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All Journal Jurnal Ilmu Administrasi Bisnis

Hari Susanta Nugraha

Jurusan Ilmu Administrasi Bisnis

Author-ID : 4415031

Economics, Econometrics & Finance

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PENGARUH MOTIVASI DAN DISIPLIN KERJA TERHADAP KINERJA KARYAWAN (Studi kasus pada Karyawan Departemen Spinning I PT. DAMATEX Salatiga) The Influence of Motivation and Discipline of work to Employee Performance of Spinning I Department of PT. DAMATEX Salati Adityasa Nugraha; Hari Susanta Nugraha; Andi Wijayanto
Jurnal Ilmu Administrasi Bisnis Vol 2, No 3 (2013)
Publisher : Universitas Diponegoro

PT. Damatex Salatiga is a company that runs in the field of textiles oriented on profit goals and strive to create competitive advantages. Employee performance is one of measurements, which is often used in determining the effectiveness of the company. A company will not able to improve if the performance of employees is stagnant, nevertheless with the high level of competition in the business world. In order to improve employees performance by increasing motivation and discipline of work. The purpose of this research is to investigate and examine the effect of the motivation and discipline of work to employee performance of Spinning I Department of PT. Damatex Salatiga.This research uses explanatory research approach of 72 repondents that taken with proportionate random sampling method. Data collection techniques is using questionnaires, interviewed and the documentation technique. Data were analyzed using linear regression analysis.Based on the results of the analysis, it shows that motivation has a positive effect toward performance about 14,5%. Employees discipline has a positive effect toward performance about 12,7%.Motivation and discipline have a significant effect toward performance about 19,8%. The higher level of motivation and discipline of work, the higher level of performance.Advice that can be given to the company is the company should be focus on labours by making some reviews of work assignments that have been established and need to be adjust between job assignment with capability of workers. Company should give a spirirt by giving appreciation for theworkers and if possible, recreation program for the workers, thus eventually will improve the performance of their workers.

PENGARUH CORPORATE SOCIAL RESPONSIBILITY, BRAND IMAGE, DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN SURAT KABAR SUARA MERDEKA DI KOTA SEMARANG Nurita Hertina Novia Sari; Hari Susanta Nugraha; Bulan Prabawani
Jurnal Ilmu Administrasi Bisnis Vol 3, No 4 (2014)
Publisher : Universitas Diponegoro

Newspaper is a media for the society to gain some information about what happens around them from a reliable resource. Newspaper held a significant roles in reporting event around the society or simply a channel for expressing people’s Ideas through the its contents . PT. Suara Merdeka Press is a newspaper company which practicing Corporate Social Responbility program in it, further this program used to interact with people and build reputation for the company. Beside CSR, Suara Merdeka also build their Brand Image that recognizable for the people and proper Price through news material’s quality. All of these concept are meant to create buying decision from the society. The goal of this research is to analize the impact of corporate social responsibility, brand image, and price.This research type is Nonprobability sampling with total 100 respondents and the population is Suara Merdeka Consumer. Sampling technic used is accidental sampling. Analysis used here is double regression analysis, Hipothesis testing using T test & F test, Determination Coefficient and cross tabs. From regression anaysis generated Y = 2,953 + 0,113X1 + 0,074X2 + 0,632X3. Where Purchase Decision Variable (Y), Corporate Social Responsibility (X1), Brand Image (X2) and Price (X3). Hipothesis testing using T test and F test showed that observed three independent variables significantly impacting the purchase decision dependent variable. Author would like to suggest that Suara Merdeka has to improve their CSR programme, maintain their brand image so the consument still buying this newspaper, and Price should be adjusted to the quality of the news. Last thing Suara Merdeka should aware of the consument decision for subscribing or simply buying this newspaper.

ANALISIS STRATEGI PENGEMBANGAN PRODUK PADA BATIK SEMARANG 16 Indah Fajar Cahyati; Nawazirul Lubis; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 4, No 1 (2015)
Publisher : Universitas Diponegoro

Product development is one thing that is important and should be done by a business that sells a product that can be accepted by consumers. This study aims to determine the strategy of product development at Batik Semarang 16 and determine the impact of internal and external factors that encourage the development of products. Methods of data collection using interviews and observation. Key informants in this study were employees of Batik Semarang 16. This study used qualitative analysis techniques.The survey results revealed that the product development strategy conducted by Batik Semarang 16 is to develop a design motif of products and also adding new product lines. Jug external factors play a role in encouraging the development of more effective products

PENGARUH KUALITAS PELAYANAN TERHADAP LOYALITAS NASABAH MELALUI KEPUASAN NASABAH SIMPEDA BANK JATENG (Studi Kasus Pada Bank Jateng Cabang Pemuda Semarang) Safond Agung Perwira; Hari Susanta Nugraha; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 4, No 2 (2015)
Publisher : Universitas Diponegoro

The development of the banking sector has led to intense competition. Competition requires each bank vying to provide good service to its customers, both in the quality of the service-oriented customer satisfaction or customer (customer satisfaction). Therefore, a bank manager in achieving the objectives of the company must be able to determine the appropriate competitive strategy in creating customer satisfaction and perform management functions well.This study aims: To determine the influence of tangibility, reliability, responsiveness, assurance, empathy toward customer satisfaction Simpeda Bank Branch Pemuda Semarang Central Java and to determine the effect of customer satisfaction on customer loyalty Simpeda Bank Branch Pemuda Semarang Central Java.This type of research is quantitative research, with data collection through questionnaires. The sampling technique used judment sampling technique, the sample of 100 people who are customers of Bank Branch Youth in Semarang, Central Java. The method of analysis used in this study is the regression analysis, the validity and reliability.Based on the analysis, the conclusion is: There is the influence of tangibility, reliability, responsiveness, assurance, empathy, to customer satisfaction Simpeda Bank Branch Pemuda Semarang Central Java. There is the effect of customer satisfaction on customer loyalty Simpeda Bank Branch Pemuda Semarang Central Java.Suggestions that can be put forward in this study include the following: Should the Bank Branch Pemuda Semarang Central Java can further improve the quality of the fifth dimension pelayannnya as proven effect on client satisfaction and customer loyalty. This can be done by: adding facilities such as ATM, increasing the comfort of the lounge for example air conditioner cooler, do trining officers so that they can be more accurate in providing services and information to customers, rapid response in response to the complaint, the bank employee to be more concerned about the customer and perform up to date technology that increases customer satisfaction. In a subsequent study with a similar topic can be increased moderating variables or other variables that affect customer satisfaction.

PENGARUH KUALITAS, CITRA DAN MEREK TERHADAP LOYALITAS DENGAN KEPUASAN SEBAGAI VARIABEL INTERVENING PADA PENGGUNA LAYANAN KARTU PRABAYAR IM3 ( Studi Pada Mahasiswa FISIP Universitas Diponegoro Semarang ) Anisa Anggraini; Ari Pradhanawati; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 1, No 1 (2013)
Publisher : Universitas Diponegoro

Developments in the world of telecommunications is also accompanied by the competition among telecommunication companies. One of the drivers of loyalty is customer satisfaction factors, which support customers stay using IM3. Loyalty is influenced by many factors including quality, image, and brand. The research was conducted on IM3 prepaid card user at the Faculty of Social and Political Sciences University of Diponegoro. A decline in sales, as well as consumer unloyalty IM3 prepaid card. This study aimed to determine the effect of product quality, image and brand to the customer loyalty through satisfaction. The hypothesis stated that the quality (X1),image (X2) and brand (X3) have significant influence to the customer loyalty (Y) through satisfaction (Z). This type of research is explanatory research. The data used in this study is primary data obtained using questionnaires and library research. The population in this study were all students of the Faculty of Social and Political Sciences with a sample of 100 respondents using accidental sampling technique. Data analysis techniques used simple linear regression and path analysis using SPSS 16 for windows. Based on the analysis it can be concluded that there is a positive and significant influence between product quality to satisfaction, there is a positive and significant influence between the image to satisfaction, there is a positive and significant influence between brand to the satisfaction, there is a positive and significant influence between product quality, brand and image to satisfaction, there is a positive and significant influence between product quality to loyalty, there is a positive and significant influence between image to loyalty, there is a positive and significant influence between brand to loyalty, there is a positive and significant influence between the quality of the product, image and brand to loyalty, there is the significant influence of satisfaction to loyalty. We suggest is the company must improve the quality of IM3, especially in terms of access to internet services, add and improve the network so that customers do not feel disturbed, introduce more card advantage that people get to know IM3 products.

PENGARUH KUALITAS PELAYANAN, REPUTASI PERUSAHAAN DAN PROMOSI TERHADAP KEPUTUSAN PENGAMBILAN KREDIT MULTIPRODUK (Studi Kasus Pada PT. Astra Multi Finance “SPEKTRA” Semarang) Ariya Pradipta; Naili Farida; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 4, No 2 (2015)
Publisher : Universitas Diponegoro

Financing Institution was a non-bank finance institution that provides a credit service for items or goods. This research was located in PT. Astra Multi Finance Semarang. The growth of the multiproduct credit in PT. Astra Multi Finance Semarang distributed since 2009 until 2013 was always increase in demand for credit. The increasing number of the credit growth was not equipoised by the number of complaints in PT. Astra Multi Finance Semarang which always increase. The number of complaints was increased since 2009 until 2013. The type of this research was Explanatory Research. The population of this research was the customers of PT. Astra Multi Finance Semarang which took the multiproduct credit with 100 people as the sample. The sampling method used in this research was Accidental Sampling while interview and questionnaires method were used as the techniques in collecting the data. The techniques used in processing the data were validity test, reliability test, a simple linear regression, multiple linear regression, hypothesis test using the (t test and F test) and the coefficient of determination which were done by using the SPSS 17 for Windows computer programs. Based on the analysis results, it can be concluded that there were any positive and significant influences between the service quality and the decision for taking the credit, between the company reputation and the decision for taking the credit, between the promotion and the decision for taking the credit, between the service quality, company reputation, as well as the promotion and the decision for taking the credit. The suggestions proposed were that the company should improve the employee ability in understanding the customer’s needs and improve the service pace of credit application process on PT. Astra Multi Finance Semarang. In additions, the company is expected to improve quality of the company itself, especially for the quality of the Human Resources in PT. Astra Multi Finance Semarang, and improve the advertising activity, especially for the design of advertisement as well as improving the variety of the promotion, so the information of the products can be understood and accepted by the general public.

Pengaruh Fasilitas dan Kualitas Pelayanan Terhadap Loyalitas, Melalui Kepuasan Konsumen Sebagai Variabel Intervening pada Star Clean Car Wash Semarang Indra Lutfi Sofyan; Ari Pradhanawati; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 2, No 2 (2013)
Publisher : Universitas Diponegoro

The background of the research is that the growing number of vehicles over the years, it is an opportunity for vehicles care services. The opportunities of the service industry it creating competition among service providers care vehicles. Therefore, the service provider have to increasing the dedication to create customer satisfaction. This research aimed to determine the effect of facilities and service quality towards loyalty through customer satisfaction as a variable intevening. The population is the consumers whom’d washed their vehicles at Star Clean Car Wash. The number of samples in this study was determined using Slovin formula that was selected to be a sample of 100 people. Sampling technique in this research is purposive sampling. Measurement scale using Likert scale. In the analysis of the data using simple linear regression and multiple regression test, with the application program SPSS 16.0. The results showed variable facilities effect on customer satisfaction by 42.9 percent. Variable service quality affects on customer satisfaction by 53.3 percent. Variables facilities and service quality affects on customer satisfaction by 56 percent. The variable service quality affect on loyalty by 43.8 percent. Variables facilities affect on loyalty by 43.4 percent. Variable service quality affects on loyalty by 37.1 percent. Variables facilities, service quality and customer satisfaction affect on loyalty by 51.5 percent. This study concluded that the variable facilities, service quality and satisfaction have positive and significant effect on loyalty. Star Clean Car Wash should be able to improve primary and complementary facilities, to always maintain the cleanliness and tidiness of the washing area, improve the appearance of the employees to be more interesting, and give more attention to consumers so that consumers feel appreciated.

Analisis Gaya Hidup Dalam Pengambilan Keputusan Pembelian Produk Batik pada Pasar Grosir Setono Pekalongan Muhammad Danial Rosif; Ari Pradhanawati; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 4, No 3 (2015)
Publisher : Universitas Diponegoro

The spread of batik fashion popularity in recent decades developed into a part of people's lifestyles. With the emergence of modern batik nowadays, batik became popular. Consumers generally favor a creative and innovative products. Consumer purchasing decisions cannot be separated from the beneficial lifestyle and have good quality. Pasar Grosir Setono Pekalongan as one of the largest batik center in Pekalongan trying to adjust the product to consumer’s lifestyle. Based on the results of interviews is known that there is unstable wholesaler product sales at Pasar Grosir Setono Pekalongan. This study was aimed to know the influence of activities, interests, and opinions (Lifestyle) on batik product purchasing decisions at Pasar Grosir Setono PekalonganThe sampling technique used is Non-Probability Sampling and the sampling type used is Purposive Sampling. Sample in this research is 100 respondents consisting of Pasar Grosir Setono Pekalongan consumers. Data analysis using analysis qualitative and quantitative with validity and reliability, simple regression analysis, double regression analysis, t test and f test with program spss 16.0 for windows.From the research that has been done, it is known that the R2 value of 0.389 which means that the contribution of independent variables that influence the lifestyle of the dependent variable is the purchasing decision amounted to 38.9%, while the remaining 61.1% is influenced by variables outside lifestyle variables.Advice can be given in this study, the batik in Pasar Grosir Setono Pekalongan should pay attention to lifestyle factors, especially the consumer’s opinion because it has the highest influence over activity and interest aspects. Strategy that can be adopted for the manager and the wholesaler, they are should focus more on efforts to influence consumer opinion about the advantages as characteristics of Pasar Grosir Setono Pekalongan, giving affordable price to match for consumers because Pasar Grosir Setono Pekalongan is mostly focused product for wholesale selling being so affordable.

THE PERFORMANCE MEASUREMENT OF PT. ASURANSI JASA INDONESIA SEMARANG USING BALANCED SCORECARD APPROACH Tri Astono Arif; Hari Susanta Nugraha; Sri Suryoko
Jurnal Ilmu Administrasi Bisnis Vol 3, No 2 (2014)
Publisher : Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/jiab.2014.5191

PT. Asuransi Jasa Indonesia Semarang is a company focus on loss insurance. All this time the company only seen performance from financial aspect without noticed to non-financial aspect so there discrepancy between two aspects. Balanced Scorecard's as a performance measurement system that will score company’s performance not only financial but also non-financial too. This research was conducted PT. Asuransi Jasa Indonesia Semarang with balanced scorecard approach to measuring through four perspectives which is financial perspective, customer perspective, internal business process perspective, and learning and growth perspective. The purpose of this research was to determine the performance of PT. Asuransi Jasa Indonesia Semarang seen from the balanced scorecard method. The data used is using primary data obtained through observation and FGD (Focus Group Discussion). Beside the primary data, secondary data used in this research such as financial data period of 2010-2012. From the results of measurements that have been done show that financial perspective performance was quite good but still a lot of current assets not yet maximized. Customer perspective performance was quite good during last three years although customer retention and customer acquisition had fluctuating movement. Beside that internal business process performance categorized was enough because still less effective and efficient in perform to operate it. Learning and growth perspective performance was quite good but the company must pay attention to employee productivity that still unstable. Suggestion which can be submitted is PT. Asuransi Jasa Indonesia Semarang must pay more attention to non-financial aspects especially internal business process perspective and learning and growth perspective.

ANALISIS PENERAPAN KNOWLEDGE MANAGEMENT PADA PT TELKOM INDONESIA (PERSERO) DIVRE IV SEMARANG Maulida Nailis Sa'adah; Hari Susanta Nugraha
Jurnal Ilmu Administrasi Bisnis Vol 6, No 3 (2017)
Publisher : Universitas Diponegoro

Knowledge management is one of the strategies applied by PT. Telkom Indonesia Divre IV Human Resources unit to compete in global era. Management PT. Telkom Indonesia hopes through the knowledge management implementation will increase innovation and will indirectly improve the performance of PT. Telkom Indonesia Divre IV HR unit. Knowledge management include three components namely personal knowledge, job procedures, and technology. The research purpose to find out how the knowledge management application on employee performance at PT. Telkom Indonesia Divre IV.This research type is qualitative research with data collection technique through interview. This key informant selection technique uses purposive sampling technique. This research uses qualitative analysis technique. The research method used is analytical descriptive approach. The results showed that personal knowledge, job procedures, and technology management effort is good. Based on the training has been running, the company prioritizes the provision of training to employees who deal directly with consumers. Knowledge sharing constraints is reading culture is still lacking, it would be better if reading culture is improved, as well as get special monitoring from the company.

Co-Authors Aditya Nanda Wihardi Adityasa Nugraha Agung Budiatmo Aldo Dwi Wicaksono Anastasia Devi Andi Wijayanto Anisa Anggraini Ari Pradhanawati Aris Setiawan Djody Ariya Pradipta Budi Fermansah Bulan Prabawani Dani Suprianto Desbrian Vidi Pradana Devvy Listiyani Putri Fajar Andrianto Saputra Ferdiyan Imam Prihandono Indah Fajar Cahyati Indra Lutfi Sofyan Indra Novanditya Irma Febriani Marskal Riski Hermawan Maulida Nailis Sa'adah Muhammad Aldi Muhammad Danial Rosif Muhammad Sulthon Ardyansyah Naili Farida Nawazirul Lubis Nilla Mega Permata Nurita Hertina Novia Sari Osha Silvia Anggreini Pranoto Utomo Rahma Imaniar Setiasri Ratih Dwi Hastari Reni Shinta Dewi Rizky Aujada Ruditya Endi Pratama Safond Agung Perwira Sari Listyorini Saryadi Saryadi Sendhang Nurseto Sri Suryoko Tri Astono Arif Tri Maduma Siburian Wahyu Hidayat Widiartanto Widiartanto Wisnu Pradityo Nugroho Wulandari Pratami

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