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All Journal Jurnal Manajemen Indonesia JURNAL MANAJEMEN MOTIVASI SEIKO : Journal of Management & Business Jurnal Ilmiah Inovasi Jurnal Orientasi Bisnis dan Entrepreneurship Jurnal Abdi Masyarakat Indonesia Journal of Social Research Journal of Comprehensive Science Jurnal Ilmiah MEA (Manajemen, Ekonomi, dan Akuntansi) Jurnal Indonesia Sosial Teknologi Jurnal Indonesia Sosial Sains Journal Research of Social Science, Economics, and Management Jurnal Pendidikan Indonesia (Japendi) eProceedings of Management Jurnal Pengabdian Kolaborasi dan Inovasi IPTEKS West Science Business and Management Enrichment: Journal of Multidisciplinary Research and Development International Journal of Economics and Management Sciences
Mohammad Riza Sutjipto
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Agriculture, Biological Sciences & Forestry Humanities Astronomy Biochemistry, Genetics & Molecular Biology Chemistry Computer Science & IT Decision Sciences, Operations Research & Management Earth & Planetary Sciences Economics, Econometrics & Finance Education Electrical & Electronics Engineering Energy Engineering Environmental Science Health Professions Immunology & microbiology Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Materials Science & Nanotechnology Neuroscience Physics Public Health Social Sciences Other

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Pengaruh Persepsi Pelanggan Terhadap Implementasi Manajemen Mutu Dan Kualitas Produk Terhadap Kepuasan Pelanggan: Bukti Empiris Pada Pt Sarana Mega Fortuna Bandung Rahmadini, Ayu Sri; Sutjipto, Mohammad Riza
JURNAL MANAJEMEN MOTIVASI Vol 22 No 1 (2026): Jurnal Manajemen Motivasi
Publisher : Universitas Muhammadiyah Pontianak

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.29406/jmm.v22i1.9052

Abstract

This study examines the influence of customer perceptions of quality management implementation and product quality on customer satisfaction at PT Sarana Mega Fortuna Bandung, a garment manufacturer of Fluffy baby apparel. Using a quantitative explanatory design with a cross-sectional approach, data was collected from 85 respondents through purposive sampling and analyzed using PLS-SEM with SmartPLS. The results show that quality management implementation positively and significantly affects customer satisfaction (β = 0.481; p < 0.05), as does product quality (β = 0.352; p < 0.05). Both variables explain 68.4% of customer satisfaction, highlighting their strategic importance. Keywords: Quality Management Implementation; Product Quality; Customer Satisfaction; Customer Perception; Garment Manufacturing; PLS-SEM
Co-Authors Agus Sanusi Al-Ghiffari, Muhammad Rafli Andrieta Shintia Dewi Apriani Masfiroh Arien Arianti Gunawan ARIS HARTAMAN Christian Prijana Cyndi Novia Dewi, Arinta Dodie Tricahyono Domi Bustomi Dudi Pratomo Dwi Fitrizal Salim Edi Witjara Fauzi, Izzuddin Azzam Fauzi Febri Rizaldy Ramadhian Fernando Fernando Fernando Fernando, Fernando Fithriah, Khaulah Wardhatul Haaris Millah Muhammad Harakat, Risky Raplialdi Hutapea, Vico Metriwan Perluozon Kesuma, Farhan Rizqi Kurnia, Rizal Setiawan Lisdiani, Felin Maulana Yazid Al Annuri Mohamad Fadhian Budiman Muhammad Awaluddin Muhammad Awaluddin, Muhammad Nastassya, Nastassya Nugroho, Hasbi Arbi Prabowo Leksono, Teguh Praeditia, Yoppi Adhi Rahmadini, Ayu Sri Ridwan Purwanadita Rina Djunita Pasaribu Sanusi, Agus Setiawan, As'at Rahmat Shabira, Rafa Maisa Shifa Dhiah Savitri Sisca Eka Fitria Taufan Umbara Taufik Hidayat Vico Metriwan Perluozon Hutapea Witjara, Edi Zharfan Inzaghi