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INTEGRASI SUPPLY CHAIN DAN DAMPAKNYA TERHADAP PERFORMA PERUSAHAAN: SURVEI PADA PERUSAHAAN PENYEDIA JASA MAKANAN DI SURAKARTA Setiawan, Ahmad Ikhwan; Suhardi, Bambang
Benefit Volume 9 No 1 Juni 2005
Publisher : Universitas Muhammadiyah Surakarta

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This research is aimed to respond that competition in industries is not only the emulationamong company but absolutely supply chain. It is expected to give some benefits information forsome companies to decide the most effective integration method to serve the suppliers andcustomers. By having the best approach of the supplier and customer facing, the company isexpected to be more competitive and to have better performance and competence. This study isdesigned deeply to describe the patterns of the supply chain integration (direction and degree) onthe company and to know the influence of the implementation of the supply chain integration onthe company performance. The population of this research is taken from the services industries inSurakarta by a purposive sampling. The data will be analyzed with descriptive analysis andMann-Whitney test. They are found that the companies have tree major supply chain integrationpatterns such as inward, consumer and periphery facing. The result also shows the significanteffect of supply chain integration on the company performance

INTEGRASI SUPPLY CHAIN DAN DAMPAKNYA TERHADAP PERFORMA PERUSAHAAN: SURVEI PADA PERUSAHAAN PENYEDIA JASA MAKANAN DI SURAKARTA Setiawan, Ahmad Ikhwan; Suhardi, Bambang
Benefit: Jurnal Manajemen dan Bisnis Benefit : Kumpulan Makalah Diskusi Dosen FE UMS Volume 9 No 1 Juni 2005
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/benefit.v9i1.1209

This research is aimed to respond that competition in industries is not only the emulationamong company but absolutely supply chain. It is expected to give some benefits information forsome companies to decide the most effective integration method to serve the suppliers andcustomers. By having the best approach of the supplier and customer facing, the company isexpected to be more competitive and to have better performance and competence. This study isdesigned deeply to describe the patterns of the supply chain integration (direction and degree) onthe company and to know the influence of the implementation of the supply chain integration onthe company performance. The population of this research is taken from the services industries inSurakarta by a purposive sampling. The data will be analyzed with descriptive analysis andMann-Whitney test. They are found that the companies have tree major supply chain integrationpatterns such as inward, consumer and periphery facing. The result also shows the significanteffect of supply chain integration on the company performance

Analisis Kinerja Keuangan dan Pengelolaan Internal BMT (Survei BMT-BMT Se-Kabupaten Banyumas) Utami, Datien Eriska; Setiawan, Ahmad Ikhwan
Riset Akuntansi dan Keuangan Indonesia Vol 5, No 1 (2006): Jurnal Akuntansi dan Keuangan
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/reaksi.v5i1.3705

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Memviralkan Potensi Desa Melalui Website: Upaya membangun Sosial Budaya dan Ekonomi Desa Bagor, Sragen Setiawan, Ahmad Ikhwan; Dewi, Amina Sukma; Haryanto, Budhi; Khoiriyah, Siti; Haryanto, Haryanto
Jurnal Pengabdian Multidisiplin Vol. 4 No. 3 (2024): Jurnal Pengabdian Multidisiplin
Publisher : Kuras Institute & Scidac Plus

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Sebagai respon pentingnya pemasaran digital, berbagai potensi sumber daya Desa Bagor Kecamatan Miri, Kabupaten Sragen perlu dipromosikan melalui website. Oleh karena itu pembuatan website untuk Desa Bagor dilakukan oleh tim pengabdian masyarakat yang bernaung di bawah koordinasi Riset Group Pemasaran Keperilakuan, Fakultas Ekonomi dan Bisnis, Univesitas Sebelas Maret, Surakarta. Pembuatan website melalui tahapan PDCA (Plan, DO, Check, Action) sehingga diperoleh website desa wisata yang lengkap tapi ringkas dan informatif. Website desa Bagor yang diberi nama dewijaguar.com ini diharapkan mampu menjadi media komunikasi dan promosi sekaligus menarik perhatian investor lokal dan regional untuk memberikan kontribusi bagi pengembangan sosial, budaya dan ekonomi di Desa Bagor

Antecedents of export marketing performance: The moderating role of environmental knowledge and government intervention Rohwiyati, R; Haryono, Tulus; Setiawan, Ahmad Ikhwan; Wahyudi, Lilik; Sulistya, S
Diponegoro International Journal of Business Vol 8, No 1 (2025)
Publisher : Department of Management | Faculty of Economics and Business | Universitas Diponegoro

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.14710/dijb.8.1.2025.50-62

This research aims to investigate effect green market orientation (GMO) and green intellectual capital (GIC) on green innovation (GI) and its impact on export marketing performance (EMP) and testing moderating role effect GI on EMP. Research Methods: samples 116 Micro, Small, and Medium Enterprises (msmes) Central Java Indonesia, Partial Least Squares Structural Equation Modeling (PLS-SEM) used to data analyzing. Findings: GMO and GIC Impact on GI: Both green market orientation and green intellectual capital have a significant positive effect on green innovation. Impact on EMP: Green market orientation and green innovation significantly influence export marketing performance. Green intellectual capital does not have a significant direct effect on export marketing performance. Moderating Role of Environmental Knowledge and Government Intervention: Environmental knowledge and government intervention positively moderate the relationship between green innovation and export marketing performance, strengthening the impact of green innovation on EMP. Values: Insight for msmes: The study provides valuable insights for MSME coffee exporters in Central Java, emphasizing the importance of focusing on enhancing environmental knowledge and leveraging government intervention to achieve better marketing success in the global market.

Peningkatkan Kinerja Publikasi Institusi Melalui Pengelolaan Jurnal Ilmiah Bereputasi Setiawan, Ahmad Ikhwan; Dewi, Amina Sukma; Haryanto, Budhi; Purwanto, Djoko
Jurnal Pengabdian Masyarakat Indonesia Vol 4 No 1 (2024): JPMI - Februari 2024
Publisher : CV Infinite Corporation

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.52436/1.jpmi.1993

Kepemilikan jurnal oleh fakultas atau program studi di suatu perguruan tinggi (PT) merupakan keunggulan bersaing institusi untuk meningkatkan kinerja publikasi PT dan mempercepat pencapaian fungsional (lektor kepala dan guru besar) bagi dosen di PT tersebut. Kegiatan pengabdian ini bertujuan agar setiap fakultas atau program studi mampu merancang dan mengembangkan jurnal bereputasi sebagai wadah publikasi. Terdapat dua tahap kegiatan yang dilakukan 1) Workshop Penulisan paper pada jurnal berkualitas dan 2) Workshop Pengelolaan Jurnal berkualitas. Pengabdian ini menyadarkan peserta untuk memahami kunci keberhasialn pengelolaan jurnal yaitu 1) komitmen pengelola, 2) dukungan mitra bestari dan 3) kerjasama dengan asosiasi. Fakultas Ekonomi dan Bisnis, Universitas Sebelas Maret (FEB UNS) bersama dengan Ikatan Sarjana Ekonomi Indonesia (ISEI) Surakarta telah merancang dan mengembangkan jurnal untuk mempublikasikan jurnal yang secara bertahap dapat ditingkatkan kuliatasnya dan terindeks SINTA dan SCOPUS.

Building Religious Product Advantage to Increase Marketing Performance of Micro, Small and Medium Halal Industry in Central Java - Indonesia Hanfan, Ahmad; Hapsari, Ira Maya; Setiawan, Ahmad Ikhwan; Nupus, Hayati
JDM (Jurnal Dinamika Manajemen) Vol 14, No 2 (2023): September 2023
Publisher : Department of Management, Faculty of Economics and Business, Universitas Negeri Semarang

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15294/jdm.v14i2.42272

This research examined and explored the role of religious product advantage to improve marketing performance. Religious product advantage represented the company's advantage to placing products in the minds of consumers by using the uniqueness of syariah products, unique consequence products and irreplaceable experiential products. This advantage indicated that the products produced by the company were more distinctive and unique than competitors' products. This research is based on a survey of 155 halal industry MSMEs respondents in Brebes, Central Java. The proposed hypotheses were tested using Structural Equation Model using the AMOS program. The results found that religious product advantage could increase sales volume, number of buyers, growth in profits and sales. The halal industry MSMEs have the specifics and uniqueness of syariah products, they did not require product configuration capability that were always changing. Product configuration capability has no effect on religious product advantage. This research was expected to provided a contribution to both theoretical and practical knowledge of strategic management. Business players had focussed on developing company advantages to address the constantly changing business environment.

Leader-Member Exchange: an Integrated Conceptual Model Study of Antecedents and Outcomes Variables in the Social Exchange Perspectives Waskito, Jati; Riani, Asri Laksmi; Suyono, Joko; Setiawan, Ahmad Ikhwan
Proceeding ISETH (International Summit on Science, Technology, and Humanity) 2018: Proceeding ISETH (International Summit on Science, Technology, and Humanity)
Publisher : Universitas Muhammadiyah Surakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.23917/iseth.2306

This study develops and tests integrated models of the antecedents and consequences of LMX, based on social exchange theory. The survey was carried out by taking samples of paramedics in Yogyakarta. Results indicate that LMX have unique antecedents (liking, expectations, and Dyad tenure) and outcomes (favor doing, OCB, and performance rating)

Analyzing the Effect of Celebrity Endorsement on Purchase Intention: The Role of Attitude toward the Brand and Brand Congruity Haryanto, Budhi; Kristiani, Nuning; Setiawan, Ahmad Ikhwan; Dewi, Amina Sukma; Khoiriyah, Siti; Haryanto, Haryanto
Journal of Management and Entrepreneurship Research Vol. 6 No. 4 (2025)
Publisher : Universitas Islam Nahdlatul Ulama Jepara

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.34001/jmer.2025.12.06.4-82

Objective: Grounded in the Theory of Planned Behavior (TPB) and the Match-Up Hypothesis, this study examines how celebrity endorsement credibility influences consumers’ purchase intention, with attitude toward the brand as a mediating variable and brand congruity as a moderating factor in the context of the Muslim fashion brand Buttonscarves. Research Design & Methods: An online survey collected responses from 181 individuals who were familiar with Buttonscarves products. The analysis employed PLS-SEM to evaluate construct validity and to test the structural model, including the second-order construct of endorser credibility. Findings: Celebrity endorsement credibility positively influences both brand attitude and purchase intention. Brand attitude also significantly mediates this relationship. However, brand congruity does not moderate the link between brand attitude and purchase intention, indicating that perceived credibility and emotional evaluation are stronger determinants of purchase intention than perceived endorser–brand fit. Implications & Recommendations: Marketers should prioritize endorsers with strong authenticity and credibility to strengthen brand attitudes and drive consumer intention, rather than relying solely on perceived image similarity. Contribution & Value Added: This study advances understanding of endorsement effectiveness by empirically integrating TPB and the Match-Up Hypothesis in the Muslim fashion context. In this area, empirical evidence remains limited. The findings provide theoretical and practical insights into designing culturally aligned and attitude-driven endorsement strategies.

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