Garuda - Garba Rujukan Digital

Integrating Quality Features into Technology Acceptance Model for Examining the Acceptance of Mobile Payment Go-Pay Djauhari, Medina Juniar; Furqon, Chairul; Sultan, Mokh Adib
The International Journal of Business Review (The Jobs Review) Vol 3, No 1 (2020): The International Journal of Business Review. June 2020
Publisher : Fakultas Pendidikan Ekonomi dan Bisnis

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/tjr.v3i1.22511

Go-Pay was the innovation in Financial Technology offered in efficiency of payment. The main objective of this study was to bring further insights into consumer intentions to use mobile payments Go-Pay it helps improving service quality and increasing user satisfaction of the Go-Jek user. Mobile payment is in a developing stage and consumers are still reluctant and so they hesitate to use mobile payment. Data is collected from Go-Jek user who have used Go-Pay as mobile payment systems in Bandung city. A survey study with the SEM analysis of 200 participants, with four out of six hypothesis are supported. Research results demonstrate that there are significant relationships between service quality and intention to use, there is not significant relationship between perceived ease of use, perceived usefulness to intention to use mobile payment Go-Pay.Â Keyword. Quality Technology Acceptance Model (QTAM); Intention to Use; Structural Equation Model;

Implementation of Blue Ocean Strategy in Facing Business Competition: A Startup Case Study of Lapangbola.Com Hermawan, Adam; Hurriyati, Ratih; Hendrayati, Heny; Sultan, Mokh Adib
Jurnal Manajemen Bisnis Vol 15, No 1: March 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i1.20486

Research aims: This study discusses the specific blue ocean strategy employed by lapangbola.com to emerge successful in the business competition.Design/Methodology/Approach: This study employed a descriptive qualitative methodology, utilizing interviews with relevant individuals (Operations and Marketing managers) from lapangbola.com. The analysis was conducted using the Blue Ocean Strategy, employing a strategy canvas, a four-step framework, and a six-step framework for data gathering.Research findings: A business competition strategy employs a blue ocean strategy approach that originates from business innovation, encompassing product development, operational enhancements, and the utilization of efficient digital marketing channels.Theoretical Contribution/Originality: This research serves as valuable information for decision-makers, particularly in startup firms, seeking to enhance their business growth by adopting a blue ocean strategy approach. The successful implementation of this technique by lapangbola.com, a startup business in the sports industry, further exemplifies its effectiveness.Practitioners/Policy Implications: Startup companies or businesses in the digital industry might employ a blue ocean strategy, characterized by a rigorous, flexible, and inventive approach, to analyze the market and formulate an effective formula for company development.Research Limitations/Implications: The limitations of this research are found in the secondary data (literature studies) used, this is because not many businesses have consciously implemented blue ocean strategy simultaneously using canvas strategies, 4-step frameworks and 6-step frameworks. More in-depth analysis is needed on the implementation of the blue ocean business strategy that will be carried out at each startup.

Cross-Continental Exploration: Comparative Analysis of Three Diverse Business Models Rubini, Rizki Adriansyah; Hendrayati, Hendrayati; Rahman, Fahrul Fauzi; Sultan, Mokh Adib; Surachman, Eka
Jurnal Ilmu Manajemen dan Bisnis Vol 15, No 2 (2024): Jurnal Ilmu Manajemen dan Bisnis. September 2024
Publisher : Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jimb.v15i2.74523

This article analyzes the application of the Business Model Canvas (BMC) in three companies from Indonesia, Romania, and Brazil operating in the food and agriculture sectors. The study uses a descriptive-analytical approach to understand how these companies adjust their strategies to local and global market contexts. Findings indicate that effective customer segmentation, diverse distribution channels, and strategic partnerships are crucial for their success. Additionally, innovation and digital transformation significantly contribute to the resilience and sustainability of these companies. The results provide practical insights for entrepreneurs and policymakers in designing more adaptive and sustainable strategies in dynamic markets.

Green Supply Chain Management Performance Measurement Using the Balanced Scorecard - Analytic Network Process in the Fresh Dairy Industry Furqon, Chairul; Sultan, Mokh Adib; Yuin, Hwang Wu; Hendrayati, Heny; A, Ahmad Paris
Jurnal Manajemen Industri dan Logistik Vol 6, No 2 (2022): page 177- 308
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v6i2.1308

The objective of this study was to obtain an overview of the process and measure the performance of Green Supply Chain Management in the dairy industry in Bandung area, West Java, Indonesia. The method used in this research is the Balanced Scorecard - Analytic Network Process to measure the performance of Green Supply Chain Management. Data was collected through the observation, in-depth interviews, questionnaires, and literature studies. The research findings show that some Key Performance Indicators has not been achieved the target, and must be improved to optimize the overall Green Supply Chain Management. The novelty of this research concerning to the importance of business organizations paying attention on Green Supply Chain Management for the long term. The open market for the domestic fresh milk industry is very vulnerable to threats due to environmental issues. Therefore, the results of this study are expected to be a reference for other business organizations.

Green Supply Chain Management Performance Measurement Using the Balanced Scorecard - Analytic Network Process in the Fresh Dairy Industry Furqon, Chairul; Sultan, Mokh Adib; Yuin, Hwang Wu; Hendrayati, Heny; A, Ahmad Paris
Jurnal Manajemen Industri dan Logistik Vol. 6 No. 2 (2022): page 177- 308
Publisher : Politeknik APP Jakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30988/jmil.v6i2.1308

The objective of this study was to obtain an overview of the process and measure the performance of Green Supply Chain Management in the dairy industry in Bandung area, West Java, Indonesia. The method used in this research is the Balanced Scorecard - Analytic Network Process to measure the performance of Green Supply Chain Management. Data was collected through the observation, in-depth interviews, questionnaires, and literature studies. The research findings show that some Key Performance Indicators has not been achieved the target, and must be improved to optimize the overall Green Supply Chain Management. The novelty of this research concerning to the importance of business organizations paying attention on Green Supply Chain Management for the long term. The open market for the domestic fresh milk industry is very vulnerable to threats due to environmental issues. Therefore, the results of this study are expected to be a reference for other business organizations.

The Role of Humanitarian Logistics, Supply Chain Traceability, On Quality Healthcare: A Systematic Literature Review and Future Research Agenda Akubia, Gilbert Korku; Gaffar, Vanessa; Sultan, Mokh Adib; Andriana, Denny
Journal of Business Management Education (JBME) Vol 9, No 2 (2024)
Publisher : Business Education Program of Universitas Pendidikan Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.17509/jbme.v9i2.72898

This systematic literature review examines the role of humanitarian logistics and supply chain traceability in delivering quality healthcare, especially in disaster management. The literature search was completed on October 31st, 2023, using the PRISMA method. After combining results, 864 papers were selected, followed by 118 screening based on title and abstract to ensure alignment with review objectives and performance measurement scope. It highlights the importance of timely and efficient responses during crises, focusing on the integration of supply chain traceability systems, technological advancements, and stakeholder collaboration. The review identifies challenges and opportunities, offers insights into best practices, and addresses ethical considerations. The findings aim to inform policymakers and organizations, providing a comprehensive understanding of how the intersection of humanitarian logistics and supply chain traceability enhances healthcare services' resilience and effectiveness in disaster-prone regions. In response to global challenges, this systematic literature review investigates the relationship between humanitarian logistics, supply chain traceability, and quality healthcare. It highlights the significance of supply chain traceability in improving transparency, accountability, and service quality. The review also looks at technological enablers like blockchain, RFID, and IoT, emphasizing stakeholder collaboration for optimal disaster response.

Implementation of Blue Ocean Strategy in Facing Business Competition: A Startup Case Study of Lapangbola.Com Hermawan, Adam; Hurriyati, Ratih; Hendrayati, Heny; Sultan, Mokh Adib
Jurnal Manajemen Bisnis Vol. 15 No. 1: March 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i1.20486

Research aims: This study discusses the specific blue ocean strategy employed by lapangbola.com to emerge successful in the business competition.Design/Methodology/Approach: This study employed a descriptive qualitative methodology, utilizing interviews with relevant individuals (Operations and Marketing managers) from lapangbola.com. The analysis was conducted using the Blue Ocean Strategy, employing a strategy canvas, a four-step framework, and a six-step framework for data gathering.Research findings: A business competition strategy employs a blue ocean strategy approach that originates from business innovation, encompassing product development, operational enhancements, and the utilization of efficient digital marketing channels.Theoretical Contribution/Originality: This research serves as valuable information for decision-makers, particularly in startup firms, seeking to enhance their business growth by adopting a blue ocean strategy approach. The successful implementation of this technique by lapangbola.com, a startup business in the sports industry, further exemplifies its effectiveness.Practitioners/Policy Implications: Startup companies or businesses in the digital industry might employ a blue ocean strategy, characterized by a rigorous, flexible, and inventive approach, to analyze the market and formulate an effective formula for company development.Research Limitations/Implications: The limitations of this research are found in the secondary data (literature studies) used, this is because not many businesses have consciously implemented blue ocean strategy simultaneously using canvas strategies, 4-step frameworks and 6-step frameworks. More in-depth analysis is needed on the implementation of the blue ocean business strategy that will be carried out at each startup.

Positive vs. Negative E-WOM: Understanding the More Significant Role in Mediating E-Commerce Quality on Online Impulse Buying Arissaputra, Rivaldi; Sultan, Mokh Adib; Hurriyati, Ratih; Gaffar, Vanessa; Asmara, Maisa Azizah; Sentika, Sarah
Jurnal Aplikasi Manajemen Vol. 22 No. 2 (2024)
Publisher : Universitas Brawijaya, Indonesia

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.21776/ub.jam.2024.022.02.11

Electronic Word-of-Mouth (e-WOM) can convey product information about ratings, desires, requests and experiences. Therefore, it plays an important role in influencing purchases. This study aims to identify e-commerce quality, positive e-WOM and negative e-WOM on online impulse buying. E-commerce users sometimes act impulsively in purchasing after seeing some responses contained in e-WOM as information about the products. Positive product responses are not enough to convince e-commerce users to act impulsively, considering negative product responses is also an essential consideration for e-commerce users. This research uses a quantitative approach using a survey method of 315 respondents sampled from the population of e-commerce users in West Java, which was processed using smartPLS. This study found that e-commerce quality directly impacts online impulse buying, positive e-WOM, and negative e-WOM. Positive e-WOM does not directly impact online impulse buying, while negative e-WOM does. Another result shows that negative e-WOM successfully mediates the relationship between e-commerce quality and online impulse buying, while positive e-WOM fails to moderate the relationship between e-commerce quality and online impulse buying. This research contributes to e-commerce and consumer behaviour knowledge, serving as a reference for scholars by exploring how e-commerce quality relates to online impulse buying through positive and negative e-WOM among e-commerce users.

Peningkatan Literasi Proses Bisnis Pada Kelompok Tani Kopi Buntis Dalam Rangka Penciptaan Keberlanjutan Sultan, Mokh Adib; Furqon, Chairul; Wijaya, Fanji; Surachman, Eka
Aksiologiya: Jurnal Pengabdian Kepada Masyarakat Vol 5 No 3 (2021): Agustus
Publisher : Universitas Muhammadiyah Surabaya

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.30651/aks.v5i3.6512

Kopi saat ini merupakan salah satu komoditas unggulan pertanian yang mempunyai kontribusi yang cukup nyata dalam perekonomian Indonesia, yaitu sebagai penghasil devisa, sumber pendapatan petani, penghasil bahan baku industri, penciptaan lapangan kerja dan pengembangan wilayah. Namun untuk menciptakan industri kopi yang berkualitas baik dan berkelanjutan, diperlukan upaya literasi kepada petani kopi. Petani yang membutuhkan literasi industri kopi diantaranya yaitu kelompok petani kopi buntis. Kegiatan pengabdian ini bertujuan untuk memberikan pemahaman akan pentingnya bisnis kopi yang berkelanjutan. Metode yang digunakan yaitu pendekatan literasi Triple Layered Business Model Canvas. Hasil pengabdiannya menunjukkan bahwa pemahaman petani akan pentingnya menjaga keberlanjutan bisnis kopinya agar tingkat ekonomi petani tetap terjaga.Kata Kunci: : bisnis model kanvas, literasi, kopi.Â Improving Business Process Literacy at Buntis Coffee Farmer Groups in the Context of Creating SustainabilityABSTRACTCoffee is currently one of the leading agricultural commodities that have a significant contribution to the Indonesian economy, namely as a foreign exchange earner, a source of income for farmers, a producer of industrial raw materials, job creation and regional development. However, to create a coffee industry that is of good quality and sustainable, it requires literacy efforts for coffee farmers. Farmers who need coffee industry literacy include the Buntis coffee farmer group. This service activity aims to provide an understanding of the importance of a sustainable coffee business. The method used is the Triple Layered Business Model Canvas literacy approach. The results of his dedication show that farmers' understanding of the importance of maintaining the sustainability of their coffee business so that the economic level of farmers is maintained.Keywords:business model canvas, literacy, coffee.

Analysis of Business Development In Laptopin.Id Store Through The Triple Layered Business Model Canvas Approach Istiqomah, Chairunnisa; Hendrayati, Heny; Sultan, Mokh Adib
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 5 No 2 (2023): Vol 5 No 2 (2023): Business Innovation and Entrepreneurship Journal (May)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/biej.v5i2.657

Digitalization forces people to be able to utilize technology in their daily activities. Laptops are a supporting tool for doing work to learning. The used laptop business is booming with prices that are much cheaper than new laptops. With intense competition, a business model is needed so that the business can continue to survive and develop. The purpose of this research is to project the Laptop in business model which will produce the best strategy for decision-making considerations in the context of developing an ongoing business using the Triple Layered Business Model Canvas. The method used in this research is a descriptive method with a case study approach. The steps taken are (1) SWOT Analysis Formulation, (2) Triple Layered Business Model Canvas Strategy Formulation, and (3) PMIA Method. Where this research finds that businesses are in a growth and build position through an integrative strategy by working on the B2B market, in mapping the business model 3 aspects can help Laptop in to create business value, namely (1) economic aspects, by creating consumer forums to create loyal consumers (2) environmental aspects, processing electronic waste through third parties and (3) social aspects, providing opportunities for persons with disabilities to become part of the shop employees. Decision-making on the TLBMC Laptop in elements using the PMIA (Plus Minus Implication Analysis) method gives a total PMIA score sequentially from largest to smallest, namely the economic layer +39, the environmental layer +33, and the social layer +29. These results indicate that the current decision-making in Laptop in business development is appropriate and feasible to continue.

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