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All Journal Jurnal Kebijakan Publik Jurnal Administrasi Publik Jurnal Pendidikan dan Konseling Journal of Social and Policy Issues Jurnal Pengabdian Masyarakat (ABDIRA) Journal Of Human And Education (JAHE) Journal of Management Analytical and Solution Mamangan Social Science Journal Histeria: Jurnal Ilmiah Sosial dan Humaniora Innovative: Journal Of Social Science Research Journal of Innovative and Creativity Jurnal Penelitian dan Pengkajian Ilmiah Journal Of Management Analytical and Solution (JoMAS)
Franklin Asido Rossevelt
Jurusan Administrasi Publik, Fakultas Ilmu Administrasi, Universitas Brawijaya, Malang
Religion Aerospace Engineering Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Nursing Public Health Social Sciences Other

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Strategi Dinas Kesehatan Pengendalian Penduduk Dan Keluarga Berencana Dalam Menurunkan Angka Kelahiran Di Kabupaten Humbang Hasundutan Simanullang, Putri K; Rossevelt, Franklin Asido
Innovative: Journal Of Social Science Research Vol. 5 No. 4 (2025): Innovative: Journal Of Social Science Research
Publisher : Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/innovative.v5i4.20550

Abstract

Tingginya angka kelahiran di Kabupaten Humbang Hasundutan dengan TFR 3,17 menunjukkan bahwa strategi Dinas Kesehatan PPKB belum sepenuhnya efektif. Penelitian ini bertujuan menganalisis strategi yang diterapkan dalam menurunkan angka kelahiran menggunakan pendekatan kualitatif. Analisis mengacu pada teori Koteen dalam Salusu (2004) yang mencakup empat strategi: organisasi, program, pendukung sumber daya, dan kelembagaan. Hasil menunjukkan bahwa strategi organisasi dilakukan melalui perluasan layanan dan kemitraan lintas sektor; strategi program melalui distribusi alat kontrasepsi, layanan gratis, dan penyuluhan; strategi pendukung dengan pemanfaatan dana BOKB, PLKB, dan sarana; serta strategi kelembagaan melalui kerja sama dengan BKKBN dan instansi terkait. Strategi tergolong komprehensif dan adaptif, namun pelaksanaannya masih terkendala anggaran, fasilitas, dan rendahnya kesadaran Masyarakat.
Pengaruh Kualitas Layanan BPJS Kesehatan terhadap Tingkat Kepuasan Pengguna Layanan Kesehatan Khususnya pada Pelayanan Rujukan di Kota Medan Pakpahan, Iyusarah; Rossevelt, Franklin Asido; Aisyah, Dara; Azzahra, Syahirah; Munthe, Jane Bortana Br; Sitompul, Graciela Ulina; Prayoga, Muhammad Alvin
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 2 No. 12 (2025): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Desember 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/cendekia.v2i12.2003

Abstract

Referral services under BPJS Health in Medan City continue  to encounter issues such as delays, mismatched facilities, and limited empathy from healthcare personnel, contributing to rising public dissatisfaction. This study aims to analyze the influence of BPJS Health service quality on user satisfaction in referral services in Medan City. A quantitative approach was employed through questionnaire distribution to BPJS participants who had accessed referral services, with validity and reliability testing conducted on the instrument. Data were analyzed using correlation tests and simple and multiple linear regressions to determine the relationships and effects among variables. The results show that both service quality and referral process quality have strong and significant impacts on user satisfaction. Responsive service, clear procedures, timeliness, and effective coordination between healthcare facilities were found to enhance participants’ perceptions of service quality. The study concludes that improving service quality particularly within referral mechanisms is essential for increasing user satisfaction and improving the effectiveness of healthcare delivery in Medan City.
Analisis Tingkat Kepuasan Masyarakat terhadap  Sistem Pelayanan Pengangkutan Sampah di Jalan Berdikari, Kelurahan Padang Bulan, Kecamatan Medan Baru Ginting, Dora Karyati Br; Rossevelt, Franklin Asido; Aisyah, Dara; Mariani, Dinda; Silitonga, Chelsea Rahmadhani; Lubis, Najwa Rahmadani
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 2 No. 12 (2025): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Desember 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/cendekia.v2i12.2012

Abstract

This study aims to analyze the level of community satisfaction with the waste collection service on Berdikari Street, Padang Bulan Village, Medan Baru District, Medan City, and to examine the influence of service quality (SERVQUAL dimensions) on that satisfaction. The research uses a descriptive quantitative approach with a survey method. Data were collected via questionnaires from local residents, covering service quality indicators across five SERVQUAL dimensions (tangibles, reliability, responsiveness, assurance, and empathy). Data analysis was conducted by calculating a Community Satisfaction Index (CSI) and performing a Pearson correlation test to assess the relationship between service quality and satisfaction. The results show that the community’s satisfaction level falls into the “satisfied” category with a CSI value of around 78.5%. However, two service dimensions  reliability and responsiveness scored lower than the others, indicating the need for improvements in collection schedule punctuality and speed of response to complaints. The statistical analysis confirms a significant positive relationship between service quality and community satisfaction. In conclusion, the better the perceived quality of the waste collection service, the higher the community’s satisfaction; thus, improvements in reliability and responsiveness are recommended to further enhance resident satisfaction.
Pengaruh Digital Marketing sebagai Sarana Penjualan terhadap Tingkat Kinerja Pemasaran: Pedagang Kaki Lima di Sepanjang Pintu 1-4 Universitas Sumatera Utara Siahaan, Nazwa Adam’s; Rossevelt, Franklin Asido; Aisyah, Dara; Panjaitan, Irna Dela Yunitha; Panjaitan, Engzellyski; Hutauruk, Onida; Jannah, Mifthahul
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 2 No. 12 (2025): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Desember 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/cendekia.v2i12.2052

Abstract

This study aims to analyze the influence of digital marketing as a sales tool on the marketing performance of street vendors (PKL) along Gates 1–4 of the University of North Sumatra. The background of the study is based on the increasing use of social media, especially Instagram, as a promotional and marketing communication tool in the informal sector. The study used a quantitative approach with a non-probability sampling technique, and data collection through a five-point Likert scale questionnaire. The results of the validity and reliability tests showed that the research instrument met the eligibility criteria, although one item in the digital marketing utilization variable was declared invalid. Correlation analysis showed a strong positive relationship between variables, while the results of multiple linear regression proved that digital marketing (X1) and its utilization through Instagram (X2) had a significant effect on marketing performance (Y), both partially and simultaneously. The coefficient of determination (R² = 0.819) indicated that 81.9% of the variation in marketing performance was explained by the two independent variables. These findings confirm that the existence of digital accounts and active content management through Instagram play an important role in increasing business visibility, attracting customers, and encouraging increased sales of street vendors in the area. Thus, digital marketing is a relevant and effective strategy in strengthening the competitiveness of small businesses in the digital era.
Analisis Tingkat Kepuasan Mahasiswa FISIP USU terhadap Penggunaan QRIS Pada UKM di Sekitar USU Mahdiya, Shakila Aulia; Rossevelt, Franklin Asido; Aisyah, Dara; Siregar, Theresia Rani Miranda; Hutabarat, Sepania Margareta; Siringoringo, Lody Chrisandi Irwanto; Silaen, Priskila Eunike Avelia
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 2 No. 12 (2025): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Desember 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/cendekia.v2i12.2056

Abstract

This study aims to assess the extent to which the use of the Indonesian Standard Quick Response Code (QRIS) affects the satisfaction of FISIP University of North Sumatra students in conducting transactions at SMEs around the campus. The method used is a descriptive-associative quantitative approach with data collection through questionnaires, observation, and documentation. A total of 30 respondents were selected using purposive sampling. All instruments were declared valid and reliable based on the results of the tests conducted. The analysis showed a very strong relationship between the use of QRIS and student satisfaction, with a correlation coefficient of 0.888 and an R Square value of 0.788. A simple linear regression test also proved that the use of QRIS had a significant effect on student satisfaction (p < 0.001). These results confirm that the factors of convenience, speed, security, and comfort offered by QRIS significantly increase student satisfaction in transactions at SMEs around USU.
Analisis Pengaruh Strategi Penempatan Lokasi Pedagang Kaki Lima terhadap Tingkat Omset Penjualan di Area USU (Pintu 1 - Pintu 4) Nainggolan, Sonia Cleophani; Rossevelt, Franklin Asido; Aisyah, Dara; Simanullang, Oktavia Immanuella; Putri, Siti Aisyah Riani; Hasibuan, Cindy Triana; Hafizh, Harits Tio
CENDEKIA : Jurnal Penelitian dan Pengkajian Ilmiah Vol. 2 No. 12 (2025): CENDEKIA : Jurnal Penelitian Dan Pengkajian Ilmiah, Desember 2025
Publisher : Lembaga Pendidikan dan Penelitian Manggala Institute

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.62335/cendekia.v2i12.2062

Abstract

The informal sector, particularly street vendors, plays a strategic role in urban economies by providing employment opportunities and affordable goods and services. One of the key determinants of street vendors’ economic performance is business location strategy. This study aims to analyze the effect of location placement strategy on the sales turnover of street vendors in the Universitas Sumatera Utara (USU) area, specifically at Gate 1 to Gate 4. This study employs a quantitative approach using a survey method. Data were collected through a five-point Likert-scale questionnaire measuring location strategy dimensions—accessibility, visibility, proximity to pedestrian flows, vendor clustering, and supporting facilities—as well as sales turnover. Data analysis was conducted using validity and reliability tests, Pearson correlation, and multiple linear regression with SPSS software. The results indicate that all research instruments are valid and reliable. Simultaneously, location placement strategy has a positive and significant effect on sales turnover. Partially, all location dimensions significantly influence sales turnover, with supporting facilities and spatial arrangement emerging as the most dominant factor. These findings highlight the critical role of spatial and environmental factors in enhancing the economic performance of street vendors in campus areas.
Pengembangan Destinasi Wisata Pantai Mangrove Paluh Merbabu Dalam Meningkatkan Pendapatan Masyarakat Di Desa Tanjung Rejo Kabupaten Deli Serdang Fanny Putri Irsan; Franklin Asido Rossevelt
Journal of Innovative and Creativity Vol. 5 No. 3 (2025)
Publisher : Fakultas Ilmu Pendidikan Universitas Pahlawan Tuanku Tambusai

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31004/joecy.v5i3.4042

Abstract

Pengembangan Pantai Mangrove di Desa Tanjung Rejo, Kabupaten Deli Serdang, merupakan potensi wisata alam yang menawarkan ekosistem mangrove, panorama pantai, serta produk UMKM masyarakat. Namun, destinasi ini masih menghadapi kendala seperti akses jalan yang rusak, fasilitas wisata yang terbatas, dan promosi yang minim. Penelitian ini bertujuan untuk menganalisis sejauh mana pengembangan Pantai Mangrove berkontribusi terhadap peningkatan pendapatan masyarakat serta hambatan yang dihadapi. Penelitian menggunakan metode kualitatif deskriptif dengan teknik pengumpulan data melalui observasi, wawancara mendalam, studi kepustakaan, dan dokumentasi. Informan penelitian meliputi kepala desa, pengelola wisata, pelaku UMKM, dan wisatawan. Hasil penelitian menunjukkan bahwa meskipun pengembangan wisata telah meningkatkan pendapatan masyarakat melalui UMKM berbasis mangrove, aspek fasilitas dan aksesibilitas masih perlu dibenahi. Promosi digital serta kolaborasi antara pemerintah, masyarakat, dan swasta dinilai penting untuk memperkuat daya tarik wisata. Kesimpulannya, Pantai Mangrove berpotensi besar meningkatkan kesejahteraan masyarakat jika dikelola secara berkelanjutan.
Effectiveness Corporate Social Responsibility Program in Distribution of Assistance Funds Tiwi, Sirni Dia; Rossevelt, Franklin Asido
Jurnal Kebijakan Publik Vol 16, No 4 (2025)
Publisher : Fakultas Ilmu Sosial dan Ilmu Politik Universitas Riau

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.31258/jkp.v16i3.8859

Abstract

PTPN IV (Perkebunan Nusantara IV) is one of the companies that implements a Corporate Social Responsibility (CSR) program through the Partnership and Community Development Program (PKBL). In this study, the researcher focuses on the community development program of PTPN IV, specifically District II Berangir, which faces several obstacles such as a lack of socialization about the program, a rather complex program submission process, and funds received that do not match the funding requested in the proposal. This research aims to explain in detail the extent of the programs carried out by the District II Berangir Office, in order to assess the effectiveness of these programs on the communities surrounding the area. Practically, this research aims to provide contributions to PTPN IV as consideration in the implementation of CSR. The assessment indicators used by the researchers are based on Sutrisno's (2007) perspective, namely (1) understanding of the program, (2) targeting accuracy, (3) achievement of objectives, and (4) real change. This research employs a qualitative method with a descriptive approach. The results indicate that PTPN IV District II Berangir has effectively implemented the CSR program, as the programs implemented are running properly and in accordance with the needs of the community. However, there are still several challenges in its implementation, such as the complex process of applying for assistance, limited budget allocation which prevents reaching all target groups, and the company's limitations in monitoring the programs.
Co-Authors Achmad Noerkhaerin Putra Agnes Yohana Silalahi Aldri Frinaldi Anggia, Yola Anhar, Utari Amilia Azzahra, Syahirah Dara Aisyah Dewi Ratna Sari Dilpra Amartia Edy Syahputra Harahap Elsya Sonia Fajar Siddik Fanny Putri Irsan Geby Theresia Ginting, Dora Karyati Br Ginting, Simson Hafizh, Harits Tio Hamdi Hamdi Hamdi Hamdi Hannah Selly Melinda Sagala Hasibuan, Cindy Triana Hasibuan, Nazlia Rahmidiani Helmi, Hamdi Hermawan, Daniel Hutabarat, Sepania Margareta Hutauruk, Onida Indri E Y Napitupulu Lubis, Muhammad Arif Lubis, Najwa Rahmadani Lumbanraja, Pendawa Lima M. Syafii Mahdiya, Shakila Aulia Manik, Putri Chasea Mariani, Dinda Mifthahul Jannah Munthe, Jane Bortana Br Mutia Febriana Nainggolan, Sonia Cleophani Nosa, Ica Perbina Seri Pakpahan, Iyusarah Panjaitan, Engzellyski Panjaitan, Irna Dela Yunitha Pratama, Rahmadiansyah Prayoga, Muhammad Alvin Putri Nurul Afifah Bangun Putri, Siti Aisyah Riani Salim, Dwi Purbowanti Siahaan, Nazwa Adam’s Sihotang, Desjantri Silaen, Priskila Eunike Avelia Silalahi, Elvina Silitonga, Chelsea Rahmadhani Simanullang, Oktavia Immanuella Simanullang, Putri K Simson Ginting Siregar, Theresia Rani Miranda Siringoringo, Lody Chrisandi Irwanto Sitompul, Graciela Ulina Syafii, M. Tiwi, Sirni Dia Trimurni, Februati Wilson Albiner Zahwa Alya Azzahra Nst