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TIKTOK SEBAGAI SOCIAL MEDIA COMMERCE: DINAMIKA MEDIA DAN UMKM PASCA KEPUTUSAN PERMENDAG RI NO. 31/2023 Herman Purba; Edo Rinaldo; Dian Kartika Fitri; Kiki Utami
KAGANGA KOMUNIKA: Journal of Communication Science Vol 8 No 1 (2026): Edisi 14
Publisher : Fakultas Ilmu Komunikasi Universitas Teknologi Sumbawa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36761/kagangakomunika.v8i1.7283

Abstract

The presence of TikTok Shop as a feature that allows users to engage in buying and selling transactions is considered the main cause of bankruptcy affecting several Micro, Small, and Medium Enterprises (MSMEs) in Indonesia, which ultimately prompted the issuance of the Ministry of Trade Regulation (Permendag) No. 31 of 2023. This issue has since become a topic of public discussion, widely covered in the mass media from various perspectives. This study aims to apply Robert N. Entman’s framing analysis, focusing on how two online mass media outlets, Detik.com and Kompas.com, reported on the closure of TikTok Shop. The research adopts a qualitative approach supported by Entman’s framing analysis, which consists of four analytical elements: defining problems, diagnosing causes, making moral judgments, and making treatment recommendations. The findings indicate that Detik.com and Kompas.com tend to employ different framing approaches in their reporting on the TikTok Shop closure. Detik.com presents a more critical framing of the government’s policy, while Kompas.com adopts a more empathetic framing toward the MSMEs affected by the closure. Detik.com’s reports primarily focus on the government policy aspect, whereas Kompas.com emphasizes the ongoing trade transactions and the impacts on MSMEs that have relied on TikTok Shop’s services. This difference in framing influences how readers perceive the government’s policy regarding the closure and shapes public understanding of its impact on business actors and consumers alike.   Keywords: Framing Analysis, Mass Media, Detik.com, Kompas.com, TikTok Shop.
LITERASI DIGITAL: PENGIMPLEMENTASIAN GOOGLE CLASSROOM DALAM MENINGKATKAN KEMAMPUAN TENAGA PENDIDIK #NGAJARDARIRUMAH [DIGITAL LITERACY: IMPLEMENTATION OF GOOGLE CLASSROOM TO IMPROVE THE ABILITY OF EDUCATORS #NGAJARDARIRUMAH] Pierre Mauritz Sundah; Herman Purba
Jurnal Sinergitas PKM & CSR Vol. 4 No. 3 (2020): June
Publisher : Universitas Pelita Harapan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.19166/jspc.v4i3.2829

Abstract

The Covid-19 pandemic that has occurred in Indonesia since March 2020 indirectly forced educators to switch from face-to-face teaching activities to online activities. Seeing the unrest experienced by educators, especially teachers and lecturers, who are not familiar with online teaching activities, the Online Learning Communication Science study program from Universitas Pelita Harapan held community service activities with the theme of digital literacy that can be followed by educators throughout Indonesia. Google Classroom is a medium that is raised in this activity because of the ease provided through its features even though Google Classroom cannot yet be categorized as a Learning Management System. Moreover, Google Classroom can be obtained for free and can be used through smart devices or computers that have an internet connection. With large-scale social restrictions (PSBB), this activity was held online using the digital platform Zoom Meeting. The result of this activity is that educators experience improved ability and understanding to carry out online teaching activities using Google Classroom such as creating classes, assignments, and quizzes, sharing teaching materials to conduct evaluations in the hope that educators are ready to do #ngajardarirumah.BAHASA INDONESIA ABSTRACT: Pandemi Covid-19 yang terjadi di Indonesia sejak Maret 2020 secara tidak langsung memaksa para tenaga pendidik untuk beralih dari kegiatan belajar mengajar secara tatap muka menjadi kegiatan secara dalam jaringan (daring). Melihat keresahan yang dialami oleh para tenaga pendidik, khususnya guru dan dosen, yang belum terbiasa dengan kegiatan pengajaran secara daring maka program studi pendidikan jarak jauh (PJJ) Ilmu Komunikasi Universitas Pelita Harapan mengadakan kegiatan PkM dengan tema literasi digital yang dapat diikuti oleh tenaga pendidik di seluruh Indonesia. Google Classroom menjadi media yang diangkat dalam kegiatan ini karena kemudahan yang diberikan melalui fitur-fitur yang dimilikinya meskipun Google Classroom belum dapat dikategorikan sebagai sebuah Learning Management System. Selain itu Google Classroom dapat diperoleh secara gratis dan dapat digunakan melalui gawai pintar ataupun komputer yang memiliki koneksi internet. Dengan adanya Pembatasan Sosial Berskala Besar (PSBB) maka kegiatan ini diselenggarakan secara daring dengan menggunakan platform digital Zoom Meeting. Hasil dari kegiatan ini adalah tenaga pendidik mengalami peningkatan kemampuan dan pemahaman untuk melaksanakan kegiatan belajar mengajar secara daring menggunakan Google Classroom seperti membuat kelas, tugas dan kuis, membagikan materi ajar hingga melakukan evaluasi dengan harapan para tenaga pendidik siap untuk melakukan #ngajardarirumah. 
Speak with Impact, Brand with Purpose: Membangun Digital Personal Branding bagi Siswa-Siswi SMPN54 Jakarta Herman Purba; Azalia Gerungan; Rachel Mia Lorenza Lbn. Toruan; Audrey Adeline; Lenny Theresia Marie Turangan; Rizaldi Parani
JURIBMAS : Jurnal Hasil Pengabdian Masyarakat Vol 5 No 1 (2026): Juli 2026
Publisher : LKP KARYA PRIMA KURSUS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62712/juribmas.v5i1.1302

Abstract

Pelatihan membangun personal branding, kecakapan dalam berbicara di depan publik, dan mengelola media sosial menjadi penting untuk dilakukan kepada siswa-siswi kelompok usia remaja di SMPN 54 Jakbar. Hal ini menjadi bekal menghadapi berbagai tantangan dan persaingan di era digital. Pelatihan yang dilakukan meliputi: (1) pengenalan cyberbullying dan upaya pencegahannya, (2) etika berinteraksi di ruang digital, (3) praktik dasar public speaking menggunakan dari Greene (2009), (4) pengenalan personal branding bagi remaja, dan (5) workshop pembuatan konten digital sederhana. Kegiatan pengabdian kepada masyarakat ini berjalan dengan baik dan lancar. Tujuan dari kegiatan juga sudah tercapai yaitu pelatihan membangun personal branding, kecakapan berbicara di depan publik, dan mengelola media sosial dengan bijak. Setiap kelompok yang membuat konten bertemakan rangkuman materi pelatihan dan diunggah di media sosial sebagai bagian dari upaya para siswa/i untuk mulai membangun personal branding di ruang digital. Kegiatan ini diharapkan dapat menyelenggarakan pelatihan serupa yang lebih banyak menekankan pada aktivitas workshop praktik sehingga dapat dilaksanakan secara efektif dan efisien.
Socialization of Islamic Values Related to Environment Preservation at Misykat Al-Anwar Pesantren in Bogor Rizaldi Parani; Eva Elitanisha Mirelya Angeline Hia; Herman Purba
LONTAR: Jurnal Ilmu Komunikasi Vol. 12 No. 2 (2024): Lontar : Jurnal Ilmu Komunikasi
Publisher : Program Studi Ilmu Komunikasi Universitas Serang Raya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30656/lontar.v12.i2.9729

Abstract

Pesantrens (Islamic boarding schools) have followed changes in the society and experienced modernization. This is demonstrated by the emergence of pesantrens in Indonesia that are moved to link education based on Islamic values with environmental issues. This research intends to discuss the role of pesantren as religious institutions as well as education in building awareness of the environment. The approach used in this research is qualitative with the phenomenological method. Data in this research were obtained through semi-structured interviews and field observations which were then analyzed through coding. The results of this research show that there is a strong connection between verses in the Koran and environmental conservation. Apart from that, pesantren leader has an important role in formulating the basic values that become the organizational culture. Communication built between pesantren owner, teachers and students is fundamental in socializing organizational values. The process of conveying messages carried out by the Misykat Al-Anwar Pesantren to its students is carried out through several stages, namely anticipatory socialization, encounter socialization, and metamorphosis socialization. These stages also show that the socialization process carried out at the Misykat Al-Anwar Pesantren regarding the integration of Islamic values in building awareness of the environment is highly useful.