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Analisis Penggunaan Fashion Androgini Sebagai Media Komunikasi di Kota Denpasar Perkasa, Syahdad; Sugiarica Joni, I Dewa Ayu; Pascarani, Ni Nyoman Dewi
E-Jurnal Medium Vol 1 No 1 (2017)
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Androgynous fashion can be said as a non-verbal communication medium because it does not use oral or written words in the delivery of the message. Where the elements contained in androgynous fashion such as clothing, hairstyles, and accessories worn by androgynous fashion users consciously or unconsciously can convey a message of emotion, feelings, behavior, or personality of the user. The purpose of this study is to find out what messages to be conveyed by users of androgynous fashion and how androgynous fashion is used as a medium to communicate. Data collection was done by observation method, interview and documentation study. This research is a qualitative research with explorative study method. The analysis technique that used in this research is interactive model analysis, Milles and Huberman. The results of this study is to show that androgynous fashion is not only used as a medium to convey a message of emotion, feelings, behavior or personality of the user, but also used to express themselves and distinguish someone with others, both in terms of the profession, hobbies and interest. Androgynous fashion is also a form of self-liberation from the gender barriers and social constructs that exist in society. In addition, androgynous fashion is also used as an effort to communicate social class status in the society. Keywords: Androgynous Fashion, Medium of Communication, Non-verbal, Message.
Self Disclosure Pengguna Aplikasi Kencan Online (Studi pada Tinder) Cinintya Manu, Ni Putu; Sugiarica Joni, I Dewa Ayu; Purnawan, Ni Luh Ramaswati
E-Jurnal Medium Vol 1 No 1 (2017)
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The online dating application has changed the way people find a dating friend, from face-to-face into an online encounter. One of the online dating application is Tinder. Tinder users do an online interaction such as exchange personal information as a relationship development process, before they decide to meet face-to-face. One of the stages that influence the relationship development is self disclosure. Self disclosure is the way people disclose their personal information. In the online encounter, self disclosure happenes when someone disclose their personal information via internet to another person. The aim of this research is to explain self disclosure of the Tinder users. This research is qualitative research, using social penetration theory and CMC. The result of the study found that through 1 day-2 weeks self disclosure, the intensity of the six subjects are different, with a constant and stable intensity, someone can disclose their self better. With those different intensity, all subjects disclose their personality structure randomly. 3 of 6 subjects disclose their self till the third level (preference in something), subject D is the one who can disclose her self till the deepest level, but she didn’t pass the third and fifth level. The same background with her match make her do self disclosure till the sixth level. Personality structure those disclose randomly make an impact to the depth of self disclosure. 4 of 6 subjects can pass the second and third level of the depth self disclosure phase. Keywords: Self Disclosure, Online Dating Application Users, Tinder
Pengaruh Penggunaan Selebriti Endorser Terhadap Brand Awareness Akun Instagram @georgiosstore Di Kalangan Siswi SMA Negeri 1 Denpasar Mentari Pramesti, Ni Nyoman Tri; Pascarani, Ni Nyoman Dewi; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 1 (2017)
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Nowadays, online media is very effective to advertise goods and services, one of online media is Instagram. Marketers have to be more creative in creating advertisements. One of the strategies to advertise in online media is by using celebrity endorser. This study aims to determine the influence of celebrity endorser towards the establishment of brand awareness on @georgiosstore’s Instagram account among female students at SMAN 1 Denpasar. This research used quantitative approach in the form of explanation which conducted through survey. The data was collected by giving questionnaires to the sample of 256 respondents from female students of SMAN 1 Denpasar. This research was conducted by using non probability sampling technique and purposive sampling method. Indicators of this study were tested using validity test and reliability test. The hypotheses were tested using simple linear regression analysis. This study resulted on the regression coefficient of celebrity endorser (X) is 0,430 (positive) with significance level 0.000 smaller than ? = 0.05, it shows that there is positive influence of celebrity endorser towards the establishment of brand awareness among female students of SMAN 1 Denpasar. Keywords: Brand Awareness, Celebrity Endorser, Instagram
Strategi Humas Polresta Denpasar dalam Pelayanan Informasi Publik Mayos, Elisa Aprillia; Sugiarica Joni, I Dewa Ayu; Pradipta, Ade Devia
E-Jurnal Medium Vol 1 No 1 (2017)
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ABSTRACT In realizing the transparency of Public Information according to Undang-Undang Number 14 in year 2008 about Public Disclosure, Police of the Republic Indonesia ratified the legislation Peraturan Kapolri Number 16  in year 2010. That regulation must be executed by all the member of Polri from the central level to the regional unity, such as Polresta Denpasar, At the level of Polresta, Documentation and Information Management Carried by public relations. In carrying out the duties to provide a public informations services, the public relations of Polresta Denpasar implement a variety of public relations strategy. In analyzing it, this research is using the method or approaching strategy of Rusady Ruslan’s public relations. This is a descriptive qualitative research by using a triangulation techniques. This study has shown implementation of Polresta Denpasar run their duties and responsibility as a public relations as well as Document and Information Management officer. In practice, public relations of Polresta Denpasar  has used several of public relations strategies based on the types information which can be delivered to the public accordance with  Perkap Number 16 in year 2010. In delivering the informations indirectly, Public Realtions of Polresta Denpasar used the social media, website and email. Other than that, Public Relations of Polresta Denpasar also serves the request for indirect information by utilizing the public services of Public Information Centre (PIC). Keywords : Public Realtions, Public Information Services, Polresta Denpasar Strategy of Public Relations
IMPLEMENTASI PROGRAM “AQUA LESTARI” SEBAGAIICORPORATEISOCIAL RESPONSIBILITY (CSR) PTITIRTAIINVESTAMAIAQUAIMAMBAL, BADUNG Ayuningtyas, Ananda Vidya; Sugiarica Joni, I Dewa Ayu; Pradipta, Ade Devia
E-Jurnal Medium Vol 2 No 02 (2018)
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ABSTRACT Corporate Social Responsibility (CSR) is an ongoing commitment by the company or the business world to actJethicallyPandYcontributeCtoNeconomic, social and environmental developmentKfor the local community or the wider community. The Indonesian government has obliged companies to carry out CSR programs. This has been stated in the Undang-Undang Dasar Republik IndonesiaLNo. 40OofI2007IconcerningIlimitedIliabilityicompanies. CSR has now been implemented in many companies in Indonesia. One company that runs the CSR program is PT Tirta Investama AQUA Mambal. ThePpurposePofOthis studyOwasPtoLdetermineLthe implementationLofNtheRAQUA Lestari program as a CSR of PTpTirtaLInvestama AQUA Mambal. ThisYtypeUofEresearchSisXdescriptiveGqualitative.JDataHcollectionVusesIinterviews, observationJandHdocumentation. The result of theLresearchBconductedVat PT Tirta Investama AQUA Mambal is the AQUA Lestari program run by AQUA Mambal itself which is divided into 2, namely Mambal Lestari which focuses on agriculture while Ayung Lestari focuses on conserving water resources. In its implementation, this program has taken into account the concept of 3P (Profit, Planet and People) where the company not only prioritizes profit but also contributes positively to the community. Keywords: CSR, Implementation, Company, Contribution, PT Tirta Investama AQUA Mambal
PERAN HUMAS PEMERINTAH KOTA DENPASAR MENUJU DENPASAR SMART CITY Sumerta Putri, Ni Made Ambarani; Pascarani, Ni Nyoman Dewi; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 1 (2017)
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Nowdays, the development of information and communication technology affect various aspects of life in society, one of the aspects is governance. Various innovations are designed to improve the effective service to the community. One of the services is a declaration of the concept of smart city. Denpasar is one of cities in Indonesia that has launched this concept by improving various services, either based on technology or not. Denpasar Smart City concept is described in six dimensions, such as smart economy, smart society, smart government, smart mobility, smart environment, and smart living pattern. These new services and innovations are important to be known by the public in Denpasar City. Communication by the government is the key, so that all these services can be understood and utilized by the community and other stakeholders. Public Relations as a communicator in the organization has a role to make it happen. In practice, government public relations in Indonesia has not been fully able to perform the role of public relations. This is due to the constraints on organizational structure, human resources, and facilities. This study examines how the role of Public Relations of Denpasar City Government in realizing Denpasar Smart City. This study used a qualitative approach with data collection conducted through interview method. According to this research, the fact is Public Relations Denpasar City in realizing Denpasar Smart City perform a big role in terms of publication. In addition, in the organization of Denpasar City Government, public relations has their role as facilitator and communication technician. Keywords: DenpasarSmart City, Government Public Relation, The Role of Public Relation,
PROSES PENGUNGKAPAN DIRI (SELF DISCLOSURE) KAUM GAY DALAM MENCARI PASANGAN PADA APLIKASI TINDER Giga Nanda, Kadek Awidya; Sugiarica Joni, I Dewa Ayu; Pascarani, Ni Nyoman Dewi
E-Jurnal Medium Vol 1 No 1 (2018)
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ABSTRACT Some Indonesian people still consider that sexual, bisexual and other sex behaviors which are incompatible with religious and cultural norms as deviant behavior. Currently, homosexuality is still considered to be something distorted because this kind of sexual behavior can not be treated generally and not acceptable to society. This condition can make gay individuals can not open themselves freely and affect the process of gay self-disclosure in the looking for a partner. The process of gay self-disclosure in looking for a partner can also be seen from the access to media information and gay community in Indonesia. Moreover, the sophistication of the global world today, gays have the convenience to be able to download applications, and facilitate them in the process of interaction and looking for a partner, in this case the researcher focus on Tinder application. This study aims to find how the process of gays self-disclosure in looking for a partner on Tinder application. The method of this study is qualitative method and post-positivism paradigm. The results of this study is the gays are more frank in the process of self-disclosure on Tinder application with the duration of conversation is 2 days to 10 days from the results. The informers indicate that the gays prefer to open themselves further in a self-disclosure in the Personal Messenger application, such as line and whatsapp aplication, and the gays that are Tinder users have different conversational intensity at doing thier self-disclosure as a couple-seeking process and relationship development process on Tinder application. Where the difference is the way to build a comfortable atmosphere in a conversation so that the process of relationship formation goes well and expected deeper. Keywords: Couple-Seeking, Self-Disclosure, The Gays, Tinder Application
Pola Jaringan Komunikasi Internal Pemerintah Kota Denpasar dalam Mengelola Program PRO Denpasar+ Indah Widia Sari, Ni Luh Ketut; Pascarani, Ni Nyoman Dewi; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 1 (2017)
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PRO Denpasar+ is one of Denpasar government program since 2013 that consider to public services function. There are 40 government agencies, 4 districs, 43 village level and others agencies in the internal Denpasar City using this program. The aim of this research is to determine the internal communication network of Denpasar city in managing PRO Denpasar+ program. The result of this research shows that the internal communication network used by the government of Denpasar City in managing PRO Denpasar+ program establishes four clicks that describe the tendency of interaction conducted by members of the organization, both between superior and subordinate, and among members who have the same level in the office. Keywords: Denpasar City Government, Internal Network Communication Pattern, PRO Denpasar+ program
REPRESENTASI POLITISI PEREMPUAN DALAM FILM THE IRON LADY GItamaharani Arya, Ni Made Amalika; Amanda Gelgel, Ni Made Ras; Sugiarica Joni, I Dewa Ayu
E-Jurnal Medium Vol 1 No 1 (2017)
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ABSTRAK Female politicians are often trapped in a condition called double standard that makes them facing difficulty to survive in the world of politics. The struggles of female politician in facing the severity of politics are displayed in a movie called The Iron Lady. The Iron Lady is a movie directed by Phillyda Loyd and played by Meryl Streep. This movie is about one of the most known female politician who were also the Prime Minister of the Great Britain in 1979-1990, Margareth Thatcher. This movie showing the struggle of Margareth Thatcher from her teenage days until she became the Prime Minister from the memories of the old Margareth Thatcher. The Purpose of this research is to know the representation of a female politician from The Iron Lady movie. This research is using qualitative descriptive approach with Peirce’s method of semiotics analysis. The result of this research shows that although The Iron Lady pictured a strong and firm female politician like Margareth Thatcher, this movie is still displaying the feminine side of Thatcher. This movie also shows how a female politicians needs to struggle more to gain recognition, and female politicians also cant get away from the domestic concept of housewives.   Keywords : Female Politicians, Film, Representation, Semiotics
KONSTRUKSI CITRA PEREMPUAN DALAM “IKLAN BELVITA BISCUIT VERSI BUNGA CITRA LESTARI” Wahyu Permana, Fauzia Putri; Sugiarica Joni, I Dewa Ayu; Pascarani, Ni Nyoman Dewi
E-Jurnal Medium Vol 2 No 02 (2018)
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ABSTRACT Ads can be defined as a form of activity in communicate, attract attention and persuade some or all of the community to take action in responding to the ideas, goods, or services presented. Variety of ways conducted by advertisers in order to get the attention of prospective customers, one of them by using the object. The woman in the ad is always shown as a figure not far from domestic roles, sometimes also positioned as subordinate to men. But in the further development of various stereotypes of women who are weak are now starting to show changes in positions where women are shown at par with men as in ad Belvita Biscuit Bunga Citra Lestari version Image Sustainably. By using descriptive qualitative approach as well as methods of analysis of semiotics Roland Barthes the results of this research show that the construction of the image of women that is formed is a woman who has a position of equality with male or gender equality. Keywords: Advertisement, Constructive, Image, Semiotics, Women
Co-Authors -, Alexandra Ade Devia Pradipta Adhi Prasetyo, Sasmandanu Agestiary Saputri, Ni Kadek Agung Mataram, Gusti Gede Antara, I Putu Juni Aristia Dewi, Putu Ratih Aryawan, Dewi Nandini Astawan, Putu Nala Parisudani Atsyukayanti, Putu Wela Ayuningtyas, Ananda Vidya Azmir, Miranda Bagus Wicaksono, R. Agung Rezky Br Tarigan, Della Ayu Lopiga Cahyani, Siva Eka Putri Carina Widyasmara, Ratih Meila Carolina Poetiray, Kezia Judith Cinintya Manu, Ni Putu Cokorda Istri Sinta Sukma Ratih, Cokorda Comawati, Ni Luh Ary Damasemil, Calvin Dana Devi, Putu Jista Prajna Despitasari, Ni Wayan Putri Deviyanti, Ni Putu Laksmitha Dewi Yuri Cahyani Dewi, Dewa Ayu Prisma Yana Dharmayanti, Ni Putu Gita Diah Natalia, Ni Kadek Ayu Duta Prasatya, I Gede Anang Eggy Eriska, Ni Made Enik Trijayanti, Ni Komang Eva Irene, Ni Made Ayu Dwi Fairya Arnantika, Ni Wayan Febriani, lda Ayu Dyah Ganeshwara, I Komang Bayu Giga Nanda, Kadek Awidya GItamaharani Arya, Ni Made Amalika Haresvari, Made Amanda I Dewa Gede Aditya Dharma Putra, I Dewa Gede Aditya I Gusti Agung Alit Suryawati Indah Widia Sari, Ni Luh Ketut Indah Yuliarsini, Luh Putu Inggra Swathy, I Dewa Ayu Julianditya Dharmayanti, Pande Made Kartika, Hernanda Kusuma Yanti, Ni Made Wiwin Kusuma, Ida Bagus Eka Dharma Kusumayani, Ni Komang Leni Laksmi Indraswari, Ida Ayu Pradnyana Lestari, Tanty Dwi Linggar Sari, Virdha Marta Mas Pradnyadewi, I Gusti Agung Ayu Putu Maulida, Dwinny Sukma Mayos, Elisa Aprillia Mayreena Wibowo, Vinsensa Dianda Melania, Bulan Melitasari, Indriana Mentari Pramesti, Ni Nyoman Tri Meyra, Miranda Sanna Milenia, Anastasia Natalia, Della Ni Luh Ramaswati Purnawan Ni Made Kartini, Ni Made Ni Made Ras Amanda Gelgel Ni Nyoman Dewi Pascarani Nikki Vernishia, Ni Putu Anasthasia Nindya Saraswati, Ni Putu Ayunda Nuky Prastya, I Kadek Sanjita Palandi, Joan Alexandra Jethrovany Paramitha, Ni Putu Nadia Pascarani, Ni Kadek Dewi Perkasa, Syahdad Permana, I Putu Surya Prabasari, Ni Luh Putu Galuh Pradevi, Rinjani Pradnya Yoni, Ni Luh Kade Diah Pramesti, I Gusti Ayu Diah Pratiwi, Ayu Pramitria Prayuda, Ngakan Bayu Prema Utami, Ni Putu Shanti Rabani, Olgheri Paco Syah Rachmad, Radinda Annisa Ramadhan, Febiano Regelinda Janggat, Martha Gloria Riz, Vallerie Velove Sadyani Putri, Ni Made Mahindri Santoso, Fitriani Dyah Saraswati, Widia Satria Dwipayana, I Made Krisna Savarino, Jocelyn Williams Silvia, Dinna Rafika Simatupang, Rebecca Aprilia Sitorus, Irmei Febe Sumerta Putri, Ni Made Ambarani Surya Ascaya, Gede Andre Surya Dewi, I Desak Putu Kurnia Suryadipta Wardhana, Anak Agung Ngurah Agung Suyun Yustika, I Made Dwi Swari Pidada, Ida Ayu Prita Dara Tri Adhyatmika, I Gede Nyoman Arya Utami, Bella Putri Viola Deviyanthi, Ni Wayan Wahyu Permana, Fauzia Putri Wati Sudiarta, Ni Made Sri Pradnya Widiasari, Hairunnisa Widyariani, Ida Ayu Cintya Wijaya, Marini Fransiska Witono, Trisnawati