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Analysis of Business Development In Laptopin.Id Store Through The Triple Layered Business Model Canvas Approach Istiqomah, Chairunnisa; Hendrayati, Heny; Sultan, Mokh Adib
Jurnal Inovasi Bisnis dan Kewirausahaan Vol 5 No 2 (2023): Vol 5 No 2 (2023): Business Innovation and Entrepreneurship Journal (May)
Publisher : Entrepreneurship Faculty, Universitas Garut

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35899/biej.v5i2.657

Abstract

Digitalization forces people to be able to utilize technology in their daily activities. Laptops are a supporting tool for doing work to learning. The used laptop business is booming with prices that are much cheaper than new laptops. With intense competition, a business model is needed so that the business can continue to survive and develop. The purpose of this research is to project the Laptop in business model which will produce the best strategy for decision-making considerations in the context of developing an ongoing business using the Triple Layered Business Model Canvas. The method used in this research is a descriptive method with a case study approach. The steps taken are (1) SWOT Analysis Formulation, (2) Triple Layered Business Model Canvas Strategy Formulation, and (3) PMIA Method. Where this research finds that businesses are in a growth and build position through an integrative strategy by working on the B2B market, in mapping the business model 3 aspects can help Laptop in to create business value, namely (1) economic aspects, by creating consumer forums to create loyal consumers (2) environmental aspects, processing electronic waste through third parties and (3) social aspects, providing opportunities for persons with disabilities to become part of the shop employees. Decision-making on the TLBMC Laptop in elements using the PMIA (Plus Minus Implication Analysis) method gives a total PMIA score sequentially from largest to smallest, namely the economic layer +39, the environmental layer +33, and the social layer +29. These results indicate that the current decision-making in Laptop in business development is appropriate and feasible to continue.
Promosi Wisata Gastronomi: Keunikan Daya Tarik Kuliner dan Cerita di Baliknya Nurwitasari, Ayu; Gaffar, Vanessa; Wibowo, Lili Adi; Sultan, Mokh Adib
Society Vol 12 No 2 (2024): Society
Publisher : Laboratorium Rekayasa Sosial, Jurusan Sosiologi, FISIP Universitas Bangka Belitung

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33019/society.v12i2.758

Abstract

This study aims to identify and analyze the critical success factors for promoting gastronomic tourism, focusing on the role of local culinary attractions and the compelling power of storytelling. A systematic literature review was conducted, utilizing databases such as Google Scholar to gather relevant publications from 2020 to 2022. Key terms like “gastronomy,” “tourism,” and “promotion” guided the search, and only high-quality articles published in reputable journals were included, resulting in twenty selected publications for analysis. The findings reveal that tourism-related factors are the most frequently mentioned in the literature, highlighting their significance in shaping the overall gastronomic tourism experience. Additionally, local cuisine and destination image were identified as crucial elements, emphasizing the need for a holistic approach to promotion strategies. This approach should integrate various aspects, including food, destination appeal, and positive imagery, to create compelling and memorable tourism experiences. The study concludes that an effective gastronomic tourism promotion strategy must integrate these critical success factors, with storytelling playing a key role in connecting tourists to a destination’s cultural and culinary heritage. This research contributes to the literature by comprehensively analyzing the essential elements in promoting gastronomic tourism. It offers insights for developing strategies that promote gastronomic tourism, preserve cultural heritage, support local economies, and create a deeper connection between tourists and their destinations.
The Effects of IoT on Sustainable Logistics Management Practices and Sustainability Performance in the Manufacturing Sector: A Comparative Study of Ghana and Indonesi Akubia, Gilbert Korku; Gaffar, Vanessa; Sultan, Mokh Adib; Andriana, Denny
Khazanah Sosial Vol. 6 No. 3 (2024): Khazanah Sosial
Publisher : UIN Sunan Gunung Djati

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.15575/ks.v6i3.38197

Abstract

This study examines the impact of sustainable logistics practices—green transportation, waste management, energy efficiency, and sustainable packaging—on sustainability performance in the manufacturing sectors of Ghana and Indonesia, with a focus on the moderating role of Internet of Things (IoT) development. The research highlights the importance of both internal resources and external factors in achieving sustainability goals. Using a quantitative approach and a descriptive survey design, data were collected from 374 manufacturing firms in Ghana and 379 in Indonesia. The study employed a structured questionnaire and applied Ordinary Least Squares (OLS) regression to analyze the relationship between sustainable logistics practices, IoT growth, and sustainability performance. Sustainable logistics practices positively influence sustainability performance, with IoT moderating this relationship. Firms in Indonesia demonstrated higher performance due to advanced IoT infrastructure, while Ghana showed limitations due to less developed technological infrastructure. The findings emphasize the need for investment in IoT infrastructure to enhance the effectiveness of sustainable logistics practices, particularly in developing countries. The study contributes new insights into the moderating role of IoT in sustainability and offers practical guidance for policymakers and businesses. This study provides a novel cross-country perspective on how IoT development influences the effectiveness of sustainable logistics practices in emerging economies, bridging gaps in the existing literature on technology-driven sustainability strategies.
Analyzing Contractor Business Strategies Using Environmental Factors Analysis Summary (EFAS) and Internal Factors Analysis Summary (IFAS): A Case Study of Citacipta Project Mubarok, Ramdhan Faizal; Hendrayati, Heny; Sultan, Mokh Adib
Dinasti International Journal of Economics, Finance & Accounting Vol. 6 No. 6 (2026): Dinasti International Journal of Economics, Finance & Accounting (January - Feb
Publisher : Dinasti Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.38035/dijefa.v6i6.5568

Abstract

This study aims to analyze contractor business strategies using the Environmental Factors Analysis Summary (EFAS) and Internal Factors Analysis Summary (IFAS) approaches. A case study was conducted on Citacipta Project, a construction sector contractor. Data were collected through surveys and in-depth interviews with the company's management to understand the external and internal factors influencing organizational performance. The analysis results indicate that the EFAS and IFAS approaches effectively identify strategic factors impacting the company's performance. EFAS facilitates the categorization and evaluation of opportunities and threats from the external environment, while IFAS enables the company to analyze its internal strengths and weaknesses. By leveraging both analyses, Citacipta Project can formulate adaptive strategies to address the challenges of a dynamic market. Overall, this research provides insights into how an integrated approach can be applied by contractors to enhance competitiveness amidst the increasingly complex construction industry. These findings contribute to the development of more adaptive business strategies within the construction sector.
Implementation of Blue Ocean Strategy in Facing Business Competition: A Startup Case Study of Lapangbola.Com Hermawan, Adam; Hurriyati, Ratih; Hendrayati, Heny; Sultan, Mokh Adib
Jurnal Manajemen Bisnis Vol. 15 No. 1: March 2024
Publisher : Universitas Muhammadiyah Yogyakarta

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.18196/mb.v15i1.20486

Abstract

Research aims: This study discusses the specific blue ocean strategy employed by lapangbola.com to emerge successful in the business competition.Design/Methodology/Approach: This study employed a descriptive qualitative methodology, utilizing interviews with relevant individuals (Operations and Marketing managers) from lapangbola.com. The analysis was conducted using the Blue Ocean Strategy, employing a strategy canvas, a four-step framework, and a six-step framework for data gathering.Research findings: A business competition strategy employs a blue ocean strategy approach that originates from business innovation, encompassing product development, operational enhancements, and the utilization of efficient digital marketing channels.Theoretical Contribution/Originality: This research serves as valuable information for decision-makers, particularly in startup firms, seeking to enhance their business growth by adopting a blue ocean strategy approach. The successful implementation of this technique by lapangbola.com, a startup business in the sports industry, further exemplifies its effectiveness.Practitioners/Policy Implications: Startup companies or businesses in the digital industry might employ a blue ocean strategy, characterized by a rigorous, flexible, and inventive approach, to analyze the market and formulate an effective formula for company development.Research Limitations/Implications: The limitations of this research are found in the secondary data (literature studies) used, this is because not many businesses have consciously implemented blue ocean strategy simultaneously using canvas strategies, 4-step frameworks and 6-step frameworks. More in-depth analysis is needed on the implementation of the blue ocean business strategy that will be carried out at each startup.
Big Data Analytics Capabilities, Strategic Agility, and Firm Performance: A Systematic Literature Review Haryanto, Tri; Hurriyati, Ratih; Sultan, Mokh Adib
Jurnal Locus Penelitian dan Pengabdian Vol. 5 No. 3 (2026): JURNAL LOCUS: Penelitian dan Pengabdian
Publisher : Riviera Publishing

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.58344/locus.v5i3.5119

Abstract

Background: In the era of digital transformation, Big Data Analytics Capabilities (BDAC) have emerged as critical drivers of firm performance. However, the mechanisms through which BDAC translates into sustainable competitive advantage particularly the mediating roles of strategic agility, entrepreneurial innovation, and organizational learning remain underexplored. Objective: This systematic literature review aims to synthesize and analyze the interrelationships among BDAC, strategic agility, entrepreneurial innovation, organizational learning, and firm performance within multinational corporations (MNCs), with a specific focus on emerging markets. Methods: Drawing on the Dynamic Capabilities View (DCV), this review follows PRISMA guidelines and synthesizes findings from 42 peer-reviewed articles published between 2019 and 2025, sourced from Scopus, Web of Science, and Google Scholar. A thematic analysis was conducted to identify key patterns, mediating mechanisms, and contextual factors. Results: The findings reveal that BDAC functions as a dynamic capability that enables sensing, seizing, and transforming processes. Strategic agility serves as both a direct and indirect driver of performance, mediated by entrepreneurial innovation and organizational learning. Contextual factors such as market dynamism, organizational culture, and digital infrastructure significantly moderate these relationships. The review identifies that BDAC-driven agility is particularly impactful in volatile emerging markets. Conclusion and Implications: This review contributes to theory by positioning BDAC as a strategic enabler within the DCV framework and clarifying the micro-foundations linking analytics to performance. Practically, it offers guidance for managers in emerging-market MNCs to cultivate data-driven, agile cultures and align analytics initiatives with strategic goals. Future research should employ longitudinal and cross-industry designs to strengthen causal inference and explore underexamined moderators