intention in a company. Therefore, in keeping employees from making work transfer requests, the company needs to maintain the mental condition and work environment of employees so that it is more conducive.
Penerapan Strategi Segmenting dan Targeting dalam meningkatkan Kinerja Pemasaran: Literatur review Agus Suyatno; Syarifuddin Arief; Muhammad Asir; Muh. Abduh. Anwar; M. Dakhri Sanusi
Journal of Economic, Bussines and Accounting (COSTING) Vol 6 No 2 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v6i2.5434

Abstract

This paper aims to analyze the Implementation of Segmenting and Targeting Strategies in improving Marketing Performance through analysis of literature reviews in the field of marketing management. The method used in this study is a literature study by reviewing some of the results of previous studies. The writing approach in this scientific article is to use qualitative methods and library research with the help of the latest references obtained from Google Schoolers and Mendeley citation searches. The results of the research were analyzed and used as material for discussion to determine the answers to the problems of applying segmentation and targeting strategies in marketing by companies. The results of the literature review show that the existence of a Segmenting and Targeting Strategy implemented by a company can have a positive impact on marketing performance. The implementation of segmenting and targeting strategies is needed by a businessman to increase the marketing value of the products being sold. This is because segmenting and targeting strategies have a positive influence on marketing performance. The better the segmenting and targeting strategies are carried out, the higher the sales that will be generated. Keywords: Marketing Performance, Literature Review, Segmenting, Targeting.
Pengaruh Kualitas Produk dan Persepsi Harga Terhadap Keputusan Pembelian: Literature Review Manajemen Pemasaran Herdiyanti Herdiyanti; Muh. Abduh. Anwar; Klemens Mere; Tri Apriyono; Agus Suyatno
Journal of Economic, Bussines and Accounting (COSTING) Vol 7 No 1 (2023): COSTING : Journal of Economic, Bussines and Accounting
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/costing.v7i1.6437

Abstract

Quality products are the main key in winning market competition, which in turn will be able to provide higher satisfaction value to consumers. The purpose of this study was to see the effect of product quality and price perceptions on purchasing decisions. The method in this article is a qualitative method with literature study or Library Research. The purpose of this article is to analyze existing theories by looking at their comparison with previous theories in the research literature. The literature used is literature from research results or reviews that are emphasized in national and international scientific articles related to financial management. All articles used are sourced from the electronic literacy data search engine Mendeley and Google scholar. Based on the theory of several articles on the results and discussion, the conclusions in this article are (1) Product quality has a positive effect on consumer purchasing decisions. (2) Price perception has a positive effect on consumer purchasing decisions. Keywords: product quality, price perception, purchasing decisions
Co-Authors Abdul Wahab Agus Suyatno Aksal Mursalat Andi Ilham Muchtar Angga Nugraha Cakranegara, Pandu Adi Citra Arta, Deddy Novie Daniel Nemba Dambe Darmawati Manda Dewi Puspita Sari Heidi Siddiqa Herdiyanti Herdiyanti Herman, Bahtiar I Wayan Arthana Karnawi Kamar kelemens Mere Klemens Mere M. Dakhri Sanusi Muhammad Asir Muhammad Aslam Ahmad Muhammad Fatkhurohman Albashori Muthalib, Dzulfikri Azis Nursapriani Nursapriani Nursapriani Nursapriani Nurzamsinar Nurzamsinar Putra, Halim Dwi Rahman Yakub Renny Lubis Stepanus Sandy Syahrir L Syamsunir Syamsunir Syarifuddin Arief Taime, Habel Teguh Setiawan Wibowo Tharsisius Pabendon Tirta Mulyadi Tri Apriyono Wahyu Muharochma Wijaya, Elyzabeth Zulkarnanin Sulaiman