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EFFECTS OF PRICE AND PRODUCT QUALITY ON PURCHASE DECISIONS Nida Nafida; Rini Mardikawanty; Nur Haris Ependi
IC-BESTS: International Conference on Business, Economics, Technology, and Social Sciences 2026: The IC-BESTS (International Conference on Business, Economics, Technology, and Social Sciences
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/icbests.v1i1.96

Abstract

This study aimed to determine the extent to which Price and Product Quality influence Purchase Decisions for clothing products in the Shopee E-commerce Marketplace among students of Politeknik LP3I Jakarta, Cimone Campus. This research utilized a quantitative approach. Data were collected through questionnaires and processed using SPSS version 25. The population consisted of 100 students of Politeknik LP3I Jakarta, Cimone Campus, who had purchased clothing products through the Shopee E-commerce Marketplace in 2025. The sample comprised 80 respondents selected using purposive sampling techniques. Data analysis was conducted using multiple linear regression analysis. The findings indicated that Price partially influenced Purchase Decisions for clothing products in the Shopee E-commerce Marketplace, as evidenced by a t-statistic value of 2.569 and a significance value of 0.012. Product Quality also partially influenced Purchase Decisions, as demonstrated by a t-statistic value of 2.245 and a significance value of 0.028. Furthermore, the simultaneous test results revealed that Price and Product Quality jointly influenced Purchase Decisions, as indicated by an F-statistic value of 11.929 and a significance value of 0.000. The coefficient of determination was 0.237, indicating that Purchase Decisions were explained by the variables of Price and Product Quality by 23.7%, while the remaining 76.3% was influenced by other variables outside the scope of this study.
THE EFFECT OF THE EDUTAINMENT METHOD ON STUDENTS’ LEARNING ACHIEVEMENT IN THE SELF-DEVELOPMENT COURSE AT POLITEKNIK Inna Hanarti; Mira Firlana; Nur Haris Ependi
IC-BESTS: International Conference on Business, Economics, Technology, and Social Sciences 2026: The IC-BESTS (International Conference on Business, Economics, Technology, and Social Sciences
Publisher : POLITEKNIK LP3I JAKARTA

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34127/icbests.v1i1.235

Abstract

The purpose of this study was to know (1) the impact of the Teams Games Tournament (TGT) and conventional learning models on the students history education achievement (2) to reveal the impact differences between the students with high and low learning independence on their history education achievement, and (3) to find out the interactional impact between the learning models on the students history education achievement and their independent learning. The research was carried out in SMA 1 Banyudono in the second semester of academic year 2012/2013. The study population was all students in class XI IPS SMA N 1 Banyudono, of the population of researchers got 32 students XI IPS 4 as the experimental group using the learning model of TGT and 32 students of class XI IPS 3 as control group using conventional learning. Sampling technique used was the cluster random. The data were analyzed with ANOVA multiple regression after precondition test. The normality analysis was tested using Lilliefors significant corection from Kolmogorov-Smirnov Test, meanwhile the homogeneity analysis with Levene's Test. From the results of this research concluded that: 1) There is a significant differing impact of TGT and conventional learning models on the students history education achievement, as shown by F value = 4.861, and p value = 0.31> 0.05. 2) a significant differing impact between students with high and low learning independence is found as reflected by F value = 40.822, and p value = 0.000 <0.05, and finally 3) there is no interactional impact between the learning models and the students independent learning in history education as confirmed by F value = 2.063, and p value = 0.129> 0.05. Based on this research, it can be concluded that the learning model, edutainment method, indoor and outdoor learning activities, and students’ learning motivation have a significant influence on students’ learning achievement in the Development of Self course. Keywords: Learning achievement, learning model, edutainment method, indoor-outdoor learning activities, learning motivation.
Strategi Pengembangan SDM dan Pengambilan Keputusan Berbasis Risiko dalam Meningkatkan Daya Saing UMKM Lokal Fajar Satria; Deny Sudrajat; Jaenudin Jaenudin; Tri Winarto; Nur Haris Ependi
Jurnal Penelitian dan Pengabdian Masyarakat Vol. 4 No. 3 (2026): August 2026
Publisher : Yayasan Pondok Pesantren Sunan Bonang Tuban

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61231/8x446a41

Abstract

This community service program aimed to strengthen professional work culture, human resource management, and data-informed decision making among local MSME actors in Bantar Agung Tourism Village, Sindangwangi, Majalengka. The program was conducted on 8 May 2026 at the Bantar Agung Village Office Hall with 20 MSME participants. A community development approach was implemented through needs assessment, interactive workshops, direct mentoring, and evaluation. Training covered 5R workplace practices, service excellence, role allocation, simple digital recordkeeping, and the use of tourism visit trends for operational decisions. The activities strengthened participants’ understanding of professional work behavior, clarified production-finance-marketing responsibilities, and increased awareness of using business records for production, inventory, and pricing decisions. The program also encouraged simple visual SOPs and routine digital financial records. Because numerical pre-test/post-test scores were not documented, outcomes are reported descriptively. Overall, integrating work culture, HR strategy, and simple data use provides a practical foundation for strengthening MSME competitiveness in tourism villages.