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Journal : Jurnal Art Nouveau

REBRANDING KEBUN BINATANG SURABAYA DENGAN MENGGUNAKAN KARAKTERISTIK BERBASIS BUDAYA LOKAL Andriani, Dewi Restya; Bahruddin, Muh; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 6, No 1 (2017)
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conducted using qualitative research methods, namely by doing interviews, observation, documentation, library and study to get the data used as the supporter of the creation of the concept design of rebranding. The data were analyzed by using multiple stages, namely the reduction of the data, the presentation of data and conclusions. rom the analysis of the data found few keyword refers to the communication strategy rebranding which will be used to achieve the intended targets of the audians. After analysis of the data, the concept of virtue or keyword design of rebranding of "Smart". The description of the concept is smart thinking and the nature of the child that shows intelligence. The concept of "Smart" aims to show that the Zoo in Surabaya was the tour has the identity pndidikan, ex-situ, research and recreation. The concept of smart aims to convey the identity of Surabaya Zoo to the tourists to pay a visit to the place that is capable of offering entertainment and education for children. The result of the design of rebranding is to preserve the local culture. Keywords: Rebranding, Surabaya Zoo, Local Culture
PERANCANGAN BUKU TENTANG RUMAH TRADISIONAL MAJAPAHIT DENGAN TEKNIK AUGMENTED REALITY UNTUK MENGENALKAN SEJARAH BUDAYA LOKAL Ibadurrokhman, Ibadurrokhman; Bahruddin, Muhammad; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
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Interest traditional home design book on Majapahit with augmented reality technique is to introduce the public about the cultural history of Majapahit heritage home in the form of a traditional home. The study was conducted with a qualitative method that is based on interviews, observation, documentation, and literature to support the design of a book about the traditional home of Majapahit. The data can be analyzed by several stages of data reduction, data presentation, and conclusion. Having analyzed the data found a design concept that is informative, in a large dictionary Indonesian informative mean to be told. The concept aims to be informative book that is designed to provide an overview to the public about the traditional home of Majapahit. Augmented reality techniques promoted expected to help draft informative because it is interactive, so that people can know the shape of traditional houses Majapahit from various viewpoints .. Results from the design book is expected that the public know more about the cultural historical heritage in the form of a traditional home Majapahit Majapahit already displaced by the times. Keywords: Book, traditional house Majapahit, Augmented reality, local culture.
Perancangan Buku Refrensi Seni Tari Bedhaya Ketawang dengan Menggunakan Teknik Digital Watercolour Illustration Kepada Remaja Guna Melestarikan Budaya Bangsa Prasetyo, Dimas; Martono, Siswo; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 6, No 1 (2017)
Publisher : Jurnal Art Nouveau

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Bedhaya Ketawang is a traditional dance which has existed since the Kingdom of Mataram, and  it is one of the cultures in Indonesia. Bedhaya Ketawang is a sacred dance for predecessors, from the previous kings to the future ones. However, people usually misinterpret the meaning of Bedhaya Ketawang as time goes by. Therefore, a research to create a reference book about Bedhaya Ketawang as a part of history of culture which should be protected. The technique of collecting the data used is through observation, interview, and the study of literature, the study of competitor, and documentation. Each data collected has an important role to the emerged case on designing the reference book of Bedhaya Ketawang using the technique of Digital Watercolour, Illustration for teenagers around 18 to 21 years old as cultural observation efforts, so it requires a lot of accurate data which the result can be responsible. The data is used to find out the initial concept of designing the reference book of Bedhaya Ketawang.The result of the reference book of Bedhaya Ketawang  and media implementation has had the elements which are informative from the background of the art to the meanings in the aspects of Bedhaya Ketawang. Based on the concept, the keyword used is Supportive which supposed to be the media reference that can get the positive responses for audiences, which are teenagers from 18 to 21 years old.
PERANCANGAN BUKU CITY GUIDE WISATA CAGAR BUDAYA KOTA SURABAYA MENGGUNAKAN TEKNIK ILUSTRASI PENSIL WARNA GUNA MENINGKATKAN DAYA TARIK WISATAWAN Sembodo, Kukuh Priyo; Bahruddin, Muhammad; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
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The purpose of designing city guide book travel heritage city of Surabaya is to increase the attractiveness of travelers. The study was conducted with qualitative methods of doing interviews, documentation, observation and literature study to get the data used to support the manufacture of the design concept travel guide book heritage city of Surabaya. In the Oxford dictionary of English "Pleasure" has a meaning that is menyenagkan. Description of "Pleasure" in Indonesian big dictionary is made happy or evoke a sense of fun. In such case, this delightful concept that has a relationship with the city of Surabaya traveled heritage that the city guide book travel Surabaya Heritage city can give a pleasant impression for the reader in the guide for Traveling. So in this design to be visualized creatively with an object that looked fun is in illustration of cultural heritage buildings in Surabaya. Results from the design book travel city guide heritage city of Surabaya is to increase the tourist attraction of cultural heritage city of Surabaya. Keywords : Books , City Guides, travel , heritage, Surabaya.
PERANCANGAN BUKU FOTOGRAFI EMPON-EMPON DENGAN TEKNIK ENVIRONMENTAL PORTRAIT SEBAGAI SARANA PENGENALAN KEPADA REMAJA Hari Saputera, Rizal Amandara; Budiardjo, Hardman; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 6, No 1 (2017)
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Abstract: Medicinal currently almost alienated and less attractive to teens because of the large reduction of land occurred and the emergence of a wide range of modern processed food. This happens due to lack of awareness to appreciate and preserve the original heritage of Indonesia. Medicinal include one legacy that must be preserved, therefore the purpose of this study was to design a photography book medicinal portrait with environmental engineering as a means of introduction to adolescents. Medicinal is part of the culture in Indonesia where the plant is located. In the midst of the massive land reduction and fast food that presents a wide range of selection, medicinal began to be forgotten among teenagers. From the analysis of these data, obtained keyword "essential" (something that is very important). The main concept can also be interpreted as the most prominent of the rival, through the selection of design minimalism medicinal expected to be more prominent than any other product or any other modern processed food is more popular today. Adolescent disinterest towards medicinal caused by the absence of the introduction to them. Medicinal also a cultural diversity depends on its type. Currently medicinal've lost identity or less popular among teenagers. Designing a photography for each medicinal alone is expected to attract teenagers to the local heritage, because at the age that is quite mature, they will be more interested in the things that are easy to digest, such as crop photos, food photography, environmental photos and other.Kata Kunci: Buku Fotografi, Empon-empon, Environmental, Warisan Lokal, Essential
REBRANDING CV. PRAWARA DWI PERSADA SEBAGAI UPAYA MENCIPTAKAN BRAND AWARENESS Rizal, M Faizal; Bahruddin, Muh; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 6, No 1 (2017)
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Abstract: CV. Prawara Dwi Persada is a company that runs in the field of architecture and interior design. This newcomer company that runs in business of architecture, need an effort to build a strong identity and image in order to create brand awareness of the company. Then, the act of rebranding as an effort to create brand awareness with the creation of a new identity and promotional media such as a logo for the company, stationery sets, print ads, and website is necessary. The purpose of this final assignment is to rebranding CV. Prawara Dwi Persada which will adjust the vision and mission of the company and provide a fresh visual appearance than previous branding. To be able producing draft and appropriate design, it takes several stages such as interviews, observation, data collection, the creative strategy from CV. Prawara Dwi Persada and then continued to the process of designing. The keywords that has been obtained from these stages is the "treasure". This final assignment report produces logo, print media advertising, stationery sets, and a website, which will be submitted to the company owner of CV. Prawara Dwi Persada.
PEMBUATAN FILM PENDEK ANIMASI 3D DENGAN BORDERLESS CEL SHADING BERGENRE DYSTOPIA TENTANG DAMPAK POLUSI UDARA Lazimi, Syahirul; Budiardjo, Hardman; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 8, No 1 (2019)
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Capaian yang diinginkan dalam Tugas Akhir ini ialah terciptanya Film Pendek Animasi 3D Dengan Borderless Cel Shading Bergenre Dystopia Tentang Dampak Polusi Udara. Hal ini dilatar belakangi oleh rasa prihatin saya terhadap pertumbuhan kendaraan bermotor yang pesat yang tentu berdampak buruk pada masyarakat. Pertumbuhan kendaraan bermotor yang semakin pesat tidak akan terjadi jika tidak ada permintaan dari masyarakat, sehingga masyarakat harus disadarkan. Metode yang digunakan dalam penulisan ini menggunakan metode penulisan kualitatif, dengan cara mengumpulkan data berupa studi literature, wawancara, observasi juga studi eksisting. Pengaplikasian alur dalam Film Pendek Animasi 3D ini menggunakan karakter orang kota sebagai objek inti dari cerita ini. Hal ini dilakukan sebagai upaya meningkatkan kesadaran masyarakat untuk tidak terlalu banyak membeli atau menggunakan kendaraan bermotor pribadi. Dengan dibuatnya Film Pendek Animasi ini diharapkan dapat menumbuhkan kesadaran masyarakat tentang bahayanya kendaraan bermotor.
Perancangan Komunikasi Visual Keyna Galeri Ploso Jombang Berbasis Media Promosi Guna Meningkatkan Brand Awareness Firdaus, Gitra Dana; Karsam, Karsam; Dewanto, Thomas Hanandry
Jurnal Art Nouveau Vol 5, No 2 (2016): Membuka Kesadaran Visual untuk Memecahkan Masalah Lingkungan, Budaya, dan Sosia
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 The aim of this thesis was to design a Visual communication Keyna Gallery Ploso Jombang Based Media promotion to enhance Brand awareness. This event will be based by the lax visitors that come to Keyna Gallery Ploso Jombang of students, college students, and the community. Whereas one of the main goals of the Foundation of Keyna Gallery Ploso Jombang is able to provide containers for students, students and communities wishing to increase the power of creativity and the appreciation of art. The data obtained have an important role to know the outline of the problems encountered in the design of visual communication Keyna Gallery Ploso Jombang Based Media promotion to enhance Brand Awareness. The data collection using qualitative research include observation, focus group discussion, interview and case study. So that the collected data is more complete, also supported data collection techniques among others, librarianship and documentation. Technique of data analysis in this study uses qualitative methods of analysis-descriptive. The descriptive interpretation of data is done with the reasoning that is based on data that has been collected After the required data has been collected, carried out the processing or analysis of data that include data reduction, categorization, and put together a working hypotheses or conclusion data analysis is carried out by several stages, namely the reduction, the presentation of data, and conclusions. A data reduction technique is a simplification of answers all the questions that have been submitted to the parties in a particular data collection techniques, later focused on matters relating to the media promotion Keyna Gallery Ploso Jombang. The design of promotional media will use the concept of "Impressive". Description of the "Impressive '' means it can leave an impression that in the aim to inform the public about the existence of Keyna Gallery Ploso Stubs could be a container and art appreciation for the unreleased artists from SD-student and to be able to leave an impression for the visit and has talent that facilitates Gallery Keyna to hold the exhibition so that their work can be appreciation and known by many audiences. As specified in the keyword the result of the merger of keyword data interview, study literature, swot analysis, usp, and stp which has gone through a number of search process so that it is making a concept of "Impressive" as the basis for the main staple in the design of Visual communication-based Gallery Keyna Media promotion to enhance Brand Awareness. Keywords: Keyna Gallery Ploso Jombang, Media Promotion, Brand Awareness