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PENGARUH COMPACTION RATIO TERHADAP SIFAT PAPAN LANTAI PARTIKEL KAYU JATI DAN SENGON Widayanto, Widayanto; Morisco, Morisco; Prayitno, T.A.
Civil Engineering Forum Teknik Sipil Vol 17, No 2 (2007): MEI 2007
Publisher : Civil Engineering Forum Teknik Sipil

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Abstract

Wood particle board is one of building materials which can be used as floor like solid wood. To utilize particle boards with appropriate compaction ratio, study should be conducted to know the influence of compaction ratio on the particle board characteristics of two wood species namely teak and sengon, and the research result could be used as a base of the assessment to particle board for building. The preliminary test was done to know the density of teak and sengon wood. This study used teak and sengon wood particles with 10% by weight of particle urea formaldehyde adhesive UA-147. This study was arranged in the completely randomised design with factorial experiment. The factors in this experiment were compaction ratio and wood species, while the parameters which observed were density, water content, water absorption, thickness swelling, internal bonding, hardness, MOE, and MOR. The research result showed that the higher compaction ratio, the higher density, internal bonding, hardness, MOR and MOE of both species particle board, the higher thickness swelling, and the lower water absorption of sengon particle board. The highest average density of the teak particle board was 0,80 g/cm3 (J1K3) and 0,67 g/cm3 for sengon (J2K6). The highest average internal bonding of the teak particle board was 5,20 kg/cm2 (J1K3) and 5,85 kg/cm2 for sengon (J2K6). The highest average hardness of the teak particle board was 666,7 kg/cm2 (J1K3) and 533,3 kg/cm2 for sengon (J2K6). The highest average MOR of the teak particle board was 145,9 kg/cm2 (J1K3) and 162,7 kg/cm2 for sengon (J2K6). The highest average thickness swelling of the sengon particle board was 30,76% (J2K4) and 11,84% the lowest (J2K3). The highest average MOE of the sengon particle board was 18605,45 kg/cm2 (J2K6) and 22580,41 kg/cm2 for the teak (J1K3). The highest average water absorption of the sengon particle board was 170,30% (J2K1) and 72,12% the lowest (J2K6). With the same compaction ratio of the teak and sengon particle board, the teak wood species had the better physic and mechanic characteristics than sengon. Based on the comparation result with some industries standard of the particle board, it showed that particle boards J2K1, J2K2, and J2K3 did not correspond to some industries standard.
PENGARUH INOVASI PRODUK BARU, CITRA MEREK, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN PC TABLET APPLE iPad (STUDI KASUS PADA MAHASISWA PENGGUNA iPAD DI FISIP UNDIP SEMARANG) Aleiyya, Ihda La; Waluyo, Handoyo Djoko; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 3, Nomor 2, Tahun 2014
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

PC Tablet Apple iPad is a tablet made by the Apple Inc. Tablet is sort of electronic device that looks like a regular smartphone, but with larger screen than the common smartphone. The difference tablet with the smartphone is that tablet didn't have telephony function as well short message service that usually embedded with cellphone. Apple Inc. produces many things, from smartphone until internet router, and iPad is one of the thing that bridging the gap between their smartphone, known as iPhone, to their own personal computer operating system, known as Mac OS. Producer hoping that iPad would simplify the user to do their needs that can't be executed by iPhone and the user didn't have to bother to operate their PCs. This research used explanatory research characteristic, with 100 respondents whose possess Apple iPad. This research also used non probability sampling technic particularly purposive sampling. Analysis technic used are validity test, reliability test, simple regression linear, double regression linear, T test, and F test with SPSS 21.0. From the research conclusion can be learned that product innovation, brand image and price have impact on the purchasing decision. The improvement of product innovation, brand innovation and price would improve the purchasing decision. This research suggests improving product innovation with consumer oriented value, which is provides more diverse features, maintainning brand image that Apple have already achieved, with the objective to survive market pressure from other products, and the last thing is affordability of price to acquire broader market to reduced market shifting probability and improve purchasing decision.
PENGARUH KEBIJAKAN HARGA, ATMOSFER TOKO DAN PELAYANAN TOKO TERHADAP PERILAKU IMPULSE BUYING KONSUMEN ROBINSON DEPARTMENT STORE SEMARANG Herukalpiko, Diah Kenanga; Prihatini, Apriatni Endang; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 3, Nomor 1, Tahun 2014
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This study aimed to test the influence of pricing policy, store atmospheric and store service on impulse buying behaviour of consumers in Robinson Department Store Semarang. The samples in this research are 100 customers who shop in Robinson Department Store Semarang. The author used SPSS 16.0 program to test the regression on the data analysis. And the study results indicate that pricing policy has a positive and significant influence on the impulse buying behavior of consumers, with coefficient determination is 36,4%, store athmospheric has a positive and significant influence on the impluse buying behavior of consumers, with coefficient determination is 32,2%, store service has a positive and significant influence on the impulse buying behavior of consumers, with coefficient determinaion is 71,2%, and pricing policy, store atmospheric and store service has a positive and significant influence on the impulse buying behavior of consumers, with the coefficient determination is72,2%. Results of this study indicate that in order to enhance the impulse buying behavior, Robinson Department Store Semarang should consider the pricing policy, store atmospheric and store service.
THE EFFECT OF SERVICE QUALITY ON CUSTOMER LOYALTY OF MANDIRI BANK SEMARANG Siburian, Ind Tigana Prasetyo; Waluyo, Handoyo Djoko; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 1, Nomor 1, Tahun 2012
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

High competition is increasing in the marketing sphere specifically in the context of banking products. It determines the increase marketing activity therefore it is able either to maintain or to increase banking customer. The acts is by feature in quality of service and increase in qualityof customer satisfication’s rate. There is fluctuation  in the amount of customer Bank Mandiri Semarang in Branch-Pandanaran from 2005-2010. The goals of this inquiry is to find out the influence of equality of service and customer satification on customer loyality. The amount of population is 7517 people as customer and the sample of this inquiry is taken in 100 people based on purposive sampling technic. The data be analysed quanitatively and qualitatively using validity test, reability test, cross tab, and simple linear regression analysis, multiple linear regression, correlation test, F-test, and also utility determination’s correlation with SPSS software. Statistic data calculation shows that equation of simple linier regression between quality of service toward loyality of customer is Y = 1.078 + 0.255X1. Equation of simple linier regression between quality of service towards loyality of customer is Y = 0.549 + 0.565X2.. Equity of simple linier regression between quality of service towards customer’s satisfication is Z = 3.656 + 0.420X. From each of the equity, it can be found out that there is positif determination/influence partially in between variables X  towards variables Y. As multiple linear regression showed Y = 0.259 + 0.161X + 0.224Z, therefore can be found out that both of variables X have positif determination  towards variable Y. Hypothesis test shows that variable quality of service and customer’s satisfication have positif determination towards variable customer’s loyality. This refer to tcalculation all of variables is bigger than ttabel that is 1,661. Variable of quality of service has tcalculation 11.944. Variable of satisfication’s customer has tcalculation 11.549. Whereas from F-test can be acquired Fcalculation 75.505. All variables be tested with signification rate 5 %. Therefore the hypothesis can be accepted. From this inquiry, conclusion can be gotten that quality of service and customer’s satisfication is good enough. In order to increase loyality of customer Bank Mandiri in Branch- Pandanaran, its necessary to maintain and increase rate of cleanness both either in waiting room or toilet, to increase security level waiting room, and also to give clarity of information to customers about security’s quarantee of fundary of customer in Bank Mandiri in Branch- Pandanaran.
Analisis Strategi Bauran Pemasaran Agenpos (Studi Pada Agenpos Kota Semarang) Anshari, Dimas Irfan; Pradhanawati, Ari; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 5, Nomor 1, Tahun 2016
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Agenpos as businesses need a strategy to support the sustainability of its business, including strategy Marketing Mix Service. In passage of time, effort there Agenpos that can get big turnover, there also has not been able to get it. The aim of this study is to knowing alternative strategies in developing Agenpos by using analysis of Marketing Mix Service. This research is a descriptive study with qualitative data support. Data collection techniques obtained through in-depth interviews, observation of the author as well as real data infield. Based Marketing Mix Agenpos big turnover obtained results (1) Locations is very strategic. (2) Rates obey PT. Pos Indonesia (3) The product is almost the same as Kantorpos (4) Promotion needs to improve (5) Employees maximum 2 people (6) The process was based on procedures (7) Physical Features Agenpos Sattar is good but needs to be improved. Based Marketing Mix Agenpos small turnover obtained results (1) the location is quite strategic. (2) Rates obey PT. Pos Indonesia. (3) The product is almost the same as the post office (4) Promotion needs to be improved (5) Employees maximum 3 people. (6) The process was based on procedures (7) physical appearance needs to be improved. Stimulus of Agenpos large turnover are (1) very strategic location (2) Cooperate with online shops. Obstacles are (1) a small room. (2) physical appearance needs to be improved. Stimulus of Agenpos small turnover are (1) Agenpos BKM Krida Asih Mukti cooperate with the locals. (2) Agenpos Kurniawan have social media accounts. Obstacles are (1) Limited location. (2) Physical appearance less. (3) Lacking of promotions. Conclusion that Agenpos strongly influenced by the location, cooperation with onlineshop, promotion to the community as well as their social media accounts. It is suggested to improve the physical appearance of the outside in, intensify promotion, formed a partnership with an online shop or surrounding communities
PENGARUH JARINGAN USAHA, INOVASI PRODUK DAN PERSAINGAN USAHA TERHADAP PERKEMBANGAN USAHA MIKRO, KECIL DAN MENENGAH (Studi pada IKM Makanan di Kecamatan Kuningan Kabupaten Kuningan Jawa Barat) Lestari, Citra; Lubis, Nawazirul; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 2, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

The development of a business unit can be affected by a variety of factors, both internal and external company factors. The purpose of this research is to know the influence of the business network, product innovation and competition against the development of micro, small and medium enterprises. The research type is explanatory research. The population was 562 units from small and medium food industries in Kuningan District with 85 sample taken using disproportionate stratified random sampling and simple random sampling. Data collection using the questionnaire. Data analysis using linear regression analysis. The results showed that the business network, product innovation and competition are jointly undertaking a positive and significant effect against involving the development of micro, small and medium enterprises. Researchers suggest that IKM constantly enhance cooperation with various parties to build wider business network, improve product innovation and improve competitiveness so that IKM can continue to thrive in the midst of the current competition.
ANALISIS FAKTOR-FAKTOR YANG MEMENGARUHI KEPUASAN PENGGUNA LAYANAN GO-RIDE (STUDI PADA MAHASISWA FAKULTAS ILMU SOSIAL DAN ILMU POLITIK UNIVERSITAS DIPONEGORO) Puspitasari, Septi; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 8, No 2 (2019): Jurnal Ilmu Administrasi Bisnis
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This research aims to determine factor which the biggest contribution to satisfaction GoRide service users. Satisfaction was measured by five initial factors, service quality, price, perceived ease, perceived usefulness and online servicescape. This type research is explanatory research. The sampling technique non probability sampling with purposive sampling and accidental sampling. Samples taken 100 respondents using GoRide services in Undip FISIP. The results showed form five variables with 65 indicators only 24 indicators met the value KMO MSA and can be factor analysis, total variance explaned and rotated component matrix forms three components, hereinafter referred service quality, perceived ease and perceived usefulness, regression test stages shows service quality, perceived ease, perceived usefulness partially and simultaneously have positive and significant influence user satisfaction, perceived usefulness was dominant influence user satisfaction. Researcher suggestions to improve service quality, especially responsiveness service, implementation the most effective route selection according user's wishes, implementation reference coupon strategy.
Pengaruh Ekuitas Merek dan Promosi terhadap Keputusan Pembelian Produk Coca-Cola (Studi Kasus pada SMA Negeri 5 Purwokerto Jl. Gereja No. 20, Purwokerto) Kholifah, Kholifah; Prihatini, Apriatni Endang; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 2, Nomor 4, Tahun 2013
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh ekuitas merek dan promosi terhadap keputusan pembelian produk Coca-Cola. Populasi dalam penelitian ini adalah semua pelajar SMA N 5 Purwokerto yang terletak di Jl. Gereja No. 20, Purwokerto. Dengan menggunakan teori Donald R Cooper dan C. William Emory, diambil 100 responden untuk dijadikan sampel dan teknik sampling yang digunakan adalah dengan accidental sampling. Skala pengukurannya menggunakan skala Likert. Pada analisis data menggunakan ujji regresi linear sederhana dan uji regresi berganda dengan program aplikasi SPSS 16.0.Dari hasil analisis data diketahui bahwa kategori ekuitas merek sebesar 62 persen menyatakan cukup. Kategori promosi diketahui sebesar 53 persen menyatakan cukup menarik. Variabel ekuitas merek berpengaruh terhadap keputusan pembelian sebesar 46,6 persen. Variabel promosi berpengaruh terhadap keputusan pembelian sebesar 44,6persen. Variabel ekuitas merek dan promosi berpengaruh terhadap keputusan pembelian sebesar 51,2 persen. Hal ini berarti semakin baik ekuitas merek dan promosi diharapkan dapat meningkatkan keputusan pembelian konsumen.Berdasarkan hasil penelitian, pihak Coca-Cola menambahkan frekuensi penayangan slogan Coca-Cola, memberikan edukasi pada konsumen tentang minuman bersoda, menambahkan frekuensi promosi, dan menetapkan harga yang lebih murah.
PENGARUH STRATEGI EXPERIENTAL MARKETING DAN KUALITAS PRODUK TERHADAP KEPUTUSAN PEMBELIAN KAOS DAGADU Gilang, Indiriy; EP, Apriatni; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 5, Nomor 4, Tahun 2016
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This study aimed to test the influence of experiental marketing strategy and product quality on purchasing decision of T-Shirt Dagadu in Yogyatourium outlet of PT. Aseli Dagadu Djokdja. The samples in this research are 100 consumers who shop Dagadu T-Shirt in Yogyatourium outlet. The author used SPSS 16.0 program to test the regression on data analysis. And the study results indicate that experiental marketing strategy has a positive and significant influence on the purchasing decision, with coefficient determination is 5,9%, product quality has a positive and significant influence on the purchasing decision, with coefficient determination is 12,2%, and experiental marketing strategy and product quality have a positive and significant influence on the purchasing decision, with the coefficient determination is 20,8%. Results of this study indicate that in the order to enhance the purchasing decision, PT. Aseli Dagadu Djokdja should consider the experiental marketing strategy and product quality.
PENGARUH KUALITAS PRODUK DAN BAGI HASIL TERHADAP KEPUTUSAN NASABAH DALAM MENABUNG PADA BANK MUAMALAT INDONESIA SYARIAH (Studi kasus pada Kantor Kas Baiturrahman Bank Muamalat Indonesia Syariah Semarang) Hapsari, Trisera Renny; Waluyo, Handoyo Djoko; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Volume 4, Nomor 1, Tahun 2015
Publisher : Departemen Administrasi Bisnis, FISIP Universitas Diponegoro

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Abstract

This study aimed to determine the effect of product quality and to save the results to the decision of Bank Muamalat Indonesia Indonesia Sharia. This type of research is explanatory. The number of samples taken were 100 respondents with accidental sampling method. Collecting data using questionnaires, interviews, observation. Testing hypotheses using statistical analysis covering the correlation coefficient, coefficient of determination, t-test and F test results of this study show that in partial positive influence on product quality saving decisions by 17.7%, the variable for the result a positive effect on saving decisions by 4.7%. Simultaneously, the variable quality of the product and the results of a positive influence on the decision of saving of 22.4%.