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All Journal Journal of Consumer Science MIX : Jurnal Ilmiah Manajemen Indonesian Journal of Educational Counseling Indikator: Jurnal Ilmiah Manajemen & Bisnis Transparansi Jurnal Ilmiah Ilmu Administrasi Jurnal Doktor Manajemen (JDM) Dinasti International Journal of Management Science Dinasti International Journal of Education Management and Social Science Jurnal Abdi Insani Dinasti International Journal of Digital Business Management Community Development Journal: Jurnal Pengabdian Masyarakat Budapest International Research and Critics Institute-Journal (BIRCI-Journal): Humanities and Social Sciences Jurnal Pengabdian Masyarakat Asia Dinasti International Journal of Economics, Finance & Accounting (DIJEFA) International Journal of Economic, Business, Accounting, Agriculture Management and Sharia Administration (IJEBAS) Journal of Applied Business, Taxation and Economics Reseach Empowerment Society Indonesian Journal of Business Analytics (IJBA) Jurnal Ekonomi, Teknologi dan Bisnis Journal of Social Science West Science Social and Humanities Studies International Journal of Indonesian Business Review Journal of Fundamental Management (JFM) Journal of Sustainable Economic and Business International Journal of Economics, Business and Innovation Research
Tukhas Shilul Imaroh
Universitas Mercu Buana
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Journal : Journal of Consumer Science

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Exploring the Impact of Product Quality, Performance, Consumer Experience, Positive eWOM on Purchase Intention and Sustainability: On Consumer Railways Indrajaya, Sonny; Shilul Imaroh, Tukhas; Nusraningrum, Dewi
Journal of Consumer Sciences Vol. 10 No. 2 (2025): Journal of Consumer Sciences
Publisher : Department of Family and Consumer Sciences, Faculty of Human Ecology, IPB University

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29244/jcs.10.2.224-247

Abstract

Background: Developing an analysis model regarding product quality, performance, consumer experience, positive eWOM, where the proposed model is in accordance with the theory of purchase intention and sustainability of trains, where passengers in Jakarta are the target objects, using demographic factors such as gender, age, country of origin. Purpose: Analysis of consumer responses to the situation and conditions existing in the railways and whether the railways can be sustainability. Method: A quantitative approach was used in this study with an online survey conducted using Google Forms and a structured questionnaire survey conducted on 225 Indonesian and foreign respondents selected based on purposive sampling. Data analysis used SEM PLS, to determine the impact of the relationship on purchase intentions and sustainability. Findings: Shows that attachment exists and has a strong influence and impact on purchase intention and business sustainability. The implications are in terms of passenger experience, both in terms of service and comfort, as well as the sustainability of trains in Indonesia. Conclusion: Improvement of product quality, performance, consumer experience, positive eWOM can increase purchase intention. Increased purchase intention can increase the sustainability of customer relationships. Research limitations: The new analysis focuses on aspects related to the variables of product quality, performance, consumer experience, positive ewom, purchase intention, sustainability trains. New response characteristics involving gender, division, continent, data analysis techniques, used, in this study are limited to quantitative methods. Research implications: This study provides conditions and situations regarding trains related to product quality, performance, consumer experience, positive ewom, purchase intention, railway sustainability.
Co-Authors Adam, Gunawan Agit Muhammad Agustinus, Bernand Setia Ali Mustofa Aria Setyoko Arifatul Bahirah Bahirah, Arifatul Belyarosa, Belyarosa Chrishardiyan, Febri Desita Budiharsanti Dewi Nusraningrum, Dewi Fajar Tri Prasetia Ginting, Putri Irene Agina Gunaldi Gunaldi Hasan As’ari Ilyas Ilyas Imam Taifur, Salam Imansyah, Yahya Insan Ahmad Soleh Mafizatun Nurhayati Mahardinata, Panji Nugroho, Rosalendro Edi Nurafni, Sinta Octaviani, Yusi Pamungkas, Ragil Asih Pertiwi, Indah Tri Rahmansyah, Mohammad Zaky Ridwan Harimansyah, Faikar Rin Widya Agustin Rini Setyowati Rosita, Della RR. Ella Evrita Hestiandari Sonny Indrajaya Sugeng Santoso Syarifa, Annisa Tirtayasa, Yohan Yudiansyah Yudiansyah Yusliza Mohd Yusoff