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PELATIHAN PEMBUATAN TERRARIUM UNTUK MENUMBUHKAN MINAT WIRAUSAHA BAGI SISWA SMK SAHID SURAKARTA Mutiasari, Annisa Indah; Kusumastuti, Anggit Dyah; Paningrum, Destina; Cahyani, Rusnandari Retno
Jurnal Dinamika Pengabdian Vol. 10 No. 4 (2025): JURNAL DINAMIKA PENGABDIAN VOL. 10 NO. 4 JULI 2025
Publisher : Departemen Budidaya Pertanian Fakultas Pertanian UNHAS

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.20956/jdp.v10i4.29861

Abstract

Kewirausahaan menjadi salah satu aspek penting dalam perekonomian terutama bagi siswa SMK agar bisa memenuhi kebutuhan industri dan mengembangkan keterampilan praktis dalam menciptakan peluang usaha mandiri. Namun, kurangnya pemahaman dan pelatihan praktis menghambat minat siswa untuk berwirausaha. Salah satu bisnis kreatif yang mudah dan dapat dikembangkan adalah pembuatan terrarium. Terrarium adalah seni merangkai tanaman dalam suatu ruang dengan sebuah wadah. Solusi yang ditawarkan atas masalah yang ada adalah dengan menjalankan program berupa kegiatan pelatihan pembuatan Terrarium untuk menumbuhkan minat wirausaha bagi siswa SMK Sahid Surakarta. Target yang ingin dicapai dalam program pengabdian ini adalah memberikan tambahan pengetahuan tentang kewirausahaan bagi siswa SMK Sahid Surakarta melalui pembuatan terrarium. Kegiatan ini bertujuan untuk memberikan tambahan pengetahuan tentang kewirausahaan bagi siswa SMK Sahid Surakarta melalui pembuatan terrarium. Metode yang digunakan dalam kegiatan ini adalah dalam bentuk pelatihan dengan kegiatan melibatkan siswa kelas XI SMK Sahid Surakarta dengan menjelaskan dan praktik proses pembuatan terrarium menggunakan tanaman hias jenis kaktus dan sukulen. Hasil dari kegiatan ini menambah keterampilan siswa dalam membuat Terrarium dan menambah ide untuk berwirausaha sejak dini. Kata kunci: Pelatihan, kewirausahaan, terrarium. ABSTRACT Entrepreneurship is an important aspect of the economy, especially for vocational school students, so they can meet industry needs and develop practical skills in creating independent business opportunities. However, a lack of understanding and practical training hinders students' interest in entrepreneurship. One creative business that is easy and can be developed is making terrariums. Terrarium is the art of arranging plants in a space in a container. The solution offered to the existing problem is to run a program in the form of Terrarium making training activities to foster entrepreneurial interest for Sahid Surakarta Vocational School students. The target to be achieved in this service program is to provide additional knowledge about entrepreneurship for Sahid Surakarta Vocational School students through making terrariums. This activity aims to provide additional knowledge about entrepreneurship for students at Sahid Vocational School, Surakarta through making terrariums. The method used in this activity is in the form of training with activities involving class The results of this activity increase students' skills in making terrariums and increase ideas for entrepreneurship from an early age. Keywords: Training, entrepreneurship, terrarium.
Marketing Mix 9P Strategy in Sustaining a Souvenir Shop Business: Strategi Marketing Mix 9P dalam Mempertahankan Bisnis Toko Souvenir Hardiyanti, Tia; Paningrum, Destina; Sutopo, Arya Budi
Indonesian Journal of Innovation Studies Vol. 26 No. 3 (2025): July
Publisher : Universitas Muhammadiyah Sidoarjo

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Abstract

General Background: Culinary tourism plays a crucial role in promoting local culture and supporting the economy in Indonesia. Specific Background: Solo, a city rich in cultural heritage, offers a wide array of traditional souvenirs, making the souvenir business highly competitive. Knowledge Gap: Previous studies mainly focus on the 4P marketing mix, leaving a gap in understanding the broader and more current 9P approach in sustaining small businesses. Aims: This study aims to analyze the implementation of the 9P marketing mix strategy by Toko Oleh-Oleh Era Jaya in Solo in maintaining its business continuity. Results: The findings indicate that all nine elements—Product, Price, Place, Promotion, People, Process, Physical Evidence, Payment, and Packaging—are applied. However, promotion and physical evidence remain under-optimized. Novelty: Unlike earlier research, this study adopts the expanded 9P marketing mix, offering a more comprehensive and adaptive strategy model for small businesses in the digital era. Implications: The study highlights that integrating traditional values with modern marketing strategies enables local souvenir shops to remain competitive and relevant in an evolving marketplace. This research provides valuable insights for other SMEs in similar cultural and economic settings.Highlight : The research analyzes the use of the 9P marketing mix to sustain a local souvenir shop’s business. Promotion and physical evidence are found to need further optimization. The study fills the gap left by prior research that focused only on the 4P approach Keywords : Marketing Strategy, Marketing Mix, Business Existence, Souvenir Shop, Solo
The Effect of Return on Equity, Debt to Equity Ratio, and Book Value Per Share on Stock Prices (Case Study of Plastic and Packaging Companies Listed on The Bei For The Period 2019-2022) Nur Fatdhiloh, Inayah Asliqhah; Dyah Kusumastuti, Anggit; Paningrum, Destina
Muhasabatuna : Jurnal Akuntansi Syariah Vol. 6 No. 1 (2024): Juny
Publisher : Lembaga Penelitian dan Pengabdian Masyarakat Universitas Islam Syarifuddin Lumajang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54471/muhasabatuna.v6i1.2884

Abstract

This study aims to test and analyze the effect of Return On Equity (ROE), Debt to Equity Ratio (DER), and Book Value Per Share (BVS) on the share price of plastic and packaging companies listed on the IDX for the 2019-2022 period. The population and samples in this study are plastic and packaging companies listed on the Indonesia Stock Exchange (IDX). Sampling in this study uses purposive sampling technique, the type of research used is explanatory research with a quantitative approach. The data source in this study is secondary data obtained from the company's financial statements. The analysis method used is multiple linear regression analysis. The results of this study indicate that Return On Equity (ROE) and Debt to Equity Ratio (DER) have a positive and significant effect on stock prices, while Book Value Per Share (BVS) has no effect on stock prices.
Family Background, Entrepreneurship Education, And Creativity In Supporting Entrepreneurship Intention Cahyani, Rusnandari Retno; Riani, Asri Laksmi; Kurniadi, Edi; Paningrum, Destina
Asia Pacific Journal of Management and Education (APJME) Vol 1, No 1 (2018): Asia Pacific Journal of Management and Education
Publisher : AIBPM Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.32535/apjme.v1i1.101

Abstract

Family business has a key role in economic growth and labor. Entrepreneurship education(EE) is any activity that aims to inculcate the mindset or mindset about entrepreneurship, fostering the intention, attitude and competence of a person in developing his potential by realizing creative and innovative behavior. Objectives to be achieved in research are (1)to analyze the influence of family background variables on entrepreneurship intention. (2)Analyze the influence of entrepreneurship education from variable to entrepreneurship intention. (3) Analyze the influence of creativity variable on entrepreneurship intention. (4)To analyze the effect of family background variables, entrepreneurship education and creativity together on the intention of entrepreneurship. This research is a descriptive research using quantitative approach. The location of this research is at Sahid University of Surakarta with total of 100 respondents. Data collection used in this research is questionnaire, observation and literature. The results obtained that the three independent variables are family background, entrepreneurship education and creativity positively influences entrepreneurship intention. Hypothesis testing using t test shows that all independent variables have significant less than 0.05. Then through the F test known that the three independent variables proved to have a significant influence together on entrepreneurship intention. The authors suggest that future research is needed approaches in Entrepreneurship education for others college students or university.
Efektifitas Pemanfaatan Media Sosial di Masa Pandemi Covid-19 bagi Pemilik Usaha Kuliner di Kota Surakarta Mutiasari, Annisa Indah; Kusumastuti, Anggit Dyah; Paningrum, Destina; Cahyani, Rusnandari Retno
Jurnal Bingkai Ekonomi (JBE) Vol 7 No 2 (2022): Jurnal Bingkai Ekonomi (JBE)
Publisher : Lembaga Penelitian dan Pengabdian kepada Masyarakat (LPPM) - Institut Teknologi dan Bisnis (ITB) Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.54066/jbe.v7i2.218

Abstract

The study aims to determine the impact of the Covid-19 pandemic and the role of social media as a marketing medium for culinary business owners in the Surakarta Residency. This study uses a qualitative method with a descriptive approach. The sampling method used is the purposive sampling method, with the sample criteria being UMKMs located in the Surakarta Residency that have been marketing through social media.The results show that 62% of respondents still maintain their culinary business. As many as 68% of respondents have a decreased income during the pandemic, and 89% of respondents of culinary businesses have been supported in product marketing by utilizing social media so that they increase in resale.