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Generative Literature: The Role of Artificial Intelligence in the Creative Writing Process Prabowo, Bayu Ade; Asmarani, Rahmanti
Allure Journal Vol 5, No 1 (2025): January 2025
Publisher : Universitas PGRI Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.26877/allure.v5i1.19959

Abstract

This study explores the emerging phenomenon of AI-generated literature and its implications for creative writing, focusing on the characteristics of AI-generated texts, the impact of AI-human collaboration on the creative process, and the challenges posed by these technologies for traditional concepts of authorship, originality, and creativity. Through a comparative analysis of selected AI-generated literary works and a case study of the "Pharmako-AI" project, this research reveals the distinct stylistic, thematic, and structural features of AI-generated literature, as well as the complex dynamics of AI-human collaboration in the creative process. The findings suggest that while AI can serve as a powerful tool for creative exploration and experimentation, it also has limitations in terms of consistency, coherence, and emotional depth, and requires significant human input and judgment to shape the final literary output. The study contributes to the understanding of AI in creative writing by providing concrete insights into the capabilities and limitations of these technologies, and by highlighting the need for new frameworks and models to understand the nature of creative agency in the age of AI. The implications of AI-generated literature for the field of literature and future literary practices are discussed, including the potential for new forms of literary expression, new modes of authorship and collaboration, and new challenges to traditional concepts of originality and creativity. The study concludes with recommendations for future research, emphasizing the need for interdisciplinary collaboration and the development of new theoretical and methodological approaches to analyze and evaluate AI-generated literature. 
PENDAMPINGAN PROMOSI DIGITAL DAN LABELING UMKM DI DESA WISATA: "KAMPUNG JAJAN PASAR" BANGETAYU KULON SEMARANG Febri Dhany Triwibowo; Rahmanti Asmarani; Andi Hallang; Dedi Joko Purnomo
Jurnal Abdi Dharma Masyarakat (JADMA) Vol. 6 No. 1 (2025): April 2025
Publisher : LPPM Universitas Mahasaraswati Denpasar

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.36733/jadma.v6i1.11411

Abstract

Kampung Jajan Pasar Bangetayu Kulon, Semarang, memiliki potensi besar sebagai desa wisata kuliner tradisional, namun pelaku UMKM masih menghadapi kendala dalam pemasaran digital dan branding produk. Minimnya pemanfaatan teknologi serta kurangnya perhatian terhadap kemasan dan labeling menjadi faktor yang membatasi daya saing produk mereka. Kegiatan pengabdian ini bertujuan untuk meningkatkan keterampilan pelaku UMKM dalam pemasaran digital dan pengemasan produk melalui pelatihan dan pendampingan. Metode yang digunakan meliputi identifikasi masalah, penentuan mitra, pelaksanaan pelatihan, serta evaluasi hasil. Materi pelatihan mencakup strategi pemasaran media sosial, pembuatan konten kreatif, serta standar kemasan dan labeling yang sesuai regulasi. Hasil kegiatan menunjukkan peningkatan pemahaman peserta terhadap pemasaran digital dan pentingnya pengemasan produk. Antusiasme peserta juga terlihat dalam sesi diskusi dan praktik. Untuk keberlanjutan program, diperlukan pelatihan lanjutan serta penguatan jejaring pemasaran dengan berbagai pihak. Dengan langkah ini, UMKM di Kampung Jajan Pasar Bangetayu Kulon diharapkan dapat meningkatkan daya saing dan memperluas pasar secara berkelanjutan.
Echoes of the “Keraton”: Translating Javanese Court Culture for local and Global Viewers Asmarani, Rahmanti; Bayu Ade Prabowo; Sri Oemiati
Eduvelop: Journal of English Education and Development Vol 9 No 1 (2025): Eduvelop: Journal of English Education and Development
Publisher : Universitas Sulawesi Barat

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31605/eduvelop.v9i1.5242

Abstract

This study analyzes translation strategies employed in subtitling the "Marak" short film from Javanese to Indonesian and English, focusing on challenges of translating Javanese court culture for dual audiences with different cultural proximities to the source culture. Using qualitative descriptive approach with content analysis, the research examines 47 cultural terms across three subtitle versions, categorizing them according to Newmark's cultural classification framework and analyzing translation strategies through integrated theoretical frameworks of Gottlieb's subtitling strategies, Pedersen's cultural reference translation strategies, and Venuti's foreignization-domestication paradigm. The findings reveal significant differences in translation approaches between target languages: Indonesian translations predominantly employ transfer/retention strategies (59.57%), indicating cultural preservation orientation, while English translations favor direct translation (31.91%) and specification (25.53%) strategies, demonstrating accessibility orientation for international audiences. Social culture terms dominate the cultural vocabulary at 38.30%, reflecting the central importance of hierarchical relationships and honorific language in Javanese court interactions. The research contributes empirical evidence that effective dual-audience cultural translation requires strategic differentiation based on audience cultural proximity rather than uniform translation solutions, with implications for audiovisual translation practice and cultural preservation in contemporary media contexts.