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All Journal SABBHATA YATRA : Jurnal Pariwisata dan Budaya Jurnal Pengabdian Mandiri Safari : Jurnal Pengabdian Masyarakat Indonesia Jurnal Pariwisata, Bisnis Digital dan Manajemen Mabha Jurnal Jurnal Pelayanan Masyarakat Pelayanan Unggulan: Jurnal Pengabdian Masyarakat Terapan Brilliant International Journal of Management and Tourism Jurnal Manajemen Pariwisata dan Perhotelan
Nova Yudha Andriansyah Putra
Universitas Nusa Mandiri
Religion Agriculture, Biological Sciences & Forestry Arts Humanities Computer Science & IT Decision Sciences, Operations Research & Management Economics, Econometrics & Finance Education Engineering Environmental Science Languange, Linguistic, Communication & Media Law, Crime, Criminology & Criminal Justice Public Health Social Sciences Other

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Smart Tourism Ecosystems and Digital Job Creation in the Platform Economy Era: A Qualitative Study in Emerging Tourism Destinations Nova Yudha Andriansyah Putra; Lia Mazia; Instianti Elyana
Brilliant International Journal Of Management And Tourism Vol. 6 No. 2 (2026): Brilliant International Journal Of Management And Tourism
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.55606/bijmt.v6i2.7171

Abstract

The accelerated growth of digital technologies has transformed the tourism industry into a highly interconnected and platform driven ecosystem. This study explores how smart tourism ecosystems contribute to digital job creation within the platform economy, particularly in emerging tourism destinations. While previous research has focused on technological adoption and tourist experience, limited attention has been given to employment generation and local economic inclusion. This study adopts a method qualitative approach using in-depth interviews, observations, and document analysis involving tourism stakeholders such as local entrepreneurs, digital platform workers, and community leaders. The findings reveal that smart tourism ecosystems characterized by ICT infrastructure, data integration, and stakeholder collaboration play a crucial role in enabling new forms of employment, including gig work, digital entrepreneurship, and content-based tourism promotion. Platforms such as Traveloka and Airbnb facilitate market access, reduce entry barriers, and create flexible job opportunities. However, challenges remain in terms of digital literacy, income stability, and platform dependency. This study was contributes of the literature by integrating smart tourism and digital labor perspectives and offers practical recommendations for policymakers and also stakeholders to foster inclusive and sustainable tourism development.
Eksplorasi Faktor-Faktor yang Mempengaruhi Preferensi Pelanggan terhadap Kaizen Heritage Bekasi Nova Yudha Andriansyah Putra
Jurnal Manajemen Pariwisata dan Perhotelan Vol. 1 No. 2 (2023): Mei : Jurnal Manajemen Pariwisata dan Perhotelan
Publisher : Lembaga Pengembangan Kinerja Dosen

Show Abstract | Download Original | Original Source | Check in Google Scholar | DOI: 10.59581/jmpp-widyakarya.v1i2.5766

Abstract

The development of the culinary industry and urban lifestyle in large cities like Bekasi is increasingly demonstrating competitive dynamics. Urban residents are not simply looking for places to eat and enjoy coffee, but also for social spaces that offer experiences, identity, and quality tailored to customer needs. Kaizen Heritage Coffee Bekasi presents itself as a destination and lifestyle space that embraces the concept of blending heritage values. To explore the factors influencing customer preference for Kaizen Heritage Coffee Bekasi, a series of methodological steps will be undertaken, including secondary data analysis, surveys and interviews, and quantitative and qualitative data analysis. Through this qualitative approach, the research seeks to explore the experiences and perspectives of visitors to Kaizen Heritage Coffee Bekasi in depth. In depth of interviews were conducted with the 30 respondents, providing insights into key elements such as service quality, the location's atmosphere, and the values ​​espoused by Kaizen Heritage Coffee Bekasi.
Co-Authors Anggraeni, Jesica Yopi Astria Putri Ramadhani Candrasari, Ati Claudia Dwi Martina Dyah Mustika Wardani Gilang Fahreza Ida Zuniarti, Ida Instianti Elyana Izzat Habib Lia Mazia, Lia Lilik Edi Saputro Mezi Julian Purwanto, Eko Obi Ratna Puspita, Ratna Rifqi Muhammad Ihsan Syaharuddin Widyarini, Audi