Article Per Year (5 Year)
p-Index From 2021 - 2026
1.463
P-Index
This Author published in this journals
All Journal UNEJ e-Proceeding JOURNAL SPORT AREA Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) Jurnal Bisnisman : Riset Bisnis dan Manajemen Iqtisadie: Journal of Islamic Banking and Shariah Economy Al-Hukmi : Jurnal Hukum Ekonomi Syariah dan Keluarga Islam Jurnal MAIYAH International Journal of Community Services At-Tasharruf: Jurnal Ekonomi dan Bisnis Syariah
Lusi Oktaviani
Unknown Affiliation
Religion Agriculture, Biological Sciences & Forestry Biochemistry, Genetics & Molecular Biology Chemistry Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Nursing Public Health Social Sciences Other

Published : 12 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 12 Documents
Search

 1   2 
Strategi Penjualan di Aplikasi Tik Tok Dalam Perspektif Pemasaran Konvensional dan Pemasaran Syariah Oktaviani, Lusi; Anwar, Zainul; Sholiha, Imroatus
At-Tasharruf "Jurnal Kajian Ekonomi dan Bisnis Syariah" Vol. 5 No. 2 (2023): At-Tasharruf
Publisher : Universitas Muhammadiyah Jember

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32528/at.v5i2.1022

Abstract

At the beginning of its emergence, TikTok was used as an entertainment medium for creation and for showing expression. However over time TikTok innovated in the form of TikTok Shop program which was also supported by attractive features—one of which was live streaming. Live streaming drives the number of TikTok users, especially TikTok shop users. Many competitors required the sellers on TikTok to implement strategies to market their products because marketing is the most important line in a business. There are several studies related to this research, but this research was deliberately written to find out how the sales strategy in TikTok which has been widely used and studied based on conventional and sharia marketing strategy. This research is a library research concentrating data sources on books, articles, journals, and etc. TikTok shop uses a marketing mix promotion strategy by using product strategy, pricing strategy, distribution strategy, and promotion strategy. Sales on TikTok also applies sharia marketing theory: the four characteristics, namely fathonah, amanah, shiddiq, and tabligh even though not all sellers apply it due to their various religions as well as their understanding of Islam. Therefore future researchers can carry internalization of understanding of the Islamic religion, especially in terms of mu'amalahAt the beginning of its emergence, TikTok was used as an entertainment medium for creation and for showing expression. However over time TikTok innovated in the form of TikTok Shop program which was also supported by attractive features—one of which was live streaming. Live streaming drives the number of TikTok users, especially TikTok shop users. Many competitors required the sellers on TikTok to implement strategies to market their products because marketing is the most important line in a business. There are several studies related to this research, but this research was deliberately written to find out how the sales strategy in TikTok which has been widely used and studied based on conventional and sharia marketing strategy. This research is a library research concentrating data sources on books, articles, journals, and etc. TikTok shop uses a marketing mix promotion strategy by using product strategy, pricing strategy, distribution strategy, and promotion strategy. Sales on TikTok also applies sharia marketing theory: the four characteristics, namely fathonah, amanah, shiddiq, and tabligh even though not all sellers apply it due to their various religions as well as their understanding of Islam. Therefore future researchers can carry internalization of understanding of the Islamic religion, especially in terms of mu'amalah
RETRACTED: Pengaruh Senam SKJ 2008 Terhadap Kebugaran Jasmani Siswi Sekolah Dasar Negeri 20 Alang Laweh Padang Selatan Kota Padang Oktaviani, Lusi; Meirony, Arfon
Journal Sport Area Vol 2 No 1 (2017): June
Publisher : UIR Press

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25299/sportarea.2017.vol2(1).591

Abstract

Senam ialah suatu latihan tubuh yang dipilih dan dikonstruk secara sengaja, yang dilakukan secara sistematis dengan tujuan meningkatkan kebugaran jasmani, mengembangkan keterampilan, dan menanamkan nilai-nilai mental spiritual. Penelitian ini adalah penelitian eksperimen, populasi dan sampel penelitian siswi Sekolah Dasar Negeri 20 Alang Laweh Padang Selatan Kota Padang dari kelas IV sampai V dengan jumlah 28 orang. Uji statistik yang digunakan adalah t-test, dari hasil tersebut dilihat bahwa thitung (3,70) > ttabel (2,05). Hal ini berarti bahwa hipotesis penelitian dapat diterima dengan nilai selisih peningkatan yang ditemukan berdasarkan persentase sebesar 3,97%. Berdasarkan analisis data dan pembahasan, maka dapat dikemukakan kesimpulan. Senam SKJ 2008 berpengaruh signifikan terhadap peningkatan kebugaran jasmani siswi Sekolah Dasar Negeri 20 Alang Laweh Padang Selatan Kota Padang.
Co-Authors Anak Agung Istri Sri Wiadnyani Aquarini Pajriyanti Puteri Arfon Meirony Bonse Aris Mandala Putra Simangunsong Gumelar, Pandu Guruh Hafid, Moh Hasanah, Mifatahul Imroatus Sholiha Ismail, Muhammad Halim Khalifa, Muta Ali Meirony, Arfon Meirony, Arfon Munandar, Erik Muzahidi, Muzi Nanda Hidayan Sono Nurwijayanti Oktavia, Sella Rahmatuzzakia, Rahmatuzzakia Retno Widowati Sa’adah, Feni Ulfa Sephiana, Lidya Sholiha, Imroatus Siti Lomrah Siti Nurasiyah, Siti Siti Puteri Utami Triana Indrayani Vivi Silawati Wati, Kiran Lavanya