Article Per Year (5 Year)
p-Index From 2021 - 2026
1.658
P-Index
This Author published in this journals
All Journal Jurnal Kreatif Tadulako Online An-Nuha : Jurnal Kajian Islam, Pendidikan, Budaya Dan Sosial KOMUNIKA Jurnal Obsesi: Jurnal Pendidikan Anak Usia Dini Al-I´lam: Jurnal Komunikasi dan Penyiaran Islam SANGKEP: Jurnal Kajian Sosial Keagamaan Journal La Sociale Journal of Community Empowerment
Sukarta Sukarta
FKIP UNTAD
Religion Arts Humanities Economics, Econometrics & Finance Education Environmental Science Health Professions Languange, Linguistic, Communication & Media Social Sciences

Published : 13 Documents Claim Missing Document
Claim Missing Document
Check
Articles

Found 1 Documents
Search
Journal : KOMUNIKA

 1 
Supplying Religious Services to Urban Communities: The Revitalization of Muhammadiyah's Da'wah Councilin West Nusa Tenggara Sukarta, Sukarta; Rahmawati, Endang; Muhammad, Zulkifli
KOMUNIKA Vol 8 No 2 (2025): Accredited by Kemenristekdikti RI SK No.152/E/KPT/2023
Publisher : Universitas Islam Negeri Raden Intan Lampung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.24042/kerdgj82

Abstract

   This study analyzes the revitalization strategies of Muhammadiyah's Da'wah Council (Majelis Tabligh) in West Nusa Tenggara (NTB) in supplying religious services to urban communities amid growing secularization pressures. Grounded in religious supply theory and capacity building framework, and informed by persuasive communication theory, this qualitative study collected data through in-depth interviews with ten key informants, participatory observation, and document analysis over six months, analyzed using Miles and Huberman's interactive model. Findings reveal four interconnected revitalization strategies: strategic muballigh distribution, establishment of the Muhammadiyah Preachers Corps (2024), intensive training programs, and correctional institution partnerships (2025). Urban da'wah is implemented through community-based approaches, multi-channel digital media platforms, and cultural contextualization respecting Sasak traditions. Communication strategies operationalize Aristotelian ethos-pathos-logos principles, Hovland's Yale persuasion model, and digital adoption patterns consistent with Rogers' Diffusion of Innovation theory. Revitalization outcomes include enhanced Islamic literacy, strengthened community cohesion, maintained Islamic identity, and expanded social capital reaching marginalized groups. The study concludes that effective urban da'wah requires a comprehensive, adaptive, and communicatively grounded institutional strategy—one that integrates organizational capacity building with deliberate multi-channel persuasive communication to remain vitally relevant in modernizing urban contexts.  Keywords: Da'wah revitalization; Digital da'wah; Muhammadiyah; Religious supply; Urban secularization 
Co-Authors Abdulloh Fuadi, Abdulloh Asmara, Devi Sastika Wiramaya Aziza, Wafik Endang Rahmawati, Endang Fathurrijal, Fathurrijal Ishanan, Ishanan Lilies N Tangge Madani, Abdul Malik Mahmudin Mahmudin, Mahmudin Muhammad Zulkifli, Muhammad Nasarudin, Nasarudin Nasir, Badlihisham Bin Mohd Roihan, Adam Sarjan N Husain Suhada Suhada, Suhada Suhadah Suhadah, Suhadah Zawawi, Muhammad Asror Zulkifli Muhammad