Garuda - Garba Rujukan Digital

THE EFFECT OF BRAND IMAGE AND PRODUCT QUALITY ON CUSTOMER LOYALTY THROUGH CUSTOMER SATISFACTION AS AN INTERVENING VARIABLE (STUDY ON IM3 USERS IN SEMARANG CITY) Kasamira, Dhiya Alya; Widayanto, Widayanto; Prabawani, Bulan
Jurnal Ilmu Administrasi Bisnis Vol 13, No 1 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.40075

The high demand for information and communication on the internet has made the telecommunications industry experience rapid growth. This growth encourages every company to be able to meet consumer needs with the right strategy, one of which is by building a brand image and improving product quality. That way, it is expected to be able to create satisfaction in consumers and encourage loyalty in the future. This study aims to determine the effect of brand image and product quality on consumer loyalty through customer satisfaction for IM3 users in Semarang City. The type of research is explanatory research, using nonprobability sampling and purposive sampling for data collection. The sample collected was 100 respondents. The study used Partial Least Square analysis techniques, estimated by the SmartPLS 4.0 program. The results of the analysis show that the results of testing direct and indirect effects are positive and significant results. Based on the results of the mediation test with the VAF method, customer satisfaction is a partial intervening variable in mediating the effect of brand image on customer loyalty, and customer satisfaction is a partial intervening variable in mediating the effect of product quality on customer loyalty.Keywords: Brand Image, Consumer Loyalty, Consumer Satisfaction, Quality ProductKebutuhan informasi dan komunikasi yang tinggi terhadap internet saat ini menjadikan industri telekomunikasi mengalami pertumbuhan pesat. Pertumbuhan ini mendorong setiap perusahaan untuk mampu memenuhi kebutuhan konsumen dengan strategi yang tepat, salah satunya dengan membangun brand image dan meningkatkan kualitas produknya. Dengan begitu, diharapkan mampu tercipta kepuasan pada konsumen dan mendorong loyalitas di masa mendatang. Penelitian ini bertujuan untuk mengetahui pengaruh brand image dan kualitas produk terhadap loyalitas konsumen melalui kepuasan konsumen pada pengguna IM3 di Kota Semarang. Tipe penelitian adalah explanatory research, menggunakan nonprobability sampling dan purposive sampling untuk pengumpulan data. Sampel yang dikumpulkan 100 responden. Penelitian menggunakan teknik analisis Partial Least Square, diestimasi program SmartPLS 4.0. Hasil analisis menunjukkan bahwa hasil pengujian pengaruh langsung dan tidak langsung adalah hasil yang positif dan signifikan. Berdasarkan hasil uji mediasi dengan metode VAF, kepuasan konsumen merupakan variabel intervening parsial dalam memediasi pengaruh brand image terhadap loyalitas konsumen, serta kepuasan konsumen merupakan variabel intervening parsial dalam memediasi pengaruh kualitas produk terhadap loyalitas konsumen.Kata Kunci: Brand Image, Loyalitas Konsumen, Kepuasan Konsumen, Kualitas Produk

PENGARUH BUDAYA ORGANISASI DAN LINGKUNGAN KERJA TERHADAP KINERJA KARYAWAN MELALUI KEPUASAN KERJA KARYAWAN SEBAGAI VARIABEL INTERVENING (STUDI PADA KARYAWAN PRODUKSI DIVISI SNACK PT DUA KELINCI PATI) Ariyanti, Kartika Khrisna; Dewi, Reni Shinta; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 13, No 1 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.40106

PT Dua Kelinci is a manufacturing company in Indonesia in the food industry in the form of snacks. The problem faced is fluctuations in employee performance decline in 2018 - 2021. Until 2021 employee performance has decreased significantly. Organizational culture, work environment and job satisfaction are variables that can affect employee performance. This study aims to determine the effect of organizational culture and work environment on employee performance through job satisfaction at PT Dua Kelinci. This type of research uses Explanatory Research with a sample size of 55 production employees who have more than 1 year of service using the census technique. The data analysis technique uses a Partial Least Square-based Structural Equation Model (SEM PLS) using the SmartPLS 4 for windows application. Based on the results of data processing analysis with SmartPLS, it explains that organizational culture and work environment have a positive and significant direct influence on job satisfaction and employee performance. Organizational culture and work environment have a positive and significant indirect effect on employee performance through job satisfaction. The job satisfaction variable in this study acts as a partial mediator. The recommendation suggested for PT Dua Kelinci is to increase employee tenacity by modeling more active work and improving the quality of the work environment so that it can support employees to produce better performance.Keywords : Organizational Culture, Work Environment, Job Satisfaction, Employee Performance PT Dua Kelinci adalah perusahaan manufaktur di Indonesia di bidang industri makanan berupa makanan ringan. Permasalahan yang dihadapi adalah fluktuasi penurunan kinerja karyawan pada tahun 2018 – 2021. Hingga tahun 2021 kinerja karyawan mengalami penurunan yang signifikan. Budaya Organisasi, lingkungan kerja dan kepuasan kerja menjadi variabel yang dapat mempengaruhi kinerja karyawan. Penelitian ini bertujuan untuk mengetahui pengaruh budaya organisasi dan lingkungan kerja terhadap kinerja karyawan melalui kepuasan kerja pada PT Dua Kelinci. Tipe penelitian ini menggunakan Explanatory Research dengan jumlah sampel adalah 55 karyawan produksi yang telah memiliki masa kerja lebih dari 1 tahun menggunakan teknik sensus. Teknik analisis data menggunakan Structural Equation Model berbasis Partial Least Square (SEM PLS) menggunakan aplikasi SmartPLS 4 for windows. Berdasarkan hasil analisis olah data dengan SmartPLS menjelaskan budaya organisasi dan lingkungan kerja memiliki pengaruh langsung positif dan signifikan terhadap kepuasan kerja dan kinerja karyawan. Budaya organisasi dan lingkungan kerja berpengaruh positif dan signifikan secara tidak langsung terhadap kinerja karyawan melalui kepuasan kerja. Variabel kepuasan kerja dalam penelitian ini berperan sebagai pemediasi parsial. Rekomendasi yang disarankan untuk PT Dua Kelinci adalah meningkatkan keuletan karyawan dengan cara mencontohkan kerja yang lebih giat dan memperbaiki kualitas lingkungan kerja sehingga dapat mendukung karyawan menghasilkan kinerja yang lebih baik.Kata kunci : Budaya Organisasi, Lingkungan Kerja, Kepuasan Kerja, Kinerja Karyawan

Pengaruh E-Trust dan E-Service Quality terhadap Repurchase Intention melalui E-Satisfaction sebagai variabel intervening (studi pada pengguna Lazada di Kecamatan Banyumanik) Susan, Alexandra Devaraell; Farida, Naili; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 13, No 3 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.42453

This study was conducted to determine whether there is an influence of E-Trust and E-Service Quality as independent variables on Repurchase Intention as the dependent variable through E-Satisfaction as an intervening variable. The sample taken for the study was 100 respondents with a non propability sampling technique, namely purposive sampling through the snowball effect. The data was taken using a questionnaire, literature study. This research is descriptive type with data processing using SmartPLS 3.3 software. The results showed that there is a positive and significant influence between E-Trust and E-Service Quality on Repurchase Intention through E-Satisfaction. The effect of E-Trust, E-Service Quality and E-Satisfaction on Repurchase Intention is 43.6% and the effect of E-Trust and E-Service Quality on E-Satisfaction is 53.7%. Based on this, Lazada needs to increase security by displaying SSL certificates so that trust in customers increases and improve the service system for customers. In addition, it is hoped that Lazada can provide offers in the form of promotions, discounts so that customers are more satisfied with Lazada and will make repeat purchases to LazadaKeywords: E-trust; E-Service Quality; E-Satisfaction; Repurchase IntentionPenelitian ini dilakukan guna mengetahui apakah terdapat pengaruh dari E-Trust dan E-Service Quality sebagai variabel independen terhadap Repurchase Intention sebagai variabel dependen melalui E-Satisfaction sebagai variabel intervening. Sampel yang diambil untuk penelitian sebanyak 100 responden dengan Teknik pengambilan sampel non propability sampling yakni purposive sampling melalui snowball effect. Data tersebut diambil menggunakan kuesioner, studi Pustaka. Penelitian ini bertipe deskriptif dengan pengolahan data menggunakan software SmartPLS 3.3 Hasil Penelitian menunjukan bahwa ada pengaruh positif dan signifikan antara E-Trust dan E-Service Quality terhadap Repurchase Intention melalui E-Satisfaction. Pengaruh E-Trust, E-Service Quality dan E-Satisfaction terhadap Repurchase Intention sebesar 43,6% dan pengaruh E-Trust dan E-Service Quality terhadap E-Satisfaction sebesar 53,7%. Berdasarkan hal tersebut Lazada perlu meningkatkan keamanan dengan menampilkan sertifikat SSL agar kepercayaan pada pelanggan meningkat dan meningkatkan sistem pelayanan pada pelanggan. Selain itu diharapkan Lazada dapat memberikan tawaran berupa promosi, diskon agar pelanggan lebih puas terhadap Lazada dan akan melakukan pembelian ulang terhadap Lazada.Kata Kunci: E-Trust; E-Service Quality; E-Satisfaction; Repurchase Intention

Pengaruh Perceived Risk dan Perceived Ease Of Use Terhadap Behavioral Intention Melalui Trust Sebagai Variabel Intervening (Pada Pengguna Shopeepay Generasi Milenial dan Z di Jakarta) Riyadi, Azka Safira Eti; Hadi, Sudharto Prawata; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 13, No 4 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.43760

Abstract: Align with the advancement of digitalization in the financial system and payment methods in companies engaged in e-commerce, one of which is ShopeePay. However, based on survey data conducted by Populix in the "PopVoice Gen Z and Millennials Report Q1 2023" shows that the frequency of ShopeePay top-ups is still low, namely 30% of millennials and 28% of generation z who only top-up ShopeePay 2-3 times per month. This study was conducted to determine the behavioral intention of ShopeePay users among millennials and generation z in Jakarta which is influenced by perceived risk, perceived ease of use, and trust. The type of research used is explanatory research with a quantitative approach. The sample in this study was taken as many as 100 respondents who used ShopeePay transactionswith purposive sampling technique. Data collection was done through an offline questionnaire. The results of this study indicate that the variable perceived risk has a positiveand insignificant effect on behavioral intention, perceived ease of use has a positive and significant effect on behavioral intention, and trust has a positive and significant effect on behavioral intention. Suggestions in this study, that ShopeePay needs to periodically evaluatethe transaction service system and improve transaction service features to strengthen user behavioral intentions in transacting using ShopeePay.Keywords: Perceived Risk; Perceived Ease of Use; Trust; Behavioral IntentionAbstraksi: Seiring dengan kemajuan digitalisasi pada sistem keuangan dan metode pembayaran pada perusahaan yang bergerak di bidang e-commerce, salah satunya yaitu ShopeePay. Namun, berdasarkan pada data survei yang dilakukan oleh Populix pada “PopVoice Gen Z and Millennials Report Q1 2023” menunjukkan bahwa masih rendahnya frekuensi top-up ShopeePay yaitu sebesar 30% generasi milenial dan 28% generasi z yang hanya melakukan top-up ShopeePay 2-3 kali setiap bulannya. Penelitian ini dilakukan untuk mengetahui behavioral intention pengguna ShopeePay di kalangan generasi milenial dan z di Jakarta yang dipengaruhi oleh perceived risk, perceived ease of use, dan trust. Tipe penelitian yang digunakan adalah eksplanatori dengan pendekatan kuantitatif. Sampel pada penelitian ini diambil sebanyak 100 orang responden pengguna ShopeePay bertransaksi dengan teknik pengambilan sampel purposive sampling. Pengumpulan data dilakukan melalui kuesioner secara offline. Hasil dari penelitian ini menunjukkan bahwa variabel perceived risk berpengaruh positif dan tidak signifikan terhadap behavioral intention, perceived ease of use berpengaruh positif dan signifikan terhadap behavioral intention, dan trust berpengaruh positif dan signifikan terhadap behavioral intention. Saran pada penelitian ini, yaitu ShopeePay perlu melakukan evaluasi secara berkala terkait sistem layanan transaksi dan meningkatkan fitur layanan transaksi untuk memperkuat niat berperilaku pengguna dalam bertransaksi menggunakan ShopeePay.Kata Kunci: Perceived Risk; Perceived Ease of Use; Trust; Behavioral Intention

Pengaruh Brand Image dan Electronic Word of Mouth Terhadap Keputusan Pembelian (Studi pada Generasi Z Pengguna Layanan Traveloka di Kota Semarang) Hikmawan, Muhammad Rifqi; Prabawani, Bulan; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 13, No 3 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.42451

This study aims to evaluate the impact of brand image and electronic word of mouth as independent variables on purchasing decisions as the dependent variable on the online travel agent Traveloka. The population that is the focus of the research is generation Z in Semarang City who have used Traveloka at least twice. This type of research is explanatory research and non-probability sampling techniques using Accidental and Purposive Sampling methods. The research sample consisted of 97 Traveloka user respondents who live in Semarang City. Data analysis using SPSS for Windows Version 25.0. The research results show that: (1) brand image (X1) has a positive and significant influence on purchasing decisions (Y), (2) electronic word of mouth (X2) has a positive and significant influence on purchasing decisions (Y), (3) Brand Image and Electronic Word of Mouth simultaneously have a positive and significant effect on purchasing decisions (Y). The suggestion in this research is that Traveloka can better optimize its brand image and electronic word of mouth in order to improve Traveloka purchasing decisions.Keywords: Brand Image; Electronic Word of Mouth; Purchase Decisions Penelitian ini bertujuan untuk mengevaluasi dampak brand image dan electronic word of mouth sebagai variabel independen terhadap keputusan pembelian sebagai variabel dependen pada online travel agent Traveloka. Populasi yang menjadi fokus penelitian adalah generasi Z di Kota Semarang yang telah menggunakan Traveloka minimal 2 kali. Tipe penelitian ini adalah explanatory research dan teknik pengambilan sampel non-probability sampling dengan metode accidental dan purposive sampling. Sampel pada penelitian berjumlah 97 responden pengguna Traveloka yang berdomisili di Kota Semarang. Analisis data menggunakan SPSS for Windows Versi 25.0. Hasil penelitian menunjukkan bahwa: (1) brand image (X1) memiliki pengaruh positif dan signifikan terhadap keputusan pembelian (Y), (2) electronic word of mouth (X2) memiliki pengaruh positif dan signifikan terhadap keputusan pembelian (Y), (3) brand image dan electronic word of mouth secara simultan berpengaruh positif dan signifikan terhadap keputusan pembelian (Y). Saran dalam penelitian ini adalah Traveloka dapat mengoptimalkan brand image dan electronic word of mouth secara lebih baik agar dapat meningkatkan keputusan pembelian Traveloka.Kata Kunci: Brand Image; Electronic Word of Mouth; Keputusan Pembelian

Pengaruh Brand Ambassador, Content Marketing, dan Word Of Mouth Terhadap Keputusan Pembelian Produk Hijab Merek Zoya (Studi Pada Pelanggan Azzam Collection di Kota Jakarta Timur) Handayani, Rani; Nugraha, Hari Susanta; Widayanto, Widayanto
Jurnal Ilmu Administrasi Bisnis Vol 13, No 4 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.43727

Abstract: Zoya is a hijab fashion brand that is quite well known for offering its products to Muslim women in Indonesia. Azzam Collection is one of the shops that sells Zoya hijab fashion in the East Jakarta Administrative City, however, based on Top Brand Index data for the Hijab Category as well as target & sales realization data for Zoya hijab products, there has been fluctuating growth. Brand Ambassador, Content Marketing, and Word of Mouth are thought to be factors that influence purchasing decisions. This research aims to determine the influence of Brand Ambassador, Content Marketing, and Word of Mouth on purchasing decisions for Zoya brand hijab products among Azzam Collection customers in East Jakarta City. The type of research used was explanatory research with a total of 97 respondents. Data processing in this research uses the SPSS Statistics Ver 27 for Macbook tool. The results of this research show that Brand Ambassador, Content Marketing, and Word of Mouth have a positive and significant influence on purchasing decisions for Zoya brand hijab products among Azzam Collection customers in East Jakarta City. The suggestions in this research are that Zoya needs to prepare a PIC (Person in Charge) for Brand Ambassadors, use Google trends/analytics, and maintain and improve the quality and number of product variants.Keywords: purchase decision; brand ambassador; content marketing;word of mouthAbstraksi: Zoya merupakan salah satu merek fashion hijab yang cukup terkenal dalam menawarkan produknya bagi para muslimah di Indonesia. Azzam Collection merupakan salah satu toko yang menjual fashion hijab Zoya di Kota Administrasi Jakarta Timur, namun berdasarkan data Top Brand Index Kategori Hijab serta data target & realisasi penjualan produk hijab Zoya mengalami pertumbuhan yang fluktuatif. Brand Ambassador, Content Marketing, dan Word of Mouth diduga sebagai faktor yang mempengaruhi keputusan pembelian. Penelitian ini bertujuan untuk mengetahui pengaruh Brand Ambassador, Content Marketing, dan Word of Mouth terhadap keputusan pembelian produk hijab merek Zoya pada pelanggan Azzam Collection di Kota Jakarta Timur. Tipe penelitian yang digunakan yaitu explanatory research dengan jumlah responden sebanyak 97 orang. Pengolahan data dalam penelitian ini menggunakan alat bantu SPSS Statistics Ver 27 for Macbook. Hasil penelitian ini menunjukan bahwa Brand Ambassador, Content Marketing, dan Word of Mouth berpengaruh positif dan signifikan terhadap Keputusan Pembelian produk hijab merek Zoya pada pelanggan Azzam Collection di Kota Jakarta Timur. Saran dalam penelitian ini adalah Zoya perlu menyiapkan PIC (Person In Charge) bagi Brand Ambassador, penggunaan google trend/analytic, serta menjaga dan meningkatan kualitas serta jumlah dari varians produknya.Kata Kunci: keputusan pembelian; brand ambassador; content marketing; word of mouth

PENGARUH HARGA DAN ELECTRONIC WORD OF MOUTH (E-WOM) TERHADAP KEPUTUSAN PEMBELIAN MS GLOW (Studi pada Masyarakat Profesional Konsumen Asa Beauty Ms Glow Kota Semarang) Syafira, Shabrina; Widayanto, Widayanto; Purbawati, Dinalestari
Jurnal Ilmu Administrasi Bisnis Vol 13, No 2 (2024)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2024.41403

The development of information technology gave rise to a beauty care trend, which helped the marketing world grow rapidly, and made people look better. The growth of the cosmetics market in Indonesia, created many markets, one of which is Ms Glow. However, Asa Beauty Ms Glow Semarang has experienced a drastic decline in sales in the past year. This study aims to determine whether there is an effect of price and Electronic Word of Mouth (E-WOM) on consumer purchasing decisions of Asa Beauty Ms Glow Semarang. This type of research is explanatory research with a quantitative approach. The sampling technique used is purposive sampling and accidental sampling. The sample of this study amounted to 97 respondents who had purchased at Asa Beauty Ms Glow Semarang. The data obtained from the questionnaire was processed using regression. The results showed that there was a significant influence between price and Electronic Word of Mouth (E-WOM) together on purchasing decisions. Suggestions in this study provide discounts on certain events, provide free gifts, and optimize social media, namely Instagram for Asa Beauty Ms Glow, by making videos in the form of interesting reviews to recommend Ms Glow products, and as a means of product information.Keywords: Price; Electronic Word of Mouth (E-WOM); Purchase DecisionsPerkembangan teknologi informasi memunculkan sebuah tren perawatan kecantikan, dimana membantu dunia pemasaran berkembang pesat, dan membuat orang terlihat lebih baik. Pertumbuhan pasar kosmetik di Indonesia, menciptakan banyak pasar salah satu yang terkenal adalah Ms Glow. Namun Asa Beauty Ms Glow Semarang telah mengalami penurunan penjualan cukup drastis dalam satu tahun terakhir. Penelitian ini bertujuan untuk mengetahui apakah terdapat pengaruh harga dan Electronic Word of Mouth (E-WOM) terhadap keputusan pembelian konsumen Asa Beauty Ms Glow Semarang. Tipe penelitian ini adalah penelitian eksplanatif dengan pendekatan kuantitatif. Teknik penggunaan sampel yang digunakan adalah purposive sampling dan accidental sampling. Sampel penelitian ini berjumlah 97 responden yang telah melakukan pembelian di Asa Beauty Ms Glow Semarang. Data yang diperoleh dari kuesioner diolah menggunakan regresi. Hasil penelitian menunjukkan bahwa pengaruh yang signifikan antara harga dan Electronic Word of Mouth (E-WOM) secara bersama-sama terhadap keputusan pembelian. Saran dalam penelitian ini memberikan potongan harga atau diskon pada event tertentu, memberikan hadiah gratis, dan mengoptimalkan media sosial yaitu Instagram pihak Asa Beauty Ms Glow, dengan membuat video berupa review menarik untuk merekomendasikan produk Ms Glow, dan sebagai sarana informasi produkKata Kunci: Harga; Electronic Word of Mouth (E-WOM); Keputusan Pembelian

Upaya Mereduksi Biaya Pakan Ternak Ayam Melalui Penggunaan Mesin Penggiling Jagung Ardianta, Ardianta; Nursuar, Nursuar; Seputro, Bintarto Purwo; Widayanto, Widayanto
Jurnal Ilmiah Madiya (Masyarakat Mandiri Berkarya) Vol. 3 No. 2 (2022): Edisi November 2022
Publisher : Politeknik Negeri Medan

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51510/madiya.v3i2.1021

Mahalnya harga pakan ternak ayam menyulitkan peternak untuk mengembangkan usaha peternakannya. Demikian juga yang dialami bapak Supriono yang memiliki 60 ekor ayam berbagai umur. Ayam adalah jenis ternak yang relative memakan jenis makanan apa saja, diantaranya biji-bijian, sayuran hijau, sisa makanan rumah tangga. Sebenarnya mudah memberi makan ayam termasuk dengan sisa makanan yang tersebut di atas, tetapi tidak selalu ada dan jumlahnya sangat terbatas. Oleh karena itu, mitra pengabdian ini secara pasti harus menyediakan pakan berupa jagung dan dedak padi halus yang dibeli di toko makanan ternak. Pakan yang diberikan berupa dedak halus dan jagung pecah atau jagung giling, untuk dedak, mitra masih mampu mengatasinya, karena harganya relatif murah yaitu Rp 3.500/kg. tetapi untuk membeli jagung giling mitra merasa berat. Harga jagung giling dipasaran mencapai Rp 7.500,-/kg. Setiap hari mitra harus menyediakan dedak halus sebanyak 2 kg dan jagung giling 3 kg. Biaya yang harus dikeluarkan oleh mitra sebesar Rp 29.500,-/hari. Sebenarnya biaya sebesar ini dapat ditutup hasil penjualan telur ayam yang setiap harinya menghasilkan telur sebanyak 18 butir. Dengan harga telur Rp 3.000,-/butir, mitra bisa mendapat hasil penjualan sebesar Rp 54.000,-. Dengan dikurangi biaya pembelian pakan, mitra memperoleh pendapatan bersih sebesar Rp 24.500,-/hari. Jika dibandingkan dengan biaya hidup sehari-hari pendapatan sebesar ini dirasa masih sangat kurang. Mitra berkeinginan untuk meningkatkan pendapatan dengan cara menggiling sendiri jagung bulat yang dibeli dari toko. Keinginan itu didasari oleh perbedaan harga antara jagung bulat dengan jagung giling. Harga jagung bulat yang hanya Rp 5.500/kg akan dapat menghemat biaya pakan sebesar Rp 2.000/kg. Jika banyaknya jagung giling yang diberikan ke ternak 3 kg/hari, maka mitra bisa menghemat Rp 6.000,-. Bila dikomulatifkan dalam sebulan mitra bisa menghemat sebesar Rp 180.000,-. Namun keinginan mitra tersebut terkendala oleh ketiadaan alat pengiling jagung dan ketidak mampuan secara teknologi untuk membuat alat/mesin penggiling. Agar bisa mencapai keberhasilan maksimal dalam membantu mitra, calon pelaksana program menyusun langkah pelaksanaan sebagai berikut: survey lokasi dan wawancara untuk menggali masalah pokok, mengalisis situasi dan kondisi usaha mitra, menentukan solusi, mengajukan permohonan ijin penggunaan fasilitas bengkel mesin kepada ketua jurusan teknik Mesin, menyiapkan pelaksanaan program pembuatan mesin, hibah mesin, pelatihan dan evaluasi program. Rencana tersebut di atas dilaksanakan setelah terbit surat perjanjian kontrak kerja dari P3M. Hasil dari program pengabdian ini adalah satu unit mesin penggiling jagung yang mempunyai kapasitas 100 kg/jam. Mesin menggunakan penggerak motor listrik berdaya 1 hp dengan putaran penggiling 180 rpm. Ukuran butiran jagung yang dihasilkan berkisar antara 1 mm sampai 3 mm. Ukuran ini akan dapat dimakan oleh ayam (unggas) segala umur. The high price of chicken feed makes it difficult for breeders to develop their livestock business. The same goes for Mr. Supriono, who has 60 chickens of various ages. Chickens are livestock that relatively eats any food, including grains, green vegetables, and household food scraps. Actually, it is easy to feed the chickens, including the leftovers mentioned above, but they are not always there, and the amount is minimal. Therefore, this service partner must provide a feed from fine corn and rice bran purchased at a fodder shop. The dinner given is in the form of fine bran and broken corn or ground corn. For bran, partners can still handle it because the price is relatively low, Rp. 3,500/kg. But to buy milled corn, partners feel heavy. The cost of ground corn in the market reaches IDR 7,500/kg. Every day, partners must provide 2 kg of fine bran and 3 kg of ground corn. The cost that partners must pay is IDR 29,500/day. This amount of money can be covered by selling chicken eggs, which produce 18 eggs daily, with an egg price of Rp. 3,000/item, partners can get deals of Rp. 54,000.-. Partners earn a net income of IDR 24,500/day by deducting the cost of buying feed. Compared with the cost of daily living, a gain of this size is still very lacking. Partners wish to increase their income by grinding their round corn purchased from the store. This desire is based on the price difference between round corn and milled corn. The price of ground corn which is only IDR 5,500/kg, will save feed costs of IDR 2,000/kg. If the amount of ground corn given to livestock is 3 kg/day, partners can save IDR 6,000. If accumulated within a month, partners can save Rp. 180,000.-. However, the partner's wish was constrained by the absence of a corn grinding machine and the technological inability to make a grinding machine/tool. To achieve maximum success in assisting partners, prospective program implementers develop the following implementation steps: site surveys and interviews to explore critical issues, analyze partner business situations and conditions, determine solutions, apply for permits to use machine shop facilities to the head of the Mechanical Engineering Department, preparing the implementation of the machine manufacturing program, machine grants, training, and program evaluation. The plan mentioned above is carried out after issuing the work contract agreement letter from P3M. The result of this service program is one unit of corn grinding machine, which has a 100 kg/hour capacity. The engine uses an electric motor with a power of 1 hp with a grinding speed of 180 rpm. The grain size of the resulting corn ranges from 1 mm to 3 mm. This site will be eaten by chickens (poultry) of all ages.

MTs ENGLISH TEACHERS' PERSPECTIVES ON THE INFLUENCE OF LESSON STUDY TO THEIR ACHIEVEMENT MOTIVATION AND TEACHING Widayanto, Widayanto
IJET (Indonesian Journal of English Teaching) Vol. 5 No. 2 (2016): December
Publisher : Department of English Language Education, UIN Sunan Ampel Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15642/ijet2.2016.5.2.184-198

This study aims to examine MTs English teachers’ perspectives on the influences of LS training assistance participation had on their achievement motivation and teaching performance in the classroom. The case study explored teachers’ perspectives of how LS training assistance participation affected their achievement motivation and teaching performance in the classroom. Lesson study is a collaborative method of goal setting, instructional planning, assessing its impact, and reflection and refinement of teaching. The lesson study process, or cycle as it is often called, is a teacher-led, student centered and, ultimately student learning. This study revealed that teachers perceived a positive influence of participating in LS training assistance on both their achievement motivation and teaching performance. Specifically these teachers reported changes in their achievement motivation. They also reported changes in their teaching performance in the way of: 1. Planning Learning Program (lesson plan), 2) Implementing learning activities, 3) Making assessment of learning, 4) Implementing school managerial, 5) Developing content knowledge and skills, and 6) Becoming school curriculum developer.Overall, the findings in this study suggest that a majority of the teachers believed that LS training assistance participation affected their achievement motivation and teaching performance in the classroomand that it was an effective way to continue their professional development.

Title

Found 29 Documents
Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title Search

Found 29 Documents Search

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Abstract

Title

Found 29 Documents
Search