Article Per Year (5 Year)
p-Index From 2021 - 2026
1.376
P-Index
This Author published in this journals
All Journal JAM : Jurnal Aplikasi Manajemen EDULITE: Journal of English Education, Literature and Culture Cepalo Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat Management Analysis Journal AGRONIMAL: Jurnal Ilmiah Pertanian dan Peternakan
Sudarsana Sudarsana
Unknown Affiliation
Agriculture, Biological Sciences & Forestry Arts Humanities Biochemistry, Genetics & Molecular Biology Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Health Professions Immunology & microbiology Law, Crime, Criminology & Criminal Justice Medicine & Pharmacology Public Health

Published : 7 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 7 Documents
Search

 1 
Pengembangan Bisnis Online Melalui Marketplace Sebagai Upaya Pengembangan Potensi Lokal di Desa Sewurejo KHDTK UNS Karanganyar Sri Hilmi Pujihartati; Mahendra Wijaya; Marimin Marimin; Sudarsana Sudarsana
ABDI: Jurnal Pengabdian dan Pemberdayaan Masyarakat Vol 6 No 1 (2024): Abdi: Jurnal Pengabdian dan Pemberdayaan Masyarakat
Publisher : Labor Jurusan Sosiologi, Fakultas Ilmu Sosial, Universitas Negeri Padang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24036/abdi.v6i1.549

Abstract

Latar belakang pengabdian ini adalah adanya perubahan paradigma dalam berbisnis dari konvensional menjadi online, terutama di era globalisasi dan teknologi informasi yang semakin maju. Desa Sewurejo, KHDTK UNS Karanganyar menjadi contoh dalam pengembangan bisnis online di tingkat desa, sebagai bagian dari program pengabdian kepada masyarakat oleh Universitas Sebelas Maret (UNS) Surakarta. Artikel ini memaparkan proses pengabdian yang dilakukan, mulai dari tahap penyuluhan dan sosialisasi, pelatihan teknis, hingga pendampingan dan evaluasi. . Program pengabdian ini bertujuan untuk memberikan pelatihan dan pendampingan kepada masyarakat desa terkait pengembangan bisnis online melalui marketplace. Hasil yang dicapai meliputi peningkatan pengetahuan dan keterampilan masyarakat dalam berbisnis online, peningkatan pendapatan, dan pemberdayaan potensi lokal. Meski dihadapkan pada tantangan seperti keterbatasan akses dan keterampilan teknologi, program ini berhasil memberikan dampak positif dalam peningkatan kesejahteraan masyarakat Desa Sewurejo.
Millennial generation's steps: weaving cultural heritage through pambiwara courses at Permadani studio Sudarsana, Sudarsana; Wijaya, Mahendra; Pujihartati, Sri Hilmi; Marimin, Marimin; Adi, Yustia Atsanatrilova
EduLite: Journal of English Education, Literature and Culture Vol 9, No 2 (2024): August 2024
Publisher : Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/e.9.2.105-124

Abstract

The millennial generation in Surakarta faces the imperative need to preserve and fortify the essence of Javanese culture amidst the pervasive forces of globalization driven by internet technology. The emergence of Permadani Studio is perceived as a means to aid millennials in understanding and cherishing local culture. However, what is the social structure within the studio and how does it contribute to the preservation of Javanese culture?. This study adopted a qualitative approach, utilizing in-depth interviews and Focus Discussion Groups to explore the role of Permadani Studio in maintaining the richness of Javanese culture among the millennial generation in Surakarta. Data analysis employed descriptive qualitative methods and Anthony Giddens' structuration theory framework to comprehend the interplay between social structure and individual action in the context of cultural preservation. Through the lens of Anthony Giddens' social structuralism approach, the Pambiwara courses at Permadani Studio demonstrate how social structures, such as Javanese cultural norms and values, shape the institutional framework for cultural preservation. Millennials and course instructors are active agents in rejuvenating cultural preservation practices tailored to their era, showcasing the intricate interaction between structure and agency in safeguarding cultural heritage. These findings underscore the significance of collaboration between social structure and individual agents in addressing the challenges posed by globalization to preserve local culture.
BARRIERS TO ICT ADOPTION BY SMEs IN INDONESIA: HOW TO BRIDGE THE DIGITAL DISPARITY? Muljono, Wiryanta; Setiyawati, Sri; Sudarsana, Sudarsana; Setiawati, Priyanka Pertiwi
Jurnal Aplikasi Manajemen Vol. 19 No. 1 (2021)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2021.019.01.07

Abstract

The use and utilization of ICT for SMEs attract the attention of many parties. The problems of SMEs in Yogyakarta, Indonesia that is so diverse cannot be simplified on the issue of technology adoption. Moreover, increasing competitiveness is necessary so that ICT can truly be a bridging digital disparity. The action research activity is carried out to close the gap which not only focuses on understanding the pattern of technology adoption alone but also involves action steps in helping SMEs to survive and able to compete. The results showed that the SMEs still had difficulty in utilizing ICT from the upstream side. This is triggered by the limitations of existing human capital in managing technical and operational aspects of ICT. Therefore, the strategies to use of ICT for SMEs is recommended to combine a proactive and reactive approach so that the optimization of resources will be achieved. Accordingly, we suggest that further studies apply the implementation of ICT on proactive and reactive actions to close the knowledge gap between the two in a different setting, context, location, and/or culture.
Strengthening the work ethic of business actors in the Girilayu Batik industry Wijaya, Mahendra Wijaya; Pujihartati, Sri Hilmi; Sudarsana, Sudarsana; Adi, Yustia Atsanatrilova; Putri, Alfina Ananda; Andira, Dinda Andira
EduLite: Journal of English Education, Literature and Culture Vol 10, No 2 (2025): August 2025
Publisher : Universitas Islam Sultan Agung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30659/e.10.2.708-723

Abstract

The batik industry, as part of Indonesia’s creative economy and cultural heritage, faces challenges in maintaining competitiveness while preserving traditional values. This study aims to examine the work ethic patterns of batik entrepreneurs in Girilayu Village, Matesih District, Karanganyar Regency, and to identify the supporting and inhibiting factors in strengthening them. A qualitative approach was employed through in-depth interviews, observations, and Focus Group Discussions with members of the Batik Giriarum association. The findings show that the work ethic of Girilayu batik makers is marked by flexible time management, independence, and economic motivation based on direct needs. The diffusion of productive values occurs through social agents such as group leaders and senior artisans. Supporting factors include collective culture, personal responsibility, and community support, while the absence of structured time management, incentive systems, and training serves as an inhibiting factor. Using Rogers’ innovation diffusion theory, the study concludes that strengthening the community-based work ethic is crucial for sustaining local creative industries.
The Effect of Instrumented Financial Literacy on Young Generation Stock Investment Decisions: Countering Endogeneity Problem Purnamasari, Shresta; Fuad, Muhammad; Sofian Maksar, Muhammad; Sudarsana, Sudarsana
Management Analysis Journal Vol. 14 No. 1 (2025): Management Analysis Journal
Publisher : Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/maj.v14i1.21033

Abstract

Studies show that financial literacy significantly influences financial decisions. Most research assesses current financial literacy based on past decisions, creating an endogeneity problem that leads to biased and inconsistent parameters, as financial literacy may have developed over time. This study examines endogeneity and its effects. It uses the financial condition of the oldest sibling as an instrumental variable to address endogeneity between young people's financial literacy and their decision to join the Government's stock investment program (Program Yuk Nabung Saham) during its early adoption. The respondents are graduate students from a reputable business school in Jakarta. The Control Function method is used to estimate the effect. Findings indicate that instrumented financial literacy significantly affects young people’s stock investment decisions. Individuals with low financial literacy have a minimal probability of investing, while those with all correct financial literacy have a 91.11% probability. Enhancing understanding of this issue will lead to a better basis for decision-making, even though these findings are intended to evaluate something other than that program.
TRADITIONAL KNOWLEDGE VERSUS INTELLECTUAL PROPERTY RIGHTS PROTECTION: A CASE STUDY OF GIRILAYU BATIK VILLAGE, INDONESIA Adi, Yustia Atsanatrilova; Wijaya, Mahendra; Pujihartati, Sri Hilmi; Sudarsana, Sudarsana
Cepalo Vol 10 No 1 (2026)
Publisher : Universitas Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.25041/cepalo.v10no1.4604

Abstract

This study analyzes the social barriers preventing artisans in Girilayu Batik Village, Central Java, from securing Intellectual Property Rights (IPR) protection for traditional batik knowledge. Using a qualitative approach with purposive sampling and in-depth interviews with seven key informants conducted between June and August 2024, the study identifies three main constraints: the absence of a collective artisan identity required for legal classification and representation, the incompatibility of oral knowledge transmission with formal IPR requirements, and the lack of unified institutional structures for registration. Drawing on Bourdieu’s framework, the findings show that fragmented habitus and weak social capital hinder the transformation of embodied cultural capital into institutionalized legal protection. The study demonstrates structural incompatibilities between existing IPR laws and traditional knowledge systems and underscores the need for sui generis legislation that accommodates collective ownership, oral transmission, and cultural significance.
INTEGRATION OF ASTA CITA VALUES IN THE DEVELOPMENT OF PESANTREN BASED LIVESTOCK BUSINESSES Supadi, Supadi; Sudarsana, Sudarsana
AGRONIMAL: Jurnal Ilmiah Pertanian dan Peternakan Vol. 4 No. 1 (2026): AGRONIMAL: Jurnal Ilmiah Pertanian dan Peternakan
Publisher : Tahta Media Group

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55080/agronimal.v4i1.1912

Abstract

This study aims to analyze the integration of Asta Cita values in the development of pesantren-based livestock enterprises and their contribution to institutional economic independence and student empowerment. The research was conducted at Pondok Pesantren Nurul Islam Tengaran using a qualitative approach through in-depth interviews, participant observation, and document analysis. The findings reveal that values of economic self-reliance, collective participation, equitable benefit distribution, and sustainability are internalized in livestock management practices through deliberative decision-making, active student involvement, and collective profit allocation. The integration of these values contributes to diversified institutional funding sources, enhanced entrepreneurial capacity among students, and strengthened social capital within the pesantren. However, challenges remain in managerial capacity, capital access, and leadership regeneration. This study highlights that pesantren-based livestock enterprises can serve as a practical model for implementing people-centered economic development within a sustainable national development framework.
Co-Authors Adi, Yustia Atsanatrilova Andira, Dinda Andira Defi Putri Widyawati Mahendra Wijaya Mahendra Wijaya Marimin , Marimin Marimin Muhammad Fuad Muhammad Sofian Maksar Muljono, Wiryanta Nadya Tamara Dewaanjani Pujihartati, Sri Hilmi Purnamasari, Shresta Putri, Alfina Ananda Setiawati, Priyanka Pertiwi Setiyawati, Sri Sri Hilmi Pujihartati Supadi Supadi Tanti Dewi Andriani Wijaya, Mahendra Wijaya