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Analisis Penetapan Marketing Strategy untuk Produk Funding pada PT Bank CIMB Niaga, Tbk Kantor Cabang Pontianak Santika, Dewi
MABIS Vol 2, No 2: Desember 2011
Publisher : MABIS

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Abstract

This research was conducted to know how PT. Bank CIMB Niaga, Tbk. Pontianak Branch marketing strategy influence its customer to purchase funding product. This research used descriptive research and the research method was survey method. The factors in this research which influence the purchasing decision were grouped into product excellent factor, interest rate factor, office and ATM network factor, service quality and quantity factor, and office comfortable factor. Data collection techniques used was interview, questioner, and bibliography study. Sampling method was purposive sampling with the respondents are those who consumed PT. Bank CIMB Niaga, Tbk. Pontianak Branch funding product for more then 5 years and still active saving. Data analysis technique used in this research was quantitative analysis technique.
ANALISIS EFEKTIVITAS PENGGUNAAN TOKOH AGAMA DALAM PEMBENTUKAN CITRA PRODUK PERUSAHAAN Santika, Dewi
MABIS Vol 3, No 2: Desember 2012
Publisher : MABIS

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Abstract

This research was conducted to know the effectivity of using religious figure as a brand ambassador in form a good image for the product. This research used descriptive research and the research methods were survey method. The factors in this research which influence the product image were grouped into product acknowledge, religious figure acknowledge, efficiency of using religious figure, the advertising contents can confidence the audiens, and the product image can be representative by religious figure. Data collection techniques used was interview, questioner, and bibliography study. Sampling method was judgemental sampling with the respondents are those who buy more then 5 botol and for their own consumption. Data analysis technique used in this research was qualitative analysis technique.  
ANALISIS FAKTOR SITUASI YANG MEMPENGARUHI PEMILIHAN PASAR TRADISIONAL DAN PASAR MODERN DI KOTA PONTIANAK Santika, Dewi
MABIS Vol 4, No 1: Juni 2013
Publisher : MABIS

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Abstract

In this recent years, the growth of modern market in Pontianak city are rapidly. Its drive by the growth of new residence area and develop of customer preference. Therefore the tradition market also didn’t leave by its customer. By this fenomena, the writer in this esearch wants to find the situation factor that drive consumer to decided both traditional and modern market. This research used descriptive research and the research methods were survey method. The sampling involves 50 customers which ever visit and do transaction in both traditional market and modern market by using accidental sampling method. Data collection techniques used was interview, questioner, and bibliography study. Data analysis technique used in this research was qualitative analysis technique. It is concluded that customer will choose traditional market if they want to gets fresh, cheap, variety goods and social needs. But they will choose modern market if they have limited time for purchasing, convineance and more welcome services.
Respon pertumbuhan bibit nilam aceh (Pogostemon cablin benth.) Klon sidikalang pada media tanam subsoil dengan pemberian pati beras dan pupuk hayati Ariyanti, Mira; Suherman, Cucu; Dewi Anjarsari, Intan Ratna; Santika, Dewi
Kultivasi Vol 16, No 3 (2017)
Publisher : Fakultas Pertanian UNPAD

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (379.822 KB) | DOI: 10.24198/kltv.v16i3.14429

Abstract

Media tanam berupa topsoil masih menjadi andalan untuk mendukung pertumbuhan tanaman nilam karena kandungan mineral dan bahan organiknya yang tinggi. Seiring dengan pemanfaatannya, ketersediaan topsoil semakin berkurang dan dirasa perlu untuk mencari alternatif lain yaitu dengan memanfaatkan subsoil. Peningkatan unsur hara dalam subsoil dilakukan dengan cara pemberian pupuk organik berupa pati beras dan pupuk hayati. Percobaan dilakukan di Kebun Percobaan Fakultas Pertanian Universitas Padjadjaran Jatinangor pada Juni 2011- September 2011. Penelitian menggunakan rancangan acak kelompok terdiri dari 11 kombinasi perlakuan diulang tiga kali. Perlakuan percobaan meliputi  top soil,  sub soil + pupuk anorganik N 1.75 g, sub soil + 25 g pati beras, sub soil + 50 g pati beras, sub soil + 75 g pati beras, sub soil + 25 g pati beras + pupuk hayati EMAS 2.5 g, sub soil + 50 g pati beras + pupuk hayati EMAS 2.5 g, sub soil + 75 g pati beras + pupuk hayati EMAS 2.5 g, sub soil + 25 g pati beras + pupuk hayati EMAS 5 g, sub soil + 50 g pati beras + pupuk hayati EMAS 5 g, sub soil + 75 g pati beras + pupuk hayati EMAS 5 g. Hasil penelitian menunjukkan bahwa pemberian  25 g pati beras + PHE 2,5 g pada media tanam subsoil menghasilkan pengaruh yang paling baik terhadap pertambahan tinggi, pertambahan jumlah daun, pertambahan cabang, luas daun, bobot segar tanaman, bobot kering tanaman, dan bobot kering akar tanaman nilam. Pati beras mengandung 0.8% N, 0.29% P2O5, 0.07% K2O, 1.48% CaO, 1.14% MgO, 10.04 % C-organik. 
KEAKURATAN DAN KEBERTERIMAAN TERJEMAHAN RESPON TERHADAP TINDAK TUTUR KOMISIF PADA NOVEL DARK MATTER KARYA BLAKE CROUCH Santika, Dewi; Nababan, Mangatur; ., Djatmika
Aksara Vol 31, No 1 (2019): AKSARA, Edisi Juni 2019
Publisher : Balai Bahasa Bali

Show Abstract | Download Original | Original Source | Check in Google Scholar | Full PDF (346.609 KB) | DOI: 10.29255/aksara.v31i1.307.113-129

Abstract

Novel terjemahan adalah karya sastra yang paling banyak diminati di dalam negeri karena alur cerita yang lebih dinamis, genre yang lebih beragam dan pengenalan aspek budaya bsa. Semakin baik kualitas terjemahan pada sebuah novel maka semakin tinggi peminatnya. Dalam penerjemahan novel terdapat aspek-aspek yang perlu dipertimbangkan salah satunya adalah tindak tutur komisif dan responnya.  Hal tersebut dilakukan agar mendapatkan terjemahan yang berkualitas dari segi keakuratan dan keberterimaan. Berdasarkan alasan tersebut, penelitian ini dilakukan untuk mendeskripsikan kualitas respon dari tindak tutur komisif. Penelitian ini menggunakan metode penelitian deskriptif kualitatif. Sumber data yang digunakan adalah sebuah novel yang berjudul Dark Matter. Data primer pada penelitian ini berupa tuturan respon dari tindak tutur komisif. Sedangkan data sekundernya adalah kualitas terjemahan tuturan respon dari tindak tutur komisif. Data tersebut dikumpulkan menggunakan analisis dokumen dan FGD melalui penyebaran kuesioner dan diskusi. Hasil penelitian menunjukkan bahwa terdapat 25 jenis tuturan dalam merespon 79 tindak tutur komisif. Tuturan yang merupakan respon terhadap tindak tutur komisif memiliki nilai keakuratan dan keberterimaan yang cukup tinggi. Kualitas terjemahan secara keseluruhan juga cukup tinggi.
Efektivitas Penerimaan Retribusi Pelayanan Persampahan dan Kebersihan Kabupaten Penukal Abab Lematang Ilir Hendry Saladin; Muhamad Najib; Dewi Santika
Jurnal Media Akuntansi (Mediasi) Vol 4, No 1 (2021): Jurnal Media Akuntansi (MEDIASI), September 2021
Publisher : Universitas PGRI Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31851/jmediasi.v4i1.7263

Abstract

ABSTRACT The purpose of this study was to determine the receipt of waste and cleaning service fees at the Dinas Lingkungan Hidup and Kebersihan Kabupaten Penukal Abab Lematang Ilir still not stable as determined, is the factor of facilities and infrastructure is still not effective. This research was conducted on Dinas Lingkungan Hidup and Kebersihan Kabupaten Penukal Abab Lematang Ilir, the method used in this research is qualitative method, qualitative method is a research procedure that produces descriptive data in the form of written and spoken words from people and observed behavior. Data collection techniques that the authors use are documentation and interview techniques and data analysis techniques using the effectiveness ratio formula. Based on the results of the discussion, thus it can be concluded that the 2016-2018 retribution achievement is stable. The target of solid waste revenue realization in 2016 has decreased the target or is effective by 96,31%, in 2017 the target for the realizatio of levies to increase is 101,22%  which means exceeding the target or very effective, and in 2018 the increase in the realization of levies received greatly increased or was said to be very effective because it  reached 104,63%. As for the causative factors that occur, namely the facilities and infrastructure factors where the lack of labor, the number of garbage transporting vehicles, the lack of TPS and TPA as well as the lack of awareness of the objects of retribution in paying solid waste and cleaning charges.  Keywords: Effectiveness, Acceptance and Retribution ABSTRAK Tujuan penelitian ini untuk mengetahui penerimaan retribusi pelayanan persampahan dan kebersihan pada Dinas Lingkungan Hidup dan Kebersihan Kebupaten Penukal Abab Lematang Ilir masih belum stabil sesuai yang ditentukan, ialah faktor sarana dan prasarana masih kurang efektif. Penelitian ini dilaksanakan pada Dinas Lingkungan Hidup dan Kebersihan Kabupaten PALI, metode yang digunakan dalam penelitian ini yaitu metode kualitatif, metode kualitatif merupakan prosedur penelitian yang menghasilkan data deskriftif berupa kata-kata tertulis maupun lisan dari orang-orang dan perilaku yang diamati. Teknik pengumpulan data yang penulis gunakan ialah teknik dokumentasi dan wawancara serta teknik analisis data menggunakan rumus rasio efektifitas. Berdasarkan hasil pembahasan, dapat disimpulkan bahwa target realisasi pencapaian retribusi dari tahun 2016 sampai dengan 2018 mengalami stabil. Target realisasi penerimaan persampahan pada tahun 2016 mengalami penuruna target atau efektif sebanyak 96,31%, di tahun 2017 realisasi terget penerimaan retribusi meningkat yaitu 101,22% yang artinya melebihi terget atau sangat efektif, dan di tahun 2018 peningkatan realisasi penerimaan retribusi sangat meningkat atau disebut sangat efektif karena mencapai 104,63%. Adapun faktor penyebab yang terjadi yaitu faktor sarana dan prasarana dimana kurangnya tenaga, jumlah kendaraan pengangkut sampah, kurangnya TPS dan TPA serta kurangnya tingkat kesadaran objek retribusi dalam membayar retribusi persampahan dan kebersihan. Kata Kunci : Efektivitas, Penerimaan dan Retribusi
Pembekalan Peningkatan Kinerja UMKM Melalui Orientasi Keuangan dan Penjualan (UMKM Makanan Ringan Jalan Merdeka Pontianak) Louw, Febriana; Indah, Nopiani; Santika, Dewi; Hiong, Lauw Sun
ABDISOSHUM: Jurnal Pengabdian Masyarakat Bidang Sosial dan Humaniora Vol. 2 No. 4 (2023): Desember 2023
Publisher : Yayasan Literasi Sains Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55123/abdisoshum.v2i4.3004

Abstract

The number of MSMEs in Indonesia continues to increase every year. MSMEs have an important role in Indonesia's national development. The presence of these businesses helps to absorb labor, so that people can have an income. The large number of food and beverage businesses is because food and beverage businesses are closely related to people's daily lives, can be built with little capital, and require little labor. Business people need to see changing market trends and know what consumers want in order to create the right products. Financial orientation is an activity that focuses on managing financial conditions related to using cash and generating cash returns. Meanwhile, sales orientation is focused on selling products, providing an overview of the product to customers, offering products based on company stock, and producing not based on customer needs. With the provision of financial and sales orientation, it is hoped that snack food MSMEs can improve their business results management methods and design better sales strategies so that they can improve their business performance.
Uji Efektivitas Analgetik Ekstrak Etanol Buah Kundur (Benincasa hispida (Thunb.) Cogn.) Terhadap Tikus Putih Jantan (Rattus norvegicus L.) yang Diinduksi Asam Asetat Gunawan, Muhammad; Fatimah, Cut; Santika, Dewi
Journal of Pharmaceutical and Health Research Vol 5 No 2 (2024): June 2024
Publisher : Forum Kerjasama Pendidikan Tinggi (FKPT)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.47065/jharma.v5i2.5015

Abstract

The class of drugs known as analgesics work by reducing or inhibiting pain. This can be achieved in several ways, such as by preventing the synthesis of prostaglandins, which are mediators of pain perception, or by reducing the sensitivity of pain receptors to mechanical, thermal, electrical stimuli. Interest in using natural-based medicine for therapy is increasing in Indonesian society. Kundur fruit is one of the medicinal plants that can be used as an analgesic. It has been empirically proven that kundur fruit (Benincasa hispida (Thunb.) Cogn.) can reduce pain. The purpose of this study was to ensure that the preparation of simplisia, macroscopic and microscopic analysis, phytochemical screening of simplisia, and analgesic efficacy tests were carried out experimentally in this study. Acetic acid 0.5% was injected intraperitoneally under the abdomen of male white rats to stimulate the male white rats. oral administration of ethanol extract solution of kundur fruit at doses of 100 mg/kgBB, 200 mg/kgBB, 400 mg/kgBB, CMC 0.5% (blank) and metampirone 45 mg/kgBB For one hour the number of writhing animals was counted every ten minutes. In addition, the collected data were statistically examined using Tukey test and SPSS ver. 20 One Way ANOVA. Analysis of simplisia and ethanol extracts of kundur fruit had phytochemical screening for the presence of alkaloids, flavonoids, tannins, saponins, steroids and glycosides. The percentage of writhing reduction increased with increasing doses of bamboo randu herb decoction, indicating an increase in analgesic potential and efficacy. Based on the results of the Tukey test and One Way ANOVA test, a dose of 400 mg/kgBB has the best analgesic potential at the 50th minute and is not statistically different from metampirone 45 mg/kgBB.
Supply Chain Analysis Of Gandus Modern Beef Ruminant Ash Products Throught Modern Market In Palembang City Santika, Dewi; Junaidi, Yulian
Sriwijaya Journal of Agribusiness and Biometrics in Agriculture Research Vol 3 No 1 (2023): Mei 2023 - Oktober 2023
Publisher : Departement of Socio-Economic Agricuture, Faculty of Agriculture

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.5713/.v3i1.61

Abstract

The objectives of this study are (1) Analyzing product flows, financial flows and information flows in the beef supply chain at the modern market in Palembang City. (2) Analyzing efficiency in the beef supply chain at the modern market in Palembang City. This research was conducted in the modern market in Palembang City. Data collection was carried out in January 2023. The method used is the survey method, which collects information from a sample by asking through a questionnaire or other aids that contain questions related to research. The sampling method used in this study is the purposive sample and accidental sample methods. The data collected in this study are primary data and secondary data. The supply chain for beef in the modern market has one supply chain, namely the flow of products from wholesalers – exchange traders – consumers. For financial flows starting from consumers - exchange traders - wholesalers - RPH. While the flow of information is information related to suppliers, beef purchasing locations, beef quality, beef supply quantities and market prices. The marketing efficiency value of beef from the Gandus Modern Ruminant RPH product is 0.031%, which means it is less than 50%, so it can be said to be efficient.
PENGARUH GAYA KEPEMIMPINAN DAN MOTIVASI TERHADAP KINERJA PEGAWAI DI DINAS KEPENDUDUKAN DAN PENCATATAN SIPIL KABUPATEN OGAN KOMERING ULU sari, Fifian permata; Santika, Dewi; Sari, E Yunita; Kenamon, Mardiah
FORBISWIRA FORUM BISNIS DAN KEWIRAUSAHAAN Vol 14 No 1 (2024): Forum Bisnis Dan Kewirausahaan
Publisher : LPPM Universitas Multi Data Palembang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35957/forbiswira.v14i1.9312

Abstract

Kinerja pegawai merupakan hasil dari interaksi antara berbagai faktor, baik internal maupun eksternal, yang mempengaruhi cara pegawai menjalankan tugas-tugasnya. Dua faktor kunci yang secara signifikan mempengaruhi kinerja pegawai adalah gaya kepemimpinan yang diterapkan di dalam organisasi dan tingkat motivasi yang dimiliki oleh pegawai tersebut. Kinerja pegawai di instansi pemerintah, khususnya di Dinas Kependudukan dan Pencatatan Sipil Kabupaten Ogan Komering Ulu sangat berpengaruh pada kualitas pelayanan publik. Kinerja yang baik akan memastikan bahwa masyarakat menerima pelayanan yang cepat, tepat, dan akurat dalam hal administrasi kependudukan seperti pembuatan KTP, Akta Kelahiran, dan Dokumen lainnya. Oleh karena itu, peningkatan kinerja pegawai di instansi ini menjadi perhatian penting. penelitian ini menggunakan pendekatan kuantitatif untuk mengukur variabel-variabel tertentu dan menentukan hubungan antara gaya kepemimpinan, motivasi dan kinerja pegawai. Secara simultan diketahui bahwa variabel Gaya kepemimpinan (X1) dan motivasi (X2) berpengaruh terhadap Kinerja Pegawai (Y) pada Dinas Kependudukan dan Pencatatan Sipil Kabupaten Ogan Komering Ulu. Hasil analisis koefisien determinasi (R Square) adalah sebesar 0,574 atau 57,4% menujukkan bahwa Gaya kepemimpinan (X1) dan motivasi (X2) terhadap (Y), sedangkan sisanya 42,6% dipengaruhi atau dijelaskan oleh variabel lain yang tidak dimasukkan dalam model penelitian ini yaitu pendidikan, pengalaman kerja, persefsi, dan sikap kerja.