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Journal : Journal of the Community Development in Asia

The Determinant of The Improvement of Sales Volume by Small Medium Enterprises That Sell Processed Food in Gorontalo Regency Idris Yanto Niode; Raflin Hinelo
Journal of the Community Development in Asia (JCDA) Vol 3, No 2 (2020): Journal of The Community Development in Asia (JCDA)
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (253.339 KB) | DOI: 10.32535/jcda.v3i2.814

Abstract

The study aims to determine the effect of partially or simultaneously the brand image of SMI products, investment through government capital assistance and zakat routines to increase the sales volume of IKM food processed products in Gorontalo Regency. The results showed (1) Simultaneously the brand image of IKM products, investment through government capital assistance and zakat routines simultaneously had a significant effect on the increase in sales volume of IKM food processed products in Gorontalo Regency. (2) partially brand image has a significant positive effect on the increase in sales volume of SMI food processed products in Gorontalo Regency. Investment through government capital assistance has not a significant positive effect on the increase in the sales volume of SMI food processed products in Gorontalo Regency. Zakat routine has a significant positive effect on the increase in the sales volume of SMI processed food products in Gorontalo Regency.
The Determinant of The Improvement of Sales Volume by Small Medium Enterprises That Sell Processed Food in Gorontalo Regency Niode, Idris Yanto; Hinelo, Raflin
Journal of The Community Development in Asia Vol 3, No 2 (2020): May 2020
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/jcda.v3i2.814

Abstract

The study aims to determine the effect of partially or simultaneously the brand image of SMI products, investment through government capital assistance and zakat routines to increase the sales volume of IKM food processed products in Gorontalo Regency. The results showed (1) Simultaneously the brand image of IKM products, investment through government capital assistance and zakat routines simultaneously had a significant effect on the increase in sales volume of IKM food processed products in Gorontalo Regency. (2) partially brand image has a significant positive effect on the increase in sales volume of SMI food processed products in Gorontalo Regency. Investment through government capital assistance has not a significant positive effect on the increase in the sales volume of SMI food processed products in Gorontalo Regency. Zakat routine has a significant positive effect on the increase in the sales volume of SMI processed food products in Gorontalo Regency.
Co-Authors Abd. Rahman Pakaya Abdullah, Karmila Abdulrahim Maruwae Abubakar, Ikhlasul Amalriadna Agil Bahsoan Agunta, Tiara Santri Alma Pakiun Ambar Nabiilah Arsjad Andi Juanna Ardiansyah Ardiyansyah Ardiyansyah Armaku , Kholkartya Novianti Asnawi, Melan Angriani Asya, Asya Atmanda Mokodompit Banjarnahor, Ari Biahimo, Sitti Zulaeha Boby Rantow Payu Bulango, Ayub Daud, Yolanda Maramis Dewa Ayu Lestari Dewi Indrayani Hamin Deysi Wantu, Septiyani Diah Anggriani Albert Djuba, Irmawaty R. Doda, Khairunnisa Dungga, Meriyana Fransisca Elvira Akuba Endi Rahman Fahrudin Zain Olilingo Habi, Putri Delparani Hais Dama Halid Ahmad Hapsawati Taan Heldy Vanni Alam Herlina Rasjid Husain Ambo Husen Arifin Idham Masri Ishak Idris Yanto Niode Irawati Abdul Irina Popoi Irwan Yantu Isa, Ramlan Amir Jamila H. Rauf Juniaty Ismail Karmoy, Moh. Fadhel Kidam, Tasya Kidamu, Opan Kifli Ahmad Kilo, Sri Yuliana Kude, Lurinda A. Lanto Miriatin Amali Latief, Lian A Lidjali, Andriani H. Lisda L. Asi Luthfiyyah Muhadzdzab Mahmud, Novaldy Maku, Nurlaila Agustin Manda, Zildjian Berbi Gita Manhia, Ayisah Maya Novrita Dama Meimun Hamzah Melizubaida Mahmud Meyko Panigoro Miranda Puspita Moh. Alaika Nurula Mohamad Agus Salim Monoarfa Mohamad Rinaldi Djakaria Mokodompit, Regita C. Monoarfa, Mohammad Agus Salim Mootalu, Amalia Muchtar Ahmad Musa, Rivai Musa, Rivai Thalib Noval Adriyanus Karim Novita Djafar Nurain Putri Wahab Nurnaningsih Domili Olii, Mohammad Juan Tio Pakaya, Abd Rahman Paramata, Sri Sindi Pasambuna, Qalfiansah Radia Hafid Radji, Djoko Lesmanan Rahma Mohi Rahmantyo Pambi Refliani Kakilo Rezkiawan Tantawi Rilwins Onggilu Riska Annisa Abdjul Riska Jangko Rizan Machmud Rizma, Rizma Robiyati Podungge Rosman Ilato Roy Hasiru Saliko, Firnaningsi Sampir, Allya Riska Putri Selvi Selvi Soga, Diva Revansyach Sri Indriyani S. Dai Sudirman Sudirman Sugala, Wahyu Syarwani Canon Talani, Novita M. Thalib, Sri Hardayanti A. Toleng, Rosita B Tri Handayani Amaliah Umin Kango Valentina Monoarfa Wahyu Lestari Win, Thinzar Windra Angraini Harun Wirna D. Rahim Wiwin Wiwin, Wiwin Yakob Nina Yayu Isyana D. Pongoliu Yulianti Toralawe Yulinda L.Ismail Yunita Gaib Yusrin S. Hasan