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Ketahanan Pangan dan Tingkat Kesejahteraan Rumah Tangga Di Kabupaten Jeneponto Saiful, Nur Aisyah Qadri
Innovative: Journal Of Social Science Research Vol. 4 No. 1 (2024): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v4i1.8876

Abstract

Penelitian ini bertujuan untuk mengetahui pengaruh pendapatan dan bantuan pemerintah terhadap ketahanan pangan dan tingkat kesejahteraan, serta mengetahui pengaruh ketahanan pangan terhadap tingkat kesejahteraan. Desain penelitian purposive sampling (sengaja) dengan sampel 108 dengan menggunakan kueioner. Data yang dikumpulkan berupa data primer dan data sekunder. Analisis SEM (Struktur Equational Modelling) digunakan untuk melihat pengaruh antar variabel. Hasil penelitian menunjukkan bahwa pendapatan tidak berpengaruh terhadap ketahanan pangan. Berbeda dengan pendapatan berpengaruh terhadap tingkat kesejahteraan dan bantuan pemerintah berpengaruh terhadap ketahanan pangan. Berbeda dengan bantuan pemerintah tidak berpengaruh terhadap tingkat keejahteraan dan variabel ketahanan pangan yang berpengaruh terhadap tingkat kesejahteraan.
The Influence of Social Media Engagement, Customer Experience, and Brand Reputation on Digital Brand Trust of Mobile Banking Users Sri Purwati; Sukma Irdiana; Ade Suhara; Iwan Henri Kusnadi; Rahmat Irawan; Nur Aisyah Qadri Saiful
Indonesian Journal of Innovation Multidisipliner Research Vol. 4 No. 2 (2026): April - Juni
Publisher : Institute of Advanced Knowledge and Science

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.69693/ijim.v4i2.1050

Abstract

The purpose of this research is to examine Effect of Social Media Engagement, Customer Experience and Brand Reputation on Digital Brand Trust of mobile banking customers. The research was conducted quantitatively utilizing a survey method on mobile banking customers by employing purposive sampling methodology. Data collection was done by means of online surveys and data analysis was done using multiple linear regression. Before assessing the hypothesis, validity, reliability and classical assumption tests such as normality, heteroscedasticity and multicollinearity were undertaken. The findings indicated that Social Media Engagement, Customer Experience and Brand Reputation had a favorable and substantial effect on Digital Brand Trust partly and concurrently. The study results show that enhancing customer involvement via social media, great customer experience and strong brand reputation may boost consumer confidence in mobile banking services. The research contributes to the growth of digital marketing and consumer behavior literature theoretically, and the practical implications for the banking sector to increase customer confidence in digital services.