Articles
<![CDATA[Analisis Pemilihan Aplikasi Pembayaran DANA ]]>
<![CDATA[Eddy Madiono Sutanto]]>;
<![CDATA[Yessica Yessica]]>
<![CDATA[ Journal of Business & Banking Vol 10, No 1 (2020): Mei - Oktober 2020 ]]>
Publisher : <![CDATA[STIE Perbanas Surabaya ]]>
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DOI: 10.14414/jbb.v10i1.2139
<![CDATA[Of the various types of e-wallet payments available, DANA is one of the fast growing payment applications in Indonesia. Within three a half month only it got half million users. What are the cause factors? Why do users like it? This study aimed to analyze quantitatively what factors influence consumers in using the DANA. It used confirmatory factor analysis model to test the model. It’s expected to contribute on e-wallet payment business strategy. The sampling technique used in this study was to use a questionnaire. The respondents are 100 who had used the DANA payment application. The obtained data were processed using the CFA factor analysis method (confirmatory analysis factor). The results show that there are three main factors that influence the choice of DANA payment applications including convenience, compatibility, and knowledge.]]>
<![CDATA[PERSEPSI AKAN GAJI, MOTIVASI KERJA, DAN KINERJA KARYAWAN PT. AMITA BARA SEJAHTERA ]]>
<![CDATA[Eddy Madiono Sutanto]]>;
<![CDATA[Ferdian Mario Patty]]>
<![CDATA[ Journal of Business & Banking Vol 4, No 1 (2014): Mei 2014 ]]>
Publisher : <![CDATA[STIE Perbanas Surabaya ]]>
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DOI: 10.14414/jbb.v4i1.289
<![CDATA[Employee performance is a process which is used by an organization to evaluate and judge the work performance of the employees. There are two variables that have been used to review the performance of employee in PT. Amita Bara Sejahtera, which are salary and work motivation. This research goal is to observe the influences of salary and work motivation effect partially and simultaneously towards work performance, to observe the dominant variable between salary and work motivation towards performance, and observing another factor that influence the work performance of the employees in PT. Amita Bara Sejahtera. Data collecting used questionnaire with judgment sampling to 50 employees with some criteria. The result of analysis using multiple linier regression is that salary and work motivation are positively influenced the performance of employee in both partially and simultaneously.]]>
<![CDATA[HUBUNGAN ANTARA GENDER DAN KEPRIBADIAN DENGAN GAYA KEPEMIMPINAN DI PT MULTI CITRA ABADI MANADO ]]>
<![CDATA[Eddy Madiono Sutanto]]>;
<![CDATA[Dewi Mistyca Miliangan Liang]]>
<![CDATA[ Journal of Business & Banking Vol 4, No 2 (2014): November 2014 ]]>
Publisher : <![CDATA[STIE Perbanas Surabaya ]]>
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DOI: 10.14414/jbb.v4i2.366
<![CDATA[This study aims to find the relationship that exists between gender and personality as well asthe supervisor leadership styles in PT Multi Citra Abadi Manado. The study is a quantitativeresearch and uses questionnaire as data collection instrument. The population consists of 700employees who work at PT Multi Citra Abadi Manado and the sample was 56 supervisors ofPT Multi Citra Abadi Manado. The study used descriptive and statistical analysis. Descriptiveanalysis was done by using cross tabulation while the statistical analysis by using correlationanalysis. Hypothesis test was done by using chi-square test and regression analysis. The resultshows that there is a relationship between gender and personality, and it is also indicated thatthere is a relationship between gender and leadership style. The study shows the relationshipbetween supervisor personality and leadership style in PT Multi Citra Abadi Manado. Basedon the research, being open is considered a value of personality that should be increased forcustomers in global era.]]>
<![CDATA[LIFESTYLE AND SELF-ESTEEM OF GENERATION Z IN GADGET PURCHASING DECISION ]]>
<![CDATA[Eddy Madiono Sutanto]]>;
<![CDATA[Stela Aubelia]]>
<![CDATA[ TRIKONOMIKA Vol 21 No 2 (2022): December Edition ]]>
Publisher : <![CDATA[Faculty of Economics and Business, University of Pasundan ]]>
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DOI: 10.23969/trikonomika.v21i2.5410
<![CDATA[The consumer purchasing decision is one of the essential aspects for companies to assess the success of their products. Lifestyle and self-esteem can cause consumer purchasing decisions. This study aimed to find the dependencies between lifestyle and self-esteem with the decision to purchase gadgets by Generation Z. The type of research was quantitative research with a judgmental sampling technique. The samples were 100 respondents who had purchased a gadget at least once. This study used questionnaires to collect data and processed the chi-square test by SPSS 2.5. The results showed that lifestyle and self-esteem had a positive dependency relationship on consumer purchasing decisions.]]>
<![CDATA[Antecedents of Consumer Purchase Intention of Fashion Products ]]>
<![CDATA[Eddy Madiono Sutanto]]>;
<![CDATA[Yana Widianto]]>
<![CDATA[ Petra International Journal of Business Studies Vol. 6 No. 1 (2023): JUNE 2023 ]]>
Publisher : <![CDATA[Master of Management, School of Business and Management, Petra Christian University ]]>
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DOI: 10.9744/petraijbs.6.1.20-30
<![CDATA[Fashion products are such dynamic products. Therefore, understanding well to consumer intention is very important for producers as well as distributors. This study aimed to determine the effect of credibility, attractiveness, product suitability with personality, and celebrity recognition on consumer purchase intentions of Greenlight fashion products. The research data was collected using a questionnaire distributed to 109 respondents aged 15–31 years who knew Ariel Noah as a Greenlight product ad star, had seen Greenlight product advertisements, and had bought Greenlight fashion products. The data was processed using the multiple linear regression method. The results suggested that the credibility, attractiveness, and suitability of products with celebrity personalities positively and significantly affected consumers' purchase intentions of Greenlight fashion products. However, celebrity recognition had no significant effect on consumer purchase intentions for Greenlight fashion products. By considering the results, the stakeholders shall adjust their strategies to keep and enlarge their market shares further.]]>
<![CDATA[RESILIENCE AND CONFLICT: THE ROLES OF COPRENEURSHIP, TRANSGENERATION, AND DARK SIDE OF FAMILY BUSINESS ]]>
<![CDATA[Purwanto Purwanto]]>;
<![CDATA[Eddy Madiono Sutanto]]>;
<![CDATA[Nanik Kustiningsih]]>
<![CDATA[ Jurnal Manajemen dan Kewirausahaan Vol. 26 No. 1 (2024): MARCH 2024 ]]>
Publisher : <![CDATA[Management Study Program, Faculty of Business and Economics, Petra Christian University ]]>
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DOI: 10.9744/jmk.26.1.46-63
<![CDATA[The present study aimed to examine the role of copreneurship, transgeneration, and the dark side with conflicts in and continuity of family-managed small and medium-sized enterprises (SMEs) or family businesses. Data was derived from 178 owners of batik SMEs, consisting of both those managed by spouses and those inherited. Data analysis was done using SEM-AMOS.22 and showed that (1) copreneurship positively related to family business conflicts; (2) transgeneration positively related to business management conflicts; (3) member family’s dark side positively related to conflicts; and (4) conflicts occurred due to tenuous family social identity (decreased copreneurship bond, transgenerational process failure and dark side) positively related to family business resilience. The present study also included control variables for business size and generational order in order to determine the extent and resilience of business continuity.]]>
<![CDATA[Employees’ Work Quality: The Role of Work Comfort and Completeness of Company Facilities ]]>
<![CDATA[Eddy Madiono Sutanto]]>;
<![CDATA[Mellisa Subijanto]]>
<![CDATA[ Jurnal Manajemen Indonesia Vol 24 No 1 (2024): Jurnal Manajemen Indonesia ]]>
Publisher : <![CDATA[Fakultas Ekonomi dan Bisnis, Telkom University. ]]>
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DOI: 10.25124/jmi.v24i1.5636
<![CDATA[Viewed in this world, humans were the most important aspect of a company, and humans had an important role in advancing and improving the company. Therefore, it was necessary to see how much comfort and facilities factors can affect the employees’ work quality. This study was conducted to see whether or not there was an influence of work comfort and completeness of company facilities on employees’ work quality, with work motivation as the intervening variable. This research used quantitative research, which involved 148 respondents. Data processing in this study used SmartPLS. From the results of data processing from respondents' answers, it concluded that (1) Work comfort had a significant positive effect on work motivation, (2) Work comfort had no significant effect on employees’ work quality, (3) Company facilities completeness had a positive significant effect on work motivation, (4) Completeness of company facilities had no significant effect on employees’ work quality (5) Work motivation had a significant positive effect on employees’ work quality, (6) Work motivation did not mediate significantly the relationship between work comfort on work quality, and (7) Work motivation did not mediate significantly the relationship between completeness of company facilities on work quality. In order to enhance the employees’ work quality, the company management should consider using something other than the work comfort and the completeness of working facilities to increase employees' work motivation as the Two Factors Motivation Theory of Frederick Herzberg. Keywords— Work Comfort; Completeness of Company Facilities; Employees’ Work Quality; Work Motivation]]>
<![CDATA[PELATIHAN PEMASARAN DALAM UPAYA MEMAJUKAN BISNIS PUSAT PENGEMBANGAN ANAK (PPA) IO756 GEREJA SETIA BAKTI DI KEDIRI ]]>
<![CDATA[Tanlain, Vanessa Patricia]]>;
<![CDATA[Wijaya, James]]>;
<![CDATA[Nicholas, Moreno]]>;
<![CDATA[Sutanto, Eddy Madiono]]>
<![CDATA[ Jurnal Pengabdian Masyarakat AbdiMas Vol 10, No 04 (2024): Jurnal Pengabdian Masyarakat Abdimas ]]>
Publisher : <![CDATA[Universitas Esa Unggul ]]>
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DOI: 10.47007/abd.v10i04.7605
<![CDATA[Pemanfaatan teknologi informasi saat ini sudah berkembang pesat dan merambah ke bidang pemasaran bagi para pelaku usaha, namun masih banyaknya ketertinggalan informasi dan pengetahuan akan masuknya pola perilaku bisnis yang kian berkembang dan maju. Pada kegiatan pengabdian masyarakat ini kami mengajak anak-anak Pusat Pengembangan Anak (PPA) Setia Bakti untuk sama-sama belajar dan mengenal tentang pemanfaatan teknologi saat ini dalam pemasaran bisnis. Pengabdian ini menggunakan pendekatan service learning guna mewujudkan kegiatan pengabdian masyarakat ini. Salah satu permasalahan yang dihadapi oleh para pelaku bisnis di Pusat Pengembangan Anak Setia Bakti yang berada di Kediri adalah masalah pemasaran dan keterampilan menggunakan teknologi. Para pelaku bisnis di pusat Pengembangan Anak sangat membutuhkan pemahaman mengenai pengembangan usaha berbasis teknologi, sehingga dapat bersaing dengan usaha-usaha lain guna meningkatkan optimalisasi dalam menjalankan pemasaran bisnis dalam sektor bisnis apa pun. Upaya yang dilakukan adalah memberikan pengajaran dalam bentuk pelatihan dan pemaparan materi tentang dasar pemasaran bisnis, mengukur kelebihan dan kekurangan bisnis yang dapat dijadikan kekuatan, menjabarkan alat-alat yang dapat digunakan untuk optimalisasi pemasaran bisnis dan pelatihan dengan mempraktekkan langsung proses pembuatan konten untuk pemasaran bisnis dengan menggunakan alat-alat yang sudah kami jelaskan pada saat pemaparan materi mengenai pemasaran era digital. Hasil evaluasi menunjukkan bahwa pemasaran digital sangat membantu meningkatkan penjualan produk dari Pusat Pengembangan Anak tersebut.]]>
<![CDATA[Anteseden Penurunan Penjualan Produk Kosmetik GRS Rendy ]]>
<![CDATA[Santoso, Kevin Cahya]]>;
<![CDATA[Sutanto, Eddy Madiono]]>
<![CDATA[ Jurnal Bisnis dan Kewirausahaan Vol. 19 No. 3 (2023): JBK-Jurnal Bisnis dan Kewirausahaan ]]>
Publisher : <![CDATA[Unit Publikasi Ilmiah, P3M, Politeknik Negeri Bali ]]>
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DOI: 10.31940/jbk.v19i3.239-253
<![CDATA[This research was conducted to determine the antecedent factors that led to decreased sales of cosmetic products by GRS Rendy Company. Data collection by distributing questionnaires to company owners and consumers aged 17 years and over and having purchased at least once. The results of the research questionnaire from the owner stated that it was true that the sales of cosmetic products had decreased over the last five months, and the number of consumers had also decreased during that time. The respondents were 111 people. The data is then processed using factor analysis techniques. This study found two factors causing a decrease in the sales of cosmetic products at GRS Rendy: weak product features and innovation and attractiveness in markets that are less able to compete]]>
<![CDATA[PENTINGNYA LITERASI KEUANGAN UNTUK PENGELOLAAN KEUANGAN PRIBADI SEJAK DINI ]]>
<![CDATA[Marchyta, Nony Kezia]]>;
<![CDATA[Sutanto, Eddy Madiono]]>
<![CDATA[ Mafaza : Jurnal Pengabdian Masyarakat Vol. 4 No. 2 (2024): Mafaza : Jurnal Pengabdian Masyarakat ]]>
Publisher : <![CDATA[Mafaza : Jurnal Pengabdian Masyarakat ]]>
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DOI: 10.32665/mafaza.v4i2.3429
<![CDATA[The younger generation's low level of financial literacy and the increasing use of online lending (pinjol) encourage this community service activity. Community service aims to increase awareness of the importance of financial literacy for the younger generation in managing finances to improve self-control. Young people with good financial literacy tend to prioritize making financial decisions, including being able to distinguish between their needs and wants. Conversely, if the younger generation needs better financial literacy, they will tend to make mistakes in financial management that can have a negative impact in the long run. Community service partners are young people aged 15 to 21 under the auspices of the Adjarmanu Foundation, East Nusa Tenggara, and Child Development Centers in Surabaya and Sidoarjo. Community service is carried out using training methods. The material provided uses the concept of gamification to make it more attractive to the younger generation. The results of the post-test show that the financial literacy skills of the participants have increased. A positive response from the participants was also seen in a brief interview conducted at the end of the community service activity.]]>
