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All Journal Jurnal Bisnis Hospitaliti Jurnal Pengabdian Kepada Masyarakat MAKARDHI International Journal of Applied Research in Tourism and Hospitality Indonesian Tourism Journal Proceedings International Conference on Marine Tourism and Hospitality Studies Bogor Hospitality Journal
Ni Made Suastini
Politeknik Pariwisata Bali
Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Social Sciences Other

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ANALISIS KEBUTUHAN PENGEMBANGAN PROGRAM PELATIHAN BAGI PEKERJA SEKTOR INFORMAL DI KAWASAN WISATA PANTAI PANDAWA DESA KUTUH, KECAMATAN KUTA SELATAN, KABUPATEN BADUNG Anak Agung Istri Ratna Sari Wulan; Ni Kade Juli Rastitiati; I Gusti Ayu Sucitadewi; Ni Made Suastini; Putu Diah Sastri Pitanatri
JURNAL BISNIS HOSPITALITI Vol 3 No 1 (2014): Jurnal Bisnis Hospitaliti
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jbh.v3i1.133

Abstract

Pantai Pandawa merupakan objek wisata baru di Bali. Pantai ini dibuka untuk umum pada Desember 2012. Faktor lokasi merupakan salah satu pertimbangan dasar dalam membuka daerah tersebut pada bulan Desember 2012. Obyek wisata ini sangat unik karena terletak di belakang bukit kawasan Nusa Dua. Metode penelitian yang digunakan adalah deskriptif kualitatif. Data yang diperoleh melalui observasi dan wawancara. Tujuan dari penelitian ini adalah untuk mengidentifikasi bidang pelatihan yang dibutuhkan oleh masyarakat Kutuh sebagai pekerja informal yang terletak di daerah sekitar pantai Pandawa. Penelitian ini juga bertujuan untuk mengetahui apa keterampilan yang sesuai diberikan kepada masyarakat Kutuh yang terlibat sebagai pekerja informal di pantai Pandawa. Berbagai macam pekerjaan dikembangkan setelah pantai Pandawa dibuka untuk umum dalam memenuhi berbagai kebutuhan wisatawan seperti sebagai pedagang makanan dan minuman, pedagang souvenir, tukang pijat, manajer payung pantai, pengelola kursi kano panjang, penjaga pantai dan petani rumput laut.
ANALISIS STRATEGI HARGA WHOLESALE UNTUK MENINGKATKAN PENDAPATAN KAMAR DI BVLGARI RESORT BALI Rosiana Santi; Ni Made Suastini
JURNAL BISNIS HOSPITALITI Vol 8 No 1 (2019): Jurnal Bisnis Hospitaliti
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jbh.v8i1.375

Abstract

Revenue management adalah menjual produk yang tepat kepada pelanggan yang tepat pada saat yang tepat dengan harga yang tepat melalui saluran distribusi yang tepat. Untuk memaksimalkan revenue diperlukan strategi harga yang tepat. Bvlgari Resort Bali memiliki dua strategi harga yang digunakan untuk wholesale sebagai market segment paling besar, yaitu dynamic dan static pricing. Penelitian ini bertujuan untuk mengetahui strategi harga yang lebih berpotensi untuk meningkatkan pendapatan kamar di Bvlgari Resort Bali. Teknik pengumpulan data yang digunakan adalah wawancara dengan Revenue Manager Bvlgari Resort Bali. Teknik analisis yang digunakan dalam penelitian ini merupakan analisis kualiatif dengan pendekatan deskriptif menggunakan teori dari Herweg & Mierendorff untuk static pricing serta teori dari Forgacs untuk dynamic pricing. Lalu kedua strategi harga tersebut dibandingkan untuk dilihat manakah strategi harga yang lebih berpotensi meningkatkan pendapatan kamar. Hasil penelitian ini menunjukkan bahwa dynamic pricing lebih efektif dan lebih berpotensi untuk mengoptimalkan pendapatan kamar di Bvlgari Resort Bali dibandingkan dengan static pricing.
Pengaruh Average Daily Rate dan Nilai Tukar Mata Uang terhadap Revenue Per Available Room di Hotel XYZ Wayan Suyasa Ariantha; I Gusti Agung Gede Witarsana; Ni Made Suastini
JURNAL BISNIS HOSPITALITI Vol 10 No 1 (2021): Jurnal Bisnis Hospitaliti
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jbh.v10i1.477

Abstract

Revenue Per Available Room (RevPAR) at Hotel XYZ has decreased since 2017 to 2019. Hotel XYZ applied Best Average Daily Rate (ADR) to increase the income without reducing the guest satisfaction. This ADR used USD nominal, so the currency exchange rate (dollar to rupiah) will have an effect on RevPAR that should be reported by using rupiah nominal. There was a phenomenon that the increase of ADR and the currency exchange rates were not followed by the increase of RevPAR at Hotel XYZ in 2017 until 2019. The purpose of this research was to analyze the effect of Average Daily Rate (ADR) and the currency exchange rate on Revenue Per Available Room (RevPAR) at Hotel XYZ. This research was a quantitative research and used multiple linier regression analysis techniques, t-test, F test and coefficient of determination test by using SPSS version 23.0 program. In determining the sample of this study, non-probability sampling method was used. The sample used in this study is data from the last 3 years, 2017, 2018, and 2019. The result of the study showed that Average Daily Rate (X1) and the currency exchange rate (X2) had a significant effect on Revenue Per Available Room (Y) at Hotel XYZ, both partially or simultaneously.
Pemanfaatan Internet sebagai Media Pemasaran Pondok Wisata di Desa Pelaga, Kabupaten Badung Ni Made Suastini; I Gusti Agung Gede Witarsana; I Wayan Jata; Ni Luh Ketut Sri Sulistyawati; Ni Nyoman Sukerti; Ni Luh Gde Sri Sadjuni
Jurnal Pengabdian Kepada Masyarakat Makardhi Vol. 1 No. 2 (2021): Jurnal Pengabdian Kepada Masyarakat MAKARDHI
Publisher : Pusat Penelitian dan Pengabdian Kepada Masyarakat Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (672.445 KB) | DOI: 10.52352/makardhi.v1i2.626

Abstract

Pelaga Village, Badung Regency is famous for its beautiful and natural view. Therefore, the community is very enthusiastic to manage homestay as a means of support. In Pelaga Tourism Village, agro-tourism development has also been carried out centered in the Kiadan environment. However, when the field survey was carried out, there were still obstacles in its management of the homestay. Therefore, training related to accommodation management is needed which will be carried out in stages to improve the community's ability to manage homestay. In 2021, the Hotel Administration Study Program has carried out community service in Pelaga Village, Badung Regency regarding the use of the internet as a marketing tools for homestay in Pelaga Village, Badung Regency.
The Pengaruh Penyelenggaraan MICE dan Jumlah Kamar Terjual Terhadap Pendapatan Makanan dan Minuman di The Trans Resort Bali Erick Erlangga; Irene Hanna H Sihombing; Ni Made Suastini
JURNAL BISNIS HOSPITALITI Vol 11 No 2 (2022): Jurnal Bisnis Hospitaliti
Publisher : Pusat Penelitian & Pengabdian kepada Masyarakat, Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52352/jbh.v11i2.851

Abstract

This study aims to determine how much influence the MICE implementation and the number of rooms sold have on food and beverage income at The Trans Resort Bali. The data used in this study are income reports from 2017 – 2021. The research method consists of classical assumption test consisting of normality test, multicollinearity test, autocorrelation test and heteroscedasticity test, multiple regression analysis, t test, F test and coefficient determination. Based on the results of the analysis conducted, it shows that the implementation of MICE and the number of rooms sold have a significant effect on food and beverage income with the results of the multiple regression equation Y = 5.016 + 0.269 X1 + 1.109 X2. These results indicate that the implementation of MICE and the number of rooms sold partially have a positive effect on food and beverage income. The implementation of MICE and the number of rooms sold simultaneously have a significant effect on food and beverage income. The amount of contribution contributed by the MICE organization and the number of rooms sold to food and beverage income is 93% while the remaining 7% is influenced by variables that are not used in this study.
The Effect of Indirect Compensation on Employee Performance (Case Study at The Khayangan Dreams Villas, Bali, Indonesia) Ni Made Suastini; Ni Putu Sinthia Damayanthi
International Journal of Applied Research in Tourism and Hospitality Vol. 1 No. 2 (2022): International Journal of Applied Research in Tourism and Hospitality
Publisher : Politeknik Pariwisata Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (714.095 KB) | DOI: 10.52352/ijarthy.v1i2.814

Abstract

This study was conducted to identify the effect of indirect compensation on employee performance at The Khayangan Dreams Villas Bali. The research data were collected through questionnaires, interviews, and documentation studies. The research population was the whole 36 employees of The Khayangan Dreams Villas Bali. The amount of the samples was determined with saturated sampling for the sampling method. The data were analyzed using the validity test, reliability test, simple linear regression, t-test, and determination coefficient test assisted by the SPSS 23 version program for Windows. According to the findings, the paid vacation program received the lowest score in the indirect compensation criteria, and the ability in employee performance received the lowest score. To improve these features, it is advised that an evaluation of the paid vacation program be conducted, as well as the creation of employee performance indicators for Khayangan Villas’ personal use.
Marine Cultural Tourism in Bali: A Study of The Interplay Between Marine and Cultural Attractions Irene Hanna H. Sihombing; Ni Made Suastini
Proceedings International Conference on Marine Tourism and Hospitality Studies Vol. 1 No. 1 (2024): Proceedings International Conference on Marine Tourism and Hospitality Studies
Publisher : Politeknik Pariwisata Makassar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33649/iconmths.v1i1.387

Abstract

This study explores the concept of marine and cultural tourism in Bali, focusing on the interplay between marine and cultural attractions. Bali, known for its rich cultural heritage and stunning marine environments, offers a unique blend of cultural and marine tourism experiences. This paper aims to analyze the potential of maritime cultural tourism in Bali and its contribution to sustainable tourism development. The study employs a qualitative research methodology, incorporating secondary data sources. The findings highlight the importance of integrating marine and cultural attractions to create a comprehensive and sustainable tourism strategy for Bali. The study concludes that marine and cultural tourism can be a vital component in Bali's tourism industry, enhancing the island's cultural and environmental sustainability.
PEKERJAAN RAMAH LINGKUNGAN DI INDSUTRI HOSPITALITY: SUATU TINJAUAN Irene Hanna H. Sihombing; Ni Made Suastini
Bogor Hospitality Journal Vol 7 No 2 (2023): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v7i2.82

Abstract

The growing importance of sustainability in the hospitality industry stems from the recognition of its impact on the environment, society, and the long-term viability of the industry itself. The hospitality industry is resource-intensive and can have a significant ecological footprint. However, there seems to be a gap in literature specifically addressing the concept of green jobs within the context of the hospitality industry. This study utilizes academic databases, such as PubMed, ResearchGate, and ScienceDirect, to search for relevant articles, research papers, and reports. The literatures was categorized based on themes, such as job creation, training and skills development, environmental impact, and economic benefits. The research findings reveal that there is currently no specific study on green jobs in the hospitality industry. This is because the industry does not yet have a significant number of green jobs, environmental policies, or the production and provision of green products or services. This research could contribute to understanding the challenges, opportunities, and best practices related to green jobs in the sector.
Peran Servicescape dalam Meningkatkan Kualitas Pelayanan Hotel Mewah: Studi Kasus di Four Seasons Resort Bali Ni Komang Tia Anggreni; Irene Hanna H. Sihombing; Ni Made Suastini
Bogor Hospitality Journal Vol 9 No 2 (2025): Bogor Hospitality Journal
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Sekolah Tinggi Pariwisata Bogor

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55882/bhj.v9i2.174

Abstract

This study examines the impact of servicescape on service quality at Four Seasons Resort Bali at Jimbaran Bay. A quantitative approach was employed, utilizing primary data collected from 100 guests who completed questionnaires. The analysis was conducted using simple linear regression with SPSS version 23. The results reveal a significant positive influence of servicescape on service quality, with a significance value of 0.000 (<0.05) and a coefficient of determination (R²) of 0.458, indicating that 45.8% of the variation in service quality is explained by servicescape. Elements such as lighting, scent, and temperature were rated highest for atmospheric comfort, while physical facilities such as room condition and completeness received the lowest scores. The study concludes that servicescape significantly influences service quality and provides recommendations for management to enhance the physical environment to better meet guest expectations.
Evaluation on the Accuracy of Artificial Intelligence (AI) Assisted Revenue Management Forecasting: Evidence from a Luxury Resort in Bali Axell Pratama Kartika; Putu Diah Sastri Pitanatri; Ni Made Suastini
Indonesian Tourism Journal Vol. 3 No. 1 (2026): May, 2026
Publisher : CV. Austronesia Akademika

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69812/itj.v3i1.259

Abstract

This study examines the accuracy of artificial intelligence-assisted forecasting in supporting hotel revenue management at Amarterra Villas Resort Bali Nusa Dua, a five-star luxury resort operating within Bali’s premium leisure tourism market. The research was motivated by the growing need for hotels to improve forecasting reliability amid fluctuating demand, dynamic pricing conditions, and limited dedicated revenue management manpower. A descriptive quantitative research design with comparative forecasting accuracy analysis was applied using secondary operational data consisting of AI-generated forecasts and actual hotel performance records for Room Nights, Average Daily Rate (ADR), and Revenue. Forecasting accuracy was evaluated using Mean Absolute Error (MAE), Root Mean Squared Error (RMSE), Mean Absolute Percentage Error (MAPE), Mean Forecast Error (MFE), annual bias percentage, paired sample t-tests, and Pearson correlation analysis. The findings show that AI-assisted forecasting performed more accurately in predicting Room Nights than ADR and Revenue. Room Nights recorded relatively low forecast errors, with an MAE of 3.69, RMSE of 4.61, and MAPE of 11.65%, and the paired sample t-test indicated no statistically significant difference between forecasted and actual demand. In contrast, ADR and Revenue showed higher error values and statistically significant differences, indicating systematic underestimation in pricing and financial performance. Pearson correlation results further suggest that AI forecasts were useful in tracking general trends, although they remained less precise in predicting exact monetary outcomes.
Co-Authors Anak Agung Istri Ratna Sari Wulan Axell Pratama Kartika Erick Erlangga I Gusti Agung Gede Witarsana I Gusti Ayu Sucitadewi I Putu Jimmy Segaradana Irene Hanna H Sihombing Jata, I Wayan Juli Rastitiati, Ni Kade Ni Komang Tia Anggreni Ni Nyoman Sukerti Ni Putu Diah Prabawati Ni Putu Sinthia Damayanthi Rosiana Santi Sastri Pitanatri, Putu Diah Sri Sadjuni, Ni Luh Gede Sulistyawati, Ni Luh Ketut Sri Wayan Suyasa Ariantha