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The Role of Quality Human Resources in Developing Missions of Future Universities in Indonesian Higher Education Ahmad Muktamar B; Ni Luh Kardini; Aria Elshifa; Susi Adiawaty; Tri Cicik Wijayanti
Munaddhomah: Jurnal Manajemen Pendidikan Islam Vol. 4 No. 1 (2023): Management of Islamic Education
Publisher : Prodi Manajemen Pendidikan Islam Pascasarjana Institut Pesantren KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/munaddhomah.v4i1.342

The unique human resource governance role has significantly contributed to achieving the University's mission and vision. We have carried out this study to prove the role of quality human resources in achieving the University's mission. The phenomenological approach involves, among other things, a data coding system, in-depth evaluation, high integration, and concluding the principles of validity and reliability. Context of higher education from the 15 publications we reviewed and backed up by other findings in the context of the role of HR and achieving university goals in higher education studies was resulting of this study. These findings will be helpful in the development of similar studies in the future.

Pengaruh Promosi dan Citra Merek terhadap Keputusan Pembelian pada Aplikasi Market Place Susi Adiawaty; Albert Budiyanto Kambuno; Suryati Veronika; Salman Habeahan; Bernard E Silaban
JUDICIOUS Vol 3 No 2 (2022): Judicious
Publisher : Neolectura

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37010/jdc.v3i2.1298

The e-commerce and marketplace markets continue to grow rapidly in this digital era. In the midst of increasingly fierce competition, an effective marketing strategy is the key to maintaining existence and competitiveness. Promotion and branding are two important aspects of marketing strategy that play a key role in shaping consumer purchasing decisions. This research aims to analyze the influence of promotional activities and brand image on purchasing decisions of marketplace application users. Data is collected from consumers who make transactions via e-commerce applications in Indonesia. The multiple linear regression analysis method is used to test the relationship between promotional variables, brand image and purchasing decisions. The research results show that there is a significant positive influence between promotions and purchasing decisions of marketplace application users. However, brand image does not have a partially significant positive influence on purchasing decisions. However, simultaneously, promotions and branding have a significant influence on purchasing decisions in marketplace applications.

The Role of Quality Human Resources in Developing Missions of Future Universities in Indonesian Higher Education Ahmad Muktamar B; Ni Luh Kardini; Aria Elshifa; Susi Adiawaty; Tri Cicik Wijayanti
Munaddhomah: Jurnal Manajemen Pendidikan Islam Vol. 4 No. 1 (2023): Management of Islamic Education
Publisher : Prodi Manajemen Pendidikan Islam Pascasarjana Institut Pesantren KH. Abdul Chalim Mojokerto

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31538/munaddhomah.v4i1.342

The unique human resource governance role has significantly contributed to achieving the University's mission and vision. We have carried out this study to prove the role of quality human resources in achieving the University's mission. The phenomenological approach involves, among other things, a data coding system, in-depth evaluation, high integration, and concluding the principles of validity and reliability. Context of higher education from the 15 publications we reviewed and backed up by other findings in the context of the role of HR and achieving university goals in higher education studies was resulting of this study. These findings will be helpful in the development of similar studies in the future.

DAMPAK PEMBERDAYAAN, KEPEMIMPINAN RANSFORMASIONAL DAN STRES KERJA PADA MASA WORK FROM HOME TERHADAP KINERJA Susi Adiawaty
Jurnal Warta Dharmawangsa Vol 17, No 3 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v17i3.3589

DAMPAK PEMBERDAYAAN, KEPEMIMPINAN RANSFORMASIONAL DAN STRES KERJA PADA MASA WORK FROM HOME TERHADAP KINERJA Susi Adiawaty
Jurnal Warta Dharmawangsa Vol 17, No 3 (2023)
Publisher : Universitas Dharmawangsa

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.46576/wdw.v17i3.3589

PERAN ORGANISASI DALAM PENINGKATAN KEINOVATIFAN KARYAWAN PT XYZ (Studi kasus Pengaruh Budaya Organisasi dan Kepemimpinan Transformasional) Adiawaty, Susi
ESENSI: Jurnal Manajemen Bisnis Vol 25 No 1 (2022): ESENSI: Jurnal Manajemen Bisnis
Publisher : Lembaga Riset dan Pengabdian Masyarakat (LRPM) Institut Bisnis Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55886/esensi.v25i1.473

Penelitian ini bertujuan untuk melihat pengaruh budaya organisasi dan kepemimpinan transformasional terhadap keinovatifan karyawan. Banyak faktor yang mempengaruhi peningkatan keinovatifan yaitu diantaranya adalah budaya organisasi, kepemimpinan transformasional dan motivasi kerja. Sehingga tujuan penelitian ini adalah untuk mengetahui pengaruh budaya organisasi, kepemimpinan transformasional terhadap peningkatan keinovatifan karyawan. Penelitian dilakukan di PT XYZ dengan sampel sebanyak 153 orang. Penelitian ini mempergunakan metode analisis jalur dengan teknik model persamaan struktural (SEM). Hasil penelitian menemukan fakta empirik bahwa budaya organisasi tidak bepengaruh terhadap keinovatifan karyawan, kepemimpinan transformasional juga tidak berpengaruh terhadap keinovatifan karyawan.

PENGARUH DIMENSI-DIMENSI WORK-LIFE BALANCE TERHADAP KUALITAS KERJA Adiawaty, Susi; Bernhard, Bernhard
ESENSI: Jurnal Manajemen Bisnis Vol 26 No 1 (2023): ESENSI: Jurnal Manajemen Bisnis
Publisher : Lembaga Riset dan Pengabdian Masyarakat (LRPM) Institut Bisnis Nusantara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55886/esensi jmb.v26i1.653

Penelitian ini bertujuan untuk melihat dimensi-dimensi Work-life balance yang mempengaruhi Kualitas kerja karyawan perusahaan PT XYZ yang berjumlah 81 orang. Analisis pengolahan data menggunakan metode Partial Least Square – Structural Equation Modeling (PLS-SEM) dengan alat SmartPLS 3.3.3, selanjutnya dilakukan outer model, analisis deskriptif, inner model, dan uji hipotesis. Hasil penelitian menunjukkan terdapat dua dimensi Work-life balance yang mempengaruhi kualitas kerja yaitu dimensi Work Interference With Personal Life dan dimensi Work Enhancement Of Personal Life. Terdapat dua dimensi Work-life balance yang tidak mempengaruhi kualitas kerja yaitu dimensi Personal Life Interference With Work dan dimensi Personal Life Enhancement Of Work.

COMPARATIVE STUDY OF ORGANIZATIONAL COMMITMENT AMONG GENERATION X AND GENERATION Y THROUGH ANALYSIS OF DIFFERENCES IN THE INFLUENCE OF EMPOWERMENT AND VALUE: Empirical Study using Ex-Post Facto Variables on State-Owned Bank Employees in South Jakarta Adiawaty, Susi; Moeins, Prof. Dr. Anoesyirwan; Sunaryo, Dr. Widodo
UTSAHA: Journal of Entrepreneurship Vol. 3 Issue 1 (2024)
Publisher : jfpublisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56943/joe.v3i1.498

The differences in the character of generation X and generation Y in terms of the way of working, the values they have, and their commitment to the organization are matters that must be addressed by the company during the development of the banking world, especially state-owned banks in the face of changes in the company’s external environment in the future. This is a comparative research that aims to identify differences in organizational commitment between generation X and generation Y through the influence of empowerment and value. The research findings indicate significant differences between organizational commitment in generations X and Y. In the dimensions of affective commitment, normative commitment, and continuance commitment, significant differences were found between them. Empowerment and value have a significant influence on organizational commitment in generation X, with a significant joint influence. Similar is the case for generation Y, with a lower level of influence. The analysis revealed that the determination of empowerment in generation X was higher than that in generation Y, while differences in the contribution of value’s influence were also observed between the two generations. Qualitative tests using the Delphi technique also support these quantitative findings.

Analysis of Stress Level Through the Influence of Organizational Culture, Servant Leadership, Personality on PT. Employees XYZ E. Sudarmi; Adiawaty, Susi; Selamet, Encep Rahmat
Nusantara Science and Technology Proceedings 8th International Seminar of Research Month 2023
Publisher : Future Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.11594/nstp.2024.4176

This study aims to determine the influence of organizational culture, servant leadership and personality on employees' work stress (case study of XYZ branch employees). In this research method, the population consists of the employees of Store XYZ. The sample size used was 103 respondents. Data processing analysis uses the associative method. The sampling technique used was saturated sampling. Data analysis methods use validity tests, reliability tests, multiple regression, F-test and t-test. The results of the research show that from the four hypotheses proposed in this research it can be states that organizational culture influences employees and service providers management towards employees, work stress has and continues to have an impact on employees Corporate culture, servant leadership.

Optimization of the Regulatory Framework to Attract Tertiary Sector Investment: A Policy Analysis in Garut Regency Widaningsih, Widaningsih; Adiawaty, Susi; Mawardy, Vivy; Lokman, Asmidar
Journal of Social and Policy Issues Volume 4, No 4 (2024) October - December
Publisher : Pencerah

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58835/jspi.v4i4.385

The increase in investment in the tertiary sector, such as tourism, trade, and services, has become one of the strategic priorities of Garut Regency in driving regional economic growth. However, regulatory barriers, lack of legal certainty, and infrastructure challenges often pose major obstacles for investors. This study aims to analyze the existing regulatory framework, identify challenges in policy implementation, and offer recommendations for optimizing policies to attract more investment in the tertiary sector. This research employs a qualitative approach using a case study method. Data were collected through in-depth interviews with 15 informants, including officials from the Investment and Integrated Licensing Service Office (DPMPT), local business actors, prospective investors, and academics. Data analysis was conducted using triangulation methods, which included policy document analysis, investment statistics, and insights from interviews. The results of the study show that despite Garut Regency's great potential in the tertiary sector, such as natural tourism and trade, investment policy implementation is still suboptimal. Major inhibiting factors include the complexity of licensing procedures, lack of synchronization between regional and national policies, and insufficient structured investment promotion. The study recommends streamlining regulations, digitalizing the licensing system, and strengthening coordination between local governments and stakeholders. The conclusion of this study emphasizes the importance of optimizing an adaptive regulatory framework that aligns with investor needs. With more flexible and conducive policies, Garut Regency has the potential to become a leading destination for tertiary sector investment in Indonesia.

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