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All Journal Journal on Education Jurnal Pendidikan dan Konseling Community Development Journal: Jurnal Pengabdian Masyarakat Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Al-Buhuts (e-journal) Jurnal Minfo Polgan (JMP) Innovative: Journal Of Social Science Research PESHUM
Hizbul Khootimah Azzaakiyyah
Universitas Diponegoro
Humanities Computer Science & IT Economics, Econometrics & Finance Education Health Professions Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Library & Information Science Mathematics Public Health Social Sciences Other

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Eksplorasi Peran FOMO (Fear of Missing Out) sebagai Pemicu Utama dalam Dinamika Perilaku Konsumen terhadap Strategi Penawaran Flash Sale di Era Digital Lili Fadli Muhamad; Abu Muna Almaududi Ausat; Hizbul Khootimah Azzaakiyyah
PESHUM : Jurnal Pendidikan, Sosial dan Humaniora Vol. 4 No. 2: Februari 2025
Publisher : CV. Ulil Albab Corp

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.56799/peshum.v4i2.7486

Abstract

Penelitian ini bertujuan untuk mengeksplorasi peran Fear of Missing Out (FOMO) sebagai pemicu utama dalam dinamika perilaku konsumen terhadap strategi penawaran flash sale di era digital. Penelitian ini menggunakan metode tinjauan pustaka dengan pendekatan kualitatif, di mana data sekunder diambil dari Google Scholar untuk periode 2018–2025. Sebanyak 30 artikel awal berhasil diidentifikasi, namun setelah seleksi ketat hanya 15 artikel yang relevan digunakan. Hasil penelitian menunjukkan bahwa FOMO secara signifikan memengaruhi keputusan pembelian konsumen dengan menciptakan tekanan emosional dan perasaan mendesak melalui elemen urgensi dan eksklusivitas dalam flash sale. Studi kasus pada Shopee, Lazada, dan Apple menunjukkan efektivitas strategi ini dalam meningkatkan transaksi dan membangun loyalitas konsumen. Namun, penelitian juga menyoroti risiko seperti pembelian impulsif yang berpotensi menurunkan kepuasan konsumen. Penelitian ini memberikan kontribusi teoretis dan praktis terhadap literatur pemasaran digital, serta merekomendasikan integrasi transparansi dan analisis data untuk memaksimalkan dampak positif FOMO.
Exploring The Impact of English Proficiency and Digital Competence on Academic Achievement : How Critical Thinking Skills Make A Difference Suhartono Suhartono; Abu Muna Almaududi Ausat; Hizbul Khootimah Azzaakiyyah
Jurnal Kependidikan: Jurnal Hasil Penelitian dan Kajian Kepustakaan di Bidang Pendidikan, Pengajaran dan Pembelajaran Vol 11, No 1 (2025): March
Publisher : Universitas Pendidikan Mandalika (UNDIKMA)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.33394/jk.v11i1.14572

Abstract

This study aims to analyze the impact of English proficiency and digital competence on students' academic achievement, with critical thinking skills as a mediating variable. The research employs a quantitative approach using a survey method and SEM-PLS data analysis to examine the relationships between the variables. A purposive sampling technique is applied to select students meeting specific criteria, resulting in a sample of 122 students from Malang, Indonesia. Data were collected through an online questionnaire. This study reveals that English proficiency and digital competence have a significant impact on students' academic achievement, both directly and through critical thinking skills as a factor that strengthens this relationship. Good English proficiency contributes to better academic outcomes, such as higher grades, task quality, class participation, and presentation skills. Similarly, high digital competence helps students utilize technology for learning and effective communication, which also positively impacts their academic achievement. Interestingly, critical thinking skills play a crucial role in connecting these two factors with academic achievement. This means that students who are capable of critical thinking are more likely to maximize their English proficiency and use of technology, which in turn enhances their academic performance.
Co-Authors Abu Muna Almaududi Ausat Anak Agung Gede Sugianthara Andriya Risdwiyanto Andy Rachman David Rindu Kurniawan Indra Rustiawan Ishak Bagea Itot Bian Raharjo Kraugusteeliana Kraugusteeliana Lili Fadli Muhamad Muhammad Ade Kurnia Harahap Riko Mersandro Permana Rinandita Wikansari Silvy Sondari Gadzali Sivy Sondari Gadzali Soegeng Wahyoedi Suhartono Suhartono Suherlan Suherlan, Suherlan Syamsu Rijal Yasir Riady