Claim Missing Document
Check
Articles

Found 5 Documents
Search

Pengaruh Pemasaran Media Sosial Terhadap Purchase Intention Asuransi Syariah di Indonesia Dini Amalia Putri
AGHNIYA : Jurnal Ekonomi Islam Vol 2, No 2 (2020): AGHNIYA: Jurnal Ekonomi Islam
Publisher : Faculty of Islamic Religion, Universitas Muhammadiyah Sumatera Utara

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (1072.352 KB) | DOI: 10.30596/aghniya.v2i2.4835

Abstract

Indonesia has a large potential as a potential market share of Islamic insurance. However, in reality the large muslim population does not necessarily guarantee the large market share of Islamic insurance in Indonesia. Based on AAJI data, insurance users in Indonesia have only reached 7.5%, and only around 5% of that number uses sharia insurance. The low awareness, knowledge and exposure to sharia insurance is the reason for the lack of sharia insurance participation rates. It can be seen from the low literacy rate of sharia insurance in Indonesia that only reached 2.51%. With the rise of the use of social media in Indonesia, Islamic insurance operators use social media as a means of bridging communication between them and consumers. This study seeks to find out how the influence of social media marketing on buying interest in Islamic insurance. Analysis of data from the results of a survey of 324 respondents using Lisrel-SEM found that social media marketing and product compliance with sharia rules had a positive effect on purchase intention through an intermediary attitude towards sharia insurance. While social media marketing compliance to sharia rules has proven to have a negative effect on attitudes towards sharia insurance.
Sosialisasi Sistem Pemasaran Produk Pertanian : Peluang dan Tantangan di Era Digital pada Petani Palawija Desa Ridan Permai Tri Kurniaty; Dini Amalia Putri; Agung Pramono; Yogy Rasihen; Rahmad Akbar; Nofiar.Am, Andri
ABDIMAS TERAPAN : Jurnal Pengabdian Kepada Masyarakat Terapan Vol. 3 No. 1 (2025): Juni: ABDIMAS TERAPAN: Jurnal Pengabdian Kepada Masyarakat Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/abdimasterapan.v3i1.1012

Abstract

The development of digital marketing for palawija farmers in Desa Ridan Permai is a strategic effort to enhance farmers’ competitiveness and income in facing modern market challenges. This community service activity aims to improve farmers’ understanding of utilizing digital technologies, such as social media and e-commerce platforms, as marketing tools for agricultural products. The methods employed include socialization, training, and direct assistance to farmers involving multiple stakeholders. The results show increased enthusiasm and capability among farmers in applying digital marketing, with potential to expand market reach and improve profits. However, challenges such as limited digital literacy and technology access require further attention. This program contributes significantly to supporting the transformation of local agribusiness towards a more advanced and sustainable digital era.
Pencegahan dan Penanggulangan Hama Kumbang Tanduk Pasca Replanting Kelapa Sawit (Elaeis guineensis Jacq.) di Desa Bandur Picak Kecamatan Koto Kampar Agriani, Feri; Boris Kaido; Sri Oktika Syahputri; Afdhal Afdhal; Nina Veronika; Nur Asma Deli; Agung Pramono; Tri Kurniaty; Dini Amalia Putri; Yogy Rasihen; Fajar Aga Wandana
ABDIMAS TERAPAN : Jurnal Pengabdian Kepada Masyarakat Terapan Vol. 3 No. 1 (2025): Juni: ABDIMAS TERAPAN: Jurnal Pengabdian Kepada Masyarakat Terapan
Publisher : Politeknik Kampar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59061/abdimasterapan.v3i1.1097

Abstract

The Smallholder Oil Palm Replanting Program (PSR) is a key initiative to improve the productivity of Indonesia’s smallholder plantations. However, the replanting process increases the risk of pest attacks, particularly from rhinoceros beetles (Oryctes rhinoceros), which can damage the shoot apex, inhibit plant growth, and even cause the death of young oil palm trees. This community service activity was carried out in Bandur Picak Village, Koto Kampar Hulu Subdistrict, with the aim of educating and training farmers on Integrated Pest Management (IPM) strategies to control rhinoceros beetles. The methods included educational sessions, technical training, and field demonstrations on the use of pheromone traps, the application of the entomopathogenic fungus Metarhizium anisopliae, and the management of organic waste. The results showed that 85% of participants improved their understanding of pest biology and control techniques and expressed readiness to implement IPM practices in their fields. This activity effectively enhanced farmers’ capacity in environmentally friendly pest control and supported the success of oil palm replanting. Strengthening local capacities through participatory approaches is essential to achieving sustainable plantation management in rural areas.
Impact of Work Environment and Job Training on Employee Performance Dini Amalia Putri; Novita Wahyu Setyawati
IJESM Indonesian Journal of Economics and Strategic Management Vol. 1 No. 01 (2023): March 2023
Publisher : Draf Solusi Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar

Abstract

PT. AELXINDO (Aluminum Extrusion Indonesia) is a manufacturing company engaged in the metal sector, namely aluminum. Yang has a vision, namely to become the largest and best aluminum extrusion company in Indonesia. With that the company is required to measure and improve the performance of employees and the organization that is in it and the company must provide welfare to all employees. The purpose of this study was to determine whether there is an influence between the variables of the Work Environment and Job Training on Employee Performance at PT. ALEXINDO. The data used in this study are primary data obtained in distributing questionnaires to employees. The test results prove that the variables Job Training (X1), Job Training (X2) and Employee Performance (Y) have a significant simultaneous effect with multiple linear results in the F test. These results are obtained from F-count greater than F-table (428,008 > 3.11) while the effect is partially significant through the t test. These results were obtained from the t-count value of the Work Environment variable (X1) of 10.206 and the T-count value of Job Training (X2) of 6.459 which is greater than the T-table value of 1.9896. Then the independent variables namely Work Environment (X1) and Job Training (X2) have an effect on the dependent variable, namely Employee Performance.
Disparitas Pola Konsumsi Rumah Tangga Petani: Analisis Komparatif Stabilitas Pendapatan dan Prioritas Pengeluaran pada Petani Kelapa Sawit di Riau dan Karet di Jambi Rasihen, Yogy; Dini Amalia Putri; Agung Pramono; Tirta Anugerah
JURNAL AGRIBISNIS Vol. 14 No. 2 (2025): Jurnal Agribisnis Volume 14 No 2 Tahun 2025 (In progress)
Publisher : Program Studi Agribisnis, Fakultas Pertanian

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32520/agribisnis.v14i2.4645

Abstract

Komoditas kelapa sawit dan karet merupakan pilar ekonomi rumah tangga pedesaan Indonesia, namun dengan karakteristik pendapatan yang berbeda. Penelitian ini bertujuan untuk menganalisis perbedaan pola konsumsi rumah tangga petani kedua komoditas tersebut dengan fokus pada stabilitas pendapatan dan prioritas pengeluaran. Metode mixed-methods diterapkan dengan survei kuantitatif pada 140 rumah tangga petani (52 sawit di Kampar, 88 karet di Tebo) dan wawancara mendalam. Stabilitas pendapatan diukur dengan Koefisien Variasi (CV), sedangkan perbedaan pola konsumsi dianalisis menggunakan Independent T-test dan faktor penentunya diidentifikasi melalui regresi linier berganda. Hasil penelitian menunjukkan disparitas yang signifikan. Petani sawit menikmati pendapatan lebih tinggi (Rp 7,6 juta/bulan) dan stabil (CV <20%), sehingga dapat mengalokasikan 25-30% pendapatan untuk pendidikan/kesehatan dan 20-25% untuk investasi. Sebaliknya, petani karet menghadapi volatilitas pendapatan ekstrem (CV >40%) dengan pendapatan rendah (Rp 983 rb/bulan), menyebabkan alokasi dominan untuk kebutuhan pokok (55-60%) dan tabungan darurat (20-25%) sebagai strategi bertahan hidup. Penelitian menyimpulkan bahwa stabilitas pendapatan yang bersumber dari karakteristik komoditas adalah determinan utama perbedaan pola konsumsi. Implikasi kebijakan dari temuan ini adalah perlunya intervensi yang berbeda, di mana petani karet memerlukan program stabilisasi pendapatan dan jaminan sosial, sementara petani sawit dapat difasilitasi untuk pengembangan kapasitas investasi dan kewirausahaan. Oil palm and rubber are pillars of Indonesia's rural economy, yet they are characterized by different income profiles. This study aims to analyze the differences in consumption patterns between farmer households of these two commodities, focusing on income stability and expenditure priorities. A mixed-methods approach was employed, combining a quantitative survey of 140 farmer households (52 oil palm in Kampar, 88 rubber in Tebo) with in-depth interviews. Income stability was measured using the Coefficient of Variation (CV), while differences in consumption patterns were analyzed using an Independent T-test, and their determining factors were identified through multiple linear regression. The results reveal significant disparities. Oil palm farmers earn a higher (Rp 7.6 million/month) and more stable income (CV <20%), enabling them to allocate 25-30% of their income to education and health, and 20-25% to investment. Conversely, rubber farmers face extreme income volatility (CV >40%) with a low income (Rp 983 thousand/month), leading to a dominant allocation of funds to basic needs (55-60%) and emergency savings (20-25%) as a survival strategy. The study concludes that income stability is the primary determinant of the differences in consumption patterns. The policy implication of these findings is the need for differentiated interventions, where rubber farmers require income stabilization programs and social safety nets, while oil palm farmers can be facilitated in investment capacity development and entrepreneurship.