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All Journal JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Journal of Economic, Bussines and Accounting (COSTING) Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Jurnal Maksipreneur: Manajemen, Koperasi, dan Entrepreneurship JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Proceedings of The International Conference on Business and Economics Arthatama Research Horizon Indonesian Journal of Community Empowerment Jurnal Ekonomi, Manajemen, Akuntansi

Suparmi Suparmi

Universitas 17 Agustus 1945 Semarang

Author-ID : 3453514

Agriculture, Biological Sciences & Forestry Arts Humanities Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Law, Crime, Criminology & Criminal Justice Public Health Social Sciences

Published : 11 Documents Claim Missing Document

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Membangun e-Loyality dan e-Satisfaction Melalui e-Service Quality Pengguna Goride Kota Semarang Sri Suprapti; Suparmi Suparmi
JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) Vol 6, No 2 (2020): JURNAL KONSEP BISNIS DAN MANAJEMEN MEI
Publisher : Universitas Medan Area

This study aims to analyze the direct and indirect effects of E-Service Quality on E-Loyalty, and the effect of E-Satisfaction o E-Loyalty on the use of Goride in the city of Semarang. The population in this study is GoRide users in the city of Semarang. The sampling method is accidental sampling and purposive sampling, with a total sample of 99 respondents. The data analysis technique use is path analyser. The results showed the E-Service Quality (X) variable had a positive and significant effect on E-Satisfaction (Z) and E-Loyalty (Y). The E-Satisfaction (Z) variable has an insignificant positive effect on E-Loyalty(Y) meaning that E-Service Quality(X) can directly influence E-Loyalty(Y), but cannot indirectly influence E-Loyalty(Y), so E-Satisfaction(Z) cannot mediate the effect of E-Service Quality(X) on E-Loyalty(Y).

Analisis Perceived Organizational Support, Quality Culture, dan Kepuasan Kerja sebagai Second-Order Factor terhadap Turnover Intention Karyawan Generasi Y di ATC (Air Traffic Control) Honorata Ratnawati Dwi Putranti; Suparmi Suparmi; Sri Suprapti
Jurnal Maksipreneur Vol 10, No 2 (2021)
Publisher : Universitas Proklamasi 45 Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30588/jmp.v10i2.765

The meeting between generations is now starting to be felt in all organizations, and new things in Human Resources management. Differences in character, motivation, and characteristics in each create a contribution to the human resource management of an organization/company. This study aims to analyze Y-generation employees at ATC (Air Traffic Control) by examining the relationship between variables, perceived organizational support, job satisfaction, quality culture, and intention to move. The research object is ATC employees of seven airports in Indonesia with a total population of 620. The sample of this study is Y-generation of the ATC employees, which is as many as 225, with a purposive sampling method. Research data processing using AMOS version 24 with job satisfaction as the second-order (internal and external dimensions). The results showed that perceived organizational support and quality culture affected turnover intention which was moderated by job satisfaction. This research is expected to contribute to the understanding of job satisfaction which consists of external and internal dimensions that affect Y-generation in turnover intention.

Gaya Kepemimpinan Demokratis dan Pemberian Insentif untuk Meningkatkan Motivasi Pegawai pada Kantor Setda Kabupaten Jepara Sugeng Sutrisno; Suparmi Suparmi; Sukardi Sukardi
Jesya (Jurnal Ekonomi dan Ekonomi Syariah) Vol 4 No 1 (2021): Article Research : Volume 4 Nomor 1, Periode Januari 2021
Publisher : LPPM Sekolah Tinggi Ilmu Ekonomi Al-Washliyah Sibolga

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36778/jesya.v4i1.246

Reformasi birokrasi diarahkan untuk menciptakan aparatur yang bersih, brtanggung jawab, prtesional, birokrasi yang effisien dan effektif serta mampu menciptakan pelayanan prima kepada masyarakat. Tujuan penelitian ini adalah untuk mengetahui pengaruh gaya kepemimpinan demokratis dan insentif terhadap peningkatan motivasi pegawai pada Kantor Setda Kabupaten Jepara. Penelitian ini dilakukan dengan metode kuantitatif dengan analisis regresi linier berganda. Populasi dalam penelitian ini adalah seluruh Pegawai Negeri Sipil Setda Kabupaten Jepara dengan jumlah 99 orang. Pengambilan sampel pada penelitian ini menggunakan metode sensus yaitu cara pengambilan sampel dimana populasi menjadi sampel. Hasil penelitian ini menunjukkan hasil apabila gaya kepemimpinan demokratis dilksanakan dengan baik maka motivasi pegawai juga semakin baik. Hasil uji t juga menunjukkan ada pengaruh positip dan signifikan antara gaya kepemimpinan demokratis terhadap motivasi pegawai di Sekretariat Daerah Kabupaten Jepara. Insentif sudah diberikan secara layak, sehingga motivasi pegawai juga semakin meningkat. Hasil uji t juga menunjukkan ada pengaruhpositip dan signifikan antara insentif terhadap motivasi pegawai di Sekretariat Daerah Kabupaten Jepara.

THE EFFECT OF WORK ENVIRONMENT AND WORK RESPONSIBILITY ON EMPLOYEE PERFORMANCE AT DEMAK AGUNG MOSQUE Khusni Mubarok; Suparmi Suparmi
Proceeding of The International Conference on Business and Economics Vol. 1 No. 1 (2023): Proceeding of The International Conference on Business and Economics
Publisher : Universitas 17 Agustus 1945 Semarang

This study took the object of the Great Mosque of Demak. This study aims to determine the effect of the work environment and work responsibilities on the performance of the employees of the Great Mosque of Demak. The purpose of this study was to determine the effect of the work environment and work responsibilities on the performance of the employees of the Great Mosque of Demak. In this study, the sampling technique used was the saturated sampling technique or the sampling technique where all members of the population were used as samples so that a sample of 40 respondents was obtained. The results of the study indicate that there is a positive and significant influence between the work environment on employee performance and there is a positive and significant influence between work responsibility and employee performance.

Improving Marketing Performance through Business Agility and Market Orientation in Micro, Small, and Medium Enterprises in Semarang City Sri Suprapti; Suparmi Suparmi
Arthatama Vol. 6 No. 1 (2022)
Publisher : Arthatama

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (264.153 KB)

Environmental conditions are very uncertain due to the Corona Virus -19 (Covid-19) pandemic coupled with the very tight business competition; business Agility (business agility) is a very important key for companies to maintain their performance. Understanding and practicing business agility that leads to success is very important for business people. This study investigates the impact of business Agility and market orientation related to competitive advantage and marketing performance in Micro, Small, and Medium Enterprises (MSMEs) in Semarang City. The population of this research is all MSMEs in the city of Semarang, amounting to 17,564. The sample of this study amounted to 100 MSMEs using the Solving formula and proportional sampling technique. The data collected from 100 MSMEs in Semarang City are categorized into five types of businesses: Food MSMEs, Convection MSMEs, Trade MSMEs, Services MSMEs, and Animal Husbandry MSMEs. The analysis reveals that business agility and market orientation significantly improve competitive advantage and marketing performance. Competitive advantage can mediate business agility and market orientation towards marketing performance. This finding confirms that business agility creates a tendency for MSMEs owners always to have access to market changes and learn in business development to achieve competitive advantage and marketing performance. The implications of this finding emphasize that external environmental factors that cause risk tendencies will encourage MSMEs owners always to pay attention to environmental changes and always make efforts to adapt quickly, precisely, and flexibly to the dynamics that occur in the market, therefore MSMEs need to take advantage of the company’s knowledge and resources to maintain its business and improve its competence excellence and company performance.

The Effect of Sustainability Orientation and Marketing Orientation on Marketing Performance in SMEs Tri Widayati; Nurchayati Nurchayati; Suparmi Suparmi; Sri Suprapti
Research Horizon Vol. 3 No. 2 (2023)
Publisher : LifeSciFi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54518/rh.3.2.2023.60-70

The success of a company can be measured through its marketing performance. To achieve success in marketing, companies must adopt a strategic approach that suits dynamic market conditions and increasingly high demands from customers. To achieve this, companies must design the right strategic approach. Having a deep understanding of the factors that influence marketing performance is very important in achieving this goal. Sustainability orientation and marketing orientation have been recognized as key elements that can have a significant impact on a company's marketing success. This study aims to analyze the effect of sustainability orientation and marketing orientation on marketing performance. In combination, sustainability orientation and marketing orientation can give companies a significant advantage in achieving successful marketing performance. This research is a quantitative approach. The number of samples used in this study were 194 samples taken from Small and Medium Enterprises (SMEs) in Central Java Province as respondents in this study. The data source used is a questionnaire with a Likert scale of 1 to 5 points. Analysis test was carried out using SmartPLS software. The results of the research show that there is a significant influence between sustainability orientation and marketing orientation. In addition, the sustainability orientation also has a significant positive effect on marketing performance. Furthermore, this study found that marketing orientation also has a positive and significant influence on marketing performance. In addition, the marketing orientation variable also functions as a reliable mediating variable in mediating the relationship between sustainability orientation and marketing performance.

KELAYAKAN FINANSIAL DAN PEMBIAYAAN BATIK BERBASIS PEWARNA ALAMI STRATEGI PENGUATAN DAYA SAING PARIWISATA BERKELANJUTAN DI SEMARANG Sri Suyati; Siti Aminah; Parju Parju; Nurchayati Nurchayati; Suparmi Suparmi; Heru Eko Prasetyo; Amzar Amzar
MAJU : Indonesian Journal of Community Empowerment Vol. 3 No. 3 (2026): MAJU : Indonesian Journal of Community Empowerment, Mei 2026
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/maju.v3i3.2540

Batik is an Indonesian cultural heritage recognized by UNESCO as Intangible Cultural Heritage since 2009. In the midst of modern industrial development, conventional batik production faces serious challenges related to environmental impacts from synthetic chemical dye use. This community service program aims to develop environmentally friendly batik by integrating proper financial analysis and financing strategies for SME craftspeople, while linking it to the sustainable tourism ecosystem. Financial studies include investment feasibility analysis (Net Present Value/NPV, Internal Rate of Return/IRR, and Payback Period), social capital-based financing structures, and potential access to green financing from financial institutions. Activities were carried out at Tapak Dara Village, Meteseh Sub-district, Tembalang District, Semarang City in February 2026, involving at least 30 batik artisans. Expected outcomes include improved financial literacy of craftspeople, development of bankable business models, at least 30% income growth, and the creation of high-value creative ecotourism packages. This program contributes to achieving the Sustainable Development Goals (SDGs), particularly goals 8 (Decent Work and Economic Growth) and 12 (Responsible Consumption and Production).

Peran Work Life Balance dan Keterampilan Teknis terhadap Kinerja Karyawan (Studi pada PT. Arrian Jaya Mandiri di Ungaran) Wafi’ Ul Ahdillah; Sri Suprapti; Camilus Isidorus Ikut; Suparmi Suparmi
EKOMA : Jurnal Ekonomi, Manajemen, Akuntansi Vol. 5 No. 4: Mei 2026
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/ekoma.v5i4.16040

Kinerja karyawan outsourcing mengalami fluktuasi. Tuntutan kerja tinggi berisiko menurunkan produktivitas. Fokus penelitian ini adalah menelaah sejauh mana work life balance dan keterampilan teknis memengaruhi kinerja karyawan pada PT Arrian Jaya Mandiri di Ungaran. Penelitian menggunakan pendekatan kuantitatif dengan desain eksplanatori dan teknik sampling jenuh kepada 40 karyawan operasional bagian driver. Analisis regresi linier berganda menunjukkan jikalau work life balance berpengaruh positif dan signifikan kepada kinerja karyawan, dengan nilai β = 0.534 dan p<0.05. Keterampilan teknis memiliki pengaruh positif dan signifikan serta menjadi variabel dominan (β = 0.696; p < 0.05). Koefisien determinasi (R² = 0.737) menunjukkan jikalau kedua variabel menjelaskan 73,7% variasi kinerja karyawan. Penelitian ini menekankan jikalau peningkatan kinerja menuntut keseimbangan kerja yang baik dan penguatan keterampilan teknis secara berkesinambungan.

PENGARUH WORK LIFE BALANCE DAN JOB STRESS TERHADAP TURNOVER INTENTION STUDI PADA KARYAWAN PT. PLN ICON PLUS STRATEGIC BUSINESS UNIT REGIONAL JAWA BAGIAN TENGAH Syella Prasetya Ardaningtyas; Camilus Isidorus Ikut; Suparmi Suparmi; Ribut Musprihadi
Journal of Economic, Bussines and Accounting (COSTING) Vol. 9 No. 2 (2026): Journal of Economic, Bussines and Accounting (COSTING)
Publisher : Institut Penelitian Matematika, Komputer, Keperawatan, Pendidikan dan Ekonomi (IPM2KPE)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31539/0ay45313

Penelitian ini bertujuan menganalisis pengaruh work life balance dan job stress terhadap turnover intention pada karyawan PT. PLN Icon Plus Strategic Business Unit Regional Jawa Bagian Tengah. Latar belakang penelitian ini adalah meningkatnya angka turnover karyawan dari 5 orang pada tahun 2022 menjadi 39 orang pada tahun 2024. Landasan teori yang digunakan adalah Teori Job Demands-Resources (JD-R). Populasi penelitian berjumlah 161 karyawan dengan sampel 115 responden menggunakan rumus Slovin dan teknik proportionate stratified random sampling. Pengumpulan data dilakukan melalui kuesioner berskala Likert dan dianalisis menggunakan regresi linear berganda dengan IBM SPSS 25. Hasil penelitian menunjukkan bahwa work life balance berpengaruh negatif dan signifikan terhadap turnover intention (β = −0,615; sig. = 0,000), sedangkan job stress berpengaruh positif dan signifikan (β = 0,473; sig. = 0,000). Secara simultan, kedua variabel berpengaruh signifikan dengan nilai F = 68,176 dan Adjusted R² = 0,541 (54,9%). Penelitian ini menegaskan pentingnya peningkatan work life balance dan pengelolaan job stress sebagai strategi retensi karyawan.

Pengaruh Work-Life Balance dan Dukungan Organisasi Terhadap Tingkat Burnout Pada Karyawan Dengan Sistem Kerja Hybrid di Kota Semarang Serhemia Rahayu; Suparmi Suparmi; Tri Widayati; Amsar Amsar
JEMSI (Jurnal Ekonomi, Manajemen, dan Akuntansi) Vol. 12 No. 4 (2026): Agustus 2026
Publisher : Lembaga Komunitas Informasi Teknologi Aceh (KITA), Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35870/jemsi.v12i4.6725

The transformation of work systems in the post-pandemic era has encouraged organizations to adopt hybrid working arrangements that may influence employees’ psychological well-being. One of the most prominent consequences is the heightened risk of burnout resulting from an imbalance between professional responsibilities and personal life roles. This study aims to analyze the effect of work-life balance and organizational support on burnout levels among employees working under a hybrid work system in Semarang City. A quantitative approach with an explanatory research design was employed. The study involved 100 respondents determined using the Lemeshow formula and selected through purposive sampling techniques. Data were collected through structured questionnaires and analyzed using multiple linear regression analysis. The findings indicate that work-life balance has a negative and statistically significant effect on burnout, indicating that better work-life balance is associated with lower levels of employee burnout. Organizational support also demonstrates a negative and significant influence on burnout. These results highlight the importance of work-life balance and organizational support in reducing employee burnout within hybrid work systems.

Co-Authors Amsar Amsar Amzar Amzar Ana Febriyanti Camilus Isidorus Ikut Heru Eko Prasetyo Khusni Mubarok Nurchayati Nurchayati Nurchayati Nurchayati Parju Parju Ratnawati Dwi Putranti Honorata Ribut Musprihadi Serhemia Rahayu Siti Aminah Sri Suprapti Sri Suprapti Sri Suyati Sugeng Sutrisno Sukardi Sukardi Sulistiyani Syella Prasetya Ardaningtyas Tri Widayati Wafi’ Ul Ahdillah

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