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Siti Khoirunnisa, Siti
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Religion Humanities Automotive Engineering Biochemistry, Genetics & Molecular Biology Chemical Engineering, Chemistry & Bioengineering Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Health Professions Immunology & microbiology Industrial & Manufacturing Engineering Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Mathematics Mechanical Engineering Nursing Public Health Social Sciences Other

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Pengaruh Harga dan Kualitas Pelayanan terhadap Kepuasan Konsumen pada Jopankar Cosmetics Kota Bandung Khoirunnisa, Siti; Nuryani, Yusni
Cakrawala: Jurnal Ekonomi, Manajemen dan Bisnis Vol. 2 No. 4 (2025): Cakrawala: Jurnal Ekonomi, Manajemen dan Bisnis
Publisher : YAYASAN PENDIDIKAN MULIA BUANA (YPMB)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.70451/cakrawala.v2i4.661

Abstract

Penelitian ini bertujuan untuk menganalisis pengaruh harga dan kualitas pelayanan terhadap kepuasan konsumen baik secara parsial maupun simultan. Metode yang digunakan adalah pendekatan kuantitatif dengan jenis penelitian deskriptif dan verifikatif. Data primer diperoleh melalui penyebaran kuesioner kepada 100 responden yang pernah berbelanja di Jopankar Cosmetics. Analisis data dilakukan melalui uji validitas, reliabilitas, uji asumsi klasik, regresi linear berganda, uji t, uji F, serta koefisien determinasi dengan bantuan SPSS versi 25. Hasil penelitian menunjukkan bahwa harga berpengaruh positif dan signifikan terhadap kepuasan konsumen, demikian pula kualitas pelayanan secara parsial terbukti berpengaruh signifikan terhadap kepuasan konsumen. Secara simultan, kedua variabel tersebut berpengaruh signifikan dengan kontribusi sebesar 89,7% terhadap kepuasan konsumen, sedangkan sisanya dipengaruhi oleh faktor lain di luar penelitian ini. Implikasi dari penelitian ini adalah pentingnya bagi Jopankar Cosmetics untuk menjaga keseimbangan antara strategi penetapan harga yang sesuai dengan nilai produk serta peningkatan kualitas pelayanan yang konsisten. Dengan demikian, perusahaan dapat memperkuat loyalitas konsumen dan meningkatkan daya saing di tengah kompetisi industri kosmetik yang semakin dinamis.
Studi Mini Linguistik Arab Terapan: Menganalisis Kosakata Bahasa Arab Sehari-hari Sugito, Sugito; Tatang, Tatang; Khoirunnisa, Siti; Islamia, Fadlia Nurul; Susiawati, Iis
INCARE, International Journal of Educational Resources Vol. 6 No. 3 (2025): October 2025
Publisher : FKDP (Forum Komunikasi Dosen Peneliti)

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59689/incare.v6i3.1286

Abstract

Arabic holds a significant position in Indonesian education due to its close association with Islamic teachings and classical Islamic literature. However, Arabic language instruction in higher education remains dominated by grammatical and translation approaches, with limited emphasis on communicative aspects. This study aims to analyze the use of Arabic vocabulary in students’ daily lives and to understand its contextual application in social and academic interactions. Employing a qualitative descriptive approach, the research involved five students from the Arabic Language Education program who actively use Arabic within the campus environment. Data were collected through observation and interviews, and subsequently analyzed through processes of reduction, categorization, and contextual description. The findings reveal that students frequently employ five core vocabulary items: Assalamu’alaikum/Marhaban (greetings), Alhamdulillah (expression of gratitude), Afwan (apology), Syukran (thank you), and Al-Ma’ (water). The use of these expressions illustrates the practical application of applied Arabic linguistics in everyday communication while simultaneously reflecting religious, social, and cultural values internalized through language. Accordingly, context-based Arabic language learning is essential to enhance students’ communicative competence in an effective and meaningful manner.
DAMPAK POSITIF SOSIAL MEDIA DALAM PEMBENTUKAN KARAKTER ISLAMI Fadillah, Ahmad Arif; Putri, Lisa Denanda; Malika, Delfina Laura; Khoirunnisa, Siti; Mutiara, Rahma; Jihan, Nabilah Nur; Khoirunnisa, Elita; Nur’aini; Melati, Suci; Ramadhani, Hardika
JURNAL RISET PENDIDIKAN DAN PENGAJARAN Vol. 1 No. 2 (2022): JULY
Publisher : Transpublika Publisher

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55047/jrpp.v1i2.219

Abstract

The development of social media is getting more and more advanced day by day. The development of social media, which is increasingly popular with everyone, has reached its heyday and is used in several kinds of fields, namely in the field of education and religion (Islam). Social media is used to help students' learning activities. However, the use of social media in students fosters an impact, whether it is a good impact or a positive or negative impact. Social media is a social structure that comes from individuals and organizations that are bound by the similarity of their users. Social media is an online media (online media) that is used as a means of socializing online on the internet. On social media, users can interact with each other, communicate, share networking and various other activities online. Social media was created to qualify humans because humans are social creatures, created to socialize. Because the development of the times is increasingly advanced, the main purpose of which is to facilitate users or users of social media so that they can connect with someone in one country, even between countries and between continents practically and do not waste time or make it easier for users to socialize. However, in today's modern era, social media does not only function as usual, it turns out that social media has an influence on the character education of the students who use it. Whether it's a positive influence or a negative influence such as showing off on social media. Talking about strengthening the character building of students through character education in the context is now very relevant to overcome the moral crisis that is happening in schools and colleges. Admittedly or not recognized there is currently a real crisis that is worrying in the school environment involving students.
Co-Authors Abdur Rahim, Abdur Ahmad Arif Fadilah Akmal, Najmuddin Arifin, Fawaid Syamsul Dini Rakhmawati Evi Susanti Fadillah, Ahmad Arif Furqon, Mohammad Iis Susiawati Indradewa, Rhian Indriyani, Deswita Islamia, Fadlia Nurul Isu, Mutimah Nursabilah Jihan, Nabilah Nur Khoirunnisa, Elita Lubbi Ramadhan, Farha Mahmudah, Sofia Maqom Al Malika, Delfina Laura Malikah, Siti Afriatul Mayangsari, Nadia Erlina Melati, Suci Mustianah, Mustianah Mutiara, Rahma Ningsih, Septi Setya Nisrina, Risa Nuryani, Yusni Nur’aini Otistaviany, Heluny Putri, Lisa Denanda Ramadhani, Hardika Sabillah, Miftah Siswahyudianto Siti Asiyah Siti Atikah sri wuryastuti Sugeng Riyadi Sugino Sugino Sugito - Suratno, Tatang Tatang Tatang Yayat Suharyat Yetty Meuthia Hasibuan