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All Journal Sains: Jurnal Manajemen dan Bisnis Jurnal Ilmiah Manajemen Kesatuan REMIK : Riset dan E-Jurnal Manajemen Informatika Komputer Kontigensi: Jurnal Ilmiah Manajemen INTERNATIONAL JOURNAL OF EDUCATION, INFORMATION TECHNOLOGY, AND OTHERS Jurnal Pengabdian Pada Masyarakat Jurnal Manajemen dan Bisnis (JMB)

Irawan Irawan

Universitas Faletehan

Author-ID : 3447212

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Store Atmosphere Analysis and Shopping Emotion on Impulse Buying Suhroji Adha; Irawan Irawan; Mira Nurhikmat; Yulaikah Yulaikah; Sapari Kahpi
Kontigensi : Jurnal Ilmiah Manajemen Vol 7 No 2 (2019): Kontigensi: Jurnal Ilmiah Manajemen
Publisher : Program Doktor Ilmu Manajemen, Universitas Pasundan, Indonesia

This study aims to determine the effect of (1) Store Atmosphere on Impulse Buying, (2) Sales Promotion on Impulse Buying, (3) the influence of Store Atmosphere and Sales Promotion on Shopping Emotion at Indomart Kampung Malangnengah Kel. Cijoropasir-Banten. This research is included in the type of causal research. The population in this study were all consumers from Indomart Kampung Malangnengah Kel. Cijoropasir Rangkasbitung-Banten, 99 samples were taken using non-probability sampling. Data was collected using a questionnaire, then analyzed using SEM analysis with the help of SmartPLS. The results of this study indicate that (1) Store Atmosphere has a significant effect on Impulse Buying as indicated by the value of tcount > ttable (9.253> 1.980) or P-value < (0.000 < 0.05), (2) Store Atmosphere has a significant effect on Shopping Emotion as indicated by the value of tcount > ttable (4.187> 1.980) or p-value < α (0.025 < 0.05), (3) Shopping Emotion has a significant effect on Impulse Buying is tcount > ttable (9.562> 1,980) or p-value < (0.000 < 0.05). and the mediation calculation that the value is 0.207 as shown by the path coefficient. The calculated t value of 4.369 is greater than the t table of 1.960, and the probability value of and Sig 0.00 < 0.05 is categorized, the effect is positive and significant, so that it means that the Store Atmosphere will affect impulse Buying through Shopping Emotion. (3) Shopping Emotion that has a significant effect on Impulse Buying is tcount > ttable (9.562> 1.980) or p-value < (0.000 < 0.05). and the mediation calculation that the value is 0.207 as shown by the path coefficient. The calculated t value of 4.369 is greater than the t table of 1.960, and the probability value of and Sig 0.00 < 0.05 is categorized, the effect is positive and significant, so that it means that the Store Atmosphere will affect impulse Buying through Shopping Emotion. (3) Shopping Emotion that has a significant effect on Impulse Buying is tcount > ttable (9.562> 1.980) or p-value < (0.000 < 0.05). and the mediation calculation that the value is 0.207 as shown by the path coefficient. The calculated t value of 4.369 is greater than the t table of 1.960, and the probability value of and Sig 0.00 < 0.05 is categorized, the effect is positive and significant, so that it means that the Store Atmosphere will affect impulse Buying through Shopping Emotion.

The Influence of Work Discipline on the Performance of State Civil Apparatus (ASN) at the Secretariat of the DPRD Banten Province Djaka Adiwinata; Sucihati Sucihati; Irawan Irawan; Yulaikah Yulaikah; Suhroji Adha
International Journal of Education, Information Technology, and Others Vol 3 No 1 (2020): International Journal of Education, Information Technology, and Others
Publisher : Peneliti.net

This study aims to analyze the relationship between work discipline and the performance of the State Civil Apparatus. The method used in this research is a survey method, the form of this research is descriptive quantitative. The sampling method is saturated sample in this research is 98 respondents. The data collection method used a questionnaire and documentation study. The analysis technique uses simple linear regression analysis. The results of this study indicate that work discipline has a positive and significant effect on the performance of the State Civil Service Apparatus.

Modal Sosial dan Pendampingan BUMDes Sebagai Solusi Recovery Economy Masyarakat Terdampak Tsunami Selat Sunda di Kabupaten Pandeglang Suhroji Adha; Irawan Irawan; Djaka Adiwinata; Enji Azizi; Mira Nurhikmat; Yulaikah Yulaikah
Jurnal Pengabdian Pada Masyarakat Vol 7 No 3 (2022): Jurnal Pengabdian Pada Masyarakat
Publisher : Universitas Mathla'ul Anwar Banten

SOCIAL CAPITAL AND ASSISTANCE FOR BUMDES AS ECONOMIC RECOVERY SOLUTIONS FOR COMMUNITIES AFFECTED BY THE SUNDA STRAIT TSUNAMI IN PANDEGLANG REGENCY. The presence of the Ministry of Villages, Development of Disadvantaged Regions and Transmigration is the implementing agent of Law no. 6 of 2014 concerning Villages, it is substantively expected to be able to build villages through structural and cultural approaches. Villages are expected to become independent economically, socially, culturally and politically. The method used in this community service activity is using the lecture method, discussion method, dialogue, and mentoring and practice methods, the material presented about good BUMDes management information is still lacking, this is indicated by a score of 47%., After the community is given education and assistance in the management of BUMDes as the goal of economic recovery after good results were obtained, which was 93%. These results need to be strengthened by improving the management of BUMDes, where academics and the government can collaborate on the best model (deliberative model) for the development of BUMDes to be efficient and competitive.

Pengaruh Ukuran Perusahaan (SIZE) Dan Profitabilitas (ROE) Terhadap Harga Saham Pada Perusahaan Industri Sektor Makanan Dan Minuman Yang Terdaftar Di Bursa Efek Indonesia Periode 2018 – 2022 Amanda Nurfitriyani; Enji Azizi; Irawan Irawan
Jurnal Manajemen dan Bisnis (JMB) Vol 4, No 2 (2023)
Publisher : Universitas Mitra Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.57084/jmb.v4i2.1309

ABSTRAKPenelitian ini bertujuan untuk mengkaji Pengaruh Ukuran Perusahaan (SIZE) dan Profitabilitas (ROE) terhadap Harga Saham Pada Perusahaan Industry Sektor Manakanan dan Minuman yang terdaftar di Bursa Efek Indonesia (BEI) Periode 2018-2022. Metode purposive sampling digunakan pada perusahaan yang dijadikan sampel dalam penelitian ini. Penelitian ini menggunakan metode kuantitatif dengan metode analisis data menggunakan analisis regresi linear berganda dengan lebih dahulu dilakukan uji asumsi klasik. Dengan pengujian hipotesis menggunakan Uji secara parsial (Uji t) dan Uji secara simultan (Uji F) serta koefisien determinasi (Adjusted R2) yang diolah dengan SPSS 25. Hasil penelitian ini menjelaskan bahwa Ukuran Perusahaan dan Profitabilitas secara simultan berpengaruh terhadap Harga Saham dengan tingkat signifikansi 0.000 dan nilai F hitung sebesar 11.365. Hasil dari nilai Adjusted R Square secara signifikansi 0.417. Ukuran Perusahaan secara parsial memiliki pengaruh tidak signifikan terhadap Harga Saham dengan tingkat signifikansi -4.872. Profitabilitas secara parsial berpengaruh terhadap Harga Saham dengan tingkat signifikansi 1.229.Kata kunci : Ukuran Perusahaan, Profitabilitas dan Harga Saham.

Pengaruh Lingkungan Kerja Psikis dan Motivasi Ekstrinsik terhadap Kinerja Dosen pada Kampus Universitas Faletehan Irawan Irawan; Suhroji Adha; Djaka Adiwinata
REMIK: Riset dan E-Jurnal Manajemen Informatika Komputer Vol. 7 No. 3 (2023): Volume 7 Nomor 3 Agustus 2023
Publisher : Politeknik Ganesha Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33395/remik.v7i3.12718

Penelitian ini bertujuan untuk menguji pengaruh lingkungan kerja psikis dan motivasi ekstrinsik terhadap kinerja dosen di Universitas Faletehan. Metode penelitian yang digunakan adalah penelitian asosiatif dengan menggunakan teknik survei. Pengumpulan data dilakukan melalui penelitian kepustakaan, wawancara, observasi, dan kuesioner. Sampel penelitian terdiri dari 69 responden, dengan menggunakan teknik pengambilan sampel jenuh. Data penelitian dianalisis menggunakan perangkat lunak SPSS. Hasil penelitian menunjukkan bahwa lingkungan kerja psikis dan motivasi ekstrinsik memiliki pengaruh yang signifikan terhadap kinerja dosen. Koefisien korelasi berganda menunjukkan hubungan yang berpengaruh sedang antara variabel lingkungan kerja psikis dan motivasi ekstrinsik dengan kinerja dosen. Sumbangan lingkungan kerja psikis terhadap kinerja dosen sebesar 30,0%, sedangkan sisanya sebesar 70,0% dipengaruhi oleh faktor-faktor lain yang tidak dibahas dalam penelitian ini.

Kepuasan Kerja: Grit dan Keseimbangan Hidup kerja dengan Motivasi Sebagai Variabel Mediasi Aditya, Muhamad Dafa; Adiwinata, Djaka; Irawan, Irawan
Sains: Jurnal Manajemen dan Bisnis Vol 17, No 2 (2025)
Publisher : Universitas Sultan Ageng Tirtayasa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35448/jmb.v17i2.34465

The purpose of this study is to examine the direct effect of grit and work life balance on job satisfaction, as well as their indirect effect mediated by motivation. This research employes a quantitative method with a Structural Equation Modeling (SEM) approach. The population of the study consists of 65 respondents. Data were collected through questionnaires distributed directly to employees of PT. Teras Teknik Perdana. Data analysis was conducted using SmartPLS 3.3. The result of the study showed that both grit and work life balance have a positive and significant direct on job satisfaction. Additionally, both variables also show a positive and significant indirect effect on job satisfaction through the mediating of motivation.

The Effect of Artificial Intelligence on Digital Marketing Management of MSMEs Suhroji Adha; Irawan Irawan; Enji Azizi; Hero Wirasmara Kusuma; Mira Nurhikmat
Jurnal Ilmiah Manajemen Kesatuan Vol. 14 No. 3 (2026): JIMKES Edisi Mei 2026
Publisher : LPPM Institut Bisnis dan Informatika Kesatuan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37641/jimkes.v14i3.5057

The advancement toward the Society 5.0 era has encouraged MSMEs to increasingly adopt artificial intelligence in various business activities, particularly in digital marketing practices. However, empirical evidence examining the role of artificial intelligence in supporting digital marketing management among MSMEs, especially in developing countries, remains limited. This study investigates the influence of artificial intelligence utilization on digital marketing management among MSMEs in the Society 5.0 era. A quantitative approach was employed through a survey involving MSMEs that actively utilize digital technologies in their marketing activities. The collected data were analyzed using linear regression analysis with the assistance of SPSS software. The findings reveal that artificial intelligence utilization has a positive and statistically significant effect on digital marketing management among MSMEs. These results indicate that the integration of artificial intelligence into digital marketing activities contributes to improving marketing effectiveness and strengthening MSMEs’ competitiveness in the Society 5.0 era. Furthermore, this study contributes to the literature on technology-based digital marketing and provides practical implications for MSME practitioners and policymakers.

Co-Authors Aditya, Muhamad Dafa Amanda Nurfitriyani Azizi, Enji Djaka Adiwinata Kusuma, Hero Wirasmara Nurhikmat, Mira Sapari Kahpi Sucihati Sucihati Suhroji Adha Yulaikah Yulaikah

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