Hana Afifah, Hana
Laboratorium Riset Akustik (iARG) Jurusan Fisika, Fakultas Matematika dan Ilmu Pengetahuan Alam, Universitas Sebelas Maret (UNS), Jl. Ir. Sutami 36A Kentingan, Surakarta 57126

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The Relationship of 4Ps Marketing Mix to the Satisfaction of Baturraden Local Tourists Afifah, Hana; Hasibuan, Reza Rahmadi
Jurnal Ekonomi Manajemen Vol 8, No 2 (2022): November 2022
Publisher : Program Studi Manajemen Fakultas Ekonomi Universitas Siliwangi

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.37058/jem.v8i2.5162

Abstract

The aim of this study is to examine the relationship of 4P’s marketing mix which consists of Product, Price, Place, and Promotion as independent variables to the satisfaction of Baturraden local tourists as dependent variable. The quantitative method approach is implemented in this study which focused on Banyumas local tourists who have visited Lokawisata Baturraden. The sample size was calculated using Taro Yamane formula with the population based on the BPS data of Baturraden visitors in 2018, and the results obtained was 100 respondents. Five Likert Scale questioners were distributed to collect the data and Multiple Linier Regressions was employed for the analysis. The result showed that the variable Place has a significant effect to the Baturraden local tourists’ satisfaction with coefficient regression around 0.281 (28.1 percent), follows by Product with coefficient regression around 0.185 (18.5 percent). Meanwhile, other two variables such as price and promotion have no effects to the Baturraden local tourists’ satisfaction
Literasi Matematis: Analisa Kemampuan Siswa berdasarkan Self-Concept Afifah, Hana; Yuniati, Suci; Kurniati, Annisah; Rahmi, Depriwana
Kognitif: Jurnal Riset HOTS Pendidikan Matematika Vol. 4 No. 2 (2024): Juli -Desember 2024
Publisher : Education and Talent Development Center Indonesia (ETDC Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/kognitif.v4i1.1384

Abstract

Penelitian ini bertujuan untuk mendeskripsikan kemampuan literasi matematis siswa berdasarkan self-concept pada materi sistem persamaan linear dua variabel (SPLDV). Jenis penelitian dalam penelitian ini adalah penelitian kualitatif dengan metode deskriptif dan menggunakan desain studi kasus. Subjek penelitian berjumlah 5 orang dari 21 siswa kelas VIII SMP Telekomunikasi Pekanbaru. Teknik pengumpulan data menggunakan angket self-concept, tes kemampuan literasi matematis, dan wawancara. Adapun instrumen yang digunakan adalah angket self-concept, soal tes kemampuan literasi dan pedoman wawancara. Analisis data melalui 3 tahapan yaitu reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa: (1) siswa self-concept tinggi menggunakan metode eliminasi-eliminasi dalam menyelesaikan soal kemampuan literasi matematis; dan (2) siswa self-concept sedang dan rendah menggunakan metode eliminasi-eliminasi dan eliminasi-substitusi menyelesaikan soal kemampuan literasi matematis.
Analysis of Phonological Errors in Fruit Buyers at Karangpucung Market Renovriska, Melia Dwi; Darmawan, Almas Rifqi; Afifah, Hana
Journal of Language, Literature and Teaching Vol 6, No 1 (2024): April - July 2024
Publisher : Journal of Language, Literature and Teaching

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.35529/jllte.v6i1.24-35

Abstract

The main purpose of this study is to investigate mistakes in phonology. Phonology is the aspect of language concerned with the sound system that is produced by human speech organs. Mistakes in phonology take place when words spoken by the speaking tools do not correspond to their intended pronunciation, thus affecting the diversity of oral and written forms of a language. Specific errors encompass phoneme deletion and addition. Therefore, there is a necessity for error analysis in language so as to recognize and assess them for useful teaching and learning techniques in schools. The data used in this research consists of errors made at the phonological level which were observed among fruit buyers at Karangpucung market while source data refers to utterances made by these participants in this market. Consequently, this study employs a qualitative descriptive design, listening to conversations containing phonological errors using note-taking to record these language errors at the said level.Keywords: Language, Phonology, Error Analysis
STRATEGI PROMOSI UNIVERSITAS UNTUK MENARIK PERHATIAN CALON MAHASISWA Afifah, Hana
DFAME Digital Financial Accounting Management Economics Journal Vol 2 No 1 (2024): FEBRUARI
Publisher : Awatara Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.61434/dfame.v2i1.149

Abstract

This research aimed to examine the impact of the university's promotional strategy on the enrollment of potential students. The study utilized one-on-one semi-structured interviews with current university students in the Purbalingga area as participants. The number of participants was determined by saturation, and the collected data were transcribed verbatim. The interviews were then analyzed using ATLAS.ti to identify emerging themes. The findings revealed that the most effective promotional strategies for attracting students included printed brochures and Instagram pages, coupled with personal messaging via WhatsApp and direct messages on Instagram. The study suggests that today's university target consumers, Generation Z, appreciate both digital and traditional advertising, as long as it provides clear information, has an aesthetically pleasing design, and offers personal interaction, creating a sense of real engagement without the need to visit the campus.
Literasi Matematis: Analisa Kemampuan Siswa berdasarkan Self-Concept Afifah, Hana; Yuniati, Suci; Kurniati, Annisah; Rahmi, Depriwana
Kognitif: Jurnal Riset HOTS Pendidikan Matematika Vol. 4 No. 2 (2024): April - June 2024
Publisher : Education and Talent Development Center Indonesia (ETDC Indonesia)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.51574/kognitif.v4i1.1384

Abstract

Penelitian ini bertujuan untuk mendeskripsikan kemampuan literasi matematis siswa berdasarkan self-concept pada materi sistem persamaan linear dua variabel (SPLDV). Jenis penelitian dalam penelitian ini adalah penelitian kualitatif dengan metode deskriptif dan menggunakan desain studi kasus. Subjek penelitian berjumlah 5 orang dari 21 siswa kelas VIII SMP Telekomunikasi Pekanbaru. Teknik pengumpulan data menggunakan angket self-concept, tes kemampuan literasi matematis, dan wawancara. Adapun instrumen yang digunakan adalah angket self-concept, soal tes kemampuan literasi dan pedoman wawancara. Analisis data melalui 3 tahapan yaitu reduksi data, penyajian data, dan penarikan kesimpulan. Hasil penelitian menunjukkan bahwa: (1) siswa self-concept tinggi menggunakan metode eliminasi-eliminasi dalam menyelesaikan soal kemampuan literasi matematis; dan (2) siswa self-concept sedang dan rendah menggunakan metode eliminasi-eliminasi dan eliminasi-substitusi menyelesaikan soal kemampuan literasi matematis.