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All Journal Admisi dan Bisnis JOBS (Jurnal Of Business Studies) GEMBIRA (Pengabdian Kepada Masyarakat)

Suryadi Poerbo

Politeknik Negeri Semarang

Author-ID : 3427557

Religion Humanities Civil Engineering, Building, Construction & Architecture Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Social Sciences

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THE INFLUENCE OF STORE ATMOSPHERE AND LOCATION ON PURCHASE DECISION AT PUSRI MART SEMARANG AREA Ayu Sa’idah; Suryadi Poerbo; Fatchun Hasyim
Admisi dan Bisnis Vol 20, No 1 (2019): PEBRUARI 2019
Publisher : Politeknik Negeri Semarang

The purpose of this study areanalize the influence of store atmosphere and location on purchase decision at Pusri Mart area Semarang. The data collection technique are questionnaires, interview, observation, and literature study method. The number of samples in this study were 75 respondents and it was selected by incidental sampling technique. The data analysis technique is carried out by using classic assumption test (Normality test, Multicolinearity test, and Heteroscedasticity test), multiple linear regression analysis, model feasibility test, hypothesis test, Coefficient Correlation R, and Multiple Determination Coefficient (R2). The result of the research shows that: (1) store atmosphere (X1) has significant influence to the purchase decision on Pusri Mart area Semarang; (2) Location (X2) has significant influence to the purchasie decision on Pusri Mart area Semarang; (3) Store atmosphere is the variable which has the most dominant influence to the purchase decision on Pusri Mart area Semarang

PENGEMBANGAN MODAL INTELEKTUAL DALAM UPAYA PEMBERDAYAAN KELOMPOK DOSEN Suryadi - Poerbo; Budi - Prasetya; Josef Bambang Trijoga; Jumi - Jumi; Karnowahadi - Karnowahadi
Admisi dan Bisnis Vol 17, No 2 (2016): Juni 2016
Publisher : Politeknik Negeri Semarang

The objective of this research was to defineintelectual capital develpment model inempowering teacher’s specialities group/KBK at Business Administration Departmentin relation with achievement of its competitiveadvantage. The research variables were:human capital, organizational capital, andrelational capital. The analysis intrumentswere: descriptive analysis and performanceimportanceanalysis. It was found that : therewere some aspects of intelectual capital thatshould be highly developed. they are:leadership, cohecssion, learning andexpenriment.

PENGARUH KUALITAS PELAYANAN, HARGA, DAN PROMOSI TERHADAP KEPUTUSAN PELANGGAN MENGGUNAKAN JASA PENGENDALIAN HAMA (FUMIGASI) PADA PT SUCOFINDO (PERSERO) KANTOR CABANG SEMARANG Pretty Caroline Adiningrum; Suryadi - Poerbo; Rusmini - Rusmini
Admisi dan Bisnis Vol 16, No 2 (2015): Juni 2015
Publisher : Politeknik Negeri Semarang

Exports in Indonesia progress quite rapidly.This can be seen by many exporters competeto market their products abroad. Exporterscompeting to provide and give the best fortheir customers. Therefore, it is neededactivities to protect the goods from pestsattacks with fumigation. Nowadays a lot offumigator are trying to offer the bestfumigation services for exporters.This study aims to identify and analyze theinfluence of service quality, price andpromotion to the customer's decision to usethe services of fumigation in PT SucofindoSemarang.Sampling using total sampling technique.With a target of 90 customers which use theservices of fumigation in PT SucofindoSemarang. Data collecting method usedquestionnaires, interviews and observation.Data were measured using a linear scale.Data processing with hypothesis testing usinglinear regression analysis.The result shows that there are 7 independentvariables affect the customer's decision to usethe services of fumigation campaign in whichpromotion variables are independentvariables that have the highest influencevalue. And the price variable is theindependent variable that has the smallestinfluence on customer decision variables touse the services of fumigation in PT SucofindoSemarang. Rated R sequare = 71.3% meansthat the variable relationship is quite tight.

Developing Quality Of Intra Organizational Interaction Through The Role Of Social Media Interaction Exposure In PT Angkasa Pura II (Persero) Ivana Rizki Aulia; Suryadi - Poerbo; Andi - Setiawan
Admisi dan Bisnis Vol 22, No 2 (2021): JUNI 2021
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/ab.v22i2.2918

This study aims to analyze the influence of the Role of Social Media Interaction Exposure in building the Quality of Intra-Organizational Interaction in the Human Resources & General Affairs Unit of the Main Branch Office of the Soekarno-Hatta International Airport PT Angkasa Pura II (Persero). The research model is developed based on a literature review. Data collection methods used are interviews and questionnaires. The questionnaire used is the Agree-Disagree Scale with a 10-point scale and the sample collection method used is a total sampling with a sample of 50 employees in the Human Resources & General Affairs Unit of the Main Branch Office of the Soekarno-Hatta International Airport PT Angkasa Pura II (Persero). The analysis technique used is the validity test, reliability test, normality test, heterocedasticity test, multicollinearity test, linearity test, multiple linear regression analysis, t test, F test and coefficient of determination. These results indicate that the Usability (X1) and Information Quality (X2) variables have a significant positive effect on the Quality of Intra-Organizational Interaction (Y). This research only examines the effect of the Role of Social Media Interaction Exposure on the Quality of Intra-Organizational Interaction of BUMN institutions, for further research it can examine the effect of the Role of Social Media Interaction Exposure on Online Engagement variables in addition it can use research objects in other industries such as government agencies. It is recommended that the company must make standard operating procedure (SOP) to set social media used to complete their work.

DESTINATION ATTRACTION POWER OF JATIBARANG AREA FROM TOURISM AND DESTINATION PERSPECTIVE Budi - Prasetya; Karnowahadi - Karnowahadi; Suryadi - Poerbo; Subandi - Subandi
Admisi dan Bisnis Vol 18, No 1 (2017): PEBRUARI 2017
Publisher : Politeknik Negeri Semarang

ABSTRACTIndicator the atractions of tourism destinations with the highest score is an additional service that includes culinary, hospitality of the population, rural atmosphere, the comfort of the homestay (lodging), and the coolness of the air. The second rank of destination attractions are both a tour package that includes outbound, river tubing, visit on location of agricultural/livestock, rabbit train and gardening. While the third is a tourist attraction that includes the art of traditional culture, the natural landscape, the local event, water activities, as well as performances of the local music. Index analysis of the competitiveness of destinations generated some indicator value, i.e. the price competitiveness indicator (PCI), infrastructure development indicator (IDI), environmental indicator (EI), technology advancement indicator (TAI), human resources indicators (HRI), as well as social development indicators (SDI). But the results of the analysis showed that each indicator is still relatively low value and needs to be improved on an ongoing basis. Keywords: Tourism destination; Tourism attractions; Tourism competitiveness ABSTRAKIndikator atraktif dari destinasi wisata dengan nilai tertinggi adalah layanan tambahan yang meliputi kuliner, keramahan penduduk, suasana pedesaan, kenyamanan homestay (penginapan), dan kesejukan udara. Peringkat kedua dari objek wisata tujuan adalah paket wisata yang mencakup outbound, river tubing, kunjungan di lokasi pertanian / peternakan, kereta kelinci dan berkebun. Sedangkan yang ketiga adalah objek wisata yang meliputi seni budaya tradisional, pemandangan alam, aktivitas lokal, aktivitas air, serta pertunjukan musik lokal. Analisis indeks daya saing tujuan menghasilkan beberapa indikator nilai, yaitu indikator daya saing harga (PCI), indikator pembangunan infrastruktur (IDI), indikator lingkungan (AMDAL), indikator kemajuan teknologi (TAI), indikator sumber daya manusia (HRI), juga sebagai indikator pembangunan sosial (SDI). Namun hasil analisis menunjukkan bahwa setiap indikator masih tergolong rendah dan perlu ditingkatkan secara berkelanjutan. Kata kunci: Tujuan wisata; Daya tarik pariwisata; Daya saing pariwisata

Analisys of the Influence of Total Labor and Total Raw Material Inventory toward Furniture Production Volume at PT Harrison & Gil Java Semaran Alfiatin - Dwijayanti; Suryadi - Poerbo; Suwardi - Suwardi
Admisi dan Bisnis Vol 20, No 3 (2019): OKTOBER 2019
Publisher : Politeknik Negeri Semarang

This study aims to analyze the influence of total labor and total raw material inventory toward furniture production volume at PT Harrison & Gil Java Semarang. The data used in this research is secondary data which are the report of total labor, total raw material inventory, and furniture production volume in 2016-2018 at PT Harrison & Gil Java Semarang. Data collection method that used in this research are observation and interview. The analysis technique used are Classical Assumption Test, Multiple Linear Regression, and Goodness of Fit test. Based on the research that had been done, the F test shows that Total Labor and Total Raw Material Inventory had a significant effect to Furniture Production Volume of PT Harrison & Gil Java Semarang simultaneously. Meanwhile the result in t test shows that only the Total Raw Material Inventory that had a significant effect on Furniture Production Volume with the t significance value less than the α significance value (0,000 < 0,05). Based on the adjusted R2 vaue about 0,875 means that 87,5% change in the Furniture Production Volume of PT Harrison & Gil Java can be explained by the two independent variables that were Total Labor and Total Raw Material Inventory, while the rest of 12,5% was explained by other variables outside the model

The influence of Premium Insurance and Sales Distribution Method on Customer Buying Decision (A case study at PT Asuransi Allianz Utama Indonesia Semarang Branch) Scarleta - Dayu; Suryadi - Poerbo; Erika - Devie
JOBS (Jurnal Of Business Studies) Vol 6, No 1 (2020): Oktober 2020
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v6i1.2531

This research aims to explain the influence of premium insurance and sales distribution method on customer buying decision of marine insurance in PT Asuransi Allianz Utama Indonesia Semarang Branch. The independent variables used in this study were premium insurance and sales distribution method, while the dependent variable was customer buying decision. The methods of data collection used in this study were literature studies and questionnaires with 38 samples. The analysis results from this research showed that both premium insurance and sales distribution method had significant and positive effect on customer buying decision partially and stimulously. The value of t count in premium insurance was greater than t table (2.564 > 2.03011) with significant value 0.015 < 0.05 and the value of t count in sales distribution method was also greater than t table (5.140 > 2.03011) with significant value of 0.00. The F test stated that both premium insurance and sales distribution method simultaneously had a significant effect on customer buying decision. It was indicated with significant value of 0.000 < 0.05 and the value of F count > F table (36.225 > 4.110). This study shows premium insurance and sales distribution methood were able to contribute on customer buying decision by 67.4% and the remaining 32.6% influenced by other variables not examined in this research.

PENGARUH PENGETAHUAN PAJAK, PERSEPSI ATAS EFEKTIFITAS SISTEM PERPAJAKAN DAN SANKSI PAJAK TERHADAP KEPATUHAN WAJIB PAJAK PPh PASAL 21 DALAM MELAPOR SPT (Studi Pada Dosen ASN di Politeknik Negeri Semarang) Maulina Nailissyifa; Suryadi Poerbo; Umar Farouk
JOBS (Jurnal Of Business Studies) Vol 5, No 1 (2019): Oktober 2019
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v5i1.1676

This study aimed to determine the influence of tax knowledge, perception of taxation system effectiveness and tax sanctions on ASN Lecturer taxpayer compliance of income tax art. 21 at Semarang State Polytechnic in reporting SPT. Data analysis that used were instrument test, classical assumption test, multiple linear regression analysis, and hypothesis test. The sample that used in this study were 80 respondents that choosen using incidental sampling method. Hypothesis test results indicate that tax knowledge and tax sanctions partially influencing the taxpayer compliance in reporting SPT. Meanwhile, the perception of taxation system effectiveness does not influence the taxpayer compliance in reporting SPT. Furthermore, tax knowledge, perception of taxation system effectiveness and tax sanctions simultaneously influencing the taxpayer compliance in reporting SPT. The results of the coefficient of determination indicate that tax knowledge, perception of taxation system effectiveness and tax sanctions influencing the taxpayer compliance in reporting SPT by 43.8%. While the remaining 56.2% of taxpayer compliance in reporting SPT is influenced by other factors which were not observed in this study.

The Influence of International Coffee Prices and Rupiah Exchange Rate on Export Volume of Coffee in Central Java Nabila Alyssa Ramadhanty; Umar - Farouk; Suryadi - Poerbo
JOBS (Jurnal Of Business Studies) Vol 7, No 1 (2021): Oktober 2021
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v7i1.3633

The aim of this study is to determine the influence of the International Coffee Price and Rupiah Exchange Rate toward Volume of Central Java Coffee Exports in period 2015-2019. The data used in this research is quantitative data. This study use secondary data which obtained by collecting data from some sources which relevant to this study such as Badan Pusat Statistik (BPS), Bank Indonesia, International Coffee Organization and others. Regarding the data period, the data in this study use monthly data of International Coffee Price and Rupiah Exchange Rate toward Volume of Central Java Coffee Exports in period 2015-2019 with total 60 data. The study explored with multiple linier regression statistical analysis, along with descriptive analysis and classical assumption test namely normality test, heteroscedasticity test, multicollinearity test, autocorrelation test, and linearity test. The results showed that partially international coffee prices had a negative and significant effect on the volume of coffee exports in Central Java and the rupiah exchange rate had a negative and insignificant effect on the volume of coffee exports in Central Java. Meanwhile, the international coffee price and the rupiah exchange rate simultaneously have a significant effect on the volume of coffee exports in Central Java.

FAKTOR-FAKTOR PENGARUH KINERJA EKSPOR BATIK PEKALONGAN (Studi pada industri batik di Pekalongan) Istikomah Nugrahawati; Suryadi Poerbo; Khairul Saleh
JOBS (Jurnal Of Business Studies) Vol 1, No 1 (2015): Oktober 2015
Publisher : Politeknik Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32497/jobs.v1i1.644

This research is aimed to know the influence of firm, relationships, marketing strategy, environment on export performance in the city of Pekalongan batik industry. The methods of data collection are interview and questionnair completion. The sample of this research were 30 respondents and analytical method used were the validity test, reliability test, multiple linear regression method, classical assumption test, t test, F test.The result of regression analysis indicates that firm, relationships, marketing strategy and environment have positive influence on export performance. Based on t test, indicated variable firm, relationships, marketing strategy have positive significant influence on export performance, whereas environment variable do not have positive significant on export performance.. Based on F test, independent variables simutaneuosly influence the work satisfaction significantly, with coefficient of determination (??) of 0,514. This means that 54,7% work statisfaction could be explained by firm, relationships, marketing strategy and environment.

Co-Authors Abd. Rasyid Syamsuri Achmad Zaenuddin Agus - Suratno, Agus - Ahmad Faishal Khairullah Alfiatin - Dwijayanti Andi - Setiawan Arzani, Luthfy Adzan Ayu Sa’idah Bagus Yunianto W Budi Prasetya Devie, Erika Dila Nur Wahyuni Kumala Sari Dody - Setyadi, Dody - Dyah - Novitasari Erika - Devie Eva Purnamasari Fadhilah, Fildzah - Fatchun Hasyim Istikomah Nugrahawati Ivana Rizki Aulia Josef Bambang Trijoga Jumi - Jumi Karnowahadi Karnowahadi Karnowahadi Kurniani, Kurniani - Maulina Nailissyifa Nabila Alyssa Ramadhanty Noor Suroija Pretty Caroline Adiningrum Rizky, Angghi Artha Rusmini - Rusmini Scarleta - Dayu Sri Eka Sadriatwati Subandi Subandi - Subandi Suwandi, Difa Anggraini Suwardi - Suwardi Thutur - Pangestu Umar - Farouk Umar - Farouk Winarto - Winarto

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