Claim Missing Document
Check
Articles

Found 2 Documents
Search
Journal : Journal of Humanity

BUILDING A STRATEGY FOR THE DEVELOPMENT OF MICRO, SMALL AND MEDIUM ENTERPRISES IN SOUTH SULAWESI Rahman, Zainuddin
Journal of Humanity Vol 3, No 1 (2015): February 2015
Publisher : Journal of Humanity

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14724/jh.v3i1.28

Abstract

The research was to understand the purpose of understanding of the authorities, banking, and abuser of Small Medium Enterprises (UMKM). Business organizations, community leaders, in the building of UMKM development strategy. This research approach is qualitative by the method of Phenomenology of approach by understanding the perspectives of ethics within the emic and interpret the disclosure of informants involved in this research. The unit of analysis in this research are: Individual businessmen of UMKM in the fields of food and beverage industry, individual government officials from the Department of industry, cooperatives and regional SME research, Individual figures of Individual regions, the Business Banking Officials, individuals representing community leaders who understand the problem of UMKM. The data collection methods used are: observation, in-depth Interviews, and documentation. The research instruments the researcher as the main instrument. Research findings is that for member access to capital, access technology, and the market for UMKM, the Government must establish a credit guarantee institutions, build partnerships with banks, State-Owned Enterprises, BUMB, large companies, Commerce, cooperatives, universities and NGOs. In addition to the members access for marketing, the Government should establish a joint marketing Center for UMKM in the form of an outlet. favor and absolute protection against UMKM so that the Government can develop on an ongoing basis from time to time. To develop UMKM continuously especially for UMKM engaged in the food industry, the Government should build the development strategies in the form of partnerships between large and UMKM entrepreneurs with all stakeholders in the area of South Sulawesi.
THE DIFFICULTIES FACED BY MICRO AND SMALL ENTERPRISES IN THE FORMAL MARKET ACCESS: THE CASE IN SMALL AND MICRO ENTERPRISES IN THE CITIES OF MAKASSAR AND KABUPATEN GOWA SOUTH SULAWESI Rahman, Zainuddin
Journal of Humanity Vol 4, No 1 (2016): February 2016
Publisher : Journal of Humanity

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14724/jh.v4i1.60

Abstract

This research aims to analyze about the difficulties faced by micro and smallenterprises in accessing markets in sustaining and expanding the operation and the survivalof their businesses. Samples taken from the 45 micro and small businesses (UMK) chosendeliberately from the entire population. Design research in the applied ResearchExploratory. Data collection is done with in depth interviews with business owners(industry) to obtain data that is associated with this research. From a sample of researchfound that very few micro and small businesses (UMK) managed to access the formalmarket, the main reason is the inability of their products to meet the requirements set bythe institution of a formal marketing, they are only able to do marketing. The conclusionsof the research are: a). skills principals UMK on marketing management are generally verylow, b). quality of the resulting product is still low so as to make their difficulties indealing with competitors in the market, c) continuity in serving customers/partner has yetto be secured, d) difficulty in using modern production technology, because of lack ofcapital, e) slow in doing the response to changes in the market. Recommended: that theGovernment should also play a more active role in facilitating the ease of access to theformal market, by helping UMK in partnerships, and the provision of facilities for productmarket UMK on any area in the form of marketing outlets adopted the model AlphaMarch.